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The future of travel distribution Simon Ferguson VP & Managing Director Northern Europe Travelport
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Page 1: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

The future of travel distribution

Simon Ferguson

VP & Managing Director Northern Europe

Travelport

Page 2: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

1902, the US patent office

recommended it be shut down…

An opening thought…..

...Because it didn’t believe there was anything left to invent!

Page 3: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

None of these companies existed 12 years ago

Nothing left to invent…

Page 4: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 5: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

By 2017

The need to travelcontinues to

Global leisure

travel

3% growth

airlines predict nearly

annually

Global business

travel

6% growth

Page 6: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

During the next 20 years, nearly half of the

world’s air traffic growth will be driven by

travel to, from or within Asia

Changing horizons

Over 25% of global air tickets on

a low cost carrier

Global hotel growth

driven by emerging markets

Page 7: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

During the next 20 years, nearly

half of the world’s air traffic

growth will be driven by travel

to, from or within Asia

Changing horizons

Page 8: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Source: CAPA, Travelport Internal Model

European fleet expansion driven by

LCCs

Page 9: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Hotel landscape continues to fragment

Page 10: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Growth of private rentals

Page 11: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Travellers want a unique experience…

Demand grows for adventurous and personalized travel, attuned to local culture driving niche travel

72% would rather spend money on experiences,

than on things

Page 12: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Digital is the top source of travel inspiration

65% of leisure travellers are inspired by online

sources, most via social, video sites and search

Page 13: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

…and a hyper-PERSONAL service

56% are comfortable with companies using their

data if it makes shopping easier

Page 14: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Social media ranks second to friends and

family as source of travel ideas

Facebook/Deloitte

Page 15: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

76% of social media users have a dream trip list, but only 8% have been everywhere on the list Source: Facebook /Deloitte

Page 16: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

65% of over 65s have participated in social media

Page 17: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Generational shift

Page 18: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

“The generation that likes to be alone…..together”

Page 19: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Travel experiences built around a new

generation of travellers

Page 20: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Mobile-enabled travel experience

Travellers are increasingly multi-

device users and expect seamless

integration between platforms

55% of US business travellers

shop via smartphones

Mobile to overtake

desktop usage in

Europe 2016

Source: PhocuswrightTravel Technology and US Business Traveller

Page 21: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Inauguration of Pope

Benedict XVI…..21

Page 22: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Inauguration of

Pope FrancisProduced By Market Strategy22

Page 23: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Travel bookings on mobile

device by 201720%

of mobile hotel bookings

happen within 24 hours

of a stay60%

of travelers use smartphones

and tablets when traveling75%

Mobile is now a key element of the entire

customer experience

Page 24: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Messaging Apps

Page 25: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Conversational commerce

WeChat- over 450 million users, 70 million outside China

Page 26: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

“Uber accounts for 50% of all

taxi expenses submitted.”

Certify

Consumerisation of business travel

Page 27: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

– 27

1. Safety & security

2. Cost control

3. Traveller satisfaction and experience

4. Growing online adoption

5. End-to-end travel

6. Compliance to travel policy

7. Mobile strategy

Page 28: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Personalisation- Hotel multi-brand strategy

Page 29: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

73% of airlines intend to have a customer relationship app by 2017

64% intend to personalize the trip via mobile app

Page 30: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

$13.93 per passenger

estimated ancillary

revenues earned in 2015

Ancillaries a key driver for airline/hotel financials

Page 31: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Online travel booking SLOWING

Page 32: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Agents and Tour operators bookings

still outweigh Supplier direct

Page 33: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

The future of retail

Page 34: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

New-breed travel retail

Page 35: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Next- generation travel retailers will combine the

best of online and offline environments

Page 36: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 37: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Remember this?

Page 38: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 39: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Our Vision

Page 40: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 41: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Redefining the air

experience – from black

and white to colour

Travelport Merchandising Platform

Page 42: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

A new way of displaying air content

Page 43: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Fully interactive seat maps

Page 44: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 45: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 46: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Rich Content & Branding – live today with LufthansaRich Content & Branding – live today with Lufthansa

Page 47: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 48: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

f

Page 49: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Approximate room nights sold, million 2014

Page 50: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Chain hotels

Independent

Page 51: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Parking, attractions & transfers

Page 52: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Next generation interfaces

Page 53: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

dataLO55pr3v3n7ion7rav3LPOR7

Next generation interfaces

Page 54: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

dataLO55pr3v3n7ion7rav3LPOR7Next generation interfaces

Page 55: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 56: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Open Platform

Page 57: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 58: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Full majority ownership

of eNett

Page 59: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Incubator programme

Creating the next

generation of

disruptive

innovation

Page 60: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Schone neue (Digitale) Welt?

Page 61: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Schone neue OMNI-CHANNEL Welt!

Page 62: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.
Page 63: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

Leading Airline Merchandising

Next generation selling interfaces

Unrivalled travel content

Leading Mobile Commerce & Payment capability

Investment in AUSTRIA

Investment in leading Global Travel Commerce

Platform

Page 64: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

The best way to predict the future is to INVENT it……(William Gibson)

Let’s RE-INVENT the future together…..

Page 65: The future of travel distribution · best of online and offline environments. Remember this? Our Vision. Redefining the air ... Let’s RE-INVENT the future together….. dataLO55pr3v3n7ion7rav3LPOR7.

dataLO55pr3v3n7ion7rav3LPOR7


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