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FISH CHIP & THE CO FRESH, HOT & A LOT A26655_Franchisee Booklet_A4_V7.indd 1 2017/03/30 4:19 PM
FISHCHIP&THE
CO
FRESH, HOT & A LOT
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BACKGROUND
ABOUT TASTE HOLDINGS
The Fish and Chip Co started as a small business in 2009 and today serves the freshest and tastiest fish and chips to thousands of consumers across South Africa, Swaziland and Namibia.
The Fish & Chip Co. is one of the fastest growing and most popular fast food businesses and was nominated in the top 10 in the Fast-Food Restaurant category for the Sunday Times Top Brands 2015 & 2016 awards- a testament to the potential and popularity of the brand.
Over the years, The Fish & Chip Co. has built a reputation for serving generous portions of fish andfresh cut chips at affordable prices. Customers will enjoy a delicious menu including our traditionalfish and chips and mouthwatering Russians.
The Fish & Chip Co. offers one of the lowest set-up costs in its market as well as low fixed royaltiesand a quick return on investment.
Taste Holdings is a South African-based management group and a leading licensor of global brands in the Southern Africa region. It owns and licenses a portfolio of franchised and owned, category specialists, Quick Service Restaurants (QSR) and retail brands currently represented in five countries in Southern Africa. Taste Holdings owns and operates Zebro’s Chicken, The Fish & Chip Co., Maxi’s Restaurants and is the master licensor for Domino’s Pizza and Starbucks.
Its luxury goods division is underpinned by three retail brands – NWJ, Arthur Kaplan and World’sFinest Watches. NWJ is the third largest national jewellery chain by store numbers in the region.Arthur Kaplan and World’s Finest Watches are, together, the leading retailers of luxury Swiss watchbrands in the region. Taste is listed on the Johannesburg Stock Exchange (JSE) under the symbol“TAS”. www.tasteholdings.co.za
Taste Holdings acquired the Fish & Chip Co. in 2012 and it forms part of a group who is dedicated to drive innovation and customer service in South Africa.
FRESH, HOT & A LOT!
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FRANCHISOR SUPPORT
FRANCHISEE PROFILE
Taste provides assistance with preparing finance applications, identifying suitable sites, as well as initial and ongoing training and support.
All franchisees are required to complete a five-day training program that covers day-to-day operations, staffing, stock control, marketing, and management skills.
Franchisees are supported by an experienced team including a dedicated franchise manager who facilitates communication and operational requirements between the franchisee and Taste. Our business philosophy is to provide franchisees with guidance to build and operate a successful enterprise.
A SUCCESSFUL BUSINESS IS DRIVEN BYa hands-on individual who understands the importance of superior service delivery, is passionate about people and who is willing to commit to a long-term plan.
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STORE FOOTPRINT
The Fish & Chip Co is a growing brand with close to 200 stores in Southern Africa.
The brand has a strong representation in the inland regions of the country and stores in Swaziland, Namibia and Lesotho.
FINANCIALSAVERAGE SETUP COST R699 000 incl vat
INITIAL JOINING FEE R140 000 incl vat and included in the set up fee
AVERAGE MONTHLY TURNOVER Available on request
ACHIEVABLE GROSS MARGIN Available on request
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FRANCHISE AGREEMENTMANAGEMENT FEE R735 (rounded up) per week
MARKETING FEE R735 (rounded up) per week
AGREEMENT TERM 5 years
RENEWAL TERM 5 years
[email protected] 608 1999
ZELNERI VAN ZYLCONTACT:
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