Enterprise IoT: Patterns, Opportunities & PredictionsReid Carlberg

Sr. Director, Developer Evangelism

@ReidCarlberg

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“Internet of Things” Search Volume

“Internet of Things” vs “Arduino” Search Volume

The Arduino

Launched 2005. Easy. Cheap. Open Source.

etc

The New “Hello, World”

int led = 13;

void setup() {

pinMode(led, OUTPUT);

}

void loop() {

digitalWrite(led, HIGH);

delay(1000);

digitalWrite(led, LOW);

delay(1000);

}

The Internet of Things is about action.

3 Use Case Patterns

3 Use Case Patterns

#1 Remote

Monitoring

• Replaces human

inspection

• Drives operational

efficiency

• Creates proactive

service opportunity

3 Use Case Patterns

#1 Remote

Monitoring

• Replaces human

inspection

• Drives operational

efficiency

• Creates proactive

service opportunity

#2 Instrument

Everything

• Instrument products

like apps

• Drives understanding,

performance and

reliability

• Creates proactive

service opportunity

3 Use Case Patterns

#1 Remote

Monitoring

• Replaces human

inspection

• Drives operational

efficiency

• Creates proactive

service opportunity

#2 Instrument

Everything

• Instrument products

like apps

• Drives understanding,

performance and

reliability

• Creates proactive

service opportunity

#3 New Customer

UX

• Differentiate on

deeper understanding

• Drives more

meaningful

engagement

• Creates proactive

service opportunity

Create a Proactive Service Opportunity

Create a Proactive Engagement Opportunity

Create a Case

Five Enterprise IoT System Architecture Patterns

Anonymous, Direct, Buffered, Gateway, Cloudy

Anonymous: Report Problems with Anonymous APIsPossible. Easy to implement.

No identity tied to request. One way.

Web2Case

Direct: Phone Home w/ Standard Salesforce APIsGreat for low volume requests dealing with high level objects.

Requires Internet and integration user. Data treated as critical biz data.

In: OAuth2, REST

Out: Streaming API, Outbound

Messaging

Buffered: Phone Home with Custom APIsGreat for high volume data. Heroku app figures out what’s important,

sends that to Salesforce.

Heroku Connect

OAuth2, RESTCustom API

Gateway: Devices to gateways to SalesforceMany lightweight devices talk to a more powerful gateway, gateway does the

heavy lifting.

Custom APIHeroku Connect

OAuth2, REST

Cloudy: Devices with integrated cloud.Devices tightly coupled with cloud services.

Simplifies deployment but depends on ability to connect to network.

In: OAuth2, REST

Out: Streaming API, Outbound

Messaging, REST endpoints

Direct (Augmented): Use Standard APIs, Great for critical business data that needs processing before it’s useful.

E.g., Image analysis, where the original image & results are both important.

Heroku Connect

OAuth2, RESTCustom API

Variation #1

Buffered (by Partners): Phone Home with Custom APIsPartner apps help decide what’s important, send that to Salesforce.

Great for high volume data.

Heroku Connect

OAuth2, REST

Variation #2

Double Buffered: Partner & Custom APIs

Custom APIHeroku Connect

OAuth2, REST

Variation #3

Custom APIHeroku Connect

OAuth2, REST

Business

Process

Data

Aggregation

Device

GatewayDevice

Abstract Architecture

Signals &

Transport

Aggregation & Understanding

Custom APIHeroku Connect

OAuth2, REST

Business

Process

Data

Aggregation

Device

GatewayDevice

The Internet of Things is about Action

Action!

Salesforce1 Data Services & Analytics Cloud

“BigObject”● HBase

● read only

● pilot in Summer

“Data

Pipelines”● Apache Pig

● access all data

● pilot now

“Wave”● Analytic Cloud

● High performance

● pilot now

Context Specific AI is real today -- http://www.move.cc

The UI is evolving quickly -- http://www.bragi.com

Tech is disappearing - http://wearableexperiments.com

China comes to you: http://seeedstudio.com

Prediction #1

Within 2 years we’ll start seeing AI assistants

providing real-time work advice based on

massive amounts of passively collected data.

Prediction #2

Within 18 months we’ll find a killer watch app

that goes significantly beyond today’s

designs, or the smartwatch form factor will

disappear.

Prediction #3

In 3 yrs the default language won’t be C/C++.

But it’s not clear what it will be yet. JavaScript

is a very interesting possibility, but

challenging.

http://developer.salesforce.com

@ReidCarlberg

reid.carlberg@salesforce.com