The Gold Standard
Each Office is Independently Owned And Operated
Our Planto
Sell Your Home:Marketing, Exposure, Technology & Service
700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
I have a plan to sell your home PLUS the Knowledge, Experience, Energy, Tools & Help
to get your HOME SOLD!
I have the HELP of a Team of Full-Time Agentswho work together to Get Results: 121%
Our Agents are Professional, Knowledgeable, Experienced, Well-Trained & Hard-Working. These Agents will help me “Find Your Buyer”.
My company was Established in 1951. We have helped Generations of Families
with their Real Estate Needs,Earning a Reputation for
Working with Honor & Integrity.
GOAL:I want to be your Agent
WHY:I KNOW I can sell your home
We have the Tools, Systems and aMarketing Plan that Produce Results.
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
We Respect our Clients &Deliver what We Promise
Our Agents areOutstanding
All of our Buyer & Seller Clients
are Sent Surveysby Century 21
Corporate.Of those Clients,
63% Returnedthe Surveys.Our Agents
received a 98% Satisfaction Rating.
We are very Grateful & Proud to have received a
98%Satisfaction Rating from our Clients.
The Gold Standard
Each Office is Independently Owned And Operated
We have been given a Mandate byCENTURY 21 INTERNATIONAL
Give It 121%
“Don’t just check the box and complete the task (at 100%), give it the extra effort that goes “above and beyond.”
We, at CENTURY 21 Breeden Realtors, are Committing to Achieving this Goal.
We are Obsessed withDefying Mediocrity in Real Estate.
The Gold Standard
Each Office is Independently Owned And Operated
We continually strive to Achieve aSpirit of Excellence & Give 121% to our Clients
700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
Celebrating Sixty-Seven Years
Honored to be a Real Estate Leader in South Central Indiana for Decades
An organization of Full-Time Agents, Professional & Well Trained
We are Relocation Specialists and assist with Buyers from around the world through our Affiliations with many Corporate Relocation Companies
With a Focus on Continuous Training, our Residential Agents are well-equipped to offer the latest in marketing techniques & technology
Loyal to our Core Values, we have maintained a Reputation for Excellence
Giving our Best, we have maintained a 98% Client Satisfaction Rating
Our Goal is to always Exceed our Clients’ Service Expectations
About CENTURY 21 Breeden Realtors
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
“Highest Overall Satisfaction for
First-Time Home Buyers &
Sellers”2014, 2015, 2016, 2017
Celebrating Fifty-Seven Years
There are many real estate signs in yards these days, but only one can offer representation in 80 Countries and Territories with 8,000 Offices and 110,000 Agents
•Century21.com is one of the most visited franchise websites with approximately 3 million visits per month•The CENTURY 21® System is the most recognized name in real estate•Founded in 1971, it is a part of the Realogy Franchise Group
We are Proud to be CENTURY 21
About CENTURY 21
THE CENTURY 21 SYSTEM is composed of aNetwork of EXTRAORDINARY AGENTS Ready to Help
Serve the Needs of Their Clients:
WORKING TO GIVE 121%
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
• Website for your Property• YouTube Video• Online Slide Show• Online Flyer• QR Code connecting to Your Website• Zillow & Realtor.com Paid Ad & Leads• We pay Google for paid Google ads on our Company website• Full-Page Republic Newspaper Weekly• Full-Page Newspaper on Facebook• Full-Page Newspaper Ad on Website• Exposure on Multiple Websites• Extensive Exposure on Social Media• Our Building on Architectural Tour & Across from Cummins
We are Attracting More Buyers with Our Marketing, Creating Exposure for Your Home
These Agents are Looking for “Your Buyer” and using their Resources to Locate Clients
The POINT is this:
We Aren’t WaitingFor “Your Buyer”To Just Show Up –
We are SEARCHING, LEAVING NO STONE UNTURNED.
The Gold Standard
Each Office is Independently Owned And Operated
Your Home will have its own Website:A Personalized Address
www.YourAddress.c21.com
We are Attracting More Buyers with
Websites for Every Home We List
This Websitefeatures
Many Pictures of Your Home &Property Facts,
a Slideshow, Video, Flyer,
Picture Gallery, Map, Schools &
Financing.
One of my Favorite Tools!
These Websites are Mobile Ready
The Gold Standard
Each Office is Independently Owned And Operated
We are Attracting More BUYERS!With our Photos, Videos, Slideshows
Photos: the #1 Thing Buyers Want to See*
* Source: 2017 National Association of Realtors Profile of Buyers & Sellers
A Home on the Century 21 Website. Photos, Slideshow& a Video will be created and shared with Buyers.With your Permission, we will share on Internet.
Share Option
The Gold Standard
Each Office is Independently Owned And Operated
My Contact Information will be shown on all marketing pieces so that I can always share everything about Your Home with Potential Buyers
Your Home will have a QR Code leading to its Website
We are Attracting More BUYERS!Your Home will have a Very Special Flyer
A Flyer will be created in a special format so that it can be printed, e-mailed, viewed online and shared numerous ways; we will share this with you for your friends & family.
It includes your Home’s Website Address & I will be sending this to Everyone, Everywhere.
The Gold Standard
Each Office is Independently Owned And Operated
We are Attracting More BUYERS!Because of our Powerful Web Presence
* Source: 2017 National Association of Realtors Profile of Buyers & Sellers
We will Make Sure Your Home GetsLots of Attention!
Did you know...
95% of Home Buyers use the Internet to search*
51% of these Buyers saw their home on the Internet*
74% of Buyers used a Mobile or Tablet to Search*
68% of Buyers who used a Mobile Device to Searchfound their homes thru a Mobile Application*
The Gold Standard
Each Office is Independently Owned And Operated
We are Attracting More BUYERS
This Website Offers Many Pictures,
even Full-Screen,a Slideshow,Details aboutYour Home,
Demographics and School and Local Information,Map of Your Location
3 Million Visitors each MonthWebsite: www.Century21.com
Showing your Home’s Features, Advantages
CENTURY 21 WEBSITE
The Gold Standard
Each Office is Independently Owned And Operated
Your Buyer could come from anywhere:We are 80 Countries, 8000 Offices & 110,000 Agents STRONG!
We are Attracting More BUYERS!
The CENTURY 21 Global Website is translated intomany languages showing our Listings in Language of Choice
Visit www.CENTURY21Global.com
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
We are Attracting More Buyers
Our Company and Agents payfor Zillow & Realtor.com ADS & LEADSGiving Us Opportunities to Call Buyers
& Causing Buyers to Call Us
The Gold Standard
Each Office is Independently Owned And Operated
We are Attracting More Buyers
www.C21BR.com
Welcome to the C21 Breeden Website
Our C21BR Website receives heavy traffic from Potential Buyers. Buyers are able to search for exactly what they want and then contact our Agents; we reply immediately. We receive a lot of traffic with Google’s help which Results in Home Sales for our Sellers.
Our Company Website Produces many Buyer Leads & Sales
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
We have a Director of Relocationwho works with Newly-HiredEmployees & Employees movinghere who want to Buy Homes.
Our Agents are Relocation Certified& Diversity Trained to handle the special needs of those being relocated.
Our Relocation Website provides information for anyone who might be Relocating or even considering such a possibility.
We are Attracting More Buyers thru Corporate Relocation
www.RelocateIndiana.com
Attracting Relocation Buyers gives us a Great Advantage as we have the Opportunity to work with Buyers who are
Motivated & Financially Ready to Buy
The Gold Standard
Each Office is Independently Owned And Operated
We are Attracting More BUYERS!
The CENTURY 21® System is on the cutting edge of real estate marketing. We successfully utilize social media channels like YouTube, Facebook, Twitter and many other applications to market your property listing in an effort to find the right buyer for your home. Considering that hundreds of millions of people use these sites on a daily basis, it is important for your home to be included.
Web, Social Media, Mobile:We have it Covered
Want to “Opt Out” of these?We can easily make these changes.
The Gold Standard
Each Office is Independently Owned And Operated
48% bought hom found on internet93% response time most important
YOUR BUYERS REACH ME IN AN INSTANT We have the technology: The LeadRouter™ System is a software application empowering CENTURY 21® Sales Associates to receive buyer leads for your property from wherever they are, instantaneously. LeadRouter sends alerts when a potential buyer inquires about your property, enabling me to respond immediately. This means that buyers interested in your property will be able to reach me quickly
YOUR BUYERS CAN REACH ME IN AN INSTANT!
We have the technology: The LeadRouter™ Systemis a software application allowing our Agents to receive
Buyer leads for your Home instantly. Lead Router sends alerts when a potential Buyer inquires about your Home, enabling me to respond immediately. Buyers interested in your Home won’t have to wait for
information: 93% of Buyers say Response Time matters.
We are Attracting More BUYERS!
93% of Buyers say Response
Timeis VERY *
Important
* Source: 2017 National Association of Realtors Profile of Buyers & Sellers
Because of our Speed & Response Time thanks to Lead Router
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
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We are Attracting More Buyers with Print Ads
We are the Only Company with a Full-Page Ad in the Newspaper Every Week
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
The
Repu
blic
New
spap
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, Wee
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Attention
• Appearing on the Back Page of Sports – the Section people Keep
Since not Everyone Subscribes:
• This Ad Appears on Facebook &is “boosted” so that people with certain demographics are reached
• This Ad Appears on our Website
• We have given this Ad an Addresswww.C21BR.com/republic-newspaper-ad/and are sharing it with the thousands
We are Attracting More Buyers: Print Ads
The Number of Newspaper Subscriptions
is declining but nearly 20% of Buyers
use Newspaper in their Home Search** Source: 2017 National Association of Realtors Profile of Buyers & Sellers
The Gold Standard
Each Office is Independently Owned And Operated
95%
50%
We are Attracting More Buyers
Internet Exposure has Real Value andWe Share Traffic Reports through Golden Ruler
We Monitor Results & Share these Reports with you Twice a Month
The Gold Standard
Each Office is Independently Owned And Operated
We Monitor Results & Share these Reports with you Twice a Month
We are Attracting More BuyersThe Golden Ruler Report shows the Results
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
We are Attracting More Buyers
LOCATION, LOCATION, LOCATION
We Make Our GuestsFeel Welcome!
We send Relocating Buyers a Newcomer’s Packet
We do more than just show Houses!
In Downtown Columbus, next toCummins Corporate Office & Parking Garage,
we are on the Architectural Tour & attractVisitors wanting to Find a Home & a REALTOR
Gourmet Coffee, Wireless Internet, Wide Screen Video of Homes for Sale
and Knowledgeable Agents are availableto Share Information & Give Tours.
Prior to arrival, we send Buyers Area Information &
Share Information of Homes for Sale
We give Tours of the City, Schools, Shopping, Recreation &
Neighborhoods! However we can assist, we will be there with Information to Share.
The Gold Standard
Each Office is Independently Owned And Operated
We are Attracting More AGENTSWe are Attracting More AGENTS
from Other Companies to Show YOUR HOME!
• We are Not Increasingour Commission you pay
• We are Not Reducingthe Marketing we Promise
The Commission we pay to Other Companies/Agents Doesn’t Cost You MORE COMMISSION
but serves as an Incentive tothese Agents to Sell Your Home
Because the Listing Company has the greatest expense as they pay for all of the marketing, it has been a common practice to retain 60% of the total commission on the listing side with 40% of the total commission paid by Our Company to the Selling Company when another real estate firm is involved.
On July 1, 2015, we changed this commission split. We are now paying the Selling Company 50% of the total commission. Raising the fee paid to the Selling Company from 40% to 50% of the total commission has been an incentive which creates greater opportunities for you as others have an incentive to show our Listed Homes. All Companies can choose the amount they wish to compensate the Selling Company.
We have Increased the Amount Paid to Other
Companies/Agents
Real Estate Agents are Self-Employed and earn commissions only when they are involved in the sale of a property.
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
We belong to MIBOR, Mid-Indiana Board of Realtors
Exposure & Marketing are critical to the success of selling your
home. Our coverage includes Central & South Central Indiana,
extending fromMadison County to the North & Jennings County to the South.
We are Attracting More Agents through our MLS Affiliation
Serving the needs of both Buyers & Sellers, Our MLS membership offers
the Best Exposure for our Sellers
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
We will Visit your Home,with Your Permission Only. Although Most Companies
No Longer Tour Their Listings,We believe Selling Your Home
begins with Knowing Your Home
With your Permission, *I will bring our Agents to
Your Home. Learning aboutIt’s Location and Features help
us to Sell your Home. I will share the Agent Feedback
with you after the Tour.
As we visit & become better acquainted with Your
Home, we then contact Buyers who “FIT”.
This is a real advantage in Selling your Home.
Our Goal is to Sell Your Home for theHighest Price, Best Terms & Best Offer.
We Have Special Services for Sellers
We work to learn as much as we can about your home.Equipped with this knowledge, we are better able to SELL Your Home
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
We will be“Viewing & Reviewing”
Your Home Every Week at ourTuesday Morning Sales Meeting
Every Week, we will reviewInterior & Exterior Pictures
of Your Home and discuss ourProgress in Finding Your Buyer.
I will give you feedback from these discussions and keep you
Informed on the Results from Your Showings.
We Have Special Services for Sellers
The Gold Standard
Each Office is Independently Owned And Operated
Because our C21 Breeden Agents work Tirelessly to Accomplish Every Goal
Knowledge Training Support Experience Integrity Reputation Responsive
We are Committed to You & Your Goal & have a Support System to Deliver the Exposure,
Marketing, Technology & Services
We have Owners & Managers, not engaged in
Listing & Selling, who assist Agents & Clients.
We have a Support Staff who Assist the Agents & Help them Deliver the Service, Marketing
& Exposure to which WE ARE COMMITTED!
I have a Support Team behind me to Help Me Deliver Everything I Commit to do for You
We Have Special Services for Sellers
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
Your Home can have a Home Warranty during the Listing Period
We Have Special Services for Sellers
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
We are Proud to Use the Centralized Showing System
We Have Special Services for Sellers
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
YOU DECIDE: How & WhenYour Home can be Shown
We Have Special Services for Sellers
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
Exceeding your expectations is my goal and I will do my best to make sure this happens.
Century 21 feels it is very important too and wants to know through a survey that will be sent to you just how satisfied you were with the results achieved.
Your Opinion of my Performanceis very important to Me and Century 21
We Have Special Services for Sellers
The Gold Standard
Each Office is Independently Owned And Operated
My Commitment to You:I will work to Exceed YOUR Expectations
We Have Special Services for Sellers
The Gold Standard
Each Office is Independently Owned And Operated 700 Washington Street, Downtown Columbus, IN 47201 812-372-3766 www.C21BR.com
9 IMPORTANT REASONS WHYMy Plan WILL Sell Your Home!
1. All Real Estate Companies ARE NOT the same.
2. Marketing CAUSES Exposure which makes a difference in net $$$’s.
3. I am going to share the Outstanding Marketing you receive for the Commission you pay.
4. I want you to know that we “Leave no Stone Unturned” for Our Entire C21 Team will be SEARCHING for “YOUR BUYER”.
5. I am a PROFESSIONAL Agent and Work Full-Time. While many Agents have Other Jobs and Work Part Time, you can count on me to always be available to you.
6. I will take charge of the Process of Selling Your Home andwill Respect your Wishes and Give you Help and Advice.
7. I will be sharing My Plan to Sell Your Home. Other Agents may give you a price that you might like. However, withouta Plan of Action, Systems, Tools and Staff to implement it, the Price might be meaningless.
8. My Goal is that YOU will Select ME and Recommend me too! I hope you will understand the value of allowing me and the C21 Breeden Team to sell your home.
9. After I have shared My Plan to Sell Your Home, we will discuss your home’s value as you decide upon the listing price.
The Gold Standard
Each Office is Independently Owned And Operated
I pledge to give you My BestI will monitor all the details and coordinate the marketing activities for the sale of Your Home.
I will utilize all of the services & benefits of CENTURY 21 Breeden and the CENTURY 21 System for Your Home and I will:
• Dedicate myself to making the process of selling your home as easy as possible for you.
• Hold your best interests in the highest regard.• Understand your needs.• Respect you and your time.• Use my experience, knowledge, tools and
training to serve you.• Act as a trusted advisor to help you make the
most informed decisions.
Together, we will create an unparalleled opportunity to distinguish your home in this
competitive marketplace and sell your home!