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Poste r Typography: Image Colours: Layout • The title of the film is in bright yellow, indicating a new happy beginning. • The colour yellow is very eye catching and stands out, we usually associate this colour as happy, and teen dramedies are happy, fun and full of drama • The blue gradient background goes from deep blue to a lighter blue contrasting with the yellow title. • Both colours really stand out. • The colour blue can suggest sadness as well as a fresh beginning as different shades of blue are used C o l o u r s o v e r a l l a r e u s e d t o i n d i c a t e t h e g e n r e o f t h e f i l m , o r s u g g e s t w h a t w e m a y s e e i n t h e f i l m • The poster features the three main characters, this shot is not specifically from the film, however they are all in character (they are wearing the types of clothes shown in the film) • The mid-shot shows their body position as well as their facial expressions. • From this shot we get a sense of the story Codes of clothing: • Pink skirt, white blouse and a pink hairband, this shows her feminine side despite her having friends that are male • He is wearing a suit (which we also see in the film) it shows a boy becoming a man, so perhaps a coming of age film • He is wearing casual clothing, could be argued that its quite feminine The clothing, gives the audience an idea on the characters personality/roles. • The actors and actresses name are on the top of the poster, as this is the selling point so people watch the film • The title of the film is in the top thirds, which meets our eye-line. • The image takes up half of the poster, and is placed at the bottom/middle. From this layout w can tell that the image takes up importance • The production company logo and information is placed just above the image, but its position doesn’t attract much attention because it is in between the image and the title. • All typography is in capital letters • These words are in a larger font than the other words, showing what words should be focused • The ‘o’s are circles, to me it suggests that life goes on and you just have to deal with the ups and downs des of gesture: • She is touching his hand, suggesting a romantic relationship between them • He is in the background, perhaps theirs a love triangle, or just friends • They are looking directly into the camera and have smiles on their face, which implies to the audience that it’s a happy film
