Road from concept of eCommerce system to implementation is usually long and complicated. In this presentation we discuss the stage of this road.
/ The stage of eCommerce implementation
01/ The stage of eCommerce implementation
Business model analysis
In the beginning of project you should analyze your competitors and collect requirements about your e-shop.
COLLECTREQUIREMENTS
FUNCTIONAL DESIGN
GRAPHIC DESIGN IMPLEMENTATION TEST AND
LAUNCH
Collect requirements
Strategy
After business model analysis you should prepare strategy. You can use methods like SWOT, workshops, brainstorming, benchmarking and others.
02/ The stage of eCommerce implementation
AI and mock-ups
In that stage UX Designer makes information architecture. He describe for example division assortment in e-shop, number and relation between subpages and others.
COLLECTREQUIREMENTS
FUNCTIONAL DESIGN
GRAPHIC DESIGN IMPLEMENTATION TEST AND
LAUNCH
Functionaldesign
User test
It’s good to support this stage (especially design mock-ups) by user tests. In that case you can check usability like user flow, easy navigation, understandable message.
03/ The stage of eCommerce implementation
Graphic design
After final versions of mock-ups you can start graphic design stage. First off all you should prepare look&feel of homepage. Based on that look&feel you can design layouts of all subpages.
COLLECTREQUIREMENTS
FUNCTIONAL DESIGN
GRAPHIC DESIGN IMPLEMENTATION TEST AND
LAUNCH
Graphicdesign
04/ The stage of eCommerce implementation
Implementation
After acceptance layout you can start implementation stage. In this stage your e-shop is developed by IT department.
COLLECTREQUIREMENTS
FUNCTIONAL DESIGN
GRAPHIC DESIGN IMPLEMENTATION TEST AND
LAUNCH
Implementation
Integration
Nowadays in modern eCommerce there are a lot of integrations with other systems. The most popular are PIM (product information manager), CRM (customer relations manager) , WMS (warehouse management system), ERP (enterprise resource planning). You should also remember about integration with e-mail marketing systems (marketing automation system).
05/ The stage of eCommerce implementation
Tests
Finally you can pass to last stage - tests and launch. In this stage you should remember about making some tests like functional test, usability test, integration test.
COLLECTREQUIREMENTS
FUNCTIONAL DESIGN
GRAPHIC DESIGN IMPLEMENTATION TEST AND
LAUNCH
Testand launch
We prepared infographic about e-commerce implementation - don't hesitate to visit on http://bit.ly/1AoxiOt
/ Infographic