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In a Social Media Era… Content is King-maker
| Date post: | 17-Jul-2015 |
| Category: |
Business |
| Upload: | luxury-marketing-council-of-connecticut-hudson-valley |
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In a Social Media Era…
Content is King-maker
2
In the future we will be
planting cities.
Marketing.
Journalism.
Filmmaking.
4| Bamboo
5
6.4%
| Bamboo Results
250,000 views 16,000 leads
6
Brand-Focused Ad
Industry Average Click Rate
0.5% or less
Content-Focused Ad
Vs.
Tour the bamboo city
of the future here.
Average Click Rate
5 – 10x Industry Average
Confidently
invest with a
global leader in
emerging
markets.
Targeted Content Drives Results
Learn more >
7
IN THE OLD DAYS….
8
TODAY BRANDS GO DIRECT
9
TODAY BRANDS GO DIRECT
www.YourWebsite.com
10
Week 1:
Transportation
Week 2:
Arctic
Week 3:
Smarter
Buildings
Week 4:
Electric
Vehicles
Week 5:
Innovative
Infrastructur
e
Week 6:
Future Air Travel
12
13| The Great Save
14| Soldier On
