Carlos A. Monteiro
Center for Epidemiological Studies in Health and NutritionUniversity of Sao Paulo, Brazil
2019 Prince Mahidol Award Conference ‘The Political Economy of NCDs: a Whole of Society Approach’Parallel session 1.3 ‘The commercial determinants of non-communicable diseases’
Bangkok, Thailand, 01 February, 2019
The role of the transnational ultra-processed food industry in the pandemic of obesity and its
associated diseases: problems and solutions
Why regulatory policies to counteract strategies usedby TN ultra-processed food industries to increase thesales of their products inexist in most countries or are
restricted to a few products in others?
• ‘We all need food’
• ‘Consumed in moderation and combined with other foods, anyfood (even those processed) can make part of a healthy diet’
• ‘There are no unhealthy foods, only unhealthy diets’
The TN UPF industry narrative ‘food is not tobacco’
An alternative narrative(Nutrition and health. The issue is not food, nor nutrients, so much as processing. Public Health Nutr. 2009 May;12(5):729-31)
• ‘We all need food’
• ‘Any food can make part of a healthy diet except ultra-processedfoods, which are unhealthy by design and are formulated andmarketed to be overconsumed and to displace healthier foods’
• ‘As tobacco, ultra-processed foods should be strongly regulated’
‘Ultra-processed foods are technological formulations of raw and chemically modified food substances added of flavors, colors, emulsifiers and other cosmetic additives.’
* Monteiro CA et al. Ultra-processed foods: what are they and how to identify them? Public Health Nutrition 2019 (in press)
Ultra-processed foods as defined by NOVA food classification system*
Processes and ingredients of UPF allow the industry to obtain durable, ready-to-consume, hyper-palatable, and highly profitable products liable to replace all other NOVA food groups’
Ultra-processed foods are formulated to be over-consumedand to replace real food
Marketing of ultra-processed foods typically reinforces overeating ...
It is one after the other!The name says it all: ‘Non-stop is simply irresistible’.
New brand of ultra-processed products in Brazil
`
http://www.corporate.nestle.ca/en/media/pressreleases/...treat-kids-will-go-bananas-over
... and the displacement of healthy foods!
`Nestlé Canada is thrilled to introduce Peelin’ Pops, a unique new frozen treat that looks like a banana and tastes like one too! With something so fun and tasty, kids and adults alike will be entertained each and every time, keeping them coming back for more.`
Global sales from these companies: US$1,1 bi /day (2013)
Articles in PubMed with the term ‘ultra-processed’
1 1 1 28 5
2127
38
91
0
10
20
30
40
50
60
70
80
90
100
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
Source: Monteiro et al Pub Health Nutr 2017
X
Studies in Brasil, Chile, Colombia, Argentine, Mexico, US, Canada, UK, France, Australia, Japan, Taiwan … show that UPF had:
- higher energy density- higher content of free sugars and unhealthy fats- lower content of protein and fibre- lower content of vitamins and minerals
UPF All other foods
➢Effects on microbiome (Zinocker and Lindseth 2018)
➢Absence of bioactive compounds (Martinez-Steele 2017)
➢High glycemic index and low satiety (Fardet 2016)
➢Hyper-palatability (Kessler 2009; Brownell 2012; Moss 2013; Ifland 2018)
➢Mindless eating (Cohen & Farley 2008)
Ultra-processed foods and chronic diseases: non-nutrient mechanisms
Cross-sectional and longitudinal studies show that ultra-processed food consumptionis associated with obesity, hypertension, dyslipidaemias, metabolic syndrome,
heart attacks, stroke, breast cancer and total cancer
India6.7
Indonesia23.8 Vietnam
37
Philippines52.9
Malaysia56.6
Thailand75.2
South Africa95.6
Brazil113
Italy113.3
Saudi Arabia149.6
Argentina185
Australia208.3
Mexico214
Canada231.5
USA308
0
50
100
150
200
250
300
350
Ind
ia
Ken
ya
Cam
ero
on
Nig
eria
Ind
on
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Uzb
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tan
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t
Mo
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Aze
rbai
jan
Ch
ina
Pe
ru
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ilip
pin
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Mal
aysi
a
Iran
Alg
eria
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rgia
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snia
an
d…
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ain
e
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lan
d
Turk
ey
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isia
Sou
th K
ore
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Pak
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n
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ece
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ited
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Ital
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sta
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ia
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enti
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ited
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ile
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stra
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Bel
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ico
Ger
man
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ada
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ited
Sta
tes
Annual retail sales of ultra-processed food and drink products in 80 countries (2013)
Source : PAHO 2015. Ultra-processed food and drinks products in Latin America. Washington, PAHO.
Kg/person
India6.7
Indonesia23.8 Vietnam
37
Philippines52.9
Malaysia56.6
Thailand75.2
Pakistan83.2
South Africa95.6
Brazil113
Italy113.3
Saudi Arabia149.6
Argentina185
Australia208.3
Mexico214
Canada231.5
USA308
0
50
100
150
200
250
300
350
Ind
ia
Ken
ya
Cam
ero
on
Nig
eria
Ind
on
esia
Uzb
ekis
tan
Egyp
t
Mo
rocc
o
Vie
tnam
Aze
rbai
jan
Ch
ina
Pe
ru
Ph
ilip
pin
es
Mal
aysi
a
Iran
Alg
eria
Geo
rgia
Bo
snia
an
d…
Ukr
ain
e
Thai
lan
d
Turk
ey
Tun
isia
Sou
th K
ore
a
Pak
ista
n
Bel
aru
s
Kaz
akh
stan
Gre
ece
Ecu
ado
r
Ro
man
ia
Co
lom
bia
Slo
ven
ia
Ru
ssia
Un
ited
Ara
b…
Sou
th A
fric
a
Sin
gap
ore
Do
min
ican
…
Lith
uan
ia
Cro
atia
Hu
nga
ry
Ven
ezu
ela
Latv
ia
Bo
livia
Mac
edo
nia
Po
rtu
gal
Taiw
an
Cze
ch R
epu
blic
Bra
zil
Ital
y
Gu
atem
ala
Bu
lgar
ia
Co
sta
Ric
a
Slo
vaki
a
Esto
nia
serb
ia
Fran
ce
Ho
ng
Ko
ng
Po
lan
d
Uru
guay
Sau
di A
rab
ia
Den
mar
k
Swed
en
Spai
n
Isra
el
Au
stri
a
Fin
lan
d
New
Zea
lan
d
Arg
enti
na
Irel
and
Net
her
lan
ds
Swit
zerl
and
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an
Un
ited
Kin
gdo
m
No
rway
Ch
ile
Au
stra
lia
Bel
giu
m
Mex
ico
Ger
man
y
Can
ada
Un
ited
Sta
tes
Source : PAHO 2015. Ultra-processed food and drinks products in Latin America. Washington, PAHO.
Actions and policies that are not working:
Misleading nutritional labelling
Cosmetic product reformulation
Marketing self-regulation
The real best buys:Taxation, warning labels and strong marketing restrictions on ALL UPF
Dietary guidelines based on real food and real mealsConsistent food procurement policies
A global framework convention on food systems to limit the influence of TN UPF industry
Thank you!