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Tiger Pistol Realogy Additional Information FINAL · Real-time reporting and downloadable client...

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Social Ad Engine Turns Real Estate Agents into Powerful Local Marketers www.tigerpistol.com Success Story 3 Minutes 55% 95% 92% Average Time to Publish Campaign More Cost Effective CPM for Reach Campaigns than Industry Benchmark More Cost Effective CPC for Traffic Campaigns Than Industry Benchmark More Cost Effective CPL for Lead Campaigns Than Industry Benchmark Realogy Franchise Group, a Fortune 500 real estate services company, needed a simple and efficient DIY solution for agents to use social advertising to drive awareness of their listings, increase traffic to agent websites, and attract new clients. The Challenge The Solution and Benefits Agents can now publish best-practice Facebook Campaigns in under three minutes Removed friction from obtaining content by integrating with client data feeds Best-practice automation built into every campaign that leverages data and insights from historical campaigns Real-time reporting and downloadable client report enables agents to communicate effectively with their clients on the success of Facebook advertising Company can now recruit and retain the best agents by providing tech that is best-in-class Tiger Pistol streamlined the agents’ time to results by turning the complexity of Facebook advertising into simplicity by developing Social Ad Engine, a purpose-built DIY tool. © 2020 Tiger Pistol, Inc “Tiger Pistol’s knowledge of social media campaigns, service level to their clients and attention to detail was an integral piece of the successful simultaneous launch of the platform to five of our brands. The dedication and enjoyment in their work and platform is almost overwhelming and evident in everything they do.” Director of Operations, Realogy “We are a team and together while there may be the occasional hurdle we have to jump over, all of you are partners we value and respect. I think it’s an honest statement to say, no one in my almost 7 years at Facebook has tried to do a program like this, let alone in 56 days!" Scott Shapiro Client Partner, Industry Relations Real Estate Industry, Facebook Inc.
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Page 1: Tiger Pistol Realogy Additional Information FINAL · Real-time reporting and downloadable client report enables agents to communicate effectively with ... leads. Whatever magic y’all

Social Ad Engine Turns Real EstateAgents into Powerful Local Marketers

www.tigerpistol.com

Success Story

3 Minutes 55% 95% 92%

Average Time toPublish Campaign

More Cost EffectiveCPM for Reach

Campaigns thanIndustry Benchmark

More Cost EffectiveCPC for Traffic

Campaigns ThanIndustry Benchmark

More Cost EffectiveCPL for Lead

Campaigns ThanIndustry Benchmark

Realogy Franchise Group, a Fortune 500 real estate services company, needed a simple and efficient DIYsolution for agents to use social advertising to drive awareness of their listings, increase traffic to agentwebsites, and attract new clients.

The Challenge

The Solution and Benefits

Agents can now publish best-practice Facebook Campaigns in under three minutesRemoved friction from obtaining content by integrating with client data feeds Best-practice automation built into every campaign that leverages data and insights from historicalcampaignsReal-time reporting and downloadable client report enables agents to communicate effectively withtheir clients on the success of Facebook advertisingCompany can now recruit and retain the best agents by providing tech that is best-in-class

Tiger Pistol streamlined the agents’ time to results by turning the complexity of Facebook advertising intosimplicity by developing Social Ad Engine, a purpose-built DIY tool.

© 2020 Tiger Pistol, Inc

“Tiger Pistol’s knowledge of social media campaigns, service levelto their clients and attention to detail was an integral piece of thesuccessful simultaneous launch of the platform to five of ourbrands. The dedication and enjoyment in their work and platformis almost overwhelming and evident in everything they do.”

Director of Operations,

Realogy

“We are a team and together while there may be the occasionalhurdle we have to jump over, all of you are partners we valueand respect. I think it’s an honest statement to say, no one in myalmost 7 years at Facebook has tried to do a program like this,let alone in 56 days!"

Scott Shapiro Client Partner, Industry Relations Real Estate Industry,

Facebook Inc.

Page 2: Tiger Pistol Realogy Additional Information FINAL · Real-time reporting and downloadable client report enables agents to communicate effectively with ... leads. Whatever magic y’all

“Tiger Pistol’s knowledge of social media campaigns, service level to their clients,and attention to detail was an integral piece of the successful simultaneouslaunch of its platform to five of our brands. The dedication and enjoyment intheir work and platform is evident in everything they do.”

- Director of Operations, Realogy Franchise Group “All our agents love this program and are super excited.”

- Realogy Affiliated Agent “I ran a campaign over the weekend and I’ve already gotten like a dozen fireleads. Whatever magic y’all are doing over there is working!”

- Realogy Affiliated Agent “One of my fellow agents launched a campaign yesterday and got 20 leads in 24hours, it’s awesome!”

- Realogy Affiliated Agent “This is such a basic, inexpensive way to get agent’s names out there. It’s so easyfor the agents, and I love the collaboration with Facebook.”

- Realogy Affiliated Agent “This is spectacular, the results are amazing!”

- Realogy Affiliated Agent “We had agents advertise on Facebook in the past resulting in what we thoughtwere standard results - a certain number of impressions, and MAYBE a lead. Inaddition to mediocre results, much time was spent on optimizing audiences andad design. I was VERY pleasantly surprised with initial results from Social AdEngine. Our very first agent to implement the tool was able to setup and run acampaign within a few minutes and received 20 leads in addition to thousands ofimpressions after the 7 day campaign. Plus the agent could now SHOW his effortsto his clients with the report that was generated. From a marketing standpoint,I’m hoping that this is the tool that will bring agents into the digital marketingworld where many have been apprehensive to enter.”

- Marketing Director, Realogy Affiliate

Testimonials

www.tigerpistol.com © 2020 Tiger Pistol, Inc


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