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22 MARKET The Al Rostamani Group is one of the largest, and oldest, family business conglomerates in the United Arab Emirates. Founded in 1957, with the late Mr Abdullah Hassan Al Rostamani as Chairman, the Group has grown steadfastly with the guiding principles of Commitment, Care and Vision, alongside a strong sense of active involvement in the community to which it belongs. It is these very principles that evolved the Group from its humble beginnings to becoming one of the most reputed and respected business entities in the region. The growth and success of the Al Rostamani Group has been part of the impressive progress witnessed in Dubai and the UAE in the past four decades. Al Rostamani Group has a number of businesses in areas such as general trading, automobiles and heavy equipment, travel, foreign exchange, financial services, property development, construction, infrastructure development, telecommunications and information technology services. The strength of the Group is due to its ability to forge longstanding alliances, joint ventures, dealerships and license arrangements with leading worldwide organisations such as Michelin, Citroen, Castrol, Tyreplus, Federal, Bluestar, Suzuki, Renault, UD Trucks(Nissan Japan), Tata, Dong Feng, NEC, Avaya and Alcatel Lucent. Investments in several European countries and relationships with Japanese, French, German, Dutch and Indian companies spread its influence further afield. Al Rostamani Group currently employs around 4,000 people in the UAE, of 41 different nationalities, which contributes to the group’s diversity and multicultural environment. ACHIEVEMENTS Al Rostamani Group’s care for society has encouraged the organisation to participate in numerous CSR activities. It’s Commitment to Business Excellence and Vision for long term growth has also enabled the organisation to gain recognition from various governing bodies specialising in quality standards. Listed below are some of these achievements: l Contribution to Ras Al Khaimah Medical District and Hospital. l Contribution to “Yemen, We Care” Campaign. l Al Rostamani Group achieves the Guinness World Record™ Title for the largest vertical Maze, for the MAZE TOWER. l Contribution to the department of cardiology at Dubai Hospital. l Sponsorship of the Al Nasr Football Club. l UAE Careers Fair – Annual participation. l Sponsorship of the Annual Dubai International Holy Quran Award. l Participation in the Annual Blood Donation Campaign, in conjunction with Latifa Hospital. l Sponsorship of Mother’s Day celebrations at the Community Centre for the Elderly in Mamzar. l Sponsorship of the Neonatal Electronic Registry System at Latifa Hospital. l Sponsorship of “Hear my voice – Understanding Hearing Loss” organised by Kalimati Speech & Communication Centre. l Development of the late Abdulla Al Rostamani Centre for Physiotheraphy in Falaj Al Mualla, Umm Al Qaiwan. l Sponsorship of Desert Cleaning Campaign organised by Dubai Municipality. l Contribution to the “Dress One Million Children” campaign. l Contribution to the Al Jaleela Foundation. l Participation in the Dubai Cares Programme. Sponsorship of Umrah Pilgrimage trip for the Rashid Pediatric Centre. l Sponsorship of Al Nasr Football Club at the Asian Football Confederation Tournament. l Participation in the Absher Initiative. l Al Rostamani Group, Information Technology Department awarded ISO certificates in Information Security Management (ISO/IEC 27001:2013) and IT Service Management (ISO/IEC 20000-1:2011) l Al Rostamani Travel and Holidays awarded Superbrand status for consecutive 4 years (2013 – 2016) and Certificate of Appreciation for participating in the Dubai Economic Dept, Dubai Quality Group Appreciation Programme 2012. l Al Rostamani International Exchange awarded the “Best Service performance brand” for 2013 and 2014. “Best Service Performance Outlet – Bur Dubai Branch” for 2014 by the Dubai Service Excellence Scheme. “ISO 9001:2000 certification,” “Dubai Quality Award for 2003”, “Dubai Appreciation Award for2009”, “Superbrand Status” 2010- 2012, 2014 and 2016. l Al Rostamani Communications awarded best partner in the Dubai region by Etisalat for serving delivery activities and best mid- market partner of the year by APTEC. l Al Rostamani Pegel awarded Corporate Social Responsibility (CSR) Label 2013 and 2014 by the Dubai Chamber of Commerce and ISO 9001:2008 certification for Quality, ISO 14001:2004 for Environment and OHSAS 18001:2007 for Health and Safety systems. l Emirates Electrical Engineering awarded the National Quality Award for Power and Water Desalination by MEED, and ISO 9001:2008, ISO 14001:2004 and BS OHSAS 18001:2007 certification. l Al Rostamani Group awarded the “SAP Quality Award 2011” for MENA region, as the Bronze winner in the category of Medium and Large implementation. l Al Rostamani Group HR Department awarded the ISO 9001:2008 certification. l UAE Careers Fair and Tanmia – offering internship opportunities and job placements for college students. l Participation in the Mental Health Awareness Campaign organised by Rashid Hospital. l Certificate of Appreciation from Emirates Environment Group for the Recycling Programme in Group Companies. l Sponsorship of the World Environment Day (Waste Collection Campaign Awards) in coordination with Emirates Environment Group. l Tanmia - recipient of special award in the Trade and Retail sector for its Emiratisation strategy. Sponsorship of Dubai Shopping Festival for fourteen years. l Used Book Festival sponsorship to increase reading amongst adults and children. HISTORY “We knew little of the world beyond our sandy shores and clear blue waters. The world knew even less of us, the people of the Arabian Gulf. When I look back at our humble beginnings, I can hardly believe our business and our country have come so far, so fast.” Mr. Abdullah Hassan Al Rostamani, late Chairman, Al Rostamani Group. In 1954 Mr. Abdullah Hassan Al Rostamani, along with his brother, established Al-Ahliya Library, Dubai’s first bookshop. In 1957 a Central Trading Company was formed which would lay the foundation of the Al Rostamani Group eventually leading to alliances with international brands like Michelin, Castrol, BlueStar, FB Batteries and Foerch. During the 1960s and 1970s, the Group diversified to other industries forging alliances with international engineering and construction companies like Cimel Engineering and Gustav Pegel. Soon thereafter the Group set up a Travel and Foreign Exchange business. Demand for commercial vehicles was on the rise so another company was formed in the 1970s to acquire sole distributorships for Tata Trucks, Renault Trucks and Nissan Trucks among others. Later the Group entered the passenger vehicle segment gaining the distributorship of Suzuki vehicles. Throughout the 1980s and 1990s the Group entered into new ventures and industries acquiring well renowned dealerships and distributorships. In the millennium the Group took its vision to new heights by entering into a totally different industry and developed a world class state of the art Recycling Plant (construction waste and tyres) – the largest in the world. PRODUCTS Abdulla Al Rostamani Properties: Operates and manages a portfolio of residential, commercial and industrial properties offering services in the field of property management, facilities and project management. Al Rostamani Communications: Is a leading IT and Telecommunication solutions provider and systems integrator, offering innovative, integrated technology solutions and professional services to customers in UAE and other GCC countries. Al Rostamani International Exchange: Is a market leader in providing currency exchange and international remittance services in the UAE. Al Rostamani Pegel: The Group’s civil contracting arm adopts modern construction technologies and top notch quality management systems with a strong emphasis on safety standards. Some of its prestigious projects include the Maze Tower, Tamani Marina Tower, Latifa Tower, Jumeirah Creekside Hotel, Roshana Tower, Indigo Tower, Bloom Academy (Al Ain), 21st Century Tower, Marriott Al Jaddaf Hotel, Liwa Tower (Abu Dhabi), Dubai Frame. Al Rostamani Trading Company: The sole authorised distributor of Suzuki and Citroen automobiles in the UAE. The company is committed to a comprehensive after sales service including maintenance and repairs. Al Rostamani Travel and Holidays: Is a leading travel provider in the UAE catering to the high quality travel-related needs of a highly satisfied and expansive customer base. Its services include Corporate Travel, Inbound division, MICE and a Leisure division representing world renowned holiday products such as Rail Europe, Swiss Travel System, Globus Family of Brands, Thomas Cook NRI, Sri Lankan Holidays and Costa Cruises. Central Trading Company: Is the distributor of Michelin Tyres, Michelin Tyre Plus Stations, Kormoran Tyres, Castrol Lubricants, Blue Star Air Conditioners and Water Coolers, Bekon Batteries and Air Conditioners, FB Batteries, Automate Batteries, Vatra Batteries, Rock Paint, Coway Water Filters, Tetrosyl, Foerch, Federal Tyres, Radar Tyres, Henkel, Dewalt AkzoNobel, Er-Lac, Power Tinner, InnoColor, Arexons and Alpha Beta Masking Tapes. Dubai International Securities: Is an authorised broker at the Abu Dhabi and Dubai Financial Markets. It also provides corporate financing advice with a strong research capability. It was awarded “Banker Middle East Award 2009” as Best Commodities Broker. Emirates Electrical Engineering: Is specialised in the design and construction of turnkey electrical projects including the execution of High Voltage Substation, Distribution Networks, Transmission Lines and Cable Networks up to the voltage of 400KV. United Diesel: Is one of the largest distributors of commercial vehicles in the UAE with the largest selection of commercial vehicles, buses and forklifts under one roof. UD is the sole distributor of Renault Trucks, UD Trucks (Nissan Japan), Tata Buses and Trucks, Daewoo Trucks, Unicarriers Forklifts (Nissan), and Dong Feng Trucks and Buses. RECENT DEVELOPMENTS The Group moved to its new headquarters, “The Maze Tower”. It’s a 55 storey mixed use building located on Sheikh Zayed Road in front of DIFC. Maze Tower, group headquarters, achieved the Guinness World Record™ Title for the largest vertical Maze. PROMOTION The Al Rostamani Group of Companies has conducted various promotions to market their brands, products and services. These promotions l The Al Rostamani Group was founded in 1957 and celebrated its 50th Anniversary in 2007. l The Al Rostamani Group has fourteen companies in ten different industries. l The Al Rostamani Group employs around 4,000 employees of 41 different nationalities. l The Al Rostamani Group sponsored the Dubai Shopping Festival for fourteen years. l The Al Rostamani Group was the sponsor of the Aquafantasia show which received numerous awards. l The Al Rostamani Group sponsors the Al Nasr Football Club. l The Al Rostamani Group logo is made up of three doves. l The Al Rostamani Group has been awarded Superbrands status for seven consecutive years (2010-2016). l The Al Rostamani Group achieved the Guinness World Record™ Title for the largest vertical Maze, for the MAZE TOWER, group head office. THINGS YOU DIDN’T KNOW ABOUT AL ROSTAMANI GROUP are tailor made to address the varying degree of customer needs in the travel, automotive and financial industries. The Group was a regular key sponsor of the Dubai Shopping Festival. BRAND VALUES Al Rostamani Group’s mission is to be recognised as a leading successful regional conglomerate with diverse commercial interests and core competencies in select sectors. Al Rostamani Group’s vision is to be regarded as a responsible, reliable and respectable business conglomerate and to be the partner of choice for international and regional corporations. The Group is governed by its core values: l Commitment to its partners who continue to believe in, and support, the Group’s vision of long term success and to its customers whose satisfaction is of paramount importance. l Care towards the pillars of its organisation, the employees who carry out their responsibilities with pride and dedication, the well being of the community through CSR activities and contribute towards the sustainability of the environment. l Vision in adopting long-term corporate goals and exploring new business opportunities to achieve sustainable, exponential and dynamic growth for the entire Group. The Group’s success in achieving Superbrands status for seven consecutive years (2010-2016) is attributable to the visionary leadership of the Chairman, Mr Marwan Al Rostamani and Vice-Chairman, Mr Hassan Al Rostamani, in driving business excellence, growth opportunities, customer care and nurturing and developing its employees. www.alrostamanigroup.ae
