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C O N T E N T S
# 2 Credentials
# 3 Our People & Experiences
# 4 Contact Us
# 1 Group Profile
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Group Profile
Our Group
Services
Shareholders
Board of Directors
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O U R G R O U P
Leading boutique Investment Bank providing strategic and value-added solutions to
Institutional and Corporate clients in Thai market and the regions.
An affiliate of Ploenchit Capital, to provide expertise services through rehabilitation
processing, business reorganization planning, debt restructuring, fund raising, non-
performing asset management and professional liquidation.
Our founders are a small group
of experienced bankers with aprofound knowledge of theinvestment banking and debtrestructuring industry with a vastnetwork domestically andinternationally.
Our team comprises of experienced,
innovative and well recognized investment bank and debt restructuring professionals, who create value through extensive knowledge of local and international markets and capable to manage up to the most complicated transactions.
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O U R G R O U P
Whether our clients require the financial advisory services or corporate restructuring
services, our company has the in-depth experience teams to provide the practicaladvices, inventive solutions with instantaneous services.
Beside this, there is a strong relationshipbetween us and strategic partners to fulfillclients’ need.
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S E R V I C E S
What services clients need from PLOENCHIT & PCL PLANNER ?
“One-stop shop” - a single source for all transaction needs
AuthorizedThai Consultant licenseBy The Ministry of finance
AuthorizedFinancial Advisor licenseBy Securities and Exchange Commission
AuthorizedPlanner & Plan Administrator licenseBy Legal Execution Department,The Ministry of Justice
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Introduction
Growth
Maturity
Decline
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S E R V I C E S
Financial Advisory Services Corporate Restructuring Services
“With local know-how and regional expertise, our companies are committed to provide “quality” services to our clients.”
“We cover a full range of investment banking products, advisory services and business reorganization advisory services.”
Mergers and Acquisitions
Sales and Divestitures
Leverage and Management Buy-outs
Valuations
Project Feasibility Study
Due Diligence
Business Plan
Equity Fund Raising
Debt Fund Raising
IFA Report
IPO, PP, PO, RO
Debenture, Loan, Project Financing
Delisting
Other Advisory Works
Financial Restructuring
Formal Appointment
Asset Management
Others
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S E R V I C E S
Corporate Restructuring Services
RESTRUCTURINGSERVICES
FINANCIAL RESTRUCTURING
Financial Restructuring
Impaired Loan Management
Work-out Advisory
Operational Restructuring
Cash Management
FORMAL APPOINTMENTS
Statutory Restructuringsand Wind-downs
Under the Restructuring Services, we
offer five independent services to assist our clients to effectively identify and manage the business issues and problems in order to improve performance.
The Formal Appointments assist the
clients to formally restructure their operations and financials, administer the rehabilitation plan and monitor cash flow and operations under the Bankruptcy Act of Thailand.
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S E R V I C E S
Financial Restructuring
Cash Management• Stabilize the cash flow of a company that is suffering an acute liquidity crisis or which lacks some of
the basic skills needed to run its business on a day to day basis
• Advise on the implementation of effective cash management systems to optimize liquidity and working capital and prepare the short-term cash forecast
Operational Restructuring• Assist a company in improving performance such as profit improvement, cost reduction and working
capital management
Financial Restructuring
• Structure a company’s financial commitments to match its current and prospective operational performance and strategic objectives.
• Identify the best possible options, develop the financial restructuring plan, and negotiate with the stakeholders
• Complement to operational restructuring
Impaired Loan Management• Identify loan recovery strategy
• Assist in the purchase or disposal of loan portfolios.
• Advise on the collection of loan portfolios and implementing systems to report on such collections.
Work-out Advisory
• Assess the cause and extent of a company’s financial problems to enable its lenders to make decisions regarding their current and future lending strategies
Identify the key problems or issues the business faces or business opportunities through external and internal review (financial and operational review)
Diagnostic Review
Corporate Restructuring Services
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S E R V I C E S
Interim Executive
• Temporarily manage the operations and assets of debtor during the time when issued an order for reorganization of business operations, but before the appointment of a planner. The process would be under supervision of official receiver.
• Maintain status quo
• Prepare an explanation concerning the accounts, financial affairs and other matters in relation to manage the operation and assets.
Planner / Advisor to Planner
• Petition Preparation
• Identification of grounds and means of rehabilitation
• Select qualifications to act as planner
• Provision of consent to act as planner
• Filing of Petition
• Hearing
• Plan Preparation (within 3 months)• Grounds for rehabilitation• Assets and liabilities• Procedure for rehabilitation• Financial Restructuring• Funding
• Reporting to Creditors Committee• Manage or assist the planner to manage
Meeting and Approval Process.• Manage the operation and assets of
debtor during plan preparation.
Plan Administrator
• Implementation of approved plan
• Reporting to court and creditors
* With the enactment of the Rehabilitation Amendments to the Bankruptcy Act
Formal Appointment
Business Reorganization
Corporate Restructuring Services
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S H A R E H O L D E R S
MANAGEMENT80%
PCL PLANNER LIMITED
BBTV EQUITYCO.,LTD.
30%
PLOENCHIT CAPITAL LIMITED
M.R. SASIPRIN CHANDRATAT
40%
CYBER VENTURE CO.,LTD.
30%
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PLOENCHIT CAPITAL LIMITED hold 20%
ownership of PCL PLANNER LIMITED
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B O A R D O F D I R E C T O R S
MR. CHALIT SATIDTHONGDistress Asset and Financial Expertise
MR. MANOP NAGADATTALegal Expertise
MR. RUJAPONG PRABHASANOBOLAsset Management Expertise
MR. TANAVUDH TULYATHANFinancial Expertise
MR. CHALIT SATIDTHONGDistress Asset and Financial Expertise
MR. CHAI WATTANASUWANCorporate Finance Expertise
MR. SURIYON CHAROENSEDTAKULRestructuring Expertise
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Strictly Private & Confidential. All Right Reserved
Credentials
Company Credentials
Team Credentials
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C O M P A N Y C R E D E N T I A L S
Finansa PLC
Great Fortune Equity Co., Ltd.
BBTV Productions Co., Ltd.
Pickanes Printing Center Co., Ltd.
Matichon PLC
Matching Maximize Solution PLC
BBTV Equity Co., Ltd.
A.T. Biopower Co., Ltd.
Mitr Phol Sugar Corporation Ltd.
Standard Chartered (Thai) Asset Management Co., Ltd
Ekarat Engineering PLC
Great Fortune Equity Co., Ltd.
Finansa PLC
ACAP Advisory PLC
Pickanes Printing Center Co., Ltd.
Thai Airways International PLC
Matching Maximize Solution PLC
KPN Group Corporation Co., Ltd.
KPN Energy (Thailand) Co., Ltd.
Ekarat Engineering PLC
Sea Oil PLC
Log Plus Mining Services Co., Ltd.
EIG Group Ltd.
River Group Co.,Ltd.
Sikder Group Ltd.
Mitr Phol Sugar Corporation Ltd.
Praram 9 Square Ltd.
Wangthonggroup PLC
Mitr Phol Sugar Corporation Ltd.
Ekarat Engineering PLC
KPN Energy (Thailand) Co., Ltd.
Alpha Capital Asset Management Co., Ltd.
TSFC Securities PLC
Matching Maximize Solution PLC
Great Fortune Equity Co., Ltd.
IFA Report
SC Asset Corporation Co., Ltd.
Pakfood PLC
Mitr Phol Sugar Corporation Ltd.
Mergers and Acquisitions Due Diligence Equity Fund Raising
Debt Fund Raising
Hybrid Fund Raising
Valuations
Delisting
Mass Rapid Transit Authority of Thailand
Expressway Authority of Thailand
Others
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Ananda MF Asia Bangchak Co., Ltd.
Government Savings Bank (MFC Valuation)
Government Savings Bank (Study on MFC Tender Offer)
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C O M P A N Y C R E D E N T I A L S
Asset Management
Formal Appointment
TT&T PLC
Panjapol Pulp Industry PLC
Picnic Corporation PLC
Dhanasansombut Development Co., Ltd.
“Even with the beginning of its commencement,
our team has extensive experiences in the investment banking arena,
all the key team members driving the department have been active in the
industry for more than 10 years”
Financial Restructuring
Phuket Fantasea Co., Ltd.
Safari World PLC
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Alpha Capital Asset Management Co., Ltd.
Thai Asset Management Corporation (TAMC)
• Owned by Financial Institutions Development Fund (FIDF)
• Managed by representatives from Bank of Thailand and Comptroller General’s Department, Ministry of Finance
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T E A M C R E D E N T I A L S
2014
TSR301 MB
Initial Public Offering
2013
WINNER176 MB
2013
CHG1,386 MB
AAV7,178 MB
2012
2004
PTL1,656 MB
2003
TOC5,910 MB
2001
PTT32,200 MB
PTTEP11,188 MB
1998
IRP1,380 MB
2005 2000
RATCH2,275 MB
2004
NCH800 MB
BFIT840 MB
2006
JST700 MB
2006
Our team members have lead
managed numerous transactions including initial public offerings, private placements, privatizations, capital & debt restructurings, debt financings, mergers and acquisitions.
Here are some of the clients that our team members have worked
with…
2013
MC3,000 MB
2008
SGP2,240 MB
2006
TOG190 MB
2006
BMCL3,231 MB
2005
SUPER441 MB
2005
BSBM860 MB
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T E A M C R E D E N T I A L S
Equity Fund Raising Debt Fund Raising
Hybrid Fund Raising
Merger & Acquisitions / Tender Offer Restructuring / Other Advisory Services
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Strictly Private & Confidential. All Right Reserved
Mr. Chalit SatidthongChairman of Ploenchit Capital & PCL Planner
1993 Vice PresidentSCB
1998 Senior Vice PresidentSCB
2007 - 2011 Chairman of Audit CommitteeAreeya Property
Present ChairmanPloenchit CapitalPCL Planner
Audit CommitteeApex Development
Audit CommitteeEkarat Engineering
Khun Chalit has engaged in Asset Management at Siam Commercial
Bank for more than 15 years.
He is the one who initiated the distress asset divestiture approach at
SCB.
After his brilliant idea has been approved, he was in charged with
setting up the distress assets management process right from start-
up until deliver the portfolio.
He is proven to be an expert in area of distress asset management,
who played a significant role of disposing distress assets of SCB in
respect of analyzing and evaluating the value of portfolio.
For his entire career at SCB, he has involved with debt-restructuring
process of SCB in amount of 50 billion, composed of Corporate,
SME, and Retails accounts.
Besides, his notable career achievement in distress asset management, he also has
3 years experiences with Siam Commercial Bank in Credit operations.
10 Years experiences with Siam Commercial Bank in loan officer.
Acted as a Chairman of Avis Rent a Car1983 Assistant Vice PresidentSCB
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1989 Assistant Vice PresidentSecurities One
1997 ManagerCrown Property Bureau’sInvestment
1999 Deputy Vice PresidentSCB Securities
Present Deputy Managing DirectorPloenchit Capital
Commenced his investment banking career with Securities One
(“S-One”) in 1993 where he gained extensive experience in equity &
debt fund raising.
Involved in Privatization study of Electricity Generating Authority of
Thailand and Asset Valuation of Telephone Organization of Thailand.
He subsequently worked for 173 Rung Reung Co., Ltd. (currently
CPB Equity) and SCB Securities Co., Ltd.
Other notable transactions include
Mr. Tanavudh TulyathanDeputy Managing Director of Ploenchit Capital
2003 Assistant Managing DirectorPloenchit Advisory
2005 Deputy Managing DirectorAyudhya Securities
Debt Restructuring:
Alpha Capital
Sahafarm Group [THB 10 billion]
TSSI [THB 4 billion]
BNS [THB 6 billion]
Independent Financial Advisory:
CPF, TOC&NPC, PTTCH, UST, CP 7-11
Public Offering:
Bank Thai [THB 7.3 billion],
Central Pattana [THB 564 million]
Private Placement:
Royal Garden Resort, DTAC,
M&A, Debt Financing:
ITV, Matichon, Yan Wal Yun
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Strictly Private & Confidential. All Right Reserved
Ms. Krongchai HawareeDeputy Managing Director of Ploenchit Capital
Credit Rating , Bond Issuing and Restructuring:
Mitr Phol [THB 7.5 billion], UFIC
Initial Public Offering and Right Offering:
PROWASTE, WIN, KKC
Tender Offer, Mergers and Acquisitions:
Group Lease, Globlex, NFC, MATCH, Logistics Company
Issuing Right Warrant:
MIDA
Delisting:
AYAL
1984 Manager / AnalystSET
1994 Assistant Vice PresidentThana One Finance & Securities
2000 ManagerUnited Advisory
Present Deputy Managing DirectorPloenchit Capital
2003 Assistant Managing DirectorPloenchit Advisory
2005 Deputy Managing DirectorAyudhya Securities
Khun Krongchai has 10 years work experience at The Stock
Exchange of Thailand (SET), where she gained extensive experiences
in listing application & information disclosure.
Started the Investment Banking area at Thana One Finance &
Securities, mainly on IPO and Asset Acquisitions.
In-depth expertise in financial restructuring, group restructuring,
placement and evaluation experiences.
Other notable transactions include
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Strictly Private & Confidential. All Right Reserved
Mr. Chai WattanasuwanManaging Director of PCL Planner
Mergers and Acquisitions:
Thai Sakura Securities, Bliss-Tel, Asia Finance Corporation,
Dynasty Ceramic, Narai International Insurance, Pepsi International
Share Valuation:
Boon Rawd Brewery, BEC World, Culture Convenience Club, Narai Hotel,
Somboon Group, Thai Yokorei, Nava Leasing, Castrol, Siam Seaport
Restructuring:
Loxley Pagephone, Hino Motors (Thailand)
Reorganization:
Safari World, Phuket Fantasy
Privatization:
The Royal Thai Government1992 Manager - CF
Finance One PCL
1996 Manager - CFKPN Group
1997 Associate Director - CFArthur Anderson
Present Managing DirectorPCL Planner
Independent DirectorAudit CommitteeE for L Aim
DirectorAudit CommitteeSpacemed
2001 Associate Director - CFKPMG PhoomchaiBusiness Advisory
2006 Chief Executive OfficerIEC Business Partners
2007 - 2009 Deputy Managing DirectorPloenchit Capital
Khun Chai has over 18 years of corporate finance experience. He
worked extensively in corporate finance with a reputable investment
banking company for several years before joining KPMG in 1998. He
has experience providing advisory service for mergers and
acquisitions, share valuations, IPOs, and privatization with proven
track records.
Other notable transactions include
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Strictly Private & Confidential. All Right Reserved
Mr. Suriyon CharoensedtakulDeputy Managing Director of PCL Planner
His experience
Business Reorganization of a Diecasting Company which is a subsidiary of a Singapore Listed Company
Restructuring of a copper manufacturer Financial Advisor for the creditor of net manufacturer Business reorganization planning for a real estate company Business reorganization planning for a Japanese company operating
supermarkets Restructuring of a petrochemical manufacturing group in Thailand Plan Administrator of a leading car dealer Plan Administrator of Telecom business Planner and Plan Administrator of a leading Kraft paper company Planner of a real estate company
1994 Civil EngineerPetro Asia (Thailand)
1995 Project Coordinated EngineerCountry (Thailand)
1999 Assistant ManagerArthur Anderson
Present Director/Deputy Managing DirectorPCL Planner
2003 Associate DirectorKPMG PhoomchaiBusiness Advisory
2012 Deputy Managing DirectorPCL Planner
B.S. in Construction Engineering, King Mongkut Institute of
Technology Ladkrabang
M.B.A. in Business Administration, Thammasat University
Specialist in debt restructuring and business reorganization
Including developing a position assessment and viability review for
an organisation, acting as a monitoring accountant, corporate debt
restructuring, planner, advisor to planner and plan administrator for
formal business reorganization process.
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Tonson Tower, 11th Fl. Zone B, 900 Ploenchit Road,Lumpini, Pathumwan, Bangkok 10330 Thailand
Tel. (662) 257 – 0567(662) 257 – 0568
Fax (662) 257 – 0577
P L O E N C H I T C A P I T A L G R O U P
Chai Wattanasuwan Ext. 101
Suriyon Charoensedtakul Ext. 105
Tanavudh Tulyathan Ext. 103
Krongchai Hawaree Ext. 102
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