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The Social Housing Enterprise, Inc.

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   The Social Housing Enterprise, Inc.  A Circular Economic Framework for Sustainable Affordable Housing Growth Utilizing Blockchain Technology, Crypto assets, and Securitized REITs  

  

Operational Overview Ver. 1.7 Published March 18, 2018 

 

0  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Affordable Housing The largest underserved real estate market in the world….  

Mortgage Interest Costs The highest fees charged for basic human needs….     

Social Innovation  Elimination of fees & owner profits to explode affordable housing growth….  

Blockchain Technology Housing acquisitions via incentivized sponsor contributions….  

Real Estate Equity Share Ownership  Securitized REIT share rewards for SoHo crypto asset miners…. 

    

   

1  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Contents 

Executive Summary…………………………………………………………….…………………………… 3 

The Problem…………………………………………………………………………………………..………… 4 

SOHO SHREIT Solution………………………………………….…………………………..……………… 5 

The Social Housing Enterprise, Inc.……………………………………………………….…………… 5 

SoHo Social Network………………………………………………………………………………………… 6 

Crypto Asset Social Mining.…………………………………………….………………………………… 6 

Network Member Mining Benefits.……….……………………………………………………..……… 8 

SoHo Private Equity SREITs...………………...…………………………….…………….……………… 9 

Portfolio Property Offerings……………………………………………………………………..…….… 10 

Portfolio Property Acquisitions…………………………………………………………………..……… 11 

Portfolio Growth Projections……………………………………………………………………..……… 11 

Rental Revenues……………………………………………………………………………………………..… 12 

Real Estate Assets………………………………………………………………………………..…….…… 13 

REIT Property Management……………………………………………………………………..………. 13 

Initial Coin Offering (ICO)..................................................................................................... 13 

ROP Three Phase Strategy…………………………………………………………………….…….…… 13 

Phase I: Funding………………………………………………………………………………………… 14 

Phase II: Network Activities………………………………………………………………………… 14 

Phase III: SREIT Operations…..…………..……………………………………………………….. 15 

Sustainable For-Profit Social Network Sponsorship Model……………………….………. 17 

Crypto-Asset Value…………………………...………………………………………………………….……17 

Why SOHO Matters………..……………………………………………………………………………..…… 21 

Next Steps…………………………………………………………………………………………………...……22 

Glossary of Terms…………………………………………………………………………………………… 23 

References……………………………………………………………………………………………………... 27 

 

2  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Executive Summary  The Social Housing Enterprise (SOHO) is a for-profit, social welfare corporation specializing in                         

creation and acquisition of affordable housing supplies for cost-burdened families. SOHO will                       

utilize a commercial blockchain network, on which a permissioned, side-chain social network                       

(SoHo) will operate to incentivize SOHO sponsor contributions. Financial backing by                     

incentivized sponsors will allow SOHO to fund acquisition of residential properties, where                       

rental rates for each individual property will follow the U.S. Department of Housing & Urban                             

Development (HUD) established 30% of annual family income affordability threshold.  

 Housing supply for SOHO acquisitions will come from vacant residential properties within the                         

U.S.; consisting of 17,550,000 vacant single family homes identified in a second quarter 2017                           

housing survey by the St. Louis branch of the Federal Reserve Bank (FRED, 2017). Newly                             

constructed homes will also be added to the SOHO property portfolio through direct purchase                           

agreements with independent home builders in target markets. SOHO will own, operate, and                         

manage a private, social housing real estate investment trust (SHREIT) in which SHREIT                         

portfolio properties will be offered for rent to qualified cost-burdened families. 

 

SOHO sponsors will be handsomely rewarded for contributing to SOHO’s social housing fund.                         

Those rewards will come in the form of crypto assets mined in a 1:1 ratio with each USD                                   

contributed to the SOHO SHREIT Fund. Participating sponsors will mine crypto assets for their                           

personal accounts by engaging in daily activities on the SoHo Social Network. The crypto                           

mining process is integrated into normal social network activities such as posting stories,                         

music, videos, commenting, sharing, liking, and making new SoHo social network friends. 

 

Mined crypto assets held in network member accounts will accurately reflect each miner’s                         

individual participation in SoHo social network activities. SoHo will offer crypto holders an                         

opportunity to exchange their mined crypto assets for equal numbers of equity shares in                           

securitized SREITs under Regulation A+, Type II of the 2012 American JOBS ACT (SEC, 2015). 

 

Regulation A+, Type II offerings allow anyone in the world, rich or poor, to invest in private                                 

securities up to a maximum annual amount of $50 million for each offering. SREIT                           

shareholders will receive monthly income from residential rental properties, as well as equity                         

share ownership in all properties added to each SREIT portfolio. SoHo will add new SREITs in                               

different geographical locations to keep pace with SoHo social network growth. 

3  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

 

The SoHo Social Network Overview  The Problem 

The U.S. Department of Housing and Urban Development (HUD, 2017) estimates more than 12                           

million U.S. households, now pay more than 50 percent of their annual income for housing.                             

HUD further estimates 20.5 million cost burdened families pay more than 30% of their family                             

income for housing. HUD established 30% of family income as the cost burdened threshold                           

for housing affordability. That simply means more than 20,500,000 million American families                       

today can not find affordable housing in communities where they live and work. 

   Worldwide, the McKinsey Global Institute estimates that “330 million urban households live in                         

substandard housing or are financially stretched by housing cost” (McKinsey, 2014, p.4). The                         

United States, European Union, Japan, and Australia combined, account for 60 million                       

households that are financially stretched by housing costs (McKinsey, 2014, p.4). A study by                           

the Urban Institute found that in the whole of the U.S. not one single state county can meet                                   

affordable housing demand by low-income families (Leopold et al., 2013). 

 By 2025, approximately 440 million urban households around the world are expected to                         

occupy crowded, inadequate, and unsafe housing; or will be financially stretched by high                         

housing costs (McKinsey, 2014). From a standpoint of societal instability, we are facing a near                             

term crisis as year after year, less and less affordable housing is made available to growing                               

numbers of needy families.  

   Governments around the world are struggling to provide affordable housing to low income                         

citizen populations. Tax credits granted to housing developers is the most common                       

government support method to help lower cost of new housing projects. Housing subsidies,                         

provided by governments to needy families is a second method, but subsidies are greatly                           

limited due to the growing financial burden taxpayers are forced to carry. Additionally, large                           

numbers of private and public organizations are actively involved in attracting charitable                       

contributions to lower affordable housing development costs.   

 All active methods to increase available supplies of affordable housing are undoubtedly noble                         

and worth continued pursuit. Unfortunately, current methods to reduce costs and subsidize                       

housing for needy families, are failing to keep pace with rising affordable housing demand.                           

4  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Simply stated, no combination of current practices, can be cited to effectively meet the rising                             

housing needs of low income families worldwide.  

 SOHO SHREIT Solution 

SoHo designed a revolutionary blockchain based social enterprise application, to dynamically                     

increase affordable housing supplies. In conjunction with established blockchain technology                   

partners, SoHo will develop an organizational support structure to fuel growth of the SOHO                           

Social Housing Real Estate Investment Trust (SHREIT). SHREIT properties will be offered for                         

rent to qualified cost burdened applicant families at the HUD 30% affordability threshold.                         

Applicant income will be programmably matched to property value following a formulated                       

protocol that puts each family in a quality home befitting family size, financial budgets, and                             

geographical locations.   

 The Social Housing Enterprise, Inc. (SOHO) 

SOHO is structured as a for-profit corporate enterprise with an overriding social welfare                         

mission. SOHO’s board of directors, are committed under articles of incorporation and                       

corporate bylaws, to acquire quality residential properties to grow the SHREIT portfolio as its                           

sole social welfare cause. Appropriately, SOHO’s social enterprise mission statement reflects                     

that sentiment: “A socially responsible entrepreneurial effort, to dynamically increase,                   

operate, and manage affordable housing supplies worldwide” . Application of revolutionary                   

blockchain technology is the key operational component that makes SOHO’s corporate social                       

welfare mission possible.   

 SOHO was incorporated as a for-profit social enterprise; much the same as Google.Org was                           

created as a for-profit philanthropic charity in 2006. Google.Org was the first “ for-profit                         

charitable corporation” in the U.S. (Lim, 2007). A similar for-profit, philanthropic model was                         

chosen for the SOHO social enterprise, for many of the same reasons Google elected to forgo                               

the traditional non-profit model for their philanthropic efforts.   

 Traditional benefits of tax exempt non-profit status, were found to be of insufficient value for                             

SOHO’s social enterprise mission. As with Google.Org, the constraining burden of IRS federal                         

regulations for non-profit operating entities are actually counterproductive in the broad scope                       

of SOHO’s innovative affordable housing model. Allowing government bureaucrats to pick and                       

choose who qualifies to rent affordable SOHO portfolio homes, under non-profit regulations,                       

would exclude the greater majority of cost burdened families who SOHO supports.  

 

5  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

The nature of a for-profit social enterprise, with a dedicated socially responsible purpose, is                           

operationally no different than a non-profit operating charity with the same dedicated social                         

cause. Both entities exist to provide support for targeted markets where operating income is                           

applied to cover cost of operations, and excess income (profits) are 100% reinvested to                           

sustain growth and expansion of the social enterprise.  

  The most obvious difference between the SOHO for-profit enterprise, and nonprofit charities,                       

is taxable income. SOHO will pay tax on property and profits, where non-profit entities                           

operate tax free. But those same non-profit corporate entities are burdened with regulatory                         

strings attached that are not favorable to the majority of current cost burdened families.   

 Restrictions on how non-profit entities must conduct their business, and who gets excluded                         

from charitable efforts, pose a greater threat to success of the SOHO Social Enterprise than                             

federal and state taxes the enterprise is agreeable to pay. SOHO is designed to serve much                               

greater numbers of cost burdened families than IRS nonprofit regulations allow. 

 The SoHo Social Network (SoHo) 

SOHO needs capital to fund growth of it’s SHREIT residential rental portfolio...more to the                           

point, SOHO needs “LOTS” of capital to accomplish its corporate mission. That’s where the                           

SoHo Social Network enters the picture. SoHo is the fundraising arm for SOHO’s affordable                           

housing operations. How we do that is the stuff that miracles are made of. 

 

SoHo members will socially interact with SoHo friends and family, through web browsers just                           

as they do today on other internet social networks like Facebook™, Twitter™, and LinkedIn™.                           

However, that’s where similarities with other social networks end, and unleashed potential of                         

blockchain technology begins. Below we describe how millions of SoHo social network                       

members will join together to perfect the art of incentivizing socially responsible acts. 

 Crypto Asset Social Mining 

What makes our proposal stand strong in the face of uninformed disbelievers, is the                           

application of blockchain technology, and crypto assets to reward what we believe will be                           

millions of global SOHO contributing sponsors. Socially responsible acts, such as contributing                       

to SOHO’s social housing fund, will not happen in sufficient numbers unless we can offer a                               

rock-solid payoff for SOHO contributors. Not only must our reward offering provide reason to                           

contribute, it must also override all other reasons that vie for a portion of your disposable                               

income. 

6  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

 

As this section title states, SoHo will offer free crypto asset (CA) mining to all network                               

members. The CA mining process is built into SoHo network member activities. For example:  

● If you post a comment on SoHo’s social network, or like a friend’s post, or share a post                                   

etc... you will mine CAs for each specific social act. 

● Every social act conducted on the SoHo social network will release CAs for                         

participating members. 

● The quantity and rate of crypto assets mined is determined by the number of CAs                             

loaded into a member’s mining permit. 

● For example: Contribute $100 to the SOHO SHREIT fund, and your mining permit will                           

be automatically loaded with 100 CAs.  

● Visit for a while with your friends and family on SoHo’s social network, and your                             

mining permit will soon be empty, but your mined CA account will be 100 CAs richer. 

 Sounds easy...it is. We offer numerous activities where members can mine for crypto assets. 

 ● Permit mining.  

○ Posting text, photos, videos. 

○ Commenting on posts of friends and family. 

○ Liking posts. 

○ Sharing posts. 

○ Making network friends. 

○ Participating in network interest groups. 

○ And a host of other interactive social activities 

● Property offerings.   

○ Residential properties offered by network members to the SOHO property 

acquisitions team. 

 Participating in network activities produces Return On Participation (ROP) crypto results. We                       

recognize that not every network member will want to mine crypto assets, and that’s OK;                             

social mining is not required. But for those who do we offer three differ member status levels                                 

that provide opportunity to mine crypto assets at whatever pace members sets for                         

themselves. Every new SoHo social network member will sign up for the free T1 status level.                               

Once they get a feel for the network, they can begin mining at the T1 level, or move up to T2                                         

or T3 status to receive various social mining benefits that await them at both levels. 

 

7  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Network Member Mining Benefits 

● T1 Benefits: ○ Free access to SoHo Social Network. 

■ Sign up for a free personal network account. ■ Crypto mining not required for social network participation. 

○ No membership mining fee. ○ Grubstake crypto mining. 

■ T3s & T2s pay to load T1 mining permits. 

■ T3s receive ⅔ of staked T1 personal mining production. 

■ T1s retain ⅓ of their personal mining production. ● T2 Benefits: 

○ Free access to SoHo Social Network. ■ Sign up for free personal network account ■ Crypto mining not required for social network participation. 

○ T2 annual membership fee.  ■ Mining permit loaded with crypto assets equal to T2 member fee. 

○ Personal crypto mining. ■ Mining permit loaded equal to SOHO fund contributions. 

■ ⅓ of T2 mining production goes to random grubstake accounts. ● T3 Benefits: 

○ Free access to SoHo Social Network. ■ Sign up for free personal network account. ■ Crypto mining not required for social network participation. 

○ T3 annual membership fee. ■ Mining permit loaded with crypto assets equal to T3 member fee. 

○ Personal crypto mining. ■ Mining permit loaded equal to SOHO fund contributions. 

○ Grubstaking T1 crypto miners. ■ T3s may elect to grubstake T1 mining permits.  ■ T1s split crypto production with grubstaking T3s. 

■ T3s receive ⅔ of grubstaked T1 personal mining production. 

■ T1s retain ⅓ of personal mining production ■ T1s receive grubstake via random auto-selection. 

○ Personal Invitees Crypto Bonus.  ■ T3s receive 50 bonus crypto assets added to T1 staking permits 

for each personal invitee who upgrades to T3 status. ● Upgrading Status: 

○ SoHo network members may upgrade status levels at any time. ○ Upgrade by paying annual new status level membership fee.  ○ Mining permits loaded equal to annual upgrade membership fee. 

8  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

SoHo Private Equity SREITs  

SREITs (plural) will be funded by SoHo network members who wish to turn some, or all of                                 

their mined crypto assets into income producing real estate assets. SREITs will be offered for                             

private investment under Title IV, Regulation A+, Type II of the 2012 American JOBS Act (SEC,                               

2015) . Regulation A+, Type II securities offerings allow anyone in the world, rich or poor, to                               

invest in private offerings of U.S. securities up to a maximum annual amount of $50 million for                                 

each offering. SREIT shareholders will receive income from SREIT market rate rental                       

properties, as well as equity share ownership in all properties added to each SREIT portfolio.                             

SoHo will add new SREITs in different geographical locations to keep pace with projected                           

SoHo social network growth. 

 SOHO crypto assets will be the only transactional instrument accepted for SREIT share                         

ownership. SREIT equity shareholders will receive monthly rental income from all SREIT                       

properties. SREIT shares will be valued at a 1:1 crypto asset ratio. Crypto asset external                             

market value may vary based on market forces.  

 The resulting future value (FV) for each newly generated crypto asset, will be present day                             

SREIT market share value, expressed as market value of total crypto assets plus total real                             

estate value generation produced by SREIT operations. As market value of crypto assets                         

and/or real estate rise and fall, so too will market value of SREIT shares rise and fall. A                                   

process no different than any other equity REIT venture, with one major exception:  

 SREIT share value will be a function of crypto asset market value + total                           

real estate value generation (net asset value + funds from operations);                     

rather than total real estate value generation alone, which underpins share                     

value of every other equity REIT venture both public and privately operated.  

 SREITs will begin purchase of residential real estate properties from the existing pool of                           

17,550,000 million vacant U.S. homes. Additionally, real estate developers and independent                     

home builder/manufactures who agree to accept SoHo crypto assets as the transactional                       

currency, will sell new homes to help grow SREIT portfolios.   

    

9  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

SoHo Property Management and SoHo Acquisitions will provide professional management                   

services to both the SOHO SHREIT and SoHo SREITs. Cost saving advantages of blockchain                           

technology, which underpins all SOHO enterprise operations, allow reduced fee structures                     

that conventional REIT management services are unwilling to provide.  

 SREITs will charge no entry, exit, or transaction fees to SREIT shareholders. Shareholders                         

wishing to exit their positions may sell or trade those positions at any time of their choosing.                                 

No broker fees or other bundled costs common to private REITs will exist for SREIT                             

shareholders. SoHo will retain the first right of refusal for all SREIT shareholder sales. 

  All activities pertaining to SHREIT, SoHo Social Network, and SREIT operations will be                         

conducted on the common SOHO blockchain enterprise application. Smart contract programs                     

will be used to automate virtually all operational functions of the greater SOHO Social                           

Enterprise. SoHo social network activities will sustain growth of the SOHO SHREIT fund. The                           

SoHo social network is designed as an innovative tool to incentivize social sponsorship to                           

create and sustain growth of affordable housing supplies for global markets. 

 Portfolio Property Offerings 

The St. Louis branch of the Federal Reserve Bank (FRED) (2017) reported that as of 2nd                               

quarter 2017, vacant residential housing in the U.S. stands at 17,550,000 empty properties. The                           

FED’s findings indicate there is no shortage of eligible residential properties that can be                           

offered for purchase to the SoHo acquisitions team. 

 Properties added to the SHREIT portfolio will be purchased by the SoHo acquisitions team                           

using sponsor contributed funds. Prospective portfolio properties can be offered by SoHo                       

network members who personally own a property for sale, know of someone who does, or                             

arranges a purchase discussion between a seller and the SoHo acquisitions team. Property                         

seller’s will acknowledge the offering SoHo member in the purchase agreement. Property                       

sellers can also offer properties directly to the SoHo acquisitions team if the seller is an                               

active SoHo network member. 

 If properties offered to SoHo’s acquisition team result in a finalized purchase, the offering                           

SoHo member will have successfully mined crypto assets equal to 5% of the property                           

purchase price. Example: $200,000 * 5% = 10,000 crypto assets.. 

    

10  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

However, In all cases crypto assets mined from a property offering may not exceed total                             

crypto assets contained within the offering member’s mining permit. Whenever a situation                       

occurs where more crypto assets are mined from a property offering than exists in a                             

member’s mining permit, the excess number of crypto assets will be automatically distributed                         

to all T1 member mining permits in equal numbers. 

 Portfolio Property Acquisitions 

Portfolio properties will be purchased by the SOHO acquisitions team using SHREIT reserve                         

funds. A fee simple deed for each newly purchased portfolio property will be singularly owned                             

by SOHO. Upon settlement of property purchases, and completion of any needed repairs or                           

renovations, portfolio properties will be placed into rental service managed by the SoHo                         

property management team.   

 Portfolio Growth Projections 

The growth model for the SHREIT portfolio, projects an initial acquisitions milestone of                         

100,000 housing units annually. The majority of properties purchased, will be existing homes                         

and apartments in established communities. Newly constructed housing, that fall within                     

range of the sq.ft./cost protocol of qualified applicant incomes, will also be added to the                             

portfolio mix. Housing priced above or below the sq.ft./cost protocol range will be ineligible                           

for network offerings.   

 Theoretical limits of residential properties purchased by SOHO rest on four primary factors:   

 1. Availability of properties 

2. Availability of funds 

3. Availability of transaction representatives  

4. Network throughput 

 Availability of Properties: Knowledge of 17,550,000 vacant residential properties identified in                     

the 2017 FED report, gives reason to believe there is adequate vacant housing available to                             

sustain SHREIT growth projections for decades to come. Secondly, SoHo network members                       

eager grow their crypto asset mining accounts, will be highly motivated to find and offer                             

housing to the SoHo Acquisitions team.  

   

11  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Availability of Funds: Adequate funding is directly connected to the number of active                         

contributing sponsors. In order to grow the social network in proportion to growth projections,                           

a marketing strategy is being developed to involve celebrity and influential endorsers who                         

have large fan followings. Those endorsers would publicly support SOHO’s affordable housing                       

social welfare cause, and challenge their followers to join SoHo’s crowdfunding movement.                       

Expectations are high that those followers will become active crypto asset miners on the                           

SoHo Social Network. Endorsers would receive residual compensation from the network, tied                       

to the success of their efforts to deliver motivated followers, and associated crypto asset                           

mining production.   

Availability of Transaction Representatives: Trained personnel consisting largely of licensed                   

realtors in target markets will be needed to represent SOHO at property closings. Service                           

providers will be compensated by SOHO at rates befitting the scope and frequency in which                             

services are rendered. Such services will in time, be replaced by controlling smart contract                           

operations. Future change to a smart contract model will occur when real estate related                           

blockchain vendor services reach a state of market readiness.  

Network Throughput: A commercial blockchain network provider will be selected for SOHO                       

Enterprise operations based on technological design, and transactional throughput that                   

conforms to a multiple of projected need of the SOHO network at maximally envisioned                           

operational loads. The bulk of network throughput for SOHO Enterprise daily operations, will                         

occur on the side-chained enterprise application, developed in conjunction with a blockchain                       

development team selected for the SOHO social enterprise project. 

 Rental Revenues     

All property related transactions, will be added to the blockchain distributed ledger for                         

historical tracking of financial accounting, property management, property maintenance,                 

taxes, insurance, and rental income revenues. Rental clients will be added to respective                         

property records where monthly payments will be billed and received under agreed terms of a                             

controlling smart contract program.   

   Rental revenues from all portfolio properties, will accrue to the SOHO enterprise general                         

operations fund to pay for budgeted activities. Rental revenue in excess of budgeted amounts                           

will be transferred into the SHREIT reserve fund following account reconciliations. Zero net                         

profits will be realized from SHREIT operations.  

    

12  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Real Estate Assets 

Ownership and control of SHREIT operations and assets, will be singularly held by the Social                             

Housing Enterprise, Inc., and its shareholders. SHREIT asset value will accrue to the long                           

term benefit and interest of the SOHO affordable housing social welfare cause. SREIT                         

operations will be internally managed by SOHO officers and assignees. 

 REIT Property Management 

The property management role within the SOHO social enterprise, is a critical function to                           

ensure smooth and effective client relations, and lasting protection of fixed asset value.                         

Administrative duties relating to setting and collecting rents, finding and screening tenants,                       

executing rental agreements, budgetary and records management, accounting, taxes,                 

insurance, and common legal issues will all be relegated to blockchain smart contract control.  

 Property inspections, maintenance and repairs, market readiness, and ancillary issues related                     

to given localities, will be assigned to trained SOHO property management agents; many of                           

whom will also be SoHo network users, and SOHO rental clients living in neighboring                           

communities. Transactionally monetizing crypto asset value for independent contractor                 

service fees will become a useful tool that helps to improve lives and foster financial growth                               

for cost burdened families.  

 Initial Coin Offering (ICO)     

ICOs have become a popular, if somewhat legally controversial, method for startup blockchain                         

ventures to raise development funds. SOHO will forego that practice in favor of a more                             

organic, grassroots fundraising methodology. SoHo blockchain enterprise application               

development will be funded from SoHo social network operational revenues consisting of                       

upgrade member fees, advertisement revenue, and SOHO sponsor contributions delivered to                     

SoHo in the form of an interest bearing program related investment loan.  

 ROP Three Phase Strategy 

The SoHo network rests at the heart of SOHO’s affordable housing social welfare cause. The                             

permissioned social network will rely on state of the art blockchain technology to accomplish                           

SOHO organizational goals. As user participation in SoHo activities reaches critical mass,                       

availability of quality SHREIT affordable housing will dramatically increase in U.S. markets. 

    

13  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Key to the SOHO 30% Solution is active SOHO sponsor participation in SoHo network                           

activities. Without a network of active SOHO sponsors, there will be no SHREIT portfolio                           

growth. SOHO sponsors will become the life’s blood of SoHo network operations, and as                           

such, they must be protected and served in keeping with value they represent to SOHO’s                             

social enterprise goals. The three phased ROP strategy will ensure that value long term. 

  

Phase I: Funding 

Residential property acquisitions by SOHO will require large cash reserves to purchase                       

multiple properties daily. The SoHo acquisitions team will settle property purchase                     

transactions in cash using zero mortgage financing. Ongoing SOHO sponsorship will generate                       

necessary capital to fuel growth of the SOHO SHREIT, and expand operations of the SoHo                             

social network. 

 Phase II: Network Activities 

The SoHo social network offers opportunity to SOHO sponsors to participate in network                         

activities for the principal benefit of the SOHO affordable housing social welfare cause.                         

Network member participation involves crypto asset mining where SOHO contributions                   

determine numbers of crypto assets permitted to be mine. Permit reloading involves                       

continued SOHO contributions, all at the personal discretion of each SoHo network miner. 

 

14  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

crypto asset production is entirely dependent on each network member’s individual return on                         

participation goals. There will be no benefit to SoHo network members other than how                           

members choose to participate in network activities. However, for network users who do                         

participate, accumulation of mined crypto asset could prove significant over time. 

 

Phase III: SREIT Operations  

Public demand to participate and benefit from SoHo network activities, will fuel network                         

growth, and subsequently portfolio growth, through sponsor contributions to the SOHO                     

SHREIT fund. Network members holding crypto assets will seek to capitalize on accumulated                         

asset value relative to total crypto assets owned.  

 Within the SoHo network, all crypto assets will have zero monetary value by design. Outside                             

the confines and control of SoHo network use, crypto assets may have monetary value for                             

crypto asset owners based on open market supply and demand economic forces. Speculation                         

of market value is common to all instruments of transactional value (including fiat                         

currencies) . Mined crypto assets can offer tangible value for SoHo network members in the                           

form of fixed asset real estate acquired with crypto assets in external markets. 

15  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

  

  

To realize open market asset potential for crypto asset owners, all that’s needed are willing                             

sellers who ascribe monetary value to crypto assets, and agree to an exchange of property in                               

which crypto assets are traded at fair market value for fee simple ownership of select real                               

estate properties. 

 Purchases of real estate property using Bitcoins as the transaction currency, is a new market                             

phenomenon gaining notable financial attention around the world. Successful Bitcoin real                     

estate transactions are widely reported in blockchain industry news media. Facilitating large                       

numbers of real estate purchases using SOHO crypto assets rather than Bitcoin, can be easily                             

accomplished by pooling crypto assets in SREITs specifically created to reward SoHo crypto                         

asset owners. 

16  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

 

 

Crypto-Asset Value 

Within the SoHo network crypto assets will hold a representative value equal to one (1) U.S.                               

dollar. For every USD contributed to the SOHO SHREIT fund, one crypto asset will be mined                               

by a participating SoHo network member. Outside the confines and control of the SoHo                           

network, market forces may determine crypto asset value to be something quite different.   

 Mined crypto assets pooled in SREIT share ownership is believed to be a sustainable method                             

to produce ongoing income and equity share value for SREIT shareholders.  

 

17  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

When we look at any instrument of transactional value we commonly check for underlying                           

fixed assets that supports fair market value. In the case of major fiat currency (money) such                               

as USD, EUR, CAD, AUD, JPY, CHF.....etc, and crypto assets like Bitcoin, Ether, and others, we                               

find there are zero underlying assets.   

 In general terms, the true value of currencies lie in the good intentions of overspending                             

governments; hands in our pocket politicians; and private individuals who believe that perhaps                         

one day Bitcoin will rule the financial world. Perhaps one day it will, but for today, naysayers                                 

find little true value in unbacked financial instruments. 

 SoHo crypto assets have more to offer than unbacked financial instruments? Future value (FV)                           

home builders, real estate developers, and home sellers receive when they trade real estate                           

properties for crypto assets of equal present value, can be substantially more than if they                             

traded for USD.   

 Let’s examine purchase scenario of a $200,000 new home where crypto asset market value is                             

$1.00. The SoHo acquisition team trades the home seller 200,000 crypto assets for a new                             

$200,000 house. The SREIT now owns a $200,000 market valued rental property, and the                           

seller owns 200,000 crypto assets of equal current market value. Four options sellers can                           

choose are presented below with accompany details: 

  

Option #1: The seller can exchange crypto assets for USD at market value through any                             

crypto-exchange where SOHO crypto assets are traded. There are many such crypto                       

exchanges doing business today, with more to come as around the world new crypto assets                             

come to market.  

 The SoHo acquisitions team could exchange crypto assets for USD, and pay the seller in                             

dollars. However, the FV of crypto assets may have significant impact on the seller’s                           

decision that options 2, 3, and 4 will clarify.  

 Option #2: Home sellers can invest some or all of their crypto assets in exchange for SREIT                                 

shares, and become equity shareholders with SOHO sponsors who are investing crypto                       

assets in SREITs to grow a revenue generating portfolio.  

 As with other high value crypto assets, there is a valid expectation that over time SoHo                               

crypto assets will increase in market value. If for no other reason than SoHo crypto assets                               

are used to purchase the entirety of SREIT portfolio properties.  

18  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

 As each new property enters a SREIT portfolio, the value of underlying real estate assets will                               

grow in size supporting higher market valuation of SREIT shares, and crypto assets SREIT                           

management is holding for even more real estate purchases. Crypto assets held by private                           

owners outside the SREIT environment will also benefit from increased market valuation. 

 The SoHo acquisitions team will assist home builders to recognize that contracting with a                           

SREIT to purchase all the homes they can produce, offers a much greater financial                           

opportunity when looking at FV of real estate backed crypto assets.   

 Option #3: Sellers may choose to become SOHO sponsors and contribute some or all of                             

their crypto assets to the SHREIT portfolio fund.   

 The SoHo acquisitions team will advise sellers on the merits of crypto asset mining, so that                               

over time they can increase total crypto assets they hold at much faster rates if crypto                               

asset market value rises from the 1 USD initial baseline price.  

 Let’s talk about crypto asset current market value. What was Bitcoin current market value                           

the last time you looked? At the time of this writing Bitcoins are worth approximately                             

$9,000 each. There is no fundamental difference between a SoHo crypto asset and a Bitcoin,                             

other than the extremely high cost of mining Bitcoins, and underlying fixed asset real estate                             

value for SoHo crypto assets. 

 Bitcoins have zero underlying value; they are only worth what the market says they’re worth.                             

In open markets SoHo crypto assets will have underlying real estate asset value that grows                             

as greater numbers of real estate properties are added to SREIT portfolios. 

 Option #4: The best option for sellers may be to combine options 1, 2, and 3 and profit from                                     

crypto asset FV as a miner, an investor, and home builders getting top dollar for as many                                 

new homes they can construct. 

 We recognize that crypto assets are not cash, and developers need cash to pay for the high                                 

cost of new home construction. We can address that by looking at what may happen to the                                 

price of crypto assets over time, and how crypto asset FV changes the valuation dynamic of                               

the entire SOHO Social Enterprise. 

    

19  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Due to underlying fixed asset value of real estate, SoHo crypto assets will hold market value                               

equal or greater than the associated real estate assets. The greater the number and market                             

value of real estate properties SREITs purchase, the higher market value of crypto assets                           

will rise. Principally because free market value of crypto assets is not directly tied to the                               

market value of the underlying real estate. Real estate acts as a floor for crypto asset                               

market value….not the ceiling.  

 Market value of transactional instruments vary based on marketplace bid and ask prices.                         

Fundamentals aside, why do stocks rise and fall? Why do world currencies (Forex) spike                           

and fall 24 hours a day. The answer is that people speculate on FV of transactional                               

instruments. The brighter FV is for any instrument, the more likely current market value will                             

rise.   

 Let’s go back to the source of crypto asset generation as mentioned above. SoHo crypto                             

assets are mined in numbers equal to USD contributed to purchase real estate property. If                             

a property sells for $200,000 there will be 200,000 crypto assets mined in a 1:1 ratio. That                                 

ratio between purchase price and crypto assets mined will remain fixed within the SoHo                           

network, regardless of what crypto asset market value is at any given moment external to                             

the SoHo social network.   

 The beneficiaries of that fact are people that mine crypto assets, SREIT shareholders, SOHO,                           

and SOHO contributing sponsors.  

 Example: 

If a crypto asset is worth a dollar, it will buy $1 dollars worth of real estate. If crypto asset                                       

value doubles to $2.00, one (1) crypto asset will buy $2 worth of real estate. Buying a                                 

$200,000 house with $1 crypto assets cost 200,000 crypto assets. Buy that same $200,000                           

house with $2 crypto assets and it only cost you 100,000 crypto assets. You can purchase                               

two (2) houses for the price of one at $2 crypto assets valuation. 

 For every increase in crypto asset market value, more houses can be bought with fewer                             

crypto assets. That doesn’t happen with fiat currencies like USD. The market value of the                             

house is tied to USD, not crypto assets. If one transactional instrument can buy twice as                               

much as a different instrument can buy, people will pay more to hold the higher valued                               

instrument. That’s why Forex is traded around the clock, traders are betting on currency FV. 

 

20  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Let’s look at how crypto asset FV affects SOHO. The same scenario occurs once again. If                               

SOHO sponsors or property sellers contribute $2.00 crypto assets to SOHO, the social                         

enterprise can buy twice as many houses with higher market value crypto assets. The SoHo                             

acquisitions team may need to convert those crypto assets to cash before individual home                           

sellers agree to the deal, but that may not always be the case.   

 

The SoHo acquisitions team will also be educating private home sellers on the value of                             

mining crypto assets, instead of demanding all cash for their home. Some will trade for                             

crypto assets ...some will accept a cash/crypto mix,...and some will demand cash only. 

 Consider SOHO sponsors who contribute crypto assets to the SOHO social enterprise. A                         

sponsor’s mining permit will allow 2X as many utility tokens to be mined for a $2.00 crypto                                 

asset than a $1.00 crypto asset. Higher crypto asset market value rises outside the network,                             

the more crypto assets network users can mine inside the network. 

 In this scenario, where crypto assets market value is on the rise, a better strategy might be                                 

to buy SREIT shares with half the crypto assets mined to lock in equity ownership of real                                 

estate assets, then, reinvest the remaining higher valued crypto assets back into mining new                           

crypto assets at whatever price multiple those same crypto assets have in external markets.   

 Why SOHO Ma�ers  

SOHO’s social welfare mission should matter to people from every walk of life because global                             

societies are teetering on the edge of unsustainable housing costs for low income                         

populations. The ongoing failure of world governments to provide affordable access to decent                         

housing as a basic human need, is a recipe for deeply troubled times ahead. 

 Financial disparities between social classes today, threaten our ability to provide even the                         

most basic human needs to deserving populations. We don’t need handouts or government                         

subsidies, we need free market opportunity that matches our individual ability to provide for                           

our family’s well being. Spending the majority of what most earn to keep a simple roof over                                 

their heads is not opportunity, it’s a virtual prison that limits our ability to make a better life                                   

possible for ourselves and those who follow in our footsteps. 

 If we want positive outcomes in life, financial or otherwise, we must look within ourselves                             

and ask the question...what can I do to make a difference for my family, myself, and my                                 

community. Find a social cause and make it your mission to effect positive outcomes. 

 

21  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

The affordable housing crisis is SOHO’s social welfare cause, and with your help we can make                               

a better life for families in need of positive outcomes. SOHO offers a social welfare solution                               

that can make socially responsible efforts beneficial to others, and profitable to those of us                             

who actively participate in SoHo social network activities.  

 Next Steps 

SOHO is exploring all avenues to field the best possible ensemble of industry talent to bring                               

the SoHo blockchain social network online. We are interested in creating mutually beneficial                         

relationships with blockchain network providers, enterprise application developers, public                 

relations specialists, and legal counsel experienced in blockchain startup regulatory                   

compliance.   

 We can change the future of the affordable housing industry if we work together to adopt the                                 

most effective model for global expansion efforts. If you are interested in exploring options for                             

a professional relationship with the Social Housing Enterprise, please contact me at                       

[email protected]. I will promptly respond to all good faith inquires.   

 God bless… 

 Terry L. Peterson  Social Entrepreneur Social Housing Enterprise, Inc. 

Mr. Peterson’s career background spans 35 years in the fields of construction                         

management and real estate development. He is an honored alumni of Colorado State University                           Global Campus, and holds dual Master of Science degrees in Organizational Leadership and                         Management, with specializations in Strategic Product Innovation, and Managing Dynamic                   Environments. Terry is also designer, and intellectual property holder for an ultra high                         performance concrete (UHPC) precast modular building system for manufacture and                   construction of affordable housing for global markets. 

    

22  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

Glossary   

Affordable Housing 

  Residential housing that cost an occupant family no more than 30%

of total family annual income. Annual income * 30% / 12 months, 

equals monthly housing costs for an individual or family unit. 

Blockchain    A distributed digital ledger on a decentralized computer network in

which transactions are recorded chronologically and publicly 

observable.  

Cryptocurrency    A decentralized digital currency in which encryption techniques are

used to regulate the generation of units of currency, and verify the 

transfer of funds that operate independently of a central bank. 

Cryptocurrencies provide an outlet for personal wealth that is 

beyond restriction and confiscation. 

Social Innovation    Social innovation is the process of developing and deploying effectiv

solutions to challenging and often systemic social issues in support

of societal progress. 

Social Welfare    The well-being of the entire society. Social welfare is not the same 

as a standard of living, but is more concerned with the quality of lif

that includes factors such as affordable housing costs. 

Individual Social Responsibility (ISR) 

  ISR includes the engagement of each person towards local or globa

communities, which can be expressed as an interest in actively 

participating to solve critical social welfare problems.  

Social Entrepreneurial 

  Social entrepreneur is a leader or pragmatic visionary who achieves

large scale, systemic and sustainable social change through a new 

invention, technologies, or strategic planning of organization affairs.

For-Profit, Philanthropy 

  Non-profit philanthropy is quest to do good things for society that 

stems from a personal desire to give back for the greater good. 

For-profit philanthropy is simply a means to accomplish that same 

goal, without the heavy hand of governmental authority controlling 

23  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

who may, and who may not benefit from those philanthropic efforts

SOHO    The Social Housing Enterprise, Inc. 

SOHO Sponsorship 

  Compassionate individuals in the public at large who contribute 

funds to SOHO for growth of affordable housing supplies for cost 

burdened families. SoHo network activities for SOHO sponsors can 

provide generous personal benefits to all SoHo users. 

SHREIT Property Portfolio 

  Residential housing purchased by SOHO that is owned, operated, an

managed as a affordable rental properties. SOHO properties will be 

made available to qualified families at rental rates consistent with 

the HUD 30% threshold for housing affordability.  

SHREIT Property Portfolio Fund 

  A cryptographically secured, digital monetary fund establish for 

purchase of residential housing to grow the SHREIT portfolio of 

affordable housing properties.  

SOHO Economy    A circular economy in which crypto assets are the value proposition

for all SOHO activities. Crypto assets mined on the SoHo network 

can be exchanged for SREIT share ownership. SREITs will purchase

real estate properties with SoHo crypto assets at respective market

value. Crypto assets held outside the SoHo social network may be 

contributed to SOHO as reinvestments to help grow the affordable 

housing portfolio. Crypto assets contributed to SOHO will increase 

mining permit quantities. That cycle repeats in a closed loop 

constituting a circular economy.  

SoHo    The SoHo Social Network, Inc. 

SoHo Social Network 

  A true social network that allows SoHo network members to 

communicate with other members through posts, comments, 

pictures, and private messaging as currently found on Facebook™ 

and other commercial social networks. Users participation in SoHo 

network activities unfold as multiple processes for crypto asset 

mining.  

24  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

SoHo Members    SOHO sponsors who join the SoHo social network to participate in 

socially beneficial network activities. SoHo members individually 

mine SoHo crypto assets for personal benefit.  

SoHo Mining Permit 

  A digitally secured user account that contains record of a SOHO 

sponsor’s social contribution to the SOHO SHREIT fund. SoHo minin

permits authorizes network members to mine crypto assets equal t

their SOHO contribution amount. Mining permits may be reloaded b

making new contribution to the SOHO SHREIT fund.. 

Crypto Assets    Digital elements that network miners accumulate through crypto 

asset social mining. Minet crypto assets become the personal 

property of SoHo network miners. Crypto assets have no monetary 

value within the SoHo social network. Mined crypto assets can be 

downloaded into a digital wallet and removed from the SoHo 

network. 

Bonus Crypto Assets 

  Bonus crypto assets will be added to network member mining 

permits for each personal T3 invitee who upgrades to T3 member 

status. 

Property Offerings 

  Properties offered to SOHO by network members for purchase by th

SoHo property acquisitions team. Property offerings are a lucrative 

way to mine SoHo crypto assets.  

Return on Participation (ROP) 

  The net results of network user participation in SoHo network 

activities. Crypto assets are the net ROP benefit of SoHo network 

participation.  

Mortgage Interest Fees 

  The price paid to mortgage lenders for award of a home purchase 

loan. Total mortgage interest fees are a product of purchase price, 

generally a fixed interest rate, and term for repayment.  

Rental Revenues    The sum of money received monthly by SOHO from rental clients 

who occupy SHREIT rental properties. SOHO operation costs are 

paid from rental revenues. Rental revenues in excess of budgeted 

25  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

operating cost will be transferred into the SOHO SHREIT portfolio 

fund. 

Real Estate Assets 

  SOHO portfolio properties are owned by SOHO under fee simple dee

conveyances. The SOHO SHREIT portfolio fund is the single source 

of funds for all property purchases.   

PRI Loan    Program Related Investment loan. SOHO will issue a interest bearin

PRI development loan to SoHo for budgeted development costs of 

the SoHo blockchain enterprise application. The PRI loan will be 

repaid with interest to SOHO by SoHo.. 

SREITs    Private real estate investment trusts (SREITs). SREIT(s) will offer 

shares to crypto asset owners in exchange for SoHo crypto assets. 

SREITs will purchase and manage residential properties for rental 

revenue generation shared by SREIT shareholders. 

Title IV Regulation A+ Type II of the 2012 JOBS Act 

  Title IV allows startups and later stage pre IPO companies to use 

equity crowdfunding platforms to raise investment capital from bot

accredited and non-accredited investors. SoHo will offer shares in 

SREITs to SoHo crypto asset holders.  

    

26  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 

References:  FRED, (2017). Housing inventory estimate: Vacant housing units for the United States. Federal Reserve Bank of St. Louis . Retrieved from https://fred.stlouisfed.org/series/EVACANTUSQ176N  HUD. (2017). Affordable Housing. US Department of Housing and Urban Development. Retrieved from HUD Affordable Housing  Leopold, J., Getsinger, L., Blumenthal, P., Abazanjian, K., and Jordan, R. (2013). The housing affordability gap for extremely low-income renters is 2013. Urban Institute. Retrieved from https://www.urban.org/research/publication/housing-affordability-gap-extremely-low-income-renters-2013 .    Lewandowski, M. (2016). Designing the business models for circular economy—Towards the conceptual framework. Sustainability 8, no. 1: 43. Retrieved from http://www.mdpi.com/2071-1050/8/1/43  Lim, C. (2007). Google. org, For-Profit Charitable Entity: Another Smart Decision by Google. Kan. JL & Pub. Pol'y , 17 , 28.  MGI. (2014). A blueprint for addressing the global housing challenge. McKinsey Global Institute. Retrieved from McKinsey.com Tackling the World's Affordable Housing Challenge .   SEC. (2015). SEC adopts rules to facilitate smaller companies’ access to capital. U.S. Securities and Exchange Commission. Retrieved from https://www.sec.gov/news/pressrelease/2015-49.html 

27  © 2018 Social Housing Enterprise, Inc.      Contact: [email protected] 


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