Date post: | 20-Sep-2014 |
Category: |
Technology |
View: | 902 times |
Download: | 1 times |
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Tom Aldous – [email protected]
2
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
My Wife Hoa Says Hello
3
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Busy With Our New Grandson Landon
4
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Let Us Look To The Past To Help Us Understand Today?
5
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Strongest Cave People Advocate That Dragging Goods Best Method
BC 30,000 to 25,000
6
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Why Would Anyone Try To Keep You From Evolving?
7
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Cavemen Knew A Picture Is Worth A Thousand Words
BC 30,000 to 25,000
No need for language translation
Caves could be considered private libraries
Creativity Valued
8
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Papyrus - Improved Mobility
BC 3000
Papyrus was first manufactured in Egypt.
Thick paper-like material produced from the papyrus plant.
Over 1,300 Generations Since Cave Wall Writing Was Invented
9
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Stone Tablets – The iStone
10
BC 1300
Popularized By Moses.
Content Preservation Is Excellent.
Reuse A Manual Process.
Over 85 Generations Since Papyrus Was Invented.
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Cave Writing Union Advocates No Need For Mobile Content
11
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Parchment From Animal Skins
BC 260
A substitute for papyrus, which was temporarily not being exported from Egypt, its only source.
Over 50 Generations Since Stone Table Was Invented
12
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
300 BC – Control The Information And Control The Population
13
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Paper Helped With Supply, Mobility And Cost. There’s Graphics Again. Time Of Creation Is Now A New Known Issue.
AD 105 is often cited as the year in which papermaking was invented.
Historical records show that the invention of paper was reported to the Chinese Emperor by Ts'ai Lun, an official of the Imperial Court
Over 7 Generations Since Parchment Was Invented
14
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
100 BC – OK, Great Work. We Are Still In Control
15
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Population Is Told That The World’s Flat
16
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Printing Press Added Speed And Lowered Cost … And Start Revolutions
AD 1,441
Guttenberg’s Printing Press
No longer would reading be confined to monks and rich scholars.
No longer would a book take days to copy.
The printing press made reading available to even the poorest of persons.
In the late fifteenth century, the reproduction of written materials began to move from the copyist’s desk to the printer’s workshop.
Over 65 Generations Since Paper Was Invented.
17
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
World’s Round – Off To The New World
18
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Koenig's Steam Press
AD 1,814
Automated Printing Press
All About Time Saving
Over 18 Generations Since Paper Was Invented.
19
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1,841 AD French Revolution
20
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Popular From 1815 -1915 In USA, Canada And UK
21
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
The Rich Enjoyed More Handcrafted Buggies
22
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Benz "Velo" model (1894) – Horseless Wagon Will Never Catch On
23
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
The Model T set 1908 as the historic year that the automobile became popular – Order Any Color As Long As It Is Black
24
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1958 Oldsmobile 98 Holiday
25
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
IBM 704 Mainframe Computer – Don’t Drop The Punch Cards
AD 1957
Centralized Computing And Control
26
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1950’s Lifestyle – Father Knows Best
27
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1957 Sputnik Is Sent Into Orbit
28
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1962 AD I Was Born – How Much Change In One Life Time
29
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
The 1960’s Were About Questioning The Status Quo
30
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1969 Apollo 11 – USA Puts Man On The Moon
31
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Magnetic Tape Storage
Ad 1971
Dramatic Increase In Storage Capability.
Information Still Controlled By A Central Authority.
32
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1972 – Dad Advises Me That Computers Will Never Replace People
33
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Wang 2200 – Word Processor
AD 1973
My First Secretary Had A Wang Word Processor
Content Is Beginning To Be Created By Individual Departments
Requires Special Skills
34
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Xerox Alto
AD 1973
One Of The First Computers Designed For Individual Use Making It Arguably What Is Now Called A Personal Computer.
Portrait Display
Mouse Control
Central Authority Loses More Control.
35
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1973 – First Mobil Phone - Motorola DynaTAC
36
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Graduate High School In 1980
37
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
IBM PC 5150
AD 1981
By 1984, with the success of the PC, MultiMate had more than $1 million in orders a month and the company had more than 150 employees.
Individual Department started to break free of central control.
38
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Apple Mac
AD 1984
128K RAM of memory!
Mouse Idea Is Borrowed From Xerox.
39
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
I Graduate College In 1984
40
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1985 Aldus PageMaker 1.0 – Not Just Freedom, But Creativity
AD 1985
One of the first desktop programs, by Aldous Company, initially for the then-new Apple Macintosh and in 1987 for PCs running Windows 1.0
This marks complete freedom from central control.
41
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1986 FrameMaker Invented – Book Building Made Easy
42
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1986 - Standard Generalized Markup Language
43
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1991 My Brother And I Took InTech Out Of The Garage
44
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
DOCBOOK – SGML
45
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1991 RoboHelp 1.0 Invented – Help Made Easy
46
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
World Wide Web
47
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Mosaic Internet Browser
48
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1998 - XML 1.0 Became A W3C Recommendation
49
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
2003 Common BlackBerry Phone Invented
50
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
2005 Adobe Acquired Flash Platform, Bringing Rich Media To The Web
51
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Content Management Systems – Revision Control & Workflow
52
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
DITA – Reusable, Modular And More
53
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
How About Content Quality
54
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Single Purpose Unstructured Document Editors
55
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Single Purpose DITA XML Editors
56
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Crossover Documentation Editor – Unstructured / SGML / XML
57
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
DITAOT – Some Thought Leaders Tell Us That Layout And Presentation Is Not Important.
58
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Should We Just Follow The Herd?
59
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Question Everything
60
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Dad Advises Me To Buy Land In Florida. You Can Not Lose!
61
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
2007- 2010 Property Loses Value Up To 70% In Florida
62
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
2007 Apple Invents iPhone
63
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
2008 – First Commercial Android Phone
64
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
I Buy That Winter House In Florida … Short Sale!
65
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
2010 iPad Announced
66
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
2011 Nissan Leaf – All Electric
67
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
2011 Android Tablets Are Here
68
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Mobile Revolution: A Fundamental shift in the way content is consumed
Multiscreen Publishing
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Popularized By Steven Jobs
70
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
How Can We Publish To All These New Devices And Integrate Rich Media In Both Unstructured And XML?
71
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
There Are Companies That Provide That Solution Today
72
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
About Tom Aldous
74
Tom Aldous Director, TechComm Business Development and
Evangelism Former Managing Partner (20 yrs) – Integrated
Technologies, Inc. Certified Technical Trainer Frequent speaker at industry conferences worldwide FrameMaker / XML (including DITA) enthusiast Singlesource Champion Blogger – tmaldous.com Twitter - @tmaldous Let’s LinkedIn - http://www.linkedin.com/in/tmaldous