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Six Steps To Self-Employment

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

* National Association of the Self-Employed November 11, 2003

The Self-EmployedIn America Many people dream of being

in business 1 in 10 are

self-employed Women start-ups

outpace menby 2 to 1*

National Association of the Self-Employed November 11, 2003

Self-Employment Survey Focus on family Greater flexibility Independence

Reasons to beSelf-Employed

Be your own boss

Make the best use of your skills and knowledge

Unlimited earning potential

Reasons to beSelf-Employed Be rewarded for your hard work

Excitement of being in business for yourself

Are your interests the same?

Fact or Myth?

Self-Employment Requires:

1. Hard Work

2. High Risk

3. Lonely Odyssey

Self-Employment Options

Consultant/Contractor

Franchise Owner

Sales Agent/Representative

Small Business Start-up

SOURCE: Self Management Group

Supply & Demandor

Demand & Supply?

How do I choose?

Six Steps to Self-Employment

STEP 1:Your Self-Employment Profile

Inherent Characteristics& Attitudes

Strengths & Areasfor Development

Choose a businessthat suits you

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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STEP 2:Explore Natural Markets

Personal Interest

Contact withCustomers

Expertise

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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STEP 3:Choose Your Best Opportunity

Complete Needed Research

Determine BestMarket Potential

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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STEP 3:Choose Your Best Opportunity

Talk to Customers

Read

Internet

Government

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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STEP 3:Choose Your Best Opportunity

Competition

Experts

Opportunity Providers

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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STEP 4:Create Your Best Structure

Design the Business for the Customer

Design the Business for You

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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STEP 4:Create Your Best Structure

Legal

Location

Sales System

Customer Service

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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Administration

Inventory

Your Roles

Financing

STEP 4:Create Your Best Structure

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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STEP 5:Market and Sell For Results

Create a Powerful Marketing Network

Use Low Cost and No Cost Marketing to Create Sales

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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Examples: Business Cards Web Sites Refrigerator Magnet! Demonstrations

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

STEP 5:Market and Sell For Results

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STEP 6:Self Manage Your Success

Realistic Expectations of Success

Internal Motivation to Succeed

Self-commitment to the Attitudes and Actions Needed

Six Steps To Self-EmploymentAuthor, Kevin Hood, John C. Marshall, Phd., Bob McHardy, CLU

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The Right Answers

I expect to be successful

I am motivated to do something about it

I am committed by attitude and action to beself-employed

Six Steps ToSelf-Employment The self-employed take risks

There’s no other way

Dreams don’t come with guarantees

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