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The Tooth Brush As Content

Date post: 05-Dec-2014
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Description:
Branded content is all the rage these days, but Google and other engines are forcing brands to create both text based and multimedia content if they want to be discovered, and as a result, marketers are adding more value to their consumers than ever before.
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The Tooth Brush As Content The Need For Content In A Google World
Transcript
Page 1: The Tooth Brush As Content

The Tooth Brush As Content

The Need For Content In A Google

World

Page 2: The Tooth Brush As Content

Search For “Toothbrush”

Page 3: The Tooth Brush As Content

Paid Result Number One At Time Of Search (May 1, 2008)

There sure is a lot to say about an oral hygiene instrument

Page 4: The Tooth Brush As Content

The page as Google sees It

Page 5: The Tooth Brush As Content

•Adding Value Through Information Benefits Both The Consumer and the Brand

•The brand is more easy to find due to the additional content


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