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The Ethics of Social Media PR Talk Is Cheap November 12, 2008
| Date post: | 10-May-2015 |
| Category: |
Business |
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The Ethics of Social Media PR
Talk Is CheapNovember 12, 2008
Rule #1: Rule #1: Use common Use common sensesenseRule #2: Rule #2: Follow rule #1Follow rule #1
IPIP
• AstroturfingAstroturfing
• Ghost BloggingGhost Blogging
• Online PersonasOnline Personas
• WikipediaWikipedia
AstroturfingAstroturfing
Ghost Ghost blogging
online
personapersona
WikipediWikipediaa
WikiScanner.virgilWikiScanner.virgil.gr.gr
• Suggest changes via the ‘Discussion’ page
• Maintain Neutral Point Of View
• Follow the established process for creating new articles
• Don’t attack others
Michael O’Connor [email protected](416) 515-7517 x 245michaelocc.comtwitter.com/michaelocc
Dave [email protected](416) 515-7517 x 232davefleet.comtwitter.com/davefleet
Questions?Questions?
