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What does it take to be an effective consultant?
The internationally accepted consulting competency framework —
© ProfWeb 2011
The Competency Framework and The Common Body of Knowledge
2 © ProfWeb 2011
Competencies
Are defined as the ability to act in a particular context (or in changing contexts). Implies both knowledge and skill.
The required knowledge domain is defined in the Common Body of Knowledge (CBK). The summary body of knowledge is on the IMCSA website.
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Competencies are a combination of:
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Knowledge
SkillAttitude © ProfWeb 2011
The Competency Framework
Is geared to identifying the holistic set of competencies required by a management consultant
Is the basis of international reciprocity for certified management consultants
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FUNCTIONAL /TECHNICAL SKILLS
Acting Communicating Thinking (Behavioural Competencies)
THE COMPETENCY FRAMEWORK
MANAGEMENTPRACTICE
PRACTICE MANAGEMENTCONSULTING PRACTICE
FUNCTIONAL /
TECHNICAL
INDUSTRY /
SECTORAL
EXTERNAL AWARENESS -PESTLE
PRACTICE MANAGEMENT
BUSINESS ACUMEN
ETHICAL VALUES/ PRACTICE
And / Or
SPECIALIST COMPETENCIES
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BUSINESS ACUMEN
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Business Acumen Understanding the client environment and
context. Strategic and systemic thinking, OD, OM,
BPR, change management. Business structures, processes,
management, disciplines/ functions. Planning, critical success factors, goal and
objective setting. In depth understanding of key business
concepts.
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Business Acumen(2)
Budgeting and financial control Motivation and people
development Implementing new technology Measuring performance Business development
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Consulting Practice Everything to do with the consulting lifecycle
-prospecting, managing the process, disengagement.
Engaging with clients, interacting with them, influencing, facilitating.
Applying consultative techniques, problem solving, systemic thinking.
Knowledge capture, management and transfer etc.
Managing the team throughout the lifecycle.
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The Consulting Lifecycle
Prospecting,Engagement,Qualification
ExecutionAssignment Closure &
Review
Proposal,Closure,
Contracting
The Consulting Lifecycle- A Linear View
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The consulting lifecycle
The consultant needs to be able to execute and manage each aspect of the consulting lifecycle, from entry to closure.
The consultant must be familiar with the activities and products in each phase of the lifecycle
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© ProfWeb 2011
Consulting Management Activities Manage expectations Manage Risk Manage Quality Maintain Intervention Continuity Managing Costs and other commercial
activities Managing Resources Manage Productivity and performance Manage Learning Manage the Team (client and own)
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The Consulting Lifecycle
Prospecting,
Engagement,
Qualification
Execution
Assignment
Closure &
Review
The Consulting Lifecycle
Proposal,
Closure,
Contracting
Build & Maintain the Client Relationships
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Build & Maintain Relationships
Consulting is more about relations and perception management than about technical quality.
Relationship building takes effort and time.
You need to build relationships with client decision makers
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Build & Maintain Relationships (2)
Understanding the client/industry (context) Recognising a client need (client perspective) Selecting the optimum method of intervention Managing conflict Maintaining & building the relationship
Understanding the client/industry (context) Dealing with client management Dealing with the client culture
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The Consulting Lifecycle
Prospecting,
Engagement,
Qualification
Execution
Assignment
Closure &
Review
Proposal,
Closure,
Contracting
Managing Productivity and Performance
The Consulting Lifecycle and Process
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© ProfWeb 2011
Managing Productivity & Performance
The consultant needs to manage performance throughout the lifecycle: Manage expectations Evaluate against agreed roles,
deliverables and timeframes Reallocate resources as necessary Identify and document training
requirements Measure against client feedback
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The Consulting Lifecycle
Prospecting,
Engagement,
Qualification
Execution
Assignment
Closure &
Review
Proposal,
Closure,
Contracting
Knowledge Transfer & Learning
The Consulting Lifecycle and Process
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Knowledge transfer & Learning
Learning from the client Learning from each other Transferring knowledge to the
client Developing and updating Methods
and approaches Learning from the engagement Learning from the environment
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Knowledge transfer & learning
The most successful consulting practices are those that manage knowledge formally
This occurs throughout the lifecycle
Requires disciplined knowledge management approaches
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What would you treat as knowledge?
© ProfWeb 2011
The Consulting Lifecycle
Prospecting,
Engagement,
Qualification
Execution
Assignment
Closure &
Review
Proposal,
Closure,
Contracting
Developing and Applying Methods and Practices
The Consulting Lifecycle and Process
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Developing and Applying Methods & practices
Methods & practices are specific forms of knowledge
They are repeatable Methods consist of multiple layers
– what would you say they are?
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ROUTE
MAPS
GUIDELINES
TECHNIQUES
AUTOMATED SUPPORT
TRAINING
DELIVERABLES
MANAGEMENT OVERVIEW AND GUIDES
CHECKLISTS
Components of a methodology
FRAMEWORK
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The Consulting Lifecycle
Prospecting,
Engagement,
Qualification
Execution
Assignment
Closure &
Review
Proposal,
Closure,
Contracting
The consulting
activities
The Consulting Lifecycle and Process
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Consulting Activities
Throughout the consulting lifecycle, a consultant performs certain activities, which impact on the success of the phase in the consulting process.
These activities are repeated at various points and distinguish competent and inexperienced consultants.
What are they?28 © ProfWeb 2011
Consulting activities Interviewing Research & Fact finding Analysis, synthesis & diagnosis Taking Notes Managing documentation & record
keeping Presenting findings
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Engagement Management
The consultant with the highest level of accountability on the engagement or intervention is accountable for the overall success of the engagement.
This is known as Engagement Management and covers the consulting lifecycle and all the consulting processes and activities related to that particular intervention.
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Engagement Management
The Consulting Lifecycle
Prospecting,Engagement,Qualification
ExecutionAssignment Closure &
Review
The Consulting Lifecycle and Process
Proposal,Closure,
Contracting
Build & Maintain the Client Relationships
Knowledge Transfer & Learning
Managing Productivity and Performance
Methods and Practices
The consulting
activities
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External Awareness - PESTLE
The experienced & competent consultant should remain current in every aspect of the environment that affects his/her work Political Environmental Social Technical Legal Economic
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PESTLE Relates to all domains
It is imperative to remain aware of developments in the management, specialist and consulting fields.
The certified consultant needs to prove this through a continuing professional development (CPD) record.
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Specialist Competencies
Functional and technical competencies include IT, HR, Strategy, change management, project management, finance etc
Industry specific or sectoral competencies – banking, manufacturing etc
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Behavioural Competencies – (Personal and Interpersonal)
ACT
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ACT – personal and interpersonal competencies
Acting Communicating Thinking
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….Like a management consultant
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ACTing like a management consultant This is the behavioural aspect of the consultant
and has much to do with the “attitude” in competence.
The consultant needs to be emotionally intelligent (25 competencies), an above average communicator, a good listener, astute, self driven, motivated, able to solve problems, be politically astute, remain independent and objective in difficult situations and much more.
This requires an all rounder who can perform well in different contexts
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ACTing like a Management Consultant
Professional Attitude/behaviour Professional conduct/ethics, Dealing with client culture Managing conflict, Motivating and
developing people, Leading Facilitating, Mentoring, Coaching
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Communicating Effectively
Interpersonal and communication skills (listening/verbal/written)
Proposals Client communications Written reports Oral presentations Marketing and selling skills
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Thinking
Empathizing Creativity Problem solving Lateral thinking Seeing the end from the beginning Contingency planning Having a flexible approach
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Exercise
Complete the consulting inventory on problem solving skills
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Both a value set and a competency
Ethics
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Ethical Values and Practices
Knowledge of what constitutes ethical behaviour
The ability to deal with ethical dilemmas
Testimonials as to ethical behaviour
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Exercise:
Is Ethics a competency or a value system?
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Professionalism
A combination of ethical behaviour, presentation, conduct and competence.
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Practice Management
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Practice Management Covers all aspects of managing a
professional practice including: Recovery and utilization Training & developing consultants Marketing and brand building Methodologies
Practice management is not required for CMC – hence managing CMC
Practice management is covered in a separate course.
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