Theo Bielowicz

Sales Director, NA

Datamax-O’Neil

Warehouse/Distribution Workshop

Mimi Bartholomew

Sales Manager, NA

TopicsWarehouse/Distribution Market Conditions

Markets

Datamax-O’Neil Solutions

Summary

Market Conditions Warehouse/Distribution

Barcode Printer Investments are Slowing Down

Less new installations, mostly replace/upgrade

Many just keep fixing existing printers

Pricing is becoming even more competitive

Shift from high-value Industrial Printers to value line models at lower price points

Significant amount web-pricing

Solution Model Needs to be Implemented

Printer, Software, Supplies & Service

Focus on niche markets and become a trusted advisor

Market OpportunitiesWarehouse/Distribution

Portable / Mobile Printing

Facility modularity

Wireless infrastructure

Forklift Mounted Printers

Improved forklift user efficiency

Improved picking & labeling accuracy

Mandates

Customer specific - Retailers, manufacturers, etc…

Industry specific – Healthcare, Chemical, etc…

Readable barcodes – barcode verification is less expensive than costly chargebacks

Datamax-O’Neil – Fact Sheet

A Leading global provider of stationary and portable label and receipt printing solutions

Well over 2 million printers manufactured

More than 200,000 end-users

Over 350 employees worldwide

50+ years of experience

Headquarters in Orlando, FL

Global sales and technical support operations with offices around the world

An Operating Unit of Dover Corporation

What Sets Datamax-O’Neil Apart?

Our People

Collaborative Relationships

Personalized Support

Reliable Products

Individualized Products

Reliable, Durable Product Reputation

Strong Partnerships – Channel, Co-Supplier, Corporate Parent

We focus on earning customer loyalty

Reliable Products

Market reputation for reliability

Durability – gives you a performance edge

Wide range of products in both stationary and portable

Higher level of functionality to meet the most diverse applications

Companies We Serve

Product Portfolio

Stationary Printers Portable Printers

Printer Supplies

Stationary Printers

E-Class Mark III

Desktop, Industrial, Print & Apply, Ticketing

Compact desktop thermal printer

Industrial printer features in small footprint

Affordable to own

Easy to use

Economical to operate

Printer Profile

Ideal Applications

Shipping Labels • Retail Labels and Tags • Parcel/Post Postage

Basic Advanced Professional Professional+

A-Class Mark II

Print engine for print-and-apply applications

RFID Capable

Ideal Applications

Manufacturing • DistributionFood & Beverage • PharmaceuticalHealth & Beauty

Printer Profile

Stationary Printers

M-Class Mark II

Desktop, Industrial, Print & Apply, Ticketing

Small footprint for an industrial printer

Precision die-cast aluminum frame

Real time clock standard

Multi-language menu

RFID capable

Printer Profile

Ideal Applications

Pharmacy • Shipping • Product Labeling Postal Services • Asset Tracking • Small Business Inventory Control

I-Class Mark II

Mid range industrial printer-modular design

Low power consumption-ECO friendly

OPTIMedia feature for best print quality

Field installable options

Printer Profile

Ideal Applications

Logistics Management • Baggage Tags Retail/Apparel • Inventory Control • Library Systems Asset/People Tracking • Anti-Theft

Stationary Printers

H-Class

Desktop, Industrial, Print & Apply, Ticketing

High performance industrial printer with rugged design

Wide range of resolutions and sizes

Largest 240 x 320 graphical display in its class

Best connectivity-many standard communication ports

RFID Capable

Printer Profile

Ideal Applications

Compliance Labeling • Shipping & ReceivingProduct Identification • Inventory Control Asset Tracking • Manufacturing

S-Class

Countertop (ST) or under-counter (SV) ticket printers

Printer Profile

Ideal Applications

Arts & Theatre • Travel • Recreation • Events

Printer Profile

Stationary PrintersPerformance Series

Performance

High performance industrial printer with rugged design

Wide range of resolutions and sizes

Largest 240 x 320 graphical display in its class

Best connectivity-many standard communication ports

RFID Capable

PCL

Printer Profile

Ideal Applications

Compliance Labeling • Shipping & ReceivingProduct Identification • Inventory Control Asset Tracking • Manufacturing

Printer Profile

Stationary Printers

MP Compact4 Mark II

Desktop, Industrial, Print & Apply, Ticketing

Small but mighty: compact size

Mobile version for forklifts

Shock & vibration ready

Orientation: mounted in any position

RFID

Printer Profile

Ideal Applications

Transportation & Logistics • Pharmaceuticals Retail • Manufacturing

MP-Nova Series:

All metal casing

4” and 6” width printers

Thermal transfer option

Real time clock standard

RFID

Printer Profile

Ideal Applications

Medical • Warehouse • Retail • Postal

Printer Profile

Portable Printers

LP3

Value Receipt, Ultra-Rugged Receipt and Label Printers

Extra large media capacity witheasy side load

High capacity retail printing

3” Thermal label

Printer Profile

RL3

Ultra rugged & fast

High capacity battery for shiftplus wireless use

3” Thermal label

Printer Profile

RL4

Ultra rugged & fast

Simple design and integration

4” Thermal label

Printer Profile

Ideal Applications

Retail • Manufacturing

Ideal Applications

Logistics and DistributionParcel • ManufacturingCold Storage • Retail

Ideal Applications

Logistics and DistributionParcel • ManufacturingCold Storage • Retail

Portable Printers

Apex 2, Apex 3, Apex 4

Value Receipt, Ultra-Rugged Receipt and Label Printers

Light duty

Compact & lightweight

2”, 3”, 4” Thermal receipt

Printer Profile

microFlash 2te

Ultra rugged

Compact with large media capacity

2” Thermal receipt

Printer Profile

microFlash 4te

Ultra rugged

Compact with large media capacity

4” Thermal receipt

Printer Profile

Ideal Applications

Mobile POS • TransportationField Service • Public ServicesRoute Accounting

Ideal Applications

Route Accounting • Direct Store Delivery (DSD) • Field Service, Logistics Home Delivery • Pre-Sales Systems

Ideal Applications

Route Accounting • Direct Store Delivery (DSD) • Field Service Logistics • Home DeliveryPre-Sales Systems

Portable Printers

PrintPAD

Value Receipt, Ultra-Rugged Receipt and Label Printers

Single mobile computer and printer solution

Motorola, Intermec, Honeywell support

4” Integrated thermal receipt

Printer Profile

OC2

Clam shell loading

Ergonomic, simple and lightweight

2” Thermal receipt

Printer Profile

OC3

Clam shell loading

Ergonomic, simpleand lightweight

2” & 3” Thermal receipt

Printer Profile

Ideal Applications

Beverage & Food Sales • Field ServiceLaw Enforcement • Route AccountingDirect Store Delivery • Transportation& Logistics

Ideal Applications

Retail • Mobile Point-of-SaleHospitality • HealthcareTransportation • Field Sales & Service

Ideal Applications

Retail • Mobile Point-of-SaleHospitality • HealthcareTransportation • Field Sales& Service

E-Class Mark IIIMobile Power Unit (battery)

Performance Overview“Performance is measured in days, not hours”

Lithium polymer battery technology allows for:

• Long Lasting - Printing 4000 (4” x 6”) shipping labels on a single charge.

• Fast Recovery - Charging times less than three hours.• Long Life - More than 2x the life of other battery

technologies.

No other competitive scanner product available in the marketplace today that is comparable by design, simplicity or cost.Highly efficient Compact in sizeFeature RichValue priced at $1,395.00

H-Class with Linear Scanner

H-Class with Linear Scanner

Error Handling:

• Error Handling:

Automatic voiding of the unreadable label Automatic label reprinting after voiding Selectable number of reprinting tries (up to 3X) Manual fault handling intervention, if desired.

MP Series Specialty Printers

• Combines efficient design with industrial ruggedness in a small footprint

• Easy loading open accessible design

Ideal for high volume printing Long lasting printer with maximum uptime!

• For businesses needing industrial grade reliability, compact size

• Stationary Model• Mobile Model for fork truck environments

Anti-vibration mounts

24-48 VDC – connects directly to the fork lift battery

• Printers serve manufacturing, warehouse and distribution center applications

Printer Supplies

Leading provider of:Custom and stock labels and receipts

Ticketing media

Ribbons

Cleaning supplies

Full service label converter and specializing in complete colorpre-printing services for allcustom products

Tested and certified for optimum printer performance

Broad Offering, Top Quality, Reliable Performance

Try It - Buy It& Purchase Demo Program

Our Demo Program allows you to test the solution at no cost or obligation.

Paperless process (for the VAR)Available through your Channel Manger90 day test windowFactory New Unit

Demo Purchases1 printer per model / year65% discount for VAR

“That was easy!”

Key takeaway’s…

Why Datamax-O’Neil should be your leading thermal printer partner...

Datamax-O’Neil offers the most competitive range of thermal printers for both Stationary and Portable applications

Expanding line offering what partners and end-users are requesting…

Demo Program for Printers & Supplies, known as the easiest in the industryEnd-user brand recognition – long-standing and reliable, have confidence in the solution you sellBe profitable in selling Datamax-O’Neil – good margins for you and your partnersContact your BlueStar Sales Rep for more information on Datamax-O’Neil printing solutions

Thank You!Contact Us4501 Parkway Commerce Blvd.Orlando, FL 32808Phone: 800-816-9649Phone: 407-578-8007Fax: 407-578-8377www.datamax-oneil.com