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Page 1: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 1

Page 2: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 2

P (03) 8696 9700

F (03) 9699 1798

E [email protected]

W www.marketingandbranding.com.au

Corporate ProfileThe Marketing and Branding Company

164 Bank Street South Melbourne

Victoria 3205 Australia

Page 3: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 3

The key to real business success is a well constructed and executed Marketing Strategy. Marketing is about communication – the communication of your brand, your product, your service to the market sectors interested in purchasing your package.

Effective Brand, Brand Positioning, Advertising, Public Relations, Point of Sale material and Brochureware ensure your product/s or service/s are given due consideration. Potential consumers and clients are aware of your product/service prior to their actual purchase decision. The ultimate requirement for any business is sales. In today’s market product recognition all but guarantees successful sales.

Marketing activity defines a business and its evolution. A mature business has a defined marketing approach. Growing business need to develop workable marketing strategies, advertising and public relations.

The Marketing and Branding Company specialises in the development and implementation of complete Marketing Strategy, for both small and large businesses. From full blown advertising and media campaigns to simple basic marketing packages, The Marketing and Branding Company can provide a unique and individual image for your business, your product or your market launch. Our client base has included a full range of small to large businesses. A wide and varied range of new products as well as franchised businesses have been launched by The Marketing and Branding Company.

All The Marketing and Branding Companies services are managed on a project basis designed to deliver workable strategies. Projects are timelined, actioned and designed to be incorporated into a client’s existing business infrastructure.

Alternatively in the case of agreed long term outsourced activity, The Marketing and Branding Company will work to a retainer based format using these same principles.

The Marketing and Branding Company takes the time and makes the effort to understand the specific needs of your business and deliver custom designed solutions to assist it.

Our Method

Page 4: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 4

Seven Key Questions “Has my business or its products, services or brand gained the real interest of the

marketplace?”

“What is the unique selling position of my business, its products, services or brand? Has this been effectively communicated to the marketplace?”

“What Competitive Advantage does my business offer to its clients and potential clients? Is this effectively communicated to the marketplace?”

“Taking all of the previous questions into account, has my business provided enough information for a prospective client or customer to make an informed purchase decision?”

“Is the client satisfied with the purchase of the product or service?” Is it a timely delivery, does it fulfil the promise made?”

“Does the business have adequate Customer Service strategies in place?” Has this been communicated to the market? Are the activities measured?”

“Re-purchase. Do the clients or customers re-purchase? Do they refer their friends and associates to purchase the product? What processes are in place to ‘value’ present and past clients?”

Realistic and truthful responses provide key directions for all marketing requirements whatever your product or service.

The Marketing Cycle

Page 5: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 5

Marketing Strategy Plans and Implementation The Marketing and Branding Company provides genuine market research, analysis and follows through with realistic, strategic planning. Directional outcomes are based on thorough research, experience and business acumen.

We provide full implementation of recommended Marketing Strategies and provision of outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations, Web Development and Sales Management.

Product LaunchesThe Marketing and Branding Company will facilitate the launch of new products with Branding, Packaging, Point of Sale, Media commitments and negotiations with channel partners. Public Relations and advertorial copy are also provided.

Brand DevelopmentThe Marketing and Branding Company will facilitate the creation of an effective brand for your business/product. Brand recognition and full Brand Strategy is then facilitated via an appropriate campaign package.

Advertising CampaignsThe Marketing and Branding Company will develop Branding, creative look and feel and effective advertising campaigns for products and services within the Print, Radio & Television Media. The Marketing and Branding Company develop media campaigns via Television, Radio and Print through newspapers, magazines and journals. Campaigns are fully budgeted, timeline actioned then implemented.

Franchising & Licensing DevelopmentFranchising is a popular form of Channel Marketing. The Marketing and Branding Company can assist in developing current businesses in their franchise ambitions. The Marketing and Branding Company can also assist in developing licensing packages generally applied to products only. A business owner can develop new products/services from a low capital base via license and franchise arrangements. The Marketing and Branding Company can assist in fully developing your business from a single outlet to a franchise network.

Marketing Services

Page 6: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 6

Web Development/Online StrategiesThe Marketing and Branding Company will create an on-line presence for your business with state of the art editable websites, video compression and imagery, downloadable PDF’s and email facilities. The Marketing and Branding Company has developed fully functional ‘trading’ websites through to simple static ‘brochure’ websites. A range of options is available including video options and complete database driven sales web options.

Business Launches & ExpansionsThe Marketing and Branding Company facilitate Business Branding and Corporate Makeovers. Public Relations, Seminars, Launches, Marketing Collateral, Advertising and Editorial are included. The Marketing and Branding Company have launched a number of new and rejuvenated businesses over a 15 year period.

EventsThe Marketing and Branding Company will organise Show and Expo style displays through to major events. In the past The Marketing and Branding Company has assisted in coordinating major shows such as the RACV Home Show and the Melbourne International Flower and Garden Show Stands and presented major displays in CBD locations for Corporate and Government clients. The Marketing and Branding Company can build your display package from the ground up as well as develop any event you require.

Marketing Services (continued)

Page 7: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 7

The Marketing and Branding Company offers a full range of creative services utilising an experienced Graphic Design team, Photographers, Web Designers, Copy Writers and Media & Print Managers. Our range of services includes:

Graphic Design – Across all mediums

Logos – Corporate Identity

Publications

P.O.S Display

Advertising

Information Design – for public use (billing systems)

Corporate documents and packaging

Illustration (creative, diagrammatical, graphs and charts)

Web & Multimedia Design

Art Direction

Photography

Creative Concept

Copy Writing

Media Planning

Print Management

Website Development

Creative Services

Page 8: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 8

Ace Parking•

Aerobin•

Al’laria Garden & Water Features•

Angel Reno•

Australian Business & Professional • Relationships

Australian Construction Technology•

Australian Mines and Metals Association•

Australian Quadriplegic Association•

Best Butts•

Blackbush Hovercrafts•

Blint Design + Construction•

BlueSphere Environmental•

Business Professionals Group•

Collingrove Stud•

Cosmetic Choice•

Dia Oro Jewellers•

DMG World Media•

Drytron•

Earth Secrets•

Eazy Lift Cranes•

Eon Jewellery•

Ethical Business & industry Co-Operative•

Espresso Rose•

Ezibuild•

Ferntree Gully Community Bank•

Fullife Pharmacy – Mill Park•

Greater Green Triangle GP Education & • Training

Go Natural•

Grief Line•

Gunn Solutions•

Highsun Express Plugs•

Imar (Instrat Insurance)•

Impower•

Japsco Australia•

Melbourne City Council•

Melbourne Market Authority•

Monaco Lawyers•

Natural Compatibles•

Platinum Properties Melbourne•

PMG Engineering Services•

RACV Home Show & Garden Expo•

Red Cloud Bamboo•

Reflexions Franchising •

Riding for the Disabled Association•

Ryan Gately HR Management•

Sea Goddess•

Servico•

Southern Events•

Spotless Services•

STI – Structural Timber Industry•

The Accountant Group•

The Tuscan Bar•

The Seatery•

The Wealth Creation Group•

Truline Engineering•

Victoria University•

Western Region Volleyball•

Kartaway•

Whitehorse City Council•

Words of Peace Global•

Clients

Page 9: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 9

Branding

Pantone 207 UPantone 225U

Fullife Dayspa Style guide

Logo 1

Logo 2

Logo 3

Pantone 354 U

Pantone 2607 U

Typeface Helvetica Neue

Colors

80% Pantone 354 U

50% Pantone 354 U

100% Pantone 354 U

fullife - Style Guide

Main logo

Variation 2 - White background

Variation 3 - Single Color

Variation 4 - Single Color

Variation 5 - Black and White

C 9 M 25 Y 100 C K 100C 47 M 100 Y 83 K 42

CMYK Color Make Up

Typeface Bickham Script ProTrajan Pro

Style 1. Golf Leaf Type

Style 1. Simple Two Colors

Style 1. Indian Red Type White Background

Style 1. Black Type White Background

Page 10: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 10

Case Studies

Client:

The SeateryExclusive upholstering specialist company ‘The Seatery’ wanted to grow its commercial clientele and move away from domestic work. A change in communication style, targeting Commercial Designers, Shopfitters and Architects was the key. MBC totally re-established The Seatery in the market by changing it’s logo, re-designing its brochure and website – and maintaining on-going advertising in selected print advertising mediums.

They are now considered a leader amongst Melbourne Designers.

Factory 3, 15 Stud Road, Bayswater Vic. 3153

P 03 9720 0042 F 03 9720 0043

E [email protected] W theseatery.com.au

Completed WorksWorking with top Architects and Shop Fitters The Seatery has completed upholstery designs for

Specifics

Master Craftsmanin Custom DesignedUpholstery

The Seatery are master upholsterers of the following

and cushioning are hallmarks of The Seatery designs.

Factory 3, 15 Stud Road, Bayswater Vic. 3153

P 03 9720 0042 F 03 9720 0043

E [email protected] W theseatery.com.au

Completed WorksWorking with top Architects and Shop Fitters The Seatery has completed upholstery designs for

Specifics

Master Craftsmanin Custom DesignedUpholstery

The Seatery are master upholsterers of the following

and cushioning are hallmarks of The Seatery designs.

professional. To sink into a luxuriant lounge or

masterpiece.

Luxury & Comfort

With 25 years of experience in upholstery the

commercial situations. Working to architectural

for each location and purpose.

reputation for high quality workmanship and

or point of sale display The Seatery designs and

retail outlets and galleries.

quality on all projects undertaken. The team at The Seatery includes specialists in traditional upholstery, modern furniture and leather.

All work is carried out at The Seatery workshop,

Master CraftsmanReal Expertise Location:

Fitout by:Design by: BY Architects Upholstery by: The SeaterySize of project:Time frame: 16 weeks construction

Design Statement

focus to the main dining area. The sense of motion and drama in

Brief to the shopfitter

was unique in feeling and palette. As such, the feeling that we aimed for was a sophisticated retro glam aesthetic which we wanted to

Quotes

this complex and intricate design to come to fruition.”

Case Study

Page 11: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 11

Client:

KartawayEven old recognisable companies and brands such as ‘Kartaway’ need a revamp from time to time. When the team at Kartaway decided it was time for a change they enlisted the help of MBC to freshen up the visual communication aspects of their business.

As a sign of the times – Kartaway asked MBC to re-design their current marketing collateral (Brochureware and Website). Of upmost importance was the website which urgently needed updating. MBC revitalised Kartaway’s web-presence, including additional features such as enquiry forms and downloadable product information sheets.

To compliment the primary website, a mobile optimised version was created to ensure full compatibility no matter what kind of device a potential client is using.

Brochure

Website www.kartaway.com.au

Mobile optimised site www.kartaway.com.au/mobile

Efficient LoadingWe assist you with the most cost effective and practical way to load your waste. Use one of the methods below, or we can design a customised loading system to suit your needs.

Notes: The Space Saver

www. kartaway.com.au

Kartaway are leaders in the waste management industry, we focus on your business needs, the environment and the future. For a complete analysis and expert advice call

1300 362 362

Side LifterFor transfer from 240 litre plastic bins. An hydraulic side lifter automatically lifts and empties each bin.

Dock DownloadFor simple unloading of hand trolleys.

Chute FeedFor locations with a number of rubbish sources, such as multi-storey buildings.

Hand LoadingLoose or bagged rubbish can be placed straight into the bin.

2400

2200

www.kartaway.com.au

Case Studies

Page 12: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 12

Client:

Fullife Day SpaAn aspirational approach was taken to update the marketing materials for this Spa. With access to high grade photographic imagery from the Spa’s product supplier, MBC’s Designers created a beautiful, desirable look and feel. The Menu was extensive and the challenge was to communicate the information whilst creating a visually impactful brochure and website.

As the Spa was hidden away, situated upstairs in a Pharmacy, MBC created highly visible and attractive signage to direct customers to the Spa in the shopping complex.

Spa Treatments

Destress, Detox and Rejuvenate

HydrobathFeel relaxed and invigorated with a Hydro Tub treatment, complemented with a massage of your choice.

Back Neck & Shoulder 70 mins $95Full Body 100 mins $115Aromatherapy Full Body 100 mins $125

Healthy GlowRejuvenate your body with this holistic spa experience, a Hydrobath Workout, Body Polish and a Full Body Massage. 110 mins $140

Healing RejuvenationRevive with a therapeutic Botanical Body Wrap, Full Body Exfoliation, Steam Cocoon, Vichy shower and an Aroma Express Facial.70 mins $169

Pamper MeRelax and enjoy a blissful spa experience with a High Performance Facial, Lemon & Lime Glow, Vichy Shower and a Back,Neck & Shoulder Massage. 150 mins $195

Lifestyle of the Rich & FamousInvigorate your whole body then step out in style with a Hydrobath Workout, Full Body Exfoliation, Full Body Massage and a Foot Spa Pedicure. 220 mins $235(includes complimentary lunch or afternoon tea).

Spoil MeGlow from head to toe with a Maintenance Facial, Deluxe Manicure, Full Body Massage and your choice of a Full Make-up application or Foot Spa Pedicure. 260 mins $255(includes complimentary lunch or afternoon tea). Botanical RefreshAn extreme pampering experience with a High Performance Facial, Eye Treatment, Lemon & Lime Glow, Vichy Shower, Back,Neck & Shoulder Massage, Foot Spa Pedicure and a Buff & Polish Nail Treatment. 270 mins $295(includes complimentary lunch or afternoon tea).

For a glowing, relaxed and refreshed body

Body ExfoliationExperience total relaxation and a radiant skin as your body is exfoliated over the luxurious warmth of our Steam Cocoon, then gently rinsed by a Vichy Shower. Choose from the gentle Body Polish, invigorating Sea Salt Glow or the contouring Litho-Cal Seaweed Peel to finish. 40 mins $79

Botanical Body WrapA relaxing botanical body wrap that detoxes and relieves fluid retention and assists aches and pains. Enjoy a blissful scalp massage, finished with a gentle Vichy Shower and moisturiser.60 mins $105

Body Harmony Relieve sore muscles as your circulation is stimulated, stress vanishes and your body glows. A wonderful treatment combining the Botanical Body Wrap and Body Exfoliation. 70 mins $155 Back Facial Detox and replenish your back with professional cleansing and exfoliation using active enzymes, pure essential oils and replenishing plant extracts. Customised for all skin conditions. 30 mins $65

Body Treatments

Back, Neck & ShouldersRelieve the stress and tension of everyday living. 30 mins $50

SportsA deep tissue massage to treat congested and aching muscles, can be specifically tailored to problem areas. 30 mins $55

Remedial A deep tissue massage that loosens the joints and stretches your muscles. 30 mins $60

Full Body RelaxationAn all over body massage to relieve stress and promote relaxation. 60 mins $70

Full Body AromatherapyA totally luxurious light pressured massage applying a mix of essential oils chosen exclusively for you. 60 mins $80

Pregnancy MassageAt Fullife Day Spa we use the “Belly Pillow” allowing safe and comfortable treatment.

Myotherapy (Muscle Therapy) Using a range of techniques for the assessment, treatment and management of muscular pain and dysfunction, our certified Myotherapist may use a combination of –

exercisesfrom $60 Health Fund Rebates Available

Ear CandlingNatural cleansing and draining of the ear canal and sinuses. This relaxing treatment helps alleviate headaches, migraines, hayfever, tinnitus, vertigo, ear aches/ infections and sinus problems. Includes a relaxing scalp, face and neck massage to stimulate lymph drainage. Suitable for ages 1+ years.45 mins $59

Massage

Indulge in “Me time” relaxation or therapeutical treatment with our certified Masseurs

Facial TreatmentsMaintenance FacialFeel refreshed. Professional cleansing and exfoliation with active enzymes, pure essential oils and replenishing plant extracts. Customised for all skin conditions.30 mins $65 50 mins $90 Concentrated AmpouleThe addition of this ampoule to your Maintenance Facial will purify, balance and nourish your skin. extra $15

Medicalia Treatment PeelsA high level treatment for problem conditions. Deep non-irritating exfoliating peels to reduce pigmentation, acne, breakouts, scarring, sun damage, blackheads and ageing skin. For best results a course of 6 weekly treatments is recommended. 50 mins $99

High PerformanceMaximum improvement and a renewed radiance await you. A complete facial treatment with specialty double and triple layered repairing lift off masks, revitalising eye treatment and a relaxing scalp massage. You can expect to see instant results. 60 mins $120

Caviar and Pearl Rejoice at this restorative treatment that dramatically improves the signs of ageing. Crushed pearls, pure marine caviar and vegetable botox are layered for deep penetration, hydrating and firming the skin. 70 mins $169

Eye & Lip TreatmentsEye ZoneReduces puffiness, dark circles and reinforces the delicate eye tissue.30 mins $50With facial $30

Youthful LipsSmoothes, plumps and hydrates the lips with retinol, collagen and elastin.30 mins $50With facial $30

Gift vouchers available for all treatments

ManicureFiling and shaping of the nails, cuticle tidy and nail polish application.30 mins $35 Deluxe ManicureA manicure including an intensive hand treatment, exfoliation, hydrating paraffin mask and massage, leaving hands visibly smoother and softer.50 mins $55

Express PedicureA quick “pick me up”. Cleansing, exfoliating and moisturising for the feet.40 mins $55

Foot Spa PedicureDeep foot massage, exfoliation and stimulation with invigorating salts, masks, gels and nourishing creams.60 mins $75

Manicures & PedicuresCare for your nails, feet and hands

Glamour PackIndulgent pampering for hands and feet, includes a Deluxe Manicure and Foot Spa Pedicure.110 mins $120

French Polish With any manicure or pedicure. additional $10

Paraffin Hand/Foot TreatmentDeeply hydrating and nourishing, wonderful for arthritis sufferers.20 mins $30with mani/pedi extra $20

TintingEyebrow Tint $15Eyelash Tint $25Eyelash & Eyebrow Tint $35Eyelash Perm and Lash Tint $70

Make-Up Expert Make-up Artist for weddings, glamour and special occasions.

Debutant Ball $50Trial Make-up $50Wedding & Special Occasion $60

Individual False Eyelash Application $25

Permanent Make-up availablePrices on application.

A Pevonia National Salon of the Year www.fullifedayspa.com.auTreatment Menu

Gift vouchers available for all treatments

Body PiercingRelax and enjoy our safe, private and sterile studio with fully accredited professional technician Grace Ruscigno.

Ear PiercingAdults $12Children $17Upper Ear $17Under 12 months old $20

Eyebrow $39Labret $39Madonna $45Navel $39Nipple $45Nose $29Tongue $45Tragus $39

Note: Jewellery sold separately.10% student discount on all piercings (student photo ID required).

Diathermy Reduces spider veins and broken capillaries.10 mins $4515 mins $5520 mins $65

Hair RemovalFaceEyebrow $14Eyebrow Sculpture $22Lip $12Chin $12Sides of Face $12Full Face $40

Body - FemaleHalf Leg $27Top Half Leg $323/4 Leg $36Full Leg $45Standard Bikini $20G-string Bikini $34Brazilian $49Underarm $16Half Arm $203/4 Arm $25Full arm $30Stomach Trail $12Lower Back $15

Body – MaleFull Body $145Full Back $35Half Back $22Chest & Stomach $44Full Leg $60¾ Leg $45Full Arm $36Shoulders $20

*Note: Discounts apply for multiple waxing treatments. 10% student discount Monday, Tuesday & Wednesday (student photo ID required).

Permanent Hair RemovalElectrolysis Initial Consultation - Maps out your treatment plan and timing.10 mins $10 *Note (redeemable against first electrolysis treatment).

5 mins $1510 mins $2515 mins $3520 mins $4530 mins $55

IPL/Laser Hair Removal & Photo RejuvenationEnquire at Day Spa for moreinformation from our friendly staff.

Airbrush Tanning For a healthy tan with a streak free, flawless finish.Partial Body $35Full Body $45

By Appointment Only 9404 1100

Upstairs at Fullife Pharmacy The Stables Shopping Centre Childs Rd - Mill Park

Hours 9am to 9pm Monday to Friday. 9am to 5pm Saturday

Bookings require a 50% deposit for Spa Treatments and a 30% deposit for other treatments over 50 minutes. Deposits are non refundable for cancellations within 24 hours of appointment time.

ManicureFiling and shaping of the nails, cuticle tidy and nail polish application.30 mins $35 Deluxe ManicureA manicure including an intensive hand treatment, exfoliation, hydrating paraffin mask and massage, leaving hands visibly smoother and softer.50 mins $55

Express PedicureA quick “pick me up”. Cleansing, exfoliating and moisturising for the feet.40 mins $55

Foot Spa PedicureDeep foot massage, exfoliation and stimulation with invigorating salts, masks, gels and nourishing creams.60 mins $75

Manicures & PedicuresCare for your nails, feet and hands

Glamour PackIndulgent pampering for hands and feet, includes a Deluxe Manicure and Foot Spa Pedicure.110 mins $120

French Polish With any manicure or pedicure. additional $10

Paraffin Hand/Foot TreatmentDeeply hydrating and nourishing, wonderful for arthritis sufferers.20 mins $30with mani/pedi extra $20

TintingEyebrow Tint $15Eyelash Tint $25Eyelash & Eyebrow Tint $35Eyelash Perm and Lash Tint $70

Make-Up Expert Make-up Artist for weddings, glamour and special occasions.

Debutant Ball $50Trial Make-up $50Wedding & Special Occasion $60

Individual False Eyelash Application $25

Permanent Make-up availablePrices on application.

A Pevonia National Salon of the Year www.fullifedayspa.com.auTreatment Menu

Gift vouchers available for all treatments

Body PiercingRelax and enjoy our safe, private and sterile studio with fully accredited professional technician Grace Ruscigno.

Ear PiercingAdults $12Children $17Upper Ear $17Under 12 months old $20

Eyebrow $39Labret $39Madonna $45Navel $39Nipple $45Nose $29Tongue $45Tragus $39

Note: Jewellery sold separately.10% student discount on all piercings (student photo ID required).

Diathermy Reduces spider veins and broken capillaries.10 mins $4515 mins $5520 mins $65

Hair RemovalFaceEyebrow $14Eyebrow Sculpture $22Lip $12Chin $12Sides of Face $12Full Face $40

Body - FemaleHalf Leg $27Top Half Leg $323/4 Leg $36Full Leg $45Standard Bikini $20G-string Bikini $34Brazilian $49Underarm $16Half Arm $203/4 Arm $25Full arm $30Stomach Trail $12Lower Back $15

Body – MaleFull Body $145Full Back $35Half Back $22Chest & Stomach $44Full Leg $60¾ Leg $45Full Arm $36Shoulders $20

*Note: Discounts apply for multiple waxing treatments. 10% student discount Monday, Tuesday & Wednesday (student photo ID required).

Permanent Hair RemovalElectrolysis Initial Consultation - Maps out your treatment plan and timing.10 mins $10 *Note (redeemable against first electrolysis treatment).

5 mins $1510 mins $2515 mins $3520 mins $4530 mins $55

IPL/Laser Hair Removal & Photo RejuvenationEnquire at Day Spa for moreinformation from our friendly staff.

Airbrush Tanning For a healthy tan with a streak free, flawless finish.Partial Body $35Full Body $45

By Appointment Only 9404 1100

Upstairs at Fullife Pharmacy The Stables Shopping Centre Childs Rd - Mill Park

Hours 9am to 9pm Monday to Friday. 9am to 5pm Saturday

Bookings require a 50% deposit for Spa Treatments and a 30% deposit for other treatments over 50 minutes. Deposits are non refundable for cancellations within 24 hours of appointment time.

Pantone 207 UPantone 225U

Fullife Dayspa Style guide

Logo 1

Logo 2

Logo 3

Case Studies

Page 13: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 13

Client:

Go NaturalMBC collaborated with HTC International (a trading company) to develop a range of gardening products made of natural, organic or recycled materials. MBC created the brand, communication strategy and marketing materials. To launch the range a national advertising and public relations campaign has been developed and will run in print media in gardening/lifestyle magazines and daily newspapers, as well as on radio during spring and summer.

The range was first launched to the public at the Melbourne International Flower and Garden Show this year, co-ordinated and managed by MBC. The products and distinctive branding were very well received by the public and media alike.

Go Natural will continue to add to it’s range of natural, organic and recycled products

Go Natural HTC International Pty Ltd25 Yale DriveEpping Vic 3076

Ph 9436 7115

Available at leading Garden Centres and Hardware Stores

Look for Go Natural Gardening on facebook.

www.gonaturalgardening.com.au

The natural alternative for Gardeners – Go Natural is a range of natural gardening products made from natural, organic or recycled materials for a more sustainable garden.

Grow food, herbs and plants that are free from chemicals and give abundant good health to you and your family.

Tree Care Kit A natural alternative to pesticides - 3 products thatprotect against gall wasp, codling moth, fruit flies and house flies. Also a natural tree limb wound dressing product. Available now

Compost Unit.Handy 220 L size. Manufactured from 100% recycled plastic. Household waste can be reduced by 50% through effective composting.Available now

Herbicide An effective knock down residual herbicide - based on a pure, organic formula of natural oils and plant essenceComing in spring

Plant Activator Stimulates plants’ natural systems, encouraging optimum performance helps revive stressed plants and improve general growthComing in spring

Soil Products Potting Mix, Mulch and Soil Conditioner – manufactured from recycled green garden kerbside waste.No weed, seed or harmful plant pathogens.Coming in spring

Help save the environment

The rangemade from natural, organic or recycled materials

Available at leading Garden Centres and Hardware Stores

Gardening The Natural Way

Distributed by HTC International21 Timmins CourtMill Park Victoria 3082Ph 1300 292 818

www.gonaturalgardening.com.au

Compost ProcessMaking your own compost is not only fun, but easy.Simply stack a consistent mix of 50/50 wet layers and dry layers of material in your unit. The matterbreaks down into rich humus, excellent for the garden.

Wet Materials

Fruit and Fruit Peelings

Vegetable Peelings

Lawn clippings

Green garden cuttings

Coffee grounds

Tea leaves and tea bags

Weeds (before they seed)

Seaweed

Manure (from herbivores)

Dry Materials

Compost Starter

Dry leaves

Small twigs

Long yellow grass

Shredded or scrunched paper

Egg shells

Straw

Sawdust

Part of the Go Natural range

Available at leading Garden Centres and Hardware Stores

Go Natural Gardening

Printed on 100% recycled paper.

Australian Made and Owned.

ProudlyAustralian Made Gardening The Natural Way

Distributed by HTC International21 Timmins CourtMill Park Victoria 3082Ph 1300 292 818

www.gonaturalgardening.com.au

Compost ProcessMaking your own compost is not only fun, but easy.Simply stack a consistent mix of 50/50 wet layers and dry layers of material in your unit. The matterbreaks down into rich humus, excellent for the garden.

Wet Materials

Fruit and Fruit Peelings

Vegetable Peelings

Lawn clippings

Green garden cuttings

Coffee grounds

Tea leaves and tea bags

Weeds (before they seed)

Seaweed

Manure (from herbivores)

Dry Materials

Compost Starter

Dry leaves

Small twigs

Long yellow grass

Shredded or scrunched paper

Egg shells

Straw

Sawdust

Part of the Go Natural range

Available at leading Garden Centres and Hardware Stores

Go Natural Gardening

Printed on 100% recycled paper.

Australian Made and Owned.

ProudlyAustralian Made

HUMUS LAYER

AIR

AIRAIR

AIR

AIR

ORGANIC WASTEGrowing The Healthy Way

The Compost 220 aeration method makes composting easier and saves time.

Environment The Compost 220 is environmentally very friendly

Easy AccessThe Compost 220 is completely enclosed, with a couple of options for easy access.

Option 1 All four sides can be easily lifted off - for users who want to compost down all material in the unit then access the total load.

Option 2 The door at the front of the unit – for users who want to access small amounts of humus as it composts down.

The Modern Way To CompostTraditional methods have usually relied on manual turning of the composting material. The Compost 220 uses an aeration method to circulate oxygen through the material, resulting in more efficient break down without the need to turn.

The Compost 220 is the best way to enrich soilin your garden to produce healthy and abundant vegetables, flowers, herbs and fruit.

Put your kitchen scraps, lawn clippings and garden waste into the Compost 220 and they will break down into rich humus over approx.12 weeks, depending on conditions. This humus is an excellent soil conditioner for the garden and pot plants and can also be used as a mulch.

Designed to suit urban living, the Compost 220 is a compact 220 litre size, well suited to small gardens and courtyards.

Case Studies

Page 14: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 14

Client:

ServicoPreviously named Servico BESS, Servico are repairers of ancilliary office equipment, MBC shortened the name to Servico and developed an entirely new corporate image.

Everything from a new brand and stationery, through to brochureware, material for mailouts and a slick new web presence gave Servico an updated image which resonated with their target market and set them apart from their competitors.

the name means service

Case Studies

Page 15: The Marketing and Branding Company - Corporate Profile · outsourced personnel to achieve best practice in all recommended tactics e.g. Design, Media Buying, Copywriting, Public Relations,

The Marketing and Branding Company - Corporate Profile 15

Client:

Blint Design + ConstructionFormerly known as Blint Builders, MBC modernised and updated a corporate image which was becoming increasingly dated.

Starting with a crisp, distinctive new logo, working through all printed materials, including two separate brochures, a display brochure and a mailer brochure, and creating an entirely new website, MBC gave Blint a sophisticated, designer based edge.

Working with a photography company, MBC ensured that Blints work was presented at its absolute best to make it stand out in the highly competetive design and construction industry.

Case Studies


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