The Future of Golf Outings & Events

Let’s Get Down to Business

What has changed since March?

Golf operations

Communication

Typical golf/social events

Shotgun starts

Before and after gatherings

Food & beverage

What are Troon clubs doing about it?

E-Z Lyft video demonstration

Golf Cart Dividers

*Winners must return to the golf club to claim prizes/awards!

Communication with Clients

Keeping group contacts updated on new safety measures, local guidelines, etc.

Remaining positive can go a long way

Being understanding and looking at the big picture

Recommending creative alternatives

Flexibility, flexibility, flexibility

The NEW Types of Events

Sequel Wedding Marry now, party later!

Shift Wedding Split group between ceremony and reception

Micro Wedding Groups of 20 or less with ceremony, champagne and cake only

Virtual and FaceTime Tours Painting the picture for bride and groom

Corporate Meetings Incorporate outdoor breakout activity and boxed lunch

Proactive Reach Out to “Associate Clubs” via Association Websites

Proactive Reach Out to “Associate Clubs” via Association Websites

Competitive/Team Events are Right Now!

2020 Troon Challenge Events thus far have seen 27% increase in participation over PY Yocha Dehe (132 players), ACSD (112 players), Pronghorn & Lookout Mountain (108 players), Kierland (88 players)

Troon Saguaro Amateur Series All 2020 executed events sold out so far Looking for additional Troon locations for this fall/winter

Golfweek Amateur Tour & State Associations Proactive reach out to your section’s or association’s representative to host event https://www.amateurgolftour.net/contactall.asp

www.AmateurGolf.com List of amateur golf events listed by state https://www.amateurgolf.com/amateur-golf-tournaments/ByState

Creating Your Own Event Generate business on low demand days Competitive series with multiple events Marketing/social content

Shotgun Start Alternatives

Move to Consecutive Tee Times 15 or 20 minute increments Play holes in order and pace of play

Staggering Shotgun Starts 36 hole properties using both courses, beginning shotguns one hour apart

16 Person Pods “Pods” have designated time to arrive, warm up and tee off on #18 (A and B) and

#1 (A and B) Next “Pod” begins 30 minutes later and repeat

Utilization of Golf Genius Real time scoring Follow up with participants with results/prizes

Marketing/Promotion Website, email marketing, social channels to make golfers aware of alternatives

Before & After Gatherings and Food & Beverage

On Course Raffles/Auctions Events can have volunteers set up every few holes with items to bid on and/or sell

raffle tickets to raise money for their cause

Golf Certificates Sell in bulk and allow charity to upcharge to raise money Use of online auctions (GiveSmart, 32auctions)

On Course F&B Stations set up in strategic spots to feed golfers Keeping F&B spend at the club

Drive Through F&B To-go lunch or dinner for event participants at conclusion of round

Creative Outdoor Set Up Reimagined outdoor spaces to allow for meals and bar to be set up, while being

socially distanced

Wrap Up…THANK YOU!

Up Next: PandaDoc (Game changing stuff!)

Tomorrow @ 10:00 a.m. (MST) – Troon Privé Breakout Session

A quote by Maya Angelou:

You can’t use up CREATIVITYThe more you use, the more you have.