The Webinar will be starting shortly Please call into the phone conference line provided in your email Today we will be discussing how you can beat the recession with eCommerce using the best techniques in product sourcing and market research with WorldwideBrands.com. Knowledge is power, and Worldwide Brands will be sharing some of the research that they’ve been conducting on the recession and the impact to eCommerce. GUEST: Colette Marshall, www.WorldwideBrands.com
Transcript
The Webinar will be starting shortly
Please call into the phone conference line provided in your email
Today we will be discussing how you can beat the recession with eCommerce using the best techniques in product sourcing and market research with WorldwideBrands.com.
Knowledge is power, and Worldwide Brands will be sharing some of the research that they’ve been conducting on the recession and the impact to eCommerce.
• Where to go to further your Education to be a step ahead of your competition
Agenda:
Who is Worldwide Brands?
WorldwideBrands.com is the Internet’s most trusted authority on Product Sourcing for Home E-Biz and the publishers of the World’s Largest Source of legitimate, fully-verified Wholesalers willing to work with home-based online businesses. We represent over 7000 qualified suppliers and over 6 million products.
Product Sourcing is the process of researching and locating REAL manufacturers and Authorized Wholesale Distributors that will work with online retailers.
What is Product Sourcing?
What does Product Sourcing mean to ME?
• Ability to be competitive • Impacts Marketing strategies• Increased Profit Margins• Expanded Product Choices • Improved Customer Service, Feedback
and DSRs• Growth in your business
Now is the Time
Now is the time more than ever to understand the impact of the recession and how product sourcing can help you
grow your business.
Especially with the Holiday Season approaching quickly
In fact, many eBiz owners are reporting an increase in sales over this same period last year.
Forrester Research indicates online sales will proceed on an upward track, experiencing over
$130 billion of growth in the next four years.
Their February 2008 report, “The Outlook for U.S. eCommerce in 2008 and Beyond”, projects that eCommerce sales will jump from $204 billion this year to nearly $335 billion in 2012.
Is eCommerce being impacted by the recession?
The eCommerce growth facts and figures in this article were derived from Forrester Research’s February 20, 2008 teleconference, “The Outlook for U.S. eCommerce in 2008 and Beyond”, presented by principal analyst Sucharita Mulpuru and Forrester Research’s May 28, 2008 webinar, “The State and Future of eCommerce”, presented by research director and vice president, Carrie Johnson.
Product Sourcing Tips
The following are tips are gathered
from suppliers, other ecommerce merchants,
and Worldwide Brands years of experience
in the marketplace
Tip 1: Understand Your Customers
• One of the main reasons buyers prefer to shop offline is the “in-store” experience.
• Three techniques online retailers can use to help replicate that experience are:1. Product Selection2. Product Visualization2. Product Discovery
Tip 2: Knowledge Is Power
Knowledge is Power.
Understanding the what, the why and the how will help you expand your business.
The eCommerce industry is constantly growing and changing and you need to keep up with the all the changes so that you can make the right decisions for your business.
Tip 3: Look 5 years into the future of eCommerce
This webinar is a rare look into the future that can give your internet company an edge over your competitors.
Find out:• What will happen in the next 5 years in eCommerce.• Why eCommerce is less affected by short-term economic woes than traditional brick-and-mortar
companies.• What specific categories are going to experience explosive growth from now through year 2012. • Why you don't have to be the lowest price provider to outsell your competitors.• 3 things online retailers can do to immediately increase their overall sales.• How shipping prices affect your sales and a simple way to use this to your advantage.
