TRANSPORT FORUM

THE ROLE OF TIKZN IN EXPORT DEVELOPMENT AND PROMOTION

3 SEPTEMBER 2015

AGENDA

INTRODUCTION

ROLE OF TRADE AND INVESTMENT KZN

OPERATIONAL UNITS

EDPU ACTIVITIES

EXPORT NUMBERS

AREAS OF SUPPORT

ECONOMIC DEVELOPMENT PARTNERS

ECONOMIC DEVELOPMENT

TOURISM & ENVIRONMEN-

TAL AFFAIRS

TRADE & INVEST-

MENT KZNTOURISM

KZN

KZN

GROWTH FUND

DUBE TRADE PORT

KZN FILM

ITHALARICHARDS

BAY IDZ

SMALL BUSINESS DEVELOP-

MENT AGENCY

EZIMVELO WILDFLIFE

MOSES KOTANE

INSTITUTE

SHARKS BOARD

The Official Trade and Investment Promotion Agency of the Provincial Government

Role of Trade & Investment KZN

• Investment & Trade Promotion

• Investment & Trade facilitation

• Business Retention and Expansion

• Destination Marketing and Leads

Generation

• Knowledge Management

• Brand Marketing

• Promotion of KZN as an Investment Destination

• Attraction of Investors to KZN

• Facilitation of Investment Opportunities (FDI & Local)

Investment Promotion

• Export Capacity Building (Emerging & Existing Exporters)

• Development of New Markets for KZN Exporters

• Promotion of KZN as an Destination for Export Manufacturing

Export Promotion & Development

• Facilitation of Retention and Expansion Opportunities

• Coordination of BR&E programmes

• Facilitation of Capacity Building initiatives for KZN companies (particularly SMME)

Business Retention & Expansion

OPERATIONAL UNITS

• Destination Marketing and Leads Generation

• Strategic Liaison with Diplomatic Corps & International Institutions

• Stakeholder Management

Gauteng Office

• Policy Advocacy

• Information Development and Economic Intelligence

• Sector Analysis

• Project Packaging

Knowledge Management

• Communication and Stakeholder Management

• Public Relations Facilitation

• Corporate Brand and Event Management

Marketing and Communications

OPERATIONAL UNITS

Export Information Portal

EXPORT DEVELOPMENT AND PROMOTION ACTIVITIES

PRIORITISED MARKETS FOR TRADE AND INVESTMENTS

Domestic Markets

• KZN Expansions

• Local Investments

• Local Exhibitions

New Markets

• Africa

• South East Asia

• India Ocean Island

• BRICS

Traditional Markets

• USA

• European Union

• Japan

Export Promotion Activities • Source Africa – Cape Town

• SAITEX - Johannesburg

• SA Automotive Week - Johannesburg

• Decorex - Johannesburg

Local Exhibitions

• Brazil

• China

• India

International Trade Initiatives

• FILDA (Angola)

• Interpolitex (Russia)

• Zambia International Trade Fair

• Foodex Japan

National Pavilions

• FoodAgro (Kenya)

• West and Central Africa Mining Expo (Ghana) Outward Selling Missions

• Botswana Global Expo

• Dubai Big 5

• Steelfab 2015

• New York Now 2015

• Foodex Dubai 2015

Trade Missions (Outward Selling/SSAS)

Export Development Activities

• Workshops for Emerging Exporters

• Export Awareness Road Shows

• Export Awareness Seminar to Chambers & Delegations

Export Awareness

• Specific Workshop (INCO Terms, Costing)

• Industry Specific Workshops

• DTI led Export Training Programmes

• Master Class Session (e.g. EXIM Bank)

Export Capacity Building

• Export Focused Training Sessions (ITRISA)

• PUM Mentorship Programmes

• Productivity SA Workshops Enterprise Development

• CBI

• SIPPO

• JETRO

• KOTRA

International Collaborations

EXPORT NUMBERS

KZN’S TOP 15 EXPORT COUNTRIES

Ranking Country Value of Exports (Rb)

1 United States 9,562 China 5,883 Japan 4,534 United Kingdom 4,375 Netherlands 4,226 Algeria 3,207 Zambia 3,178 India 3,029 Mozambique 2,91

10 Zimbabwe 2,8511 France 2,4712 Germany 2,3813 Nigeria 2,3514 Brazil 2,2915 Belgium 2,24

KZN EXPORTS - TOP 10 AFRICAN COUNTRIES

Ranking Country Value of export (Rb)

1 Algeria 3,202 Zambia 3,173 Mozambique 2,914 Zimbabwe 2,855 Nigeria 2,366 Angola 1,317 Malawi 1,178 Kenya 1,119 Tanzania 0,95

10 DRC 0,89

KZN EXPORTS - TOP EXPORT COMPANIESName of Company Export Product 1 Export Product 2 Export Product 3

Sumitumo Rubber (Dunlop) Passenger tyres SUV/4x4 tyres Truck tyres

Mondi Paper Kraft paper Consumer goods packaging Advanced films

Unilever Rama Cosmetics DetergentsNampak Paper and board Plastic GlassIllovo Sugar Syrup Refined sugarTongaat Hulett Sugar Equisweet sugaliteSappi Paper Packaging Office StationeryToyota SA Corolla Avanza TazzTiger Brands Albany Processed food DetergentsNCP Aluminium Chlorohydrate Caustic Soda Lye Chlorinated ParrafinHuntsman Tioxide Advanced Materials Pigments PolyurethanesYara Fertilizers Animal Nutrition Industrial SolutionsDefy Stoves Refrigeration Built-In ProductsNestlè Kit-Kat Milo MaggiBata Shoes Shoes - Toughees Bags PolishArcelor Mittal Steel Automative steel Low-carbon rimming steel

substitutesMicro-alloyed steels

Bell Equipment Timber Truck Crushers Jaw CrushersExxaro Coal Heavy Minerals Titanium dioxideBHP Billiton Coal Copper Iron OreRichards Bay Minerals Titanium Zircon Pig IronTata Steel KZN Ferrochrome stainless steel Chrome ore

KZN’S TOP 15 EXPORT PRODUCTSRank HS

CodeProducts (R’ million, 2009 to

2013)Share of

total exports2009 2010 2011 2012 2013

1 H27 Mineral fuels, oils, distillation products, etc

1,818 1,522 2,325 2,103 39,933 26.88%

2 H98 Special classifications provisions 6,411 7,996 11,482 13,877 16,177 10.89%

3 H87 Vehicles other than railway, tramway

5,338 7,955 8,768 9,050 9,590 6.46%

4 H84 Nuclear reactors, boilers, machinery, etc

6,432 5,686 7,347 7,936 9,282 6.25%

5 H28 Inorganic chemicals, precious metal compound, isotopes

3,976 4,523 4,934 4,649 6,896 4.64%

6 H15 Animal, vegetable fats and oils, cleavage products, etc

2,993 4,397 5,415 6,644 5,580 3.76%

7 H85 Electrical, electronic equipment 3,612 2,564 3,004 4,115 4,667 3.14%

8 H29 Organic chemicals 1,662 2,444 3,512 3,608 4,398 2.96%

9 H39 Plastics and articles thereof 1,888 2,089 2,595 3,024 4,208 2.83%

10 H10 Cereals 2,299 2,054 3,035 3,082 3,704 2.49% 11 H38 Miscellaneous chemical products 2,085 2,027 2,753 2,842 3,472 2.34%

12 H72 Iron and steel 0,390 1,609 1,872 2,326 3,387 2.28%

13 H23 Residues, wastes of food industry, animal fodder

2,059 2,484 2,550 2,949 3,327 2.24%

14 H48 Paper & paperboard, articles of pulp, paper and board

1,211 1,119 1,250 1,609 2,074 1.40%

15 H40 Rubber and articles thereof 0,927 1,141 1,407 1,556 1,831 1.23%

(Rb)

Export Information Portal

AREAS OF SUPPORT

EXPORT INFORMATION PORTALwww.exportkzn.co.za

EXPORT INFORMATION PORTAL

TIKZN ASSISTANCE SCHEMES

• Cover cost of International Flights (Economy)

• Cover cost of Accommodation (7 nights)

• 60% of the cost

BEE Financial Assistance Scheme

• Matching Grant up to R200K

• Support Technical related work (Marketing Analysis, Complex Financial Modelling etc)

Technical Assistance Fund

GUIDES TO INVESTING AND TRADING IN KZN

Export Awareness

27 Oct 2015

• Challenges and Benefits of Exports

• The Export Cycle

• Export Regulations

• Exhibitions and Trade Fairs

Export Master Class

27 Oct 2015

• Presentation on EXIM Bank

• Benefits and Shortcomings

• Panel Discussion

Export Summit Day 1

28 Oct 2015

• KZN Export Information Portal

• Export Climate

• The Blue Economy

• 3 Case Studies (KZN)

• Emerging Export Markets

• Trade Agreements

• BRICS Bank

Export Summit Day 2

29 Oct 2015

• Aerotropolis – A KZN Imperative

• Emerging Eastern European Markets

• GCC Countries

• Indian Ocean Islands

• Pacific Alliance

• 3 Case Studies

• PUM Programme

• Industry Associations

• Export Forecast