Think2018 Prospectus V14 Created Date 12/13/2017 2:07:13 PM ...

Sponsorship Opportunities

Think 2018 / Sponsorship Opportunities / November 28, 2017 / © 2017 IBM Corporation


2. Table of Contents

3. This Is Your Time

4. Why Sponsor at Think?

5. Client Profile and Demographics

6. Client by Sector

7. Campus Offerings

8. Campus Structure

Table of Contents

Page 2

9. Sponsorship Offerings

10. Level 1

11. Level 2 / Demo

12. Level 2 / Networking

13. Level 2 / Thought Leadership

14. Level 3

15. Level 4

16. IBM Co-Marketing Funds

17. Scenarios

18. Contact Us


Amplify your brand to over 40,000 C-level executives, IT managers, architects and practitioners at Think 2018, where experts across Cloud, Watson, Data, Security and IoT convene.

Forge meaningful connections and unearth groundbreaking ideas amidst illuminating activations and inspiring activities.

Think is for those who seek inspiration and education, reinvention and innovation, for those who want to connect with experts and achieve unexpected results. It is for understanding what is going on in the world around AI, Cloud, Data, Security and Systems and discovering what’s possible.

This Is Your Time

Page 3


Cross-Enterprise ProspectsCaptivate 40,000+ engaged and motivated C-level executives, IT managers and practitioners from around the world in person and at one event. Target business leaders based on their needs and interests in dedicated campuses.

Access to IBM ExpertsPartner with top IBM leaders and experts to expand your reach into new markets. Explore new strategies and discover opportunities with IBM clients and business partners worldwide.

Enhanced Brand ValueAchieve high visibility as a forward-thinking, technology-driven and essential brand. Align your work with IBM's to propel your business forward.

Why Sponsor at Think?

Page 4


Client Profileand Demographics

Page 5


Client by Sector(Combined)

Page 6


Focus on one world-changing topic at a time. Learn from your peers. Solve problems together. Connect on what's important to your business and you by:

— Immersing yourself in campus-specific activities such as thought-provoking core sessions and innovative deep-dive talks.

— Participating in interactive sessions, demonstrations and think tanks featuring birds of a feather and meet the experts.

— Networking with communities of attendees who share a vision.

— Relaxing with engaging activities, top-notch entertainment, great food and refreshing drinks.

The opportunities to Think are endless.

Campus Offerings

Page 7


Campus Structure

Page 8

Cloud & Data Security

How do I… gain a unique advantage from data delivered on a cloud built for business?

How do I… use AI to make the right security decisions to safeguard my business?

Infrastructure Reimagine Your Business in the Era of AI

How do I… engineer the right infrastructure with cloud and AI to support my business?

How do I… design and deliver business solutions that leverage AI across industries and professions?

Think 2018 / Sponsorship Opportunities / November 28, 2017 / © 2017 IBM Corporation Page 9

Sponsorship Offerings


Sponsorship Price $175,000

Exhibit Space Size 30'x30'

Passes (full) 30

Booth Turnkey

Speaking 1

MPO Inclusions $25,000 Credit

Lead Retrieval 4

Meeting Room Large

Additional Passes Available to Purchase

Signage

Website + Mobile App Logo/Link/100 Words

Thank You Logo

Social

Twitter (Preprogram) 1 Tweet per Week for 6 Weeks

Twitter (During Event) 2 Retweets During Event

Level 1 Sponsorship Added Value Overview

Please note: IBM reserves the right to adjust the graphic and furniture design.




Passes (full) 20

Booth Turnkey


Lead Retrieval 3

Meeting Room Standard (Shared)


Signage


Thank You Logo

Level 2 Sponsorship / Demo Added Value Overview



Level 2 Sponsorship / Networking Added Value OverviewSponsorship Price $85,000


Passes (full) 20

Booth Turnkey


Lead Retrieval 3



Signage


Thank You Logo



Level 2 Sponsorship / Thought Leadership Added Value Overview




Passes (full) 20

Booth Turnkey


Lead Retrieval 3



Signage


Thank You Logo




Passes (full) 12

Booth Turnkey

MPO Inclusions Available at Posted Rates

Lead Retrieval 2

Meeting Room Available to Purchase


Signage


Thank You Name Only

Level 3 Sponsorship Added Value Overview




Exhibit Space Size Shared 10'x5'

Passes (full) 2

Booth Turnkey

MPO Inclusions Available at Posted Rates

Lead Retrieval 1


Level 4 Sponsorship Added Value OverviewSignage




Co-marketing funds may be available for the listed sponsorshippackages. The Marketing Promotional Opportunities (MPOs) do notqualify for co-marketing funds. Contact your local co-marketing team for more information.

Co-marketing is a reimbursement offering. For IBM conferences, the business partner acquires a qualifying sponsorship package and is reimbursed for qualifying expenses by IBM after the conference. All requests for co-marketing funds require prior IBM approval and are subject to available funding. The IBM PartnerWorld Co-Marketing Terms & Conditions apply.

Learn more at: ibm.com/partnerworld/page/co-marketing

IBM Co-Marketing Funds

Page 16


Executive Challenges, SolvedA CIO approaches your teamand shares she's amazed to hearwhat your brand is doing in her industry. She's heard about your brand for decades, but until this moment, she didn't know you just might be the answer to her company's biggest challenges. She schedules time to speak with your sales team on Monday.

Imagine the perfect day at a technology event.

Make that a reality at Think.

Page 17

Scenarios

Practitioner Pain Points, AlleviatedAn attendee approaches and talks to your representative. He asks burning questions that percolated after a session ona critical business topic. They have a productive conversation and he walks away armed with insights for his team and his manager. The next day, yourrepresentative gets a phone call—and a new client.

Team Workflows, EnhancedA prominent booth experience shows off your latest features, which are tapped as the solution to follow in 2018.A Fortune 1000 CEO pops in

with questions. Minutes later,he returns with his team. Heasks them why they're using their current tools and whetheryours could be better. They agree to give them a try.

Star Talent, IdentifiedYour booth attracts a smart,young developer with four years of experience. It's been a great project, but she's ready for something new. Your brand looks like the perfect next step for her.As luck would have it, you need someone with her background and put her in contact with HR.


Tony Donald

Concourse Sales ManagerGlobal Conferences and Events IBM CorporationPhone: 847.284.3480Email: [email protected]

Contact Us

Page 18

Brian K. Shepherd

Concourse SalesGlobal Conferences and EventsIBM CorporationPhone: 617.866.0657Email: [email protected]


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Think2018 Prospectus V14 Created Date 12/13/2017 2:07:13 PM ...

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