THE NEW INFLUENCER ECOSYSTEM
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*Reach score = the potential audience of the original author + audience reached via retweets
379 18
181 300
6 2
4 1
44 26
17 10
5x Passionate
3x Curious
48x Expert
3x Early adopter
INFLUENCER MARKETING FRAMEWORK FOR A PROFITABLE … Marketing Strategy/ZINE... · INFLUENCER MARKETING FRAMEWORK 1. DEFINING TARGET AUDIENCE & OBJECTIVES Defining and finding the
Documents
WOMMA Influencer Guidebook - 2013 - Home Page - 4A's Influencer... · Influencer Guidebook 2013 What makes an influencer? The WOMMA Influencer Guidebook is a practitioner’s resource
IBM Software Group 1 Audience: IT purchaser or C-level secondary decision maker. Primary influencer is LOB or department heads. Customers and prospects.
IBM Software Group 1 SWG SMB Banking Business Partner presentation level set Audience: IT purchaser or C-level secondary decision maker. Primary influencer.
The Influencer Continuum™: From Influencer to Super Advocate™
Business
Influencer Marketing and Purchase Intentions · audience (Talaverna, 2015). Influencer marketing is still a relatively new term, but even though it lacks a strong academically foundation,
Influencer Marketing 2017 | Beyond Impressions: Influencer Marketing to Drive Sales
Social Media
Influencer marketing: Buying and Selling Audience Impressions
Marketing
Building the Inform Semantic Publishing Ecosystem: from Author to Audience
Technology
Measuring and Presenting Social’s Business Value @MariaSaltz · Influencer identification. Competitor analysis. Best time to post. Target audience. Historical content performance.
Influencer Panel: Creating Authentic Content...Influencer Marketing The Conversation Creating authentic content through Influencer Marketing. Influencer marketing is booming, but being
ThePowerOf InfluencerMarketing Sharingsrpbizresource.com/wp-content/uploads/2017/03/ThePowerOf...INFLUENCER MARKETING The marketer’s mantra has always been to reach the right audience
Investor Presentation - s1.q4cdn.comLeading Influencer Marketing Platform 100M+ Verified Buyer Auduence for Media Targeting1 100% Guaranteed Audience Reach Data Driven Ideas Muse TM
Be The Match180517...completion conversion rate of 6.55% Twitch influencer activated niche subset of target audience • Twitch influencer stream had over 175K views and 4K concurrent
Influencer Marketing Technologiesfiles.messe.de/abstracts/87746_uni_H27_ES_Fr_14_30_Simon...Influencer Marketing ist Kanal- und Reichweitenübergreifend Warum benötigt Influencer
Redefining Influencer Marketing with a Machine Learning ......Engagement Rate: Consider factors such as audience growth rate, post reach, potential reach, likes, comments, shares,
The Influencer Ecosystem 12 September 2019 · 9/12/2019 · What marketing or comms objectives are you trying to drive by working with ... Gain visibility with your target audience
A reward-based influencer marketing ecosystem on … · MAVIN 5 Market analysis Influencer marketing Definition of influencer marketing (also influence marketing) Influencer marketing