The Top Ten Factors Together! Impacting Your Career Handouts... · 2014-04-14 · Rep. Bruce Braley...

4/14/2014

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Top 10 Factors Impacting Your Career: Academy Update

Dr. Glenna McCollum, MPH, RDNPresident 2013-2014

Academy Update

The Top Ten Factors

Impacting Your Career


Let’s

Together!

Top 10 Factors Impacting Your Career: Academy Update Top 10 Factors Impacting Your Career: Academy Update

The Academy Positions Us

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1Our Goals

Are Strategic


Products

Bright future

Successes

Practice

Leadership

Services

Diverse

Skills

Value

Knowledge

2New

Credentialing and

Recognition Opportunities


Nutrition and Dietetics Associate

New Professional Designation

� Leadership opportunities in education and practice

� Ethical responsibility to provide recognition value to students who complete ACEND-accredited didactic program

� Cultivate multiple levels of practice, meet demand,build capacity for deliveryof services

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Distinguished Service Credential

Fellow of the Academy ofNutrition and Dietetics

� Significant, sustained contributions

� Customer focus: Meet needs, exceed expectations

� Integrity: Act ethically, with accountability, forlifelong learning, commitment to excellence

� Innovation: Embrace change with creativityand strategic thinking

� Social Responsibility: Inclusivity, environmental,economic and social implications

� Fellows are why the public trusts and choosesAcademy members


Optional Credential for All RDs

RegisteredDietitian

Nutritionist

RDN

3Visioning,

Ethics,Mega Issues


Change has to start somewhere and there is no time to waste.

If the dietetics profession is not moving forward, it is being left behind.

Visioning Report Update

Vision for Education, Credentialing and Practice

– Council on Future Practice

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Highest Obligation: Act Ethically


Spring 2013: Hunger in America: Food and Nutrition Insecurity AffectsAll RDs and DTRs

Fall 2013: Nutrition Services Delivery and Payment

Spring 2014:Engaging Members in Research

HOD Mega Issues 2013-2014

eatright.org/hod

4Research Highlights


Foundation of the Profession

� Increased understanding and use of researchstrengthens practice, provides better clinicalservices to patients and clients

� Online Toolkit: “Understanding the Basics ofResearch”

� Dietetics Practice Based Research Network:brings practitioners and researchers together

� Health Informatics Infrastructure: empoweringRDs to accelerate outcomes research

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� Membership has doubled in last year

� Projects include staffing levels, malnutrition, preventing diabetes, nutrition education

� Partnerships with DPGs, other organizations to conduct research

� Adapting to member research needs based on survey

Dietetics Practice Based Research Network

Free Member Benefit: DPPRN


Nutrition Care Process

Are you using all NCP resources to your advantage?

� IDNT ReferenceManual andPocket Guide (4th ed.)

� Electronic HealthRecords Toolkit

� Specialty area toolkits


New NCP Online

� Easy to navigate

� Modern look

� User-friendly

� Logical flow

� No new purchase


New International Website

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Worldwide Terminology Usage


Evidence Analysis Library

� EAL summarizes best nutritionalresearch on accessible website

� Questions, conclusion statements,evidence summaries, supportingdocumentation

� Systematically developed statementsbased on scientific research to assistpractitioner and patient decisions

� Evidence-based practice nutritiontoolkits, educator modules,presentations

� Newly updated Nutriguides app: 300+recommendations, easily search fortopics ($1.99)


Childhood Obesity Research

� BMI2 study: BriefMotivationalInterviewing to ReduceChild Body MassIndex

� NIH-funded follow-upto Healthy LifestylesResearch Study


Academy of Nutrition and Dietetics Health Informatics Infrastructure

ANDHII

� Putting NCP to work

� Feasibility testing with DPBRN members

� Supporting nutrition research

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5Public Policy

Academy leaders from LPPC and ANDPAC storm Capitol Hill


Targeted Priorities

Two major areas:

� Consumer and Community

� Professional

Follow us:

@EatrightPIA

facebook.com/eatrightANDPAC

Rep. Elijah Cummings (Md.)

Rep. John Shimkus (Ill.)


Consumer and Community Issues

� Prevention and treatment

of chronic disease

� Nutrition through the lifecycle

� Quality food and nutrition

� Nutrition monitoring and research


� Preventive health savings

� 2015 Dietary Guidelines

� Older Americans Act

� Healthy Hunger-Free Kids Act 2.0

Consumer and Community Issues

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Professional Issues

� Consumer protectionand licensure

� Workforce demand

� Outcome-driven nutrition services

� Informatics


� Reimbursement

� Treat and Reduce Obesity Act

� SGR/Medicare Reform

� Alternative payment systems

� Consumer protection, licensure

� Workforce demand

� Nutrition informatics

Professional Issues


Public Policy Workshop

� Legislative priorities

� Communications andleadership training

� Bring messages toCongress and back home

� Valuable professional development


Advocacy = Credibility

PAC Events

Capitol Hill

Meetings

District Meetings

ANDPAC

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ANDPAC Works for All of Us

� Only PAC focused onfood, nutrition andhealth

� Members contribute to and benefit fromANDPAC

� Productive Congressionalrelationships get results

Rep. Bruce Braley (Iowa) meets with Academy staff


ANDPAC events with members of Congress

Advocacy Starts at Home


Be Active in Advocacy

� Respond to Action Alerts

� Connect with your state public policy panel

� Follow on Twitter: @EatRightPIA

� Like: facebook.com/eatrightANDPAC

Sen. Mark Kirk (Ill.) meetswith Academy members

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4/14/2014

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Members Take Action

Educate, advocate, demonstrate expertise

kidseatright.org/volunteer

facebook.com/KidsEatRight

@KidsEatRight


7 Toolkits, 25 Presentations� Healthy Breakfast. Everywhere You Go.

� Healthy Snacking. In a Nutshell.

� Family Champions.One Change at a Time.

� Family Meals. Anytime.Anyplace.

� Myth Busters. For Parents.

� Hunger in Our Community. What We Can Do.

� Healthy Eating.From the Ground Up.


Public Kids Eat Right Website

2 million+ page views


Champions for Healthy Kids

� 11 years in partnershipwith General MillsFoundation

� $20,000 grantsto 50 nonprofits

� Innovative nutrition andphysical activityprograms for youth

� Applications must besubmitted by RDN or DTRAcademy member

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� For programplanners, evaluators,reviewers

� Effective nutritioneducation programs

sm.eatright.org/GENIE

New: Online Checklist Tool

funding support from the

ConAgra Foods Foundation


Scholarships, Grants, Awards

� $461,950 through scholarships

� $297,000 through research funds

� $35,000 research grant funded through Food and Nutrition Research Endowment

� Endowment is fully funded by members

7Academy

in the Media

New York TimesFebruary 8, 2014


Print, broadcast, electronic

30 Billion Media Impressions

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New, Expanded Social Media

� facebook.com/EatRightNutrition

� facebook.com/AcademyofNutritionandDietetics

� facebook.com/kidseatright

� facebook.com/NatlNutritionMonth

� facebook.com/foodnutrimag

� facebook.com/eatrightANDPAC

� @foodnutrimag

� @eatright

� @eatrightFNCE

� @eatrightPRO

� @kidseatright

� @eatrightPIA

� pinterest.com/foodnutrimag

� pinterest.com/kidseatright

� google.com/+eatright

� google.com/+foodnutrimag

� sm.eatright.org/GooglePlusKER


EatRight Radio

� Eating Right Minute onthe air and online

� Free PSAs and regularsegments for stations,websites, blogs

� Targeted populations

� Catalog of scripts formembers to use inlocal markets


EatRightTV

youtube.com/EatRightTV

� Academy videos

� 3,700 health provider waiting rooms

� 600 Sam’s Club stores

� Online

� Reaching 35 millionviewers monthly

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Stay Competitive:Professional Development

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Advance Your Knowledge

� Programmingavailable at home,work

� Learn at your own pace

� Online trainingprogram: “DevelopingYour Role as a Leader”

eatright.org/cpd


New Website for the Pro

� EatrightPRO.org

� Personalizedmember page

� Continuingeducation

� Practice resources


FNCE: The Gold Standard

� 99% come for education

� 20+ hours of CPE available

� Cutting-edge topics, research

� Popular new educational tracksand overall approach

� Networking opportunities

� October 18 to 21 in Atlanta

eatright.org/fnce


� Print, electronic, web-based versions

� Student Exam Prep(StEP)

� Multi-license access toonline kits

� Nutrition CareManual products

� New practice-relatedproducts

Books and Resources

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9Award-Winning


Easily and Safely Handle Food

� Tip sheets, quizzes,educational materials

� RD Recipes video series

� Much more

� Cooking temperatures

� Shelf life of foods

� Kitchen Safety quiz

HomeFoodSafety.org

Is My Food Safe? app


Making Waves at Journal

� Launch of Editor’s Podcasts withEditor-in-Chief Linda Snetselaarandjrnl.org/content/editorspodcast

� Select research, other articlesposted pre-printandjrnl.org/inpress

� Journal Impact Factor: 3.797,increase of 32% over 5 years

� Updated Information for Authorsandjrnl.org/authorinfo


Journal Hot Topic Areas

� Malnutrition Resource Centermalnutrition.andjrnl.org

� Journal podcastsandjnrl.org/content/podcasts

� New topic collectionsandjrnl.org

� Nutrition informatics

� Dietetics education

� Academy’s modern history

� More

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Bimonthly Magazine

FoodandNutrition.org

Print, free app and interactive website

10You!


What Is Your Highest Goal?

� Put your talents to work

� Committees, taskforces, boards

� Gain leadership skills

� Make a differenceno matter your role


Leadership Vision

Sen. Heidi Heitkamp (N.D.)

Rep. Bruce Braley (Iowa)

Rep. Elijah Cummings (Md.)

Rep. Jim McGovern (Mass.)

National leaders … who started on local level

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Record-High Membership

62,000

64,000

66,000

68,000

70,000

72,000

74,000

76,000

2005-06

2006-07

2007-08

2008-09

2009-10

2010-11

2011-12

2012-13

64,323

66,720

68,377

70,63371,179

71,814

73,868

75,067


Tangible Value of Membership

� 2013 Compensation & Benefits Survey $250 Free

� Journal subscription $329 Free

� CPE in the Journal $1,080 Free

� Find a Registered Dietitian listing $249 Free

� Evidence Analysis Library access $400 Free

� Membership Certificate $20 Free

Less to Members…

� Nutrition Care Manual subscription $362 $180

� Post a job opening in EatRightCareers $395 $195

� Early-bird FNCE registration $679 $320

� Professional Skills Review $325 $100

Active Category Membership: $230

This sampling of benefits alone adds upto more than $3,000 in savings

Non-member Member


100 Years and Moving Forward

Each one of us needs to fan this flame of change at the local, state and national levels.

Dr. Glenna McCollumMPH, RDN2013-2014 President


THANKYOU!

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The Top Ten Factors Together! Impacting Your Career Handouts... · 2014-04-14 · Rep. Bruce Braley...

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