The Real Threats to Your Presentation Success

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Imagine you’re about to walk on stage.

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Your heart is beating faster.

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Your hands tremble.

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Your focus turns inward.

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Suddenly, your 

presentation becomes all about  your  

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You realize you're your own worst 

enemy

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Right?

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Wrong.

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It’s not about getting your butterflies to fly in formation

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It's about writing a presentation that defeats the 3 main threats to 

fascinating your audience.

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Sally Hogshead says in her book “How the World Sees You”  there 

are 3 threats to capturing people’s attention.

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#1 DISTRACTIONIS YOUR PRESENTATION CONNECTING OR MISSING THE MARK?

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You've only got 9 seconds to fascinate 

your audience.

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How are you using those 9 

precious seconds?

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When your audience 

walks in they have things 

on their minds.

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Defeat distraction by understanding how YOU fascinate

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Take the test: www.howtofascinate.com

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#2 COMPETITIONIS YOUR PRESENTATION FORGETTABLE?

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There are lots of speakers in 

the world. The market is 

saturated.

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Is your speech memorable?

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Daring?Unique?Rebellious?

Fun?

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Ask yourself “Am I in a category of one?”

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#3 COMMODITIZATIONARE YOU EASILY REPLACED?

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If you are the same as 

everyone else...

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You can be replaced by 

someone cheaper.

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Don't be generic

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Deliver a speech so different, so intriguing, and so valuable, 

that they want ONLY YOU!

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Now you know the threats.

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Here is what to do next:

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#1 Know how you fascinate.

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#2 Use your natural advantages in your 

presentations.

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#3 Challenge yourself to express your viewpoint.

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