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Reynolds Business Journalism Week
January 5, 2015
THE NUMBERS IN SPORTS
$60.5 billionin 2014
SPORTS IS BIG BUSINESS
*2015 PwC Sports Outlook
$73.3 billionby 2019
SPORTS IS BIG BUSINESS
*projection by PwC in 2015 PwC Sports Outlook
$17.7
$14.6 $14.7
$13.5
2014
Gate RevenuesMedia RightsSponsorshipMerchandising
2014 NORTH AMERICANSPORTS MARKET
*Numbers in Bi l l ions*Source:2015 PwC Sports Outlook
YOU NEED TO BE…
TO BE A GOOD SPORTS BUSINESS
REPORTER…
AN INVESTIGATE REPORTER
Fiesta Bowl employees say bowl repaid political contributions
A GOVERNMENT & POLITICS REPORTER
Arizona Coyotes resolve arena battle with city, will stay in Glendale
A MEDICAL REPORTER
Concussion Report Highlights Field Maintenance
A LEGAL REPORTERNew York attorney general amends lawsuit against daily fantasy sites
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AT THE CENTER OF IT ALL…
Brett Kurland | Director of Cronkite News – Phoenix Sports Bureau
Marc Appleman | CEO, Society for American Baseball Research
Craig Harris | Senior Reporter, The Arizona RepublicDash Davidson | Sports Data Analyst, Tableau
PANELISTS