Date post: | 03-Dec-2014 |
Category: |
Technology |
Upload: | rose-barcelona |
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What comes to our mind when we
hear the word SOCIAL MEDIA?..
Website / Social networks ?
Is it News, Facebook, Twitter , Instagram ?
What about the Online Shopping..
Did you know : Why Consumer prefer Shopping Online..
Time Saving
Easy to Compare
More Variety
Less Prices
Less Taxes
No Crowd
Spend less on gas
Other
73%
55%
67%
59% 58%
30%
40%
3%
Benefits of Online Shopping
Better Prices - business owners usually reduce their profit margin to get more customers.
Convenience - need to get dressed, drive to your favorite store and don’t need to wait for the store to open.
Variety - shopping online allows you to find many products that you wouldn’t be able to find in a physical store.
Fewer Traps - you won’t feel the pressure to buy other things.
Discreet Shopping - gives you privacy because you won’t have people looking at you while you shop.
Which One You Prefer?
Online Shopping - customer can they can easily compare the cost of product to find the best deal.
Store Shopping - customer can physically check what they are buying.
#1 Online Shopping Site in the Philippines
Launched in November 2011 Zalora - one stop online destination for everything fashion bringing an insight on global trends and featuring favorite international designers.
- committed in giving the best possible online shopping experience.
Arianne Kader @Ari_KaeMarketing Manager
Paulo CamposCo-Founderand Managing Director
Employees:
Social Media Activity
From this image above we can see 69% of their customers whose active on social media are women.
Social Media Activity
Total mentions 7,718 and 56% are Positive Info Filtered in 6 months
Twitter Account’s
@ZaloraHK @ZaloraMalaysia @ZaloraSingapore @ZaloraVietnam @ZaloraID @ZALORAPH @ZaloraThailand
Official website : http://www.zalora.com.ph/
Top 10 Zalora Influencers
@ZaloraPH @ZaloraMalaysia @SophistiXindo @imeaNlleqiaH_ @timmy_manero @Nikoothelabel @Zaloraezine @farisroselly @tongkat_Oli @devie_Karisma
Facebook :https://www.facebook.com/ZaloraPH?ref=br_tf
LinkedIn Account’s
http://www.linkedin.com/company/zalora-singapore?trk=insights_viewers_viewed_name
http://www.linkedin.com/company/zalora-philippines?trk=insights_viewers_viewed_name
http://www.linkedin.com/company/zalora-malaysia?trk=insights_viewers_viewed_name
http://www.linkedin.com/company/zalora-indonesia?trk=insights_viewers_viewed_name
http://www.linkedin.com/groups/ZALORA-HONG-KONG-4803424?gid=4803424&mostPopular=&trk=tyah
http://www.linkedin.com/company/2537191?trk=tyah
Twitter Activity
49.5% Twitter Mention from Indonesia
Online Shopping – one good example of Social Media Marketing which also can also causing Social Traffic.
Customer Service Conversation
CommunitySocial Sales Reputation Management
16
Mica Jean M. Micabalo@[email protected]
Edited by:
Researched by:
Rosalina B. Buendia@[email protected]
Acknowledgement