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The event• Hosted in Cape Town, South Africa from 6 – 8 April 2011
• Cape Town International Convention Centre and 5 Star Westin Grand Hotel
Exposure
• Profile AMEDA and all its members
• Profile AMEDA at all pre marketing events and regional conferences
• Anticipate attracting over 200 delegates from around the world
• Raise the profile of Africa and the Middle East
• AMEDA members given preferential sponsorship packages with maximum exposure
• Evening and social programme both African and Middle Eastern theme
Your host city Situated on the southwestern tip of Africa, Cape Town is recognised as one of the most beautiful places on earth. Offering a range of attractions, breathtaking sights and endless activities, it is a year-round holiday destination with friendly people, a mild climate and rich cultural heritage.
Top tourist attractions: Table Mountain
Wine lands /wine route
Victoria and Alfred Waterfront (shopping)
Kirstenbosch Botanical Gardens
Robben Island & Cape Point
Conference Facilities Cape Town International Convention Centre
Situated on the outskirts of the central business district in the shadow of Table Mountain and overlooking the city’s harbour and the Atlantic ocean.
15 minutes from the airport
Walking distance to the Victoria and Alfred Waterfront which is the hub of shops and restaurants in Cape Town
The Arabella Sheraton is a five star hotel that adjoins the Convention Centre
Three and four star accommodation available within walking distance
South Africa is one of the most cost-effective destinations with a favourable exchange rate for most visitors.
Agenda
Planned Program 6 April 2011
10:00 – 17:30 Registration at the Conference Hotel
14:00 – 15:30 Regional CSD Group Meeting
15:30 – 16:00 Refreshments
19:00 – 23:00 CSD11 Welcome Cocktail Reception
Agenda
Planned Program 7 April 2011
7:30 – 8:30 Breakfast at respective hotels
9:00 – 9:15 Welcoming address and remarks
9:15 – 10:30 Agenda topics for the day
10:30 – 10:50 Tea Break
10:50 – 13:00 Agenda Topics
13:00 – 14:00 Lunch
14:00 – 16:00 Agenda topics
19:00 onwards Middle Eastern themed dinner party
Agenda Planned Program 8 April 2011
7:30 – 8:30 Breakfast at respective hotels
9:00 – 9:15 Agenda Topics for the day
9:15 – 10:30 Agenda topics
10:30 – 10:50 Tea Break
10:50 – 13:00 Agenda Topics
13:00 – 14:00 Lunch
14:00 – 16:00 Agenda topics
19:00 onwards African themed farewell dinner party
Social Programme Example of Social Programme
Opening Cocktail event in penthouse of International Convention Centre overlooking Cape Town and the harbour
Gala dinner evening one – Middle Eastern Tented dinner
Gala dinner evening two – African Theme in Cape Winelands
Spouse programme including trips to Robin Island, Table Mountain and Cape Point
Marketing Power Point Presentation and Promotional Video
Presentation at regional conferences 2009 – 2011
CSD10 Conference and Sponsorship (coffee break / mug)
Exposure in international magazine (e.g. Global Custodian)
Website – www.csd11.net
AMEDA, Strate and MCDR website
BudgetCategory Budget Item Description Expense / Income US$
Expenses Pre event marketing Video, logo design, website, site visit etc $ 24 000
Travel & Accommodation Strate staff, organizers, hostesses, airport meet and greet etc
$ 17 300
Conference Venue hire, tea breaks, lunches etc $ 36 500
Gifts Speaker & delegate gifts $ 24 300
Social Programme Evening entertainment, drinks, décor etc $ 102 300
Media / PR Public relations $ 5 100
Security & Admin Security, fax, phone, postage, tele staff $ 10 200
Technical Sound and lighting $ 9 500
Print Agenda, registration forms, banners etc $ 35 000
Business Centre Set up and man PC’s, email, fax etc $ 8 500
Event Management Fee Prof events management company $ 35 000
Contingency $ 15 000
TOTAL COST $ 328 200
Income Sponsors 5 @ US$ 15 000 each (average cost) $ 75 000
Delegate registration fee 200 @ US$ 1000 $ 200 000
TOTAL INCOME $ 275 000
NET (ESTIMATE) - $ 53 200