The power of mobilityHow to use technology for knowledge dissemination

Vinícius Villaça // Product & Content Manager

ExperienceMore than 200,000 leaders in 10

countries have access to our

solution.

MissionTo transform our clients’

leaderships throught cotinuous

education, focused on results.

International partners

Institutional

2

DifferentialWe build customized programs in

partnership with our clients,

offering the best content,

innovative learning context and

project management aligned to

the needs of each organization.

Education is practice

3

MindQuest Solutions

Updating and exchange of experiences

Structured program of management development

Career, productivity and performance

Executives

Target group

Managers

Collaborators/employees

Financial institution with about 10,000 offices in 83 countries

Approximately 300,000 employees around the world

HSBC Bank

4

Challenges:

25,000 employees throughout Brazil

Regional and global alignment Mexico and London

Demanding market and constant changes

To align the corporate strategy to the individual competencies through learning processes

To produce results through people and learning

Blended learning:

Face-to-face programs (professional and leadership development)

Distance learning (e-learning programs, TV class, video kits etc.)

The trainings are defined according to the leadership level.

HSBC corporate education strategy

5

How to increase the learning offers to the leaders?

Identified needs:

Self-learning and access to relevant content anywhere, anytime

SolutionMobile learning

Partner

MindQuest

Permanent leadership program at HSBC

6

Target public: 526 top executives who make strategic

decisions at HSBC

Content

Focus on reading and updating the leaders: articles, tips and steps on leadership topics

Relevant content aligned to the organizational reality

Mobile Learning

7

Results

8

•75% leader adherence in 3

months of project

•Over 2,200 accesses to the

content

•Survey carried out on

smartphones mobility,

alignment with the organizational

reality, and content applicability

Strengths

Good quality content related to the executives' roles

Information just in time

Improvement opportunities

Solution that combines mobile and desktop learning

Mobile Learning

9

" The articles from Harvard are excellent and have contributed to my knowledge increase."

" It is great to be able to access articles on my mobile device. I have been using them on a daily baisis. The last one, on how to give feedback in difficult situations, has helped me today in a real situation."

"This is a great alternative to keep ourselves updated with relevant topics."

Testimonials from the leaders

10

Thank you!

Vinícius Villaça

vinicius.villaca@mindquest.com.br

+55 (31) 3264 9001 Ext.114

www.mindquest.com.br

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