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t;Iuz,

PlA~N l~Ul~a mag a z in e o f understanding

Ju ne-July, 1970VOL. XXXV NO. 6-7

Leonard K. H .,G reat Lakes, Ill.

Mr s. G . 5.,

Park Ridge , N . J.

ED ITORH ERBERT W . ARMSTRONG

EXECUTIVE EDITOR

Garner Ted Armstrong

SENIO R EDITORS

H erman L. HoehRoderick C. Mered ith

MANAGING EDITOR

Ar thur A. Ferdig

A ssociate EditorsW illiam Dankenbring Gene H. HogbergVern L. Farrow Paul W , KrollDavid Jon Hill Eugene M. Wal ter

Regi onal Editors: U. K.: Raymond P. McNair;Aust. : C. \'{I'ayne Cole: S. Africa: Robert E.Fahey ; Germany: Frank Schnee: Philippines:Arthur Docken; Switzerland: Colin Wilkins:Latin America: Enriq ue Ruiz.

Con tributing Ed itors: Gary L. Alexander. DibarK. Apartian , Robert C. Boraker, Charles V.Dorothy. Jack R. Elliott, Gunar Freibergs, Rob­crt E. Genter, Ernest L. Martin. Gerhard O.Marx. L. Leroy Neff , Richard F. Plache. Rich·a rd H. Sed tiacik , Lynn E. Torrance, Basil\'{I'olverton, Cl int C. Zimmerman.

James W. Robinson. Copy Edito r

Terry \'(larren. A rt Edi tor

R esearch Staff: Dexter H. Faulkner. Donald D.Schroeder. Coord inat ors; Karl Karlov, Paul O.Knedel, Clifford Marcussen . David Price. Rod­ney A. Repp, W. R. Whikehart.Ph otography: Norman A. Smith, D irector;Joseph Clayton. As sistant D irector; Lyle Chris­topherson, Howard A. Clark. Frank Clarke.David Conn, Jerry J. Gentry. Ian Henderson.John G. Kilburn. Salam I. Maidani,Al' l D epartm ent: Ted Herlnfson, D irector; Don­aid R. Faast, Thomas Haworth , Roy Lepeska ,Will iam S. Schuler, John Susco, Ronald Taylor,Herbert A. Vierra, Ir., Monte Wolverton. RobbWoods.

Albert J. Portune, Business A/atlagel'

Circulation M ,magerJ: U. S.A.: John H. Wil·son ; U. K.: Charles F. Hunting; Canada : DeanWilson ; Austra lia: Gene R. Hughes; Philip ­rines : Guy L. Ames; South Alrica: Gordon R.I'erbl anche : Latin A merica: Louis Gutie rrez.

YOUR SUBSCRIPTION has been paid byothers. Bulk copies lor distribution not given orsold.ADDRESS COMMU NICATIONS to the Editor at thenearest address below :Unit ed States: P. O. Box I l l . Pasadena. Cali·forn ia 91109.Canada: P. O. Box 44, Station A. VancouverI , B. C.M exi co: Institucion Ambassador, ApartadoPosul 5-595 , Mexico 5, D. F.Unit ed Ki ngd om and Europe: P. O. Box 111,St. Albans, Herts., England.Soutb A frica: P. O. Box 1060 . Johannesburg.Aldtralia : P. O. Box 345, North Sydney, NSW2060, Australia.N ew Z ealand and S01l1he1li1 A sia: 'P. O. Box2709. Auckland 1. New Zealand .T he PhilippilJ<J: P. O. Box 1111, Makat i, RizalD -70H.SECONDCLASS POSTAGE paid at Pasadena. Cali­forn ia. and at additional mai ling offices.Entered as SECOND CLASS matter at ManilaPost Offi ce on March 16. 1967 . Registered inAustralia for transmission by post as a book.fiE SU RE TO NOTIFY US I M M EDIATELY of anychange in your address. Please include both oldand new address . IMPORTAN T !

Published bimonthly at 300 West Green St..Pasadena. Californ ia 91105: Rad letr. England:and North Sydney. Australia, by AmbassadorCo ll ege . French , D utch and German edition spublished at Radlett, England: Spanish editionat Big Sandy. Ten s. © 1970 Ambassador Col ­lege. All rights reserved.

S. R. L.,Pottstown, Penn.

J. R.,Lake W orth , Texas

Charles L. B.,Un ion Lake, Michigan

"Several mon ths back I came across

your son's broadcasts, which I find cap­

tivating, thought-provoking, interesting,

challenging and convincing. I was going

to send for your magazine, but, fra nkly,

I suspected a g immick. I ment ioned

your program to my sister and bro ther­

in-law and was surprised to find they

subscribed and they loaned me someback issues. Thi s convinced me. Please

enter my subscription."

• Rnined Il'htit J. I? ? El1idelltly YOllrex-girlf rielld's mother enoios something

)'011 don't. lY/h y don't yOIl urlte f or 0 111'

f ree book, "AlODEI?N DATiNG ­

K e)' to S II ( ( I! JJ 0 1' Ptlillll'e ill ,11tIrriclfI, e?"

"My ex-girlfr iend' s mother takes ThePLAIN TRUTH. She read something

about teen-agers not going steady and

now I haven't got a girlf riend . W e had

gone together seven months and she

ruined it with your help . I never had a

chance to tell her how ignor ant and

misund erstanding she was. I really do

dare you to pri nt thi s and how about an

opinion, O .K.?"

"I believe your art icle, 'Oh, \X1as

That You Screaming ?' was long over ­

due for your magazine. W e may be liv­ing in the space age and at a time when

our civilization supp osedly has come a

long way, but until the rest of us start

getting involved and we value each lifeas much as our own, the rotten apples

(Colitililled 0 11 inside bnc]: couery

"My age of 68 creates a great gener­

ation gap between the majority and

myself, but Th e PLAIN TRUTH speaks

to everyone on the same level. Prin­

ciples and morals kno w no age, and the

ru les for a happy existence are th e same

for all of us."

"There is no other literature thatcomes into this house that we look for­war d more to receiving than Th e PLAI NT RUTH. H aving two teen-age childrenwe have found answe rs to many of theirquestion s on air pollution, d rugs, etc.,thr ough the additional pamphl ets youhave sent us. W ith all the ant i­establishment literature published today,it's a pare nt's delight to turn around andfind our two teen-agers reading T hePLAIN TRUTH."

"Your magazine provi des the gu id­ance I need . T emptation s are num erousbut the more I read your magazine th emore I wan t to change for the better. Itprovides me with incentive to workharder, think more and say less. Keepsending that magaz ine so that I will notremain as I am but change for thebetter."

"I am a new subscriber to The PLAINTRUTH and regret only th at I have notrequested it in the past. W e truly needmore publicat ions of this caliber. In ref­

erence to Willi am N . of M issoula,

Montana' s remark about 'perverted

Christian teaching,' I can only say it is

people of th is sort and their 'l iberal'

views that are the ma jor cause of the

mess our country is in today."

Sher ry F. F.,Charles ton, S. C.

"I am so glad your magazines andarticles came my way. I had a crisis inmy life four years ago and my lifeneeded positive direction. You haveg iven it to me . And it hasn' t cost meone red cent to th is day. T his is themost amazing thin g. In this money­grabbing world everyone seeks to dothings to better themselves, but not you.You seek to help oth ers and you do notcha rge for your help."

Gor don A. K .,Milwaukee, W isconsin

In This Issue:

What Our ReadersSay Inside Front Cover

Personal from the Editor . . . .

Amba ssador Coll eg e Photo

Advance News 15

1970 - a Year of Disaster .. 21

2 .

OUR COVER

Dan ish freighter SINALOA unl oad­ing W estern European goods at thePor t of Los Angeles. In the back­ground is the Japanese ship KI N­KASAN MA RU.Trade re la tions between the UnitedStates and Japan are worsening asthe U. S. faces a cr isis over imports .Foreign confidence in the doll ar andthe inflation-ridden American econ­omy is fad ing. You need to und er­stan d the cris is that is shaping up inwo rld trade. Read the article begin­ning on page 2.

Ra dio Log . . . .. 45

TV Log 42

What YOU Ca n Do 33

O ur Environmental Crisis .. . . 29

At Last-the Missing Link - Found 35

Sick Soil - a Basic Causeof Poor Health 9

The Solution to a No Deposit,No Return Society . . . . . . . . 24

The Battle forEconomic Surv ival

The Family that Eats Togeth erStays Together 17

"You could also purchase 2 loaves ofbread, 4 quarts of milk, and a dozeneggs. This would leave you with 2 centsfor candy.

"In 1968, the $5 bought you just 2pounds and 13 ounces of round steakand 2 pounds of cheese. And nothingleft over.

"The good old days?

"In 1913 it took a factory workermore than 22 hours to earn those fivedollars. Last year he had only to work 1hour and 40 minutes" (Christiall ScienceMonitor, Nov. 5, 1969).

Remember the "mill"? I don't meana flour mill or paper mill. A "mill" wasa United States coin - a tenth of apenny. A copper 1¢ piece was a prettyrespectable coin in those days. Yet Isuppose most people today never heardof the "mill. "

A dollar today is worth less than 8¢was when I was a boy.

Yet, believe it or not - incrediblethough it sounds - I'm going to tellyou the amazing story of how - andwhere - a single dollar today goesFARTHER than the 1902 dollar !

Many people write me asking : "Howcan you publi sh and mail out such ahigh-class quality magazine as ThePLAIN TRUTH, without any advertisingrevenue, and not charge the subscriber asubscription price?

Well, a part of the answer to thatquestion is found in this amazing storyof how - and where - a single dollartoday goes farther than the 1902 dollar!

It is the story of the founding, andthe growth, of this magazine and theworldwide operations now associatedwith it.

Most of our readers know that I hadchosen journalism and advertising as alife profession. My uncle, Frank Arm­strong, younger brother of my father,was then the leading advertising man in

( Continued on page 47)

W HEN I WAS a boy, age 12,10¢ worth of steak fed ourfamily of six. How well I

remember my mother saying, "Go tothe meat shop and get a dime's worthof round-steak. And tell the butcherto put in plenty of suet."

Of course that didn't, even then, pro­vide a 12-ounce steak for each person.But it did provide a small piece of meatfor each of us, plus plenty of gravy forthe potatoes. In 1900, round steak was13¢ per pound. In 1970, it is $1.25and more.

Remember when milk was 5¢ perquart in cities? Remember when youcould enjoy lunch at the lunch counterfor 15¢ ?

Remember when you could buy a pairof men's shoes - high top coveringankles at that - for $1.50 to $1.95?Boy's shoes, $1.15 to $1.60? (Everymother pay attention l) Men's all-woolsuits, $4.50 and 0$ 5? Men's stiff Der byhats, $1.50, $2., 0$2 .25?

When I travelled over the UnitedStates as the "Idea Man" in the edito­rial department of America's largesttrade journal, 1912-1914, hotel roomswere 50¢ to $1.50. The same graderooms today would be $11 to $35. Iremember, earlier as a boy, when 50¢was the price of a complete luncheon ordinner at leading hotels and the mostexpensive restaurants, in many cities. Th esame lunch or dinner today would cost$7 to $10.

"What's happened through the yearsto the purchasing power of the dollar?

"The Labor Depar tment's New Hand­book of Labor Statistics cites thisexample:

" In 1913, $5 bougbt: 3 pounds ofround steak, pIllS 2 of cheese, 10 offlour, 3 of rice, 5 of chuck roast, 2 ofbacon, 1 of butter, 15 of potatoes, 5 ofsugar, and 1 of coffee - just as astarter.

by G ene H. Hogberg and Garner Ted A rmst rong

Beset by crime, campus riots, strikes, inflation, recession,and the agony of nine years of Vietnam, most Americansare utterly unaw are of a global battle now under way

w hich they could be losing by default.

W ith in and w~thout, the aw~­

some American economy IS

facing serious challenges.

Internally, the "inflationary recession "

continues - although leading econo­

mists assure us that the recession is still

relatively mild and will not develop

into a major downturn. Measures to

combat inflation, they say, are finally

beginning to take hold.

Externally, foreign bankers and econo­

mists are expressing doubts about

America's economic fu ture. Contin ued

inflation and balance-of-payments defi­

cits, year after year, are eroding con ­

fidence in the power of the dollar as

the pivotal international currency.

To some worried West Europeans,

the major U . S. "export" today is infla­

tion - and an inflationary psychology.

W here is the Un ited States going ­

or drifting? Americans do n't know.

Foreigners don't know. Said one Euro­

pean delegate to a recent Organization

for Economic Cooperation and Develop­

men t mee ting :

"Frankly, we don't know where the

U. S. is heading. . . . They [govern­

mental leaders] haven't done what had

to be done when it had to be done, and

the situation has been dragging for a

long time."

And Now - Trade War

On top of all th is is the growing

threat of worldwide trade war.

'In fact, the first warning shots of avast, three-cornered trade battle have

already been fired . The trouble is, fewhave heard the volley of shots.

Charges and countercharges of pro­tectionism, discrimination and bad faithare hurtling back and forth across boththe Atlantic and the Pacific.

The United States is growing increas­ingly impatient with Japanese restric­tions on U. S. investments, and CommonMarket barriers to profitable U. S. farm

exports. In turn, officials in Tokyo and

Brussels (Common Market headquar­ters) warn of severe reprisals if

Washington attempts, through newlaws, to curb the rising tide of imports

into the Uni ted States.

Since early 1955, The PLAIN TRUTH

has repeatedly warned of the specter ofworldwide trade war. Backed up with

facts and predictions from leading newssources , we have showed time and again

what was bound to happen to theUnited States and Great Britain if our

largely apathetic peoples didn't face up

to the growing challenge of economicsurvival.

Now, lamentably, those predictionsare coming to pass.

The United States is slowly but surelypricing itself out of one internationalmarket after another. Inflation - clip­ping along now at a 6.2% annual rate- has robbed the country of its tradi­tional export-aver-import surplus. Wagesettlements, far out of line with produc­tion increases, add to the growing crisisof U. S. trade.

Abroad, former enemies, now chieftrade partners - Japan and Germany- continue their rapid industrial andeconomic growth. At the same time,they and other major trading nationsare alarmed by the continual lack ofeconomic discipline in the U. S. Theyare losing confidence in the ability ofthe world's leading banker nation tomanage its own affairs.

"Grand Design" Finished?

Largely because of America's eco­nomic difficulties, the whole fabric of

international trade and economic coop­eration, so carefully and painstakinglyworked out in Washington and otherleading world capitals, is threatenedwith dissolution.

Ever since the conclusion of the Ken­nedy Round tariff talks in 1967, forexample, it has been fairly clear thatAmerican public opinion is turningincreasingly sour toward one chief tradeally - the European Common Market.But it was not always this way.

On July 4, 1962, President John F.Kennedy said:

"We do not regard a strong andunited Europe as a rival but a part­ner ... capable of playing a greater rolein the common defense, of respondingmore generously to the needs of poorernations, of joining with the UnitedStates and others in lowering trade bar­riers, resolving problems. of commerceand commodities and currency, anddeveloping coordinated policies in alleconomic and diplomatic areas.... TheUnited States will be ready for a declar-

Imports are flooding into theUnited States from Japan andWestern Europe, left, while Amer­icans fight among themselves inwhat has been called "The Yearof the Strike." Ruhr, above right,symbolizes Europe's prosperityand economic stability.

Top Lelt 10 Right, Sony Corp.,Ambassador College Photo,Wide World, Wolter Moog

ation of interdependence . ... We willbe prepared to discuss with a unitedEurope the ways and means of forminga concrete Atlantic partnership."

That was eight years ago.

Now, according to one trade expert,"The bloom is off the rose." The talk inofficial circles in the U. S. is more oftrade war than partnership.

Senator Jacob K. Javits (N.Y.), longa leading exponent of free trade and achampion of close U. S. cooperationwith Europe, .expressed the new moodof pessimism succinctly in a recentspeech: "I regret that the EuropeanCommon Market is increasingly taking

FEBRUARY.MARCH , 1 9~ '!I

~uucr ion is so great as eonearly asph It -

ra te a dly of ren mill ion , fBuilding here in la pan seems even

more fe:verish, more j"'tnl_ dan in rbeRuhr In (;cormany, where post-warg rowrh hu been SO pbencmenal.ndG~s are working here lilerally day

a Olght-buildings bd ng consrracredeverywb ere, old houses bdng ru ed

;:~e se<:~ ions 01 single-story shops .ndC"5 be:lOg moved back from the old

SU~t borders to accommodate [he wid­emng of ma.in arteries.

Japan's post -war boom has been solarge rhar she now stands, b_liet'e it or" 01, as (he world 's FOVRTH LARGEST

INDUSTRIAL POWEll!

Th ink of il!Wi th a comple rely feudalist ic stlr e

only about ~O yea.rs in th(! paSt and the

;~~~ Ih4mb/rl of ,World War JI bard yg on the horizon, Japan today has

reached the status of world indUStrialpower number four!

Political D.nger in Jap,.n

, In walking from a leading adven is­109.gency co my bceel. I passed in fron tof the American Embassy here in Tokyo,JUSt to the left of irs main entrance....ere several rrucks .nd squad cars, withnwm~ous J.PJ'OC'SC policemen, someC'V(!n 10 their can , in alert readiness!

"Thes:e I[~ ' ;1)1 police," my J.1pan·csccompamon informed me. He went onto u~ how these police al....ays have to

re~1O on the alen for noes and demon­srranons in from of the Amecican Em·busy , Ricrs arc:commonpl ace here righton schedule with each renewed n~d~lUtCSt, an~rn:cmtnr of flare·up in rhe

~\Ib~n CtlSIS, or almoSt ,'''} move of any11gn lfia nce on rbe pan of Unck Sam

I commeered on the belid of Wes l·~:nc~s tha t ttv:sc riolS are Commu niS!Insplc,ed-asking his opinion . He sim­ply didn'r believe it! He adrmn ed tharperhaps rbere ....as lome "Communisr

in

b, Go rtlltf'" T.d Armlt rOtl8'

~ US. bombs duri ng World War It.~~roday a v-:sr, spn. ...ling. noisy, fright .

.Iy .busy, CIty, rearing steel and glllSsbudd mgs IOta the sky above whu 110'

onc;o~ coI!eaion of shops and hovds~yo IS presently having a serious

, mog probl~. However , the smog is~ aU from Indust ry atone! Much of itIS au~ by the dllll bting stirred con­:ra ndy IOtO rhe .i r by the rumbling~1s of the hundreds of thous.ands of

vehicles bustling back . nd fonh throug hI ~(! sneecs of (his spn.wling ciry. Such .high p:rc(!nrage of Tokyo's sne ers arcprcscndy torn up because of b"iL!inthi[ the dust from ~his new road con~

by G arner l ed Armstrong

19'$6 alone, West German exportS

n ipled in value.Great Britain was OUSteo! h om fHst

place in trade: with South America byWest Germany. ~hi(h leads aU ot~ernations in trade wilh South America.~rmany uports more chemicals than

does Britain!

Th, PLAIN TRlITH

J AP~~:::;:~~~~~poc~,l!,P.~~.,q,!fJnf !obs ervers worried' He I eco~,"g apparent haye W estern

REAL MEANINGe, / om ", f·hand o~ se,.ation . i, fheo prese nt trends In Japan .

T okyo. Japan

T HS mose DRAMATIC of (he newlooks among nations iJ rhar ofJ. pan! Here . gain after een years'

:~;~! I am II"","J at (h~ fanwdc

My rtd~ from the airport rc the ultra­~~rn Horel Okura in the heart of

yo came afr~r mtdnight. I wasarnaz~ to see li t~rall y doze", of con­srrucnon crews throughout rbe entir etyof lh~ long ride into the heart of rheworld s . largen city, busi ly workinunde r lights lit " ight.' g

Japan is Ii t~rally BOOMING!Tokyo, a ciry rremend ously damaged

WORLD WARHERE-NOW!

VOl- xx. NUJI8D. 1

World War III is be ing fought-now l But the startlingfads show th e present battlefields to be ECONOMIC­not yet militaryl It's time you begin to realize how thisimminent struggle fo r world can uest i. d .

b

P

Trade War This V.ear?"W oke up, or be 'walled ouf' I" screa med ?n artIcle ," one 01America ' s leading larm maga,ines. You wIll be ,hocked wheU~

au really KNOW what the Camm?n Market mean , to YO .y Here', what WILL happen ,n the near luture!

CJh(JPlAINTRUlH

cA magazine of undercStandino-

DUSSELDORf.Wti,l German y.

HERE in West Germanyagain. Larn

once mOtCsobered with the im­pact of seeing me burgeoni.ng

might of a modern ne...- industdal nationrising from the N in of total def~t~A;;r-~-'"-""'~o.£!!,o!!!m~'::'_:::::':::;:~iJli!!l!.--~~~=~l ' "j1<'

Ju ne-J uly, 1970

on the appearance of a narrow, inward­looking protectionist bloc, whose tradepolicies . . . increasingly discriminateagainst non-members ."

And Edwin 1. Dale, Jr., the respectedinternational economic analyst of Th eN eUJ Y ork T imes and once an arden tproponent of the Common Market,wrote recently In Th e Times ofLondon :

"W e bought a pig In a poke . Wehave been taken. .. . The girl lookedgorgeous for awhile. But now she is allwarts. It is all very human, but the timehas come to cut our losses."

This is the increasingly bitter U. S.viewpoint. Europea ns, on the otherhand, are crying that the U. S., via itsannual balance-of-payments deficit, isexporting inflation to Europe . And withthese inflated dollars, they point out,American businesses have been buyingup huge segments of Western Europeanindustry. The massive "Eurodollar"market - surplus dollars in circulationin Europe - now totals approximately$43,000,000,000.

Agriculture the Big Obstacle

Overall , the United States ' profitedeconomically from the formation of theCommon Market in its first decade.This fact cannot be denied. U. S.exports to the Six rose by 153 percentcompared to an 84 percent increase tonon-Community countries .

Agriculture, however, is the bigobstacle. Over the last three years theU. S. has watched its position of keyagricultural supplier to the Six gradu­ally erode away. The drop in U. S. farmexports to the EEC in 1969 was 21 per­cent over the previous year.

At the same time, rising subsidies toCommon Market farmers have produceda glut of many commodities within Eur­ope. Brussels officials, for example, arepondering over what to do with a stead­ily growing "but terberg" - a moun­tainous oversupply of butter.

Some of these surpluses, according toU. S. officials, are being "dumped" into

Since earl y 1955, in-depth arti­cles in The PLAIN TRUTH haverepeatedly warned the America npublic of the growing tra de chal­leng e fro m the Common Marketa nd Japan .

The PLAIN TRUTH

traditional American export marketsbelow U. S. export price levels. J. Rob­ert Shaetzel, American ambassador tothe Common Market, cites, as examples,sales of wheat to Taiwan, lard to Brit­ain, and feed grains to Japan.

Sh aetze l recent ly addressed anaudience in Bonn, West Germany. Hesaid that original American hopes forcooperatio n with the Common Markethave "largely evaporated and beenreplaced by irri tation, frustration, and abroodi ng sense of apprehe nsion as towhat the future will hold."

W est Germa n Cha nce llor Wi ll yBrandt has even gone so far as to pro­pose a new American-European liaisonoffice to discuss mounting trade prob­lems between U. S. and the CommonMarke t.

Thus the "gra nd design" of a poli ti­cally unified Western Europe and theUnited States waltzing harmoniously inan "Atlantic partne rship" delirium isvirtually dead.

Co-Prosperity Sphere - Act II

Washington's hopes in the early1950's for a revitalized Japan, able toshare the burden of leadership in thePacific region, has worked out well ­all too well.

Given massive transfusions of eco­nomic assistance after the war (a sort of"Asian Marshall Plan") , protected bythe U. S. nuclear umbrella (savingbillions of dollars in defense), Japanhas become an economic giant of the firstmagni tude. In staging the first world'sfair in Asian history, Japan this year isshowing the world just how far up theeconomic ladder she has risen.

Japan has become an economic giant- far surpassing the dreams of themilitary "Greater East Asia Co-ProsperitySphere" planners of the 1930's.

Japanese industry, in octopus-likefashion, reaches around the earth . Itdevours voluminous supplies of rawmaterials. The ubiqu itous "Made InJapan" label - no longer an epithetfor cheapness - is affixed to everyprodu ct under the Rising Sun.

Japan has climbed to third placeamong industrial powers, outranked byonly the United States and the closedindustrial society of the Soviet Union.Japan's annual gross national product

5

stands at between one fourth and onefifth that of the U. S. - $200,000,000,­000, compared to $952,000,000,000.But Japan's yearly rate of growth hasaveraged three times that of the U. S.over the last decade.

And very important - despiteja pan 's phenomenal rate of growth, hereconomy is the most disciplined andcontrolled of all major nations. There isno runaway inflation in Japan!

By 1975, Japan's GNP could reach ashigh as $440,000,000,000. That awe­some figure would be greater thantoday's combined gross incomes of Brit­ain, West Germany and France.

Competition Deluxe

j apan's unstoppable growth hasmeant competition deluxe for the infla­tion-ridden United States.

For years the U. S. held the advan­tage on the massive trade betweenthe two nations. This is no longerthe case. In 1969, the U. S. tradedeficit with Japan reached approximately$1,500,000,000.

In January of this year, Senator JacobJavits told a trade meeting in Tokyothat Japan's refusal to compromise ontrade problems - particularly textileexports to the U. S. - and open hermarkets to the United States threatensnot only U. S.-Japanese relations but thetrade structure of the entire world .

"I warn you that protectionists areout in force in my country," the NewYork Senator told a luncheon meetingof the Japan -America Society and theAmerican Chamber of Commerce inJapan.

Two months later, one of America'stop business leaders warned that Japan 'sdelay in easing its present trade andeconomic restrictions could be the firststep in an all-out global ' trade war.

Donald M. Kendall, Chairman of theEmergency Committee on AmericanTrade (ECAT) and President of PepsiCola, Inc., expressed concern that it wasalready almost too late to act. "If wehave a trade war we will be right backin the 1930's," he said.

Kendall told newsmen, at a breakfastmeeting in Tokyo, that the pressure bythe American textile industry for con­gressional restriction of synthetic andwool imports from Japan is matched by

demands of the automobile, shoe andelectronics industries .

A Flood of Im ports

Why the mounting cry to do some­thing about imports?

Basic statistics tell the story.Imports into the United States have

risen 90% since 1964. Six years ago,before the U. S. inflation rate began toworsen, the U. S. enjoyed a record$6,400,000,000 worth of exports overimports . Now the advantage has vir­tually disappeared.

Yet, to make up for foreign militaryand economic assistance, plus the Indo ­china W ar, the U. S. needs a heftytrade surplus.

The percentages of certain productsthat come to the U. S. from foreignsources is staggering . Here's a list of keyitems: steel, 13 percent ; footwear, 33percent ; autos, 12 percent; woolen tex­tiles, 26 percent; fish products, 50percent; radios, 20 percent; televisionsets, 30 percent; bicycles, 28 percent;sweaters, 42 percent; home magnetictapes, 88 percent.

Textile Industry ExertingPressure

The White House is under increas­ingly bitter criticism from the textileindustry. Pressure is building to writerestrictive legislation that would reversethe long-time American trend towardinternat ional free trade .

In 1969, a year that sawall importsinto the United States rise by 8%, theflow of cotton, wool and man-made tex­tiles rose by almost 18 % .

"Two out of every five men's woolsuits sold last year were made fromcloth manufactured in Japan," reportsStanley N ehmer, U. S. deputy assistantsecretary of Commerce. The CommerceDepartment claims that from January,1969, to January, 1970, a total of 50"000 jobs disappeared in the Americantextile and apparel' industries. The losswas blamed primarily on imports.

Attempts to get the Japanese textileindustry to agree to voluntarily limittheir exports to the United States havemet a stone wall of resistance.

According to the spokesman for theJapan Textile Federation, its group is"fully prepared for a protracted warwith the U. S." over the matter ofrestricting exports of textile goods toAmerica. The Japanese textile menblame the inflating U. S. economy ratherthan their own economic success for thetextile impasse.

Commerce Department officials whohave been exerting pressure on theJapanese accuse them of displaying"arrogance" and "rudeness" in negotia­tions. Japanese trade negotiators arealmost unanimously described as beingrough and unyielding .

Shoe Industry Feeling the Pinch

The impasse over textiles is threat­ening to spill over into other industries.

The New England footwear industry,once the largest and most important inthe nation, is being decimated. In placeslike Haverhill, or Brockton, in Mas­sachusetts, or Manchester, New Hamp­shire, factories are closing and workersare being laid off.

Ambassador Coll eg e Photo

Expensive ca mera eq uipme nt ond isplay in West Germa n sto re .Powe rful deu tsche mark, one ofthe wo rld's stron gest curr en cies,ha s been revalued - not deval ­ued - twice in last ten years.

American shoe manufacturers insistthat imports are responsible for theirplight. Like the textile men, they aredemanding some type of quota arrange­ment to protect them from the risingflood of overseas merchandise. So far,Congress and the administration havebeen impervious to their pleas, but theshouts are gett ing louder and more des­perate every day.

According to one shoe company offi­cial in Haverhill, there were 23 foot­wear plants in that city a decade ago."Only seven are left," he says, "andtwo of these are going out of businessin the next 30 to 60 days. It's become aghost town - I've got nobody to talk toanymore."

Imported Living Color

Every U. S. company which makesand sells color television sets sufferedfinancially the first quarter of this year.Two factors are responsible: the generaleconomic slowdown - and the risingtide of imports .

Joseph Wright, chairman of Zenith,charges that Japanese sets are being"dumped into the U. S. market at pricesfar below the Japanese home marketprice."

In 1968, color sets imported fromabroad totaled 243,000. In 1969, theyrose to 447,000.

This year they are coming in so fast

June-July, 1970 The PLAIN TRUTH 7

Source: Federol Reserve hlletin

Charts above show the rap idly deteriorating condition of the U. S. dolla r andmonetary gold reserve . A little over twenty years ago America owned almostthree fourths of the world's gold stock. Gold outnumbered foreign-held dollars- potential claims - by fou r to one. Today that ratio is reversed . Overhalf of the world's monetary go ld is in the hands of Western Europea nnations .

Billion

ForeignClaimsAgainstDollar

44.9

U. S. GoldSupply

11.9Billion

D1970 First

Quarte r

Survival at Stake - W ho Cares ?

Americans still have time to act - toact unitedly in their individual and

the financially disastrous war in Asia.

Says Jelle Zijls tra, board chairman ofthe Bank of International Settlements :

"The ultimate discipline for theinternational payments system as awhole is the degree of stability achievedby the U. S. dollar as the anchor .currency.

"That the United States should strivetowards a major improvement in itsexternal current account," he argued, "isnot only in its interests but also in thatof the entire Western world."

6Billion

ForeignClaimsAgainstDollar

1949

U. S. GoldSupply

24.7Billion

POTENTIAL CLAIMS AGAINSTUNITED STATES GOLD

ling in 1967 - the timetable could bestepped up.

No ne of America's trading par tners,however jealous they may be of ourabundant affluence, or however muchthey may want to improve their owntrade account with the U. S., want tosee an economic collapse in the UnitedStates. It is in virtually every nation'sself-in terest to see the shaky U. S. econ­omy improved . No nation or bloc ofnations eagerly anticipates assuming theburden of a world banker.

But the United States must showsome reassuring sign it is willing totackle its mounting fiscal and economicproblems - and this includes resolving

they may reach the one million mark !"N early all the imports come from

Japan," reports San Francisco newsmanMilton Moskowitz. "They seem to bedoing to the TV set manufacturers whatVolkswagen and other foreign cars havedone to the automotive industry."

On and on it goes.And the big lesson of it all is - if

the United States had been livingwithin its means, checking inflation,curbing excessive wage increases, andcontrolling government spending, theimport problem would virtually ceaseto exist.

How Long Can It Continue?

In the light of all this, there are sev­eral important questions that needanswering.

How long can America's rapidlydeteriorat ing export-import situationcontinue?

More important , how long canAmerica's annual balance-of-paymentshemorrhage - a record $7,000,000,000in 1969 alone - continue ? How longwill Europeans be willing to hold ontoover 43,000,000,000 inflated "Eurodol­lars" backed up by a mere $12,000,­000,000 in U. S. gold ? How longwill the strained foreign confidence inthe undisciplined American economycontinue?

For a little while longer, at least.

If there were a heavy run on the U. S.gold supply, the T reasury would simplystop selling gold . The last link betweenthe dollar and gold would be cut. Thiswould leave foreign banks holding over30,000,000,000 totally unbacked dollars.

The fact is, there simply is no otherinternational reserve currency on thescene to replace the dollar - yet.

But the seed has been planted forjust such an alternate unit , should itbecome necessary.

The six nations of the Common Mar­ket have already agreed to move towardthe establishment of a Common Marketreserve fund, and eventually a commoncurrency. The current thinking is that itwould take from five to nine yearsbefore such a currency unit couldbecome a reality.

But should there be another inter­national currency crisis - such as thedevaluation of the British pound ster-

8 The PLAIN TRUTH Ju ne-July, 1970

Ambassador College Photo

Intercity trucks stand idle in Los Angeles, victim s of early 1970 strike . Manyeconomists claim wage settlements are far out of line with job output.

national interests. Yet, instead of gear­ing up for the fight for economic sur­vival, Americans are seemingly moreinterested in battling themselves .

1970 may go down in U. S. history asthe Year of the Strike.

All that matters for the averageworking man, it seems, is a fatter pay­check every year. Whether the increaseis tied to an increase in productivity isof little consequence to him.

President Nixon and Labor SecretaryShultz suggested last winter that unionsshould moderate their demands in com­ing bargaining talks. Otherwise theywould run the risk of pricing theiremployers right out of the marketplace.

One powerful labor boss retorted thatno union leader would think of scalingdown hisdemands. "If he does, he isn'tgoing to be in the head of that unionvery long," he reasoned.

Another top union leader, look­ing ahead to a major contract negotia­tion later this year, said: "We're goingto the bargaining table in 1970 to getour equity, and we don't care what busi­ness' attitude may be or the attitude ofthe Nixon Administration may be."

But who is going to act in thenational interest?

Where do we find sacrifice for thegood of the nation - which in the endis for the good of every individualwithin the nation?

In his new book, The End of the

American Era, author Andrew Hackerlaments that "a willingness to sacrificeis no longer in the American character."

What was once a nation, writesHacker, "has become simply an agglom­eration of self-concerned individuals"- 200 million egos, as he captions onechapter.

Americans are in "a stage of moralenervation," and "we lack the will" tocontinue being a great nation .

What kills a nation? Lack ofnational spirit, purpose and unity - andan unwillingness to sacrifice for thecommon good.

How Can We Compete?

"Both the Japanese and the Germansare determined to be outstanding in theworld," said Philip H. Abelson of theCarnegie Institute. "How can theUnited States, which is in some senselethargic and without a sense of direc­tion, compete with such energeticpeople, especially when we do not rec­ognize that we are in a contest?"

The Japanese have such a team spirit.The nation is determined to be lchiban

- Number One.

Japanese industry, government andthe public as a whole are concerted inthe national efforts.

The average Japanese has been will­ing to sacrifice for the good of his coun­try, even to the point of acceptingovercrowded living conditions, housing

shortages, an d o ther privations .The average Japanese workman "socks

away" 18% of his take-home payinto savings. In W est German y, the fig­ure is 11 %. The Unite d States? A mere6% - with much of this diluted by theexploding growth of consumer credit.

The Japanese have a sense of nationalpurpose and will. Wes tern Europeansare determined to overcome their his­toric differences to create a UnitedEurope.

And the Uni ted States? It's comingapar t at the seams in all directions!

Listen to the words of John W.Gardner, former U. S. Secretary ofHealth, Education and Welfare :

"While each of us pursues his selfishinterest and comforts himself by blam­ing others, the nation disintegrates . Iused the phrase soberly: The nationdisintegrates.

"This is a time for the highest orderof patriotism. This is a time to ask 'whatit is we stand for as a people .. ..

"We face two overriding tasks. Wemust move vigorously to solve our mostcrucial problems . And we must heal thespirit of the nation. The two tasks areinseparable . If either is neglected, theother becomes impossible."

Time Is Short

It's time Americans wake up tothe facts - and act before it's too late.

There is still time for all Americans- governmental bodies, industry, laborunions and every individual - to actresponsibly and do their part to steminflation, and help put the nation's eco­nomic house back in order.

But who will be the first labor unionleader, for example, to tell his men hon­estly and frankly that the company andthe nation can't afford them a pay raisethis year.

What about honest cuts III govern­mental spending?

All that is needed are some goodexamples and forthright, unselfishleadership.

There is still time left. There is stilltime left to rescue the dollar on theinternational front. Our creditors aremore than willing - in their owninterest - to give the U. S. time to putits economic house in order.

But time is running out. D

I

I:

Ambassador College Photo

by Eug ene M. W a lter and Dale L. Schurter

What difference d oes it make to you what kind of soil yourfood is grown on? Far more than you may realize! Here

is WHY.

TODAY, Earth's farmlands are tired,overworked, depleted - sick.Quality of food is suffering ­

and so is your health.

Few realize why, or what can be doneabout it.

Almost everyone takes for grantedthat it is natural to be sick from time totime. Not so. It is natural to be inhealth. Sickness is an unnatural state ­the result of something gone wrong!

What's Wrong withBeing Healthy?

Robust human health depends onwholesome food. And wholesome food

can come only from fertile and produc­tive land.

Today such rich and healthy land isscarce. And so is good physical andmental health for an increasing per·centage of the earth's teeming billions.

As population soars, productive landsshrink. Hunger and starvation are ever­present threa ts for many. Even in devel­oped nations, many doctors and socialworkers are finding that millions sufferfrom "hidden hunger" - malnutrition.An alarming array of new degenerative,debilitating diseases are on the rise. In"fat" America, for example, many areoverfed in food volume, yet under-

nourished , and in poor health . Hospitalscan't be built fast enough to care forand treat the physical, emotional andmental effects of malnutrition.

Why malnutrition?

It all begins with the soil.

You Are What You Eat

The soil is the foundation of health .It is the soil that is the basis for eithergood health or poor health . No matterwho you are or where you live, yourfood comes directly or indirectly fromthe ground. The soil makes available to'plants the essential elements needed fortheir growth . In turn, man and the ani­mals man eats depend on these plantsfor their nutrients.

In other words, you are, in a sense,physically, emotionally and mentallywhat you eat. If you eat foods whichlack nutritional value, your body andemotions pay the penalty. Plants and

10

animals raised on weak, unbalancedsoil are infe rior food products. Suchfoods result in weak, degenerate anddisease-prone human beings .

Deficient soils produce deficient men .It' s just that simple - and that SIIre.Add to th is soil deficiency the dailystress of modern life, highly processedand refined foods, smoking, pill popp ing,drug taking, etc., consequently theshameful state of our collective healthisn't surprising.

But just what IS this miracle we callsoil ? How does it work? What is itsfunction in the cycle of life ? This isbasic knowledge we all ought topossess.

What Soil IS

Fertile topsoil is by far man's mostval uab le and indispensable naturalresource. It lies at an average depth ofseven or eight inches over the face ofthe land . In some few areas, this life­sustaining layer of earth may be severalfeet deep; in many other areas it is con­siderably less than even seven or eightinches.

"If th at layer of topsoil could be rep­resented on a 24-inch globe it would beas a film three-millionths of one inchthick. That thin film is all that standsbetween man and extinction" (Mickey,Man and the Soil, pages 17-18) .

This thin layer of earth sustains ALL

PLANT, AN IM AL AN D HUMAN LIF E!

The soil is not, as many suppose , adead, inert substance which merely sup­plies mineral elements to plants andgives them a place to anchor their roots.A healthy soil is vibrantly "alive" anddynamic. It teems with bacteria, fungi,molds, yeasts, pro tozoa, algae, worms,insects and other minu te organismswhich live mostly in its top few inches.

This hive of living creatures in thesoil, the eaters and the eaten, adds up toincredible numbers. The bacteria alonemay range from a compa rative few upto three or four billion in a single gramof soil. In good soil the bacterialmatter, living and dead, may weigh asmuch as 5,600 pounds per acre.

The fungi in a gram of soil mayweigh over 1,000 pounds to the acre.

It is estimated that about 95 percentof the roughly one mill ion insect species

The PLAIN TRUTH

spend part of their lives in the soil.And then there is the humble earth ­

worm. He is nature's plow, chemist, cul­tivator, maker and distr ibutor of plantfood. Rich soil easily supports a wormpopulation of 26,000 per acre. Theearthworm is so important to the soilthat we have an entire article about"The Worm and You ." A free copy isavailable upon request.

All this teeming soil life plays a vitalrole in keeping the soil healthy andbuilding it up.

The soil is not solid . It is actuallycomposed of billions of grain s or soilparticles . These range in size fromsmaller than 1/2000 of an inch up to1/1 2 of an inch in diameter. Each ofthese tiny soil particles is covered with atight-fitting film of oxides, water andbits of organic matter, which provides ahabitat ion for the teeming soil life.

The surface area of these part icles isstaggering. One ounce of soil can easilyhave surfaces adding up to 250,000square feet - about six acres!

Of what, then, is soil composed? It iscomposed of 1) minerals, dirt or disin­tegrated rock part icles; 2) organic mat­ter - dead remains of plants andanimal wastes; and 3) a vast com­mun ity of living organisms.

When organic matter is decaying bythe action of soil life upon it, it isa most important substance, known asbumas.

Why Humus Vital to Soil

Organ ic matter is obtained from liv­ing and dead plants and animals, plantroots, green manure crops! animalmanures, crop residues, fungi, bacteria,worms, insects, etc. This organic matteris the raw material that is spoken of ashumus while it is being broken downand decaying thro ugh the action of thecomplex mass of soil microorganismsand earthworms upon it. This digestiveaction produces hum ic acids which makeminerals soluble. The end result of thisblended mixture is true plan t food.

The importance of humus cannot bestressed too strongly. Th e more humus asoil contains , the healthier it is. Hereare a few reasons why:

When it rains, soils with humus soakup the water. Humu s is so porous it can

June-July, 1970

hold at least its own volume in water. Afour-inch rain on humus-rich soil causeslittle or no runoff; one-half inch onhumus-poor land will cause erosion andsome flooding in lower areas.

Humus improves the physical condi­tion of the soil, supports the soil'sorganisms, inc reases permeabil ity,improves aeration and stabilizes thesoil' s temperature.

Yet to do all this, humus need not bemore than five percent of the topsoil inmost instances.

Why Soil " W ears Out"

When minerals, organic matter andsoil microorganisms are present inbalance for a particular type of soil,that soil is fert ile and healthy. But alltoo often this balance is upset. How ?By the serious depletion of humus, dueto improper cultivation practices, un­checked erosion, continued monocultureand failure to restore to the soil whatthe preceding harvests have taken fromit.

Modern agriculture practices the sub­stitution of synthetic fertilizers fo rhumus that is not being replenished inthe soil. The "replacing" of humusby artificial means does stimulate pl antgrowth, but it also continues to upsetthe vitally needed balance and blendedmixture of minerals, organic matter andsoil life found only in humus.

Chemical fertilizers add only a part ofthe mineral portion of the criticallyimportant soil mixtur e essential to goodhealth .

But an unbalanced soil is not normallycaused by a lack of minerals, as manybelieve. Even in relatively poor soilsthere is normally a large reserve ofminerals.

Note d soil scientist Eric Ewesonstates that the supply of major mine ralssuch as calcium, phosphorus and potas­sium is normally a hund red to a thou­sand times more than the seasonalrequirements of most crops. The supp lyof the vital trace minerals - boron,iron, copper, nickel, fluorine, manga­nese, iodine, etc. - is also generallymore than adequate.

What is most often missing is suf­ficient organic matter and the soil lifewhich is necessary to break down the

A bo ve - Typical fa rm scene du ri ng planti ng sea so n. Recent f ind ings showthat ma ny of ou r "profitab le" pract ices have an unp rofitable kickbac k.Right - A double han dfu l of well -made com post . N ote the abundance ofhealthy pin k ea rthwo rms.

dirt materials into food forms theplants can assimilate and use. Evenminer al-rich soil usually lacks enoughnutrien ts in available form for vigorousplant growth. Hu mus, then, is a key tosoil balance an d fe rtility .

T ypes of Fertilizers

True fert ilization is the addit ion tothe soil of that wh ich is conducive toincreasing soil life. Fert ilizers aregenerally recogni zed in two groups ­organic and inorga nic. T he organic are

made up of organ ic matter and microbes.

Inorganic fert ilizers are basicallycomprised of minerals and are availablein two major types. On e type is madeup simply of gro und-up minerals suchas rock phosphat e, rock potash, lime­stone and rock salt as they are found intheir natur al state. This type of fertilizeris not gene rally dissolved by water, butis gradually changed into plant food bythe action of microbes, earthworms andorganic acids that are formed by thedecomposition of organ ic matter.

The other type of inorganic fertilize rsconsists of chemical fertili zers. T heseare easily soluble in water and causecorrosive action. Chemical fert ilizers are

manufactured products and are com­monly advertised and sold on the marketfor quick results. Most farmers andgardeners use them, and feel they couldnot get along without them.

When Nature Is Unspoiled

In nature there is no need for specialfertilizers. Plants and anim als live toge­ther and their lit ter accumulates on thesurface to compost and decay, thus mak­ing a health- sustainin g, humus-rich soil.The whole life cycle in the soil becomesa self -regulating system as long as it isundi sturbed by outside forces.

When man enters the picture, how-. ever, it becomes a different story. H eplows up virgin land to grow crops.The increased oxygen made available byplowing stimulates the bacteria intobreaking down the organic matter morerapidly. Then man removes his cropsfrom the soil, thus further taking fromits reserves. When he has thus "mined"the soil until it can no longer produceprofitably, he moves on - or at least hedid un til thi s century. But now there areno new lands to exploit.

Since 1880, it is estimated that abouthalf of the humus in the Midwe st hasbeen lost - the loss greatly intensifying

Top: Bob Taylor Photo

In, et: Amb assador College Photo

In recent years. The situation is pro b­ably equally bad or worse in manyother heavily farmed regions of theworld .

It doesn't have to be this way.With a little more effort and a lot lessgreed, man could return organic matterto the soil and build humus . But heseems to be hopelessly greedy and short ­sighted. H e would rather borrow fromth e soil's capital and ignore repayingthis debt until necessity demands it.Necessity is now banging on the door!

Desperately, man is looking to chem­ical fert ilizers to bail him out and torepay his debt to the soil. But is thispossible? Can chemical fertilizers trulyrestore soil fertility ?

No! Such was never intended.

How Chemical FertilizersBecame Popular

In the 1840's, von Liebig in Germanynoticed the regul ar presence of certainmineral elements - especially nitrogen,phosphorus and potash - in the ashesof burnt plants. Since these had to bedrawn f rom the soil, he concluded thatsoil fertili ty depended primari ly on the

12

presence of these elements in the soil.He further suggested that fertility couldbe maintained or imp roved by addingthese elements in suitable forms to thesoil. About the same time an Engl ish­man, Lawes, was experimenting alongsimilar lines.

It was found that when nitrogen,ph osphorus and potash were added todepleted soil, in the form of water­soluble chemicals, production was in­creased like magic! Soon farmers theworld over were adop ting this methodas a shortcut to soil fer tility - or at leastso they though t.

It should be noted that the earlyadvocates of chemical fertilizers onlyintended that these fertilizers supple­ment the use of orga nic matter. Fora time th is continued to be the case.

For example, Lord Ha nkey, in aspeech in the House of Lords when soilfer tility was debated said : "T here ismore common ground to begin with inthis matt er than is genera lly real­ized . . . T here is common gro und as tothe great importance of humus in thesoil. T here is common ground also that,whether you have artificials or not, youmust have an adequate supply oforganic ferti lizers. Again , compost isadmitted by the supp orters of chemicalsto be a very valuable fo rm of organicfertil izer.. .."

In Lord Hankey's thinking - andthe thinking of many others - chem­icals were not intended to replace thefunction of organic matter, but to com­plement it - to help it feed crops .

But were these chemicals really neces­sary? W ere they really needed to com­plement the organic matte r ?

There is no question whatsoeverabout the fact that humus-rich soil canprovide everything needed to maintainand build soil fertility - includingnitrogen, phosphoru s and potash (ab­breviated N PK ) . But because of chang­ing social and economic conditions, menfound it much more expedient toprovide plant nutrients by organicmatter and chemical fertilizers insteadof just by organic matter alone .

In tensive specialized farming becamemore and more popu lar . This methodof farming, for the most par t, does notallow for crop rotation and period icalplanting of soil-building legumes . By

The PLAIN TRUTH

th is time, also, the internal combustionengine was gradually replacing thehorse. T here were labor problems withmass migr ation to the cities. Farm sizewas increasing along with economicpressures on the farmer.

And then there was industry. Astutelysensing big business, industry didnot wait to be asked to provide arti­ficial fertili zers to th e farmer. Throughintensive advertising it urged and "edu­cated" the fa rmer into believing thatartificial ferti lizers was his panacea.

Under these conditi ons, the use ofchemical fertilizers skyrocketed! Soonmany farmers forgot all about organicmatter !

As a result, our husbandry has beeninvaded by pests, parasites and diseases;but industry, unashamed, has providedan arsenal of more than 50,000 chem­ical formulations to fight them .

What Chemical Fertilizers Do

Chemical ferti lizers are like shots inthe arm to the soil. They stimul ate amuch greater plan t grow th . Th is growthmeans a speeded-up consumptio n oforgan ic matter.

But, and never forge t this, chemicalferti lizers can neither add to the bnmuscontent nor replace it .

They do much more than just speedup the consumption of humus, however.T hey also destroy the physical proper­ties of the soil and its life.

W hen they are put into the soil, theydissolve and seek natural combinat ionswith other minerals already in the soil.Some of these new combinat ions glutthe plants, causing them to becomeunbalanced . Others remain in the soil,many in the form of poisons.

For examp le, when sulphate ofammonia is used as a fertilizer , theammonia is taken into the plant , whilethe sulphate, left free, joins itself tohydrogen in the soil and becomes sul­phur ic acid, a combina tion that isdeadly to the natura l organisms in thesoil. Oth er chemicals used as fer tilizersfollow the same pattern in adding vari­ous pollutants to the soil.

Fur ther, manufactured fert ilizers alonecannot supply what the soil needs toproduce abund ant, health y crops. Plantsneed much more than NPK! T hey needmany other secondary and trace elements

June-July, 1970

- all in the proper balance. And theyneed the teeming microbial life thathelps them absorb the minerals.

Th e margin between too much andtoo littl e is often very slight. Mineralexcesses in plants - now common - areoften more dangerous than deficiencies.

Too much nitrogen weakens theplant. It grows lush and wate ry tissue,becomes more susceptible to disease,and the protein quality suffers.

There is no artificial fert ilizer onearth that can supp ly a completely bal­anced diet for plants in the way thathumus-ri ch soil can. Chemical fer tilizercompanies blend and formul ate mixtures,but they simp ly cannot mechanicallyformulate humus.

Plants were not designed to get th eirnutrients by being force-fed. Quotingsoil scienti st Eric Eweson:

"Even if we possessed sufficientknowledge and it were practical to pro­vide chemical fertilizers containingsome 20 or 30 elements in the infini telyvarying propo rtions requi red by plants- instead of just N PK - th is wouldnot solve our soil problem. Forcingupon the plants immediately availablefood in the form of water -soluble chem­icals, which they cannot reject but mustabsorb, constitutes a by-passing of th esoil's extremely important functions inrelation to plant life and all other life ,in the same manner as intravenousinjections of sugar or protein by-passthe digestive system of th e hum an body.Neither can contribute to normal , vigo r­ous life."

Nitrogen-fixing bacteria in humus­rich soil supply nitrogen to the plants asneeded; they don't force-feed the plan tlike chemicals do. To force a plant togrow more bulk will cause the plant tochange its inner biochemistry. As Pro­fessor Albrecht of the Missouri Ex­perimental Station has shown, morecarbohydrates and less proteins willdevelop in such plants. Insects are outfor unbalanced plants and find thesea well-prepared table and a suitab lediet.

As explained in the article on pesti­cides in the last issue of T he PLAINTRUTH, the purpose of insects is toremove weak and sickly plants so th atquality can be maint ained. Th e alarming

Ju ne-Jul y, 1970 The PLAIN TRUTH 13

ECOLOGY of aBalanced Soil

AIR WATER

© Ambassador Colleg<

The top few inches of soi l a re the fou nda tion of a ll life . Here live b illions ofbacteria , fungi, molds, earthworms a nd so il insect s. They d igest a nd mixplant and animal res idues with mine ra ls from below. The se are combinedwith water and air to p roduce the balanced living soil.

increase in pests shows that somethingis wrong with an increasing number of

our crops.Laboratory tests have shown that

seeds from plants grown on water­solub le nu trients are often incapab le ofgermination . Even now many farmerscannot continuously use their own cropsfor seed because of poo r germination .After a few years the ir seed stock "runsout" - as farmers express it - andthey are forced to obtain fresh seedproduced on better soil. Seed thatcannot reproduce is certainly lackingsomething vital !

D ecline in Food Value

As crops are grown in humus­deficient soil with the aid of increasingquan tities of chemical fer tilizers, the

crops become increasingly deficient inpro teins, vitamins and minerals. Thishas peen proved repeatedly by com­para tive analysis of grains, vegetabl es,eggs, \milk and other products pro ducedon humus-rich soil and on chemicallyfert ilized soil.

According to Kansas surveys by theUSDA between 1940 and 195 1, whiletotal annual state wheat yields increasedduring this period, protein conte ntdropped from a high of nearly 19 per­cent in 1940 to a high of 14 percent by19 51 (Albrecht, Soil Science Looks tothe Cow) . By 1969 the protein contentof wheat had dropped to an average of10.5% in the U. S. Midwest.

Protein content in corn and other feedcrops have often dropped even moreremarkably than wheat. This is one rea-

son farmers today have to feed largerquantities of feed to livestock than theydid in times past.

W hi le this protein drop may notappear too serious, we don't fully under­stand what it ent ails. Protein quantity iseasily measured, but protein quality . ismore difficult to measure. Proteins areas comp lex as life itself. T hey oftencarry the tr ace minerals and the vita­mins. But many of these building blocksof all living substances are still a deepsecret in respect to their detai led melee­ular structure. This is why there isgreat danger in carelessly raising ourfood - of which proteins are a mostimport ant component - on depletedsoil and with the aid of chemicalfertilizers.

Nitrate Pollution

In recent years another major prob­lem has been developing as a directresult of chemical fertilizer use. That

14

problem is pollut ion of water, air andfood by excesses of a form of nitrogencalled nitrate.

Nitrogen, together with carbon,hydrogen and oxygen, are the fourchemical elements that make up thebulk of living matter. But the nitrogencycle, which vitally affects protein qual­ity, is very vulnerable to human inter­vention. Today the nitr ogen cycle in theU. S. is being thrown out of balance bytwo main factors : nitrogen fertilizersand nitrogen oxides from cars and othercombustion processes.

Dr. Barry Commoner is an eminentscientist who early brought us forcefullyto an awareness of this danger. Actually,we should have been aware of it longbefore now.

More than 75 years ago research sta­tions such as the Missouri AgriculturalExperiment Station undertook long-termexperiments to study the effects of dif­ferent agricultural practices on cropyield and on the nature of the soil.When the 50-year Sanborn Field Studyfrom Missouri was published in 1942,it showed that nitrogen was an effectivemeans of maintaining good crop yields.But the report also showed that the soilsuffered important changes.

The organic matter content and the

physical conditions of the soil on thechemically treated plots declined rap­idly. These altered conditions preventedsufficient water from percolating intothe soil, where it could be stored fordrought periods. A condition had alsoapparen tly developed in which thenutrients applied were not delivered tothe plant when needed for optimumgrowth. Most of the nitr ogen not usedby the immediate crop was removedfrom the soil by leaching or denitri ­fication .

Th is Sanborn Field Study, and otherselsewhere, were a warning that inhumus-depleted soil, fertilizer nitratetends to break out of the natural self­containment of the soil system. But thiswarning was ignored. Today it can beignored no longer.

Some seven million tons of nitrogenfertilizer are used annually in the U. S.alone - a 14-fold increase in about 25years. Roughly half of th is fertilizer

The PLAIN TR UTH

leaves the soil in some way. Much isleached out and drains into watersupplies .

In heavily farmed areas, the nitr atelevel of surface waters and wells oftenexceeds the public health standards foracceptable potable water, resulting in arisk to human health from nitrate poi.soning. Also, when large amounts ofnitrogen and phosphorous drain intosurface water, they create an algal build­up that can and does destroy entirebodies of water. The oxygen in thewater is depleted ; fish and other animallife forms begin to die.

Excessive nitrates in plants causesimilar problems . Some vegetable prod­ucts in the U. S. often exceed the recom­mended nitrat e levels for infant feed ing.Research indicates this is usually theresult of intensive use of nitrogenfertilizer.

Some of the nitrate pollutants foundin the nation's atmosphere also comefrom agriculture sources.

The nitrate problem is so serious thatit cannot continue - if we are toS111'1I ive.

This leads to the question of whatcan be done to solve the problemscaused by chemical fertil izers. Andmore important than that , what can bedone to solve the ent ire problem ofdecreasing soil fertility and its resultanteffect on human health?

What Can Be Done

First of all, we must stop employingpractices that have caused the problemsand begin replacing them with con­scientious methods of cure and pre­vention. We must have open minds ­minds willing to be re-educated, will ingto admit error, will ing to change.

Man needs to change his attitudetowards the soil. Instead of only takingfrom it, we need to GIVE BACK to thesoil by replacing and building up thesupply of humus . Basically this can bedone through heavy green manurecropping and the returning of otherorganic material such as crop residues,animal manures , etc. to the soil. Detailson build ing the humus supply arecommonly available.

Animal waste in the U. S. alone is

June-July, 1970

equal to the sewage of two billionpeople. It amounts to a billion tons peryear ! "Wa ste" is not really the rightword, for these by-products of the lifeprocess are not to be wasted but care­fully used to maintain soil fertility.Manure used to be carefully collected,composted and used on the land. Todayits disposal is one of the livestockindustry's biggest headaches. Instead ofbeing a pollutant, as it is now assumedto be, it should be looked upon andhandled as an asset and return ed to thesoil.

We need to make efficient use of allorganic refuse. Why pollute our riversand lakes with organic wastes when suchmaterial could be used to enrich theland ? It doesn't make sense !

Careful attention also needs t~ be ·given to soil ecology. For example, theearth renews itself from top to bottom..The biological activity of the soil takesplace somewhat .in layers. If this layer.type activity is inverted the renewal pro­cess is inter rupted. Therefore, anypractice which inverts the soil shouldnot be continued. Thus manures andother matter should be added to thesoil's surface.

The Challenge of Survival

The basic principles which need to befollowed are plain. W e simply need tostart applying them! As explained inour article on pesticides, th is will not beeasy, but with an all-out effort it CAN

BE DON E. Indeed, it must be done if weare to survive.

W e CAN stop being slaves to money.We mnst become more concerned withproperly filling our stomachs and thoseof our children than we are with fillingour pocketbooks.

Agricultural policies and practicesCAN change and return to sound prin­ciples. Our agricultural colleges CAN

free themselves of vested interestswhich influence their goals. Theseinstitutions CAN lead in the educationalcrash program necessary for survival.

W e 1I111St de-urbanize and encouragethe return of the small farmer. W eCAN quit mining the land and forc­ing it to give more than it receives.

We CAN CHANGE . The big questionis - will we? 0

a va ces

in the weke of today's WORLD EVENTS

NEVER IN U. S. history has the economic picture been

so confusing. Inflation, rising unemployment, wildfluctuatio ns in the stock market - all at the same time.

While most Americans are well aware of the internalec~nomic conditions, it is primarily the external picture thatforeign-trade exper ts are worried about .

Warnings are now being voiced of a possible globaltrade war between the U. S., the Common Market and Japan.

Imports are surging into the Uni ted States. The historicU. S. postwar trade surplus, which reached a record $6,400,­000,000 of expor ts over impor ts in 1964, has dwindled tovirtually nothing.

U. S. attempts to get Japanese ind ustry to voluntarilylimit exports, especially textiles, have met a stone wall ofresistance. Japanese trade negotiators are described as beingtough and totally unyieldi ng in their positions.

And there is a growing pessimism in W ashington aboutWestern Europe's future relat ionship with America :

Says Senator Jacob K. Javits (R-N.Y.), long a liberalinternationali st and champion of close U. S. cooperation withEurope: " I regret that the European Common Market isincreasingly taking on the appearance of a narr ow, inward ­looking pro tectionist bloc."

For the full story about the looming international" tradeconflict, read the article on world trade in this issue ofThe P LAIN TRUTH .

* * * * *Red China Enters Space Race

Just 2Y2 mont hs after neighboring Japan launched itsfirst satellite, Red China, on Ap ril 24, became the fifthnation in space.

Scientists aroun d the world were more concerned aboutthe rockets that put the 381-pound satelli te into orbit thanthe satellite itself, with its continual recorded messagesextolling the praises of Red party boss Mao Tse-Tung.

The weight of the satellite indicates that the Chinese havenow developed sufficient rocket thrust to fire an ICBM acrossthe Pacific to the continental U. S.

While American experts feel that Peking is a few yearsaway from perfect ing a nuclear warhead to go with itspresent generation of rockets, repercussions were neverthelessfelt around the world.

The extraordinarily timed launch has clearly dented thealready dim hopes of American and Russian negotiators

arriving at any substantial agreement at their current StrategicArms Limit ation Talks (SALT) in Vienna.

The prospect of the Chinese Commun ists being armedwith as many as 50 ICBM's within the next half-dozen yearshas greatly increased the likelihood that both the Russiansand Americans will now go forward with their plans for anti­ballistic missile systems.

One of the ironies of Red China's successful spaceachievement is the probability that it was spearheaded by anAmerican-trained rocket expert. Dr. Chien Hsueh-shenreturned to Red China in the 1950's after almost twenty yearsof studying and teaching in the U. S. He was serving asGoddard profess or of jet propulsion at the California Insti­tute of Technology when he was deported to his native landas an alien Commu nist.

China exploded its first atomic device in 1964. Fouryears later, its first successful hydrogen bomb blast was deto­nated. Last year the Chinese conducted their first under­ground nuclear test. Now with the orbiting of a satellite in1970, the world can only speculate what Peking will try next.

* * * * *Aswan - Damming Up a Flood of

New Proble ms?

"We have noth ing but the Ni le," says Salah Galah, Sci­ence Editor of Cairo's Al Abram newspaper. "W hether Chris­tian or Moslem, we Egyptians have a kind of worsh ip of ourriver. It is our god, because without the N ile, we arc doomed.We must use every drop."

In a major effort tha t has now spanned 10 years, Egyptis nearing completion of the Aswan High Dam with dreamsof manifold benefits for its economy. Massive aid and technicalassistance by the Soviet Union has enabled Egypt to build thisstructure, which is more than two miles long, 300 feet highand nearly 3,000 feet thick at the base. The final two turbinesare now being installed, bringing to 12 the total numberavailable for generating electric power.

The dammed-up waters of Lake Nasser will give Egyptan additional 1.2 million acres of cultivable land. During the

decade of construction, however, the population increase hasalready outstripped the food production that will be gainedby the extra acreage.

In 1960 when the dam was begun, there was appr oxi­mately one thi rd of an acre of farmland for each

16 Th e PLAIN TRUTH June-July, 1970

person. Today there is only about a qua rter acre per pe rson.Egypt ian officials, painfully aware of the population

pressure, are qu ick to emphasize the dam's expected benefits.The dam will dou ble Egypt's electr ical capaci ty. It is alsoexpected to increase the nation's annual national income bymore than a half-billion doll ars .

Un biased observers, however, are concerned over thedam 's possibly ruin ous side effects. Says one scientis t, an out­spoken critic of the proj ect : "In a generation or two, theEgypt ians may wish tha t the High Dam had not been built atAswan ."

The Nile's rich deposit of silt and sedimen t - 130 mil­lion tons a year - will be lost to the valley of lower Egypt.As a result, the Egyptian fa rmers will have to use fertilizer onthe land. The electricity to run the fertilizer plants will begenerated by the dam 's turbines in a rob-Peter-to-pay-Paulfashion.

The fishing industry in the Ni le Delta and eastern Med i­terranean has already been affected. Robbed of nutrients for­merly washed into the sea by the Nile, fish have virtuallydisappeared from the mout h of the Nile. The sardine catchhas been drastically reduced from 18,000 tons in 1965 to 50tons in 1968!

Another problem for Egypt's farmers is salt water fr omthe sea, which has been moving upstream and damagingfarmland in the delta. Some expert s worry that delta marin eand plant life may also be adversely affected .

Even more troubl esome in the eyes of medic al experts isthe threat of diseases both old and new spreading because ofthe H igh Dam.

A 1968 view of the mass ive Aswan High Dam on theNile River. After ten yea rs of labor, work on the da mand its hydroe lect ric facil ities is nea rly com plet e .

TASS fr om SOVFO TO

Medical men in Cairo and at the W orld Health Organi­zation in Alexandria warn that, unl ess proper precautions aretaken, the waters of both Lake N asser and the new irrigationsystems may encourage the sprea d of diseases such as malar iaand schistosomiasis (a n endemic disease caused by parasiticworms which results in severe blood loss and tissue damage).Both diseases are spread by water-born e vecto rs - snails inone case and mosquitoes in the other. The carr iers breed andmultiply in still waters like lakes and irrigation ponds.

Public health specialists calculate that nearly 1Y2millionmore people in Egypt could contract schistosomiasis, alreadywidespread in the country.

But this is not al!.Tw o other diseases - kala azar (caused by a parasite

which invades the stomach ) and onchocerciasis, or " riverblindness" - presently unkn own in Egypt could take root.They are widespread in the Sudan and Equatorial Africa.Medical specialists say the mosquitoes and flies that carrythem could flourish in the waters of Lake Nasser which backup into the Sudan .

Despite these pred ictions, Egyptian exper ts today arehopeful that the adverse side effects of the great dam will bevastly outweighed by its benefits .

"To keep pace with our 1 million new mouth s to feedevery year , we must build even more High Dams," says sci­ence editor Gala!. "Ours is the terrible pro blem of over­popul ation . W e must gen erate more electricity and bringmore land und er cultivation.

"W ithout the H igh Dam we would face famine. Weneed more H igh Dams not to raise our stan dard of living, butmerely to maintain it. Without the dam - its water , its elec ­tricity - we in Egypt are nothing."

After all is said and done, one wonders if Egypt's trou­bles are over or just beginn ing .

NOVOSTI from SOVFOTO

18

little children. But with the advent ofteen-age something tragic happens .Communication breaks down. Alien ­ation begins . Thus a gener ation of chil­dren has commonly become at oddswith its own parents!

Why?Examine your own situation. When

does Y01lr whole family - every mem­ber - get together and talk - reallyhave a good conversati on and familycommuni cation? Chances are - seldom ,if ever.

You know how it is. Everyone isbusy. All the members of the family areinvolved in various activities in thisfast -moving society of ours . Then, ofcourse, there is TV.

"Pipe down" is the expression usedwhen someone tries to talk during aprogram. One might get to say a fewwords during the commercial - unlessit, too, is entertaining.

W ith school, work, play, TV andother activities - is it any wonde rmembers of a family can seldom betogether at the same time - EXCEPTFOR MEALS - ESPECIALLY THE EVE­NING MEAL? Thi s is why mealtim e is soimportant at YOllr home!

Importance of the Evening Meal

Most parents today are workingfeverishly to provide the best for thei rchild ren. They want to give them hap ­pin ess and security. They consequentlyspend their time and energy in theacquisition of material possessions.

.Little time or energy is spent to providefor the family 'S spiritual and emotionalneeds.

In the average home, fewer andfewer meals are eaten together. In manyfamilies certain members eat no break­fast at all. In any case, the morningrush provides little time for familydining . And lun ch is eaten by eachmember of the family separately. Dadeats lunch on the job. The childreneat lunch at school. And Mom perhapsat home with the babies or at work.

Breakfast and lunch provide little, ifany, family fellowship. Usually there isonly one time during the day when theentire fam ily can be together. This isthe elJeJlillg meal. And mealtime oughtto be family time. But what do we see?A trend toward the no-cook-eat-in-

Tbe PLAIN TRUT H

front-of-the-TV idea . In every city, mainboulevards are ablaze with signs beck­oning the customer to stop in and carryout a quick, already prepared TV meal.Our whole society seems geared to theeat-on-the-run syndrome. Snack shop s,sandwich stands, drive-in restaurantshave greatly prol ifera ted. A trend isevolving in our society where people arejust growing up without any impo rtanceplaced on family dinner.

Yet in many countries and among cer­tain ethnic groups it is considered essen ­

tial that all the family be seated at thedinner table together . Here a meal rep­resents far more than just food andnutrition to the body. It is a time forfamily communion - fellowship, con­versation and enjoyment.

Is it thi s way in your home? Do youhave each and every member of yourfamily gathered togethe r at mealtime ?

This is such a simple task, but one ofgreat importance. W hy pass up theopportunity to gather your entire family- the most beloved people to you ­around you in an atmosp here of love?

The sharing of food has always con­noted the sharing of love. A pleasantdinner has always been the highlight ofa special date. A banquet is given inthe festive atmosphere of a wedding.Sharing food together is a sure way toincrease the bonds between people.

Psychologists have found that theold adage is true, "The way to a man'sheart is through his stomach." Peopleare more receptive, more amiable over apleasant meal.

Even in the Bible the sharing of foodis considered the pinnacle of intimatefellowship . Before his crucifixion, Jesusgathered his disciples around him forthe "last supper." He said, "Withdesire I have desired to eat this passoverwith you before I suffer" (Luke22 :1 5) .

The Atmosphere

What is the atmosphere around thedinner table Il1 YOllr home? Is itpleasant?

In too many cases it IS not. Itis accompanied by problems, harshtalk, arguments, unpleasant subjects,bad manners, gossip, and parent-childoppositions.

In many households, especially in

J une -July, 1970

America, meals are an unpleasant expe­rience. They are served with the tele­vision blaring, children fussing - adistur bing, unsettled atmosphere.

Dining is becoming a lost art. Themany benefits that should be derivedfrom pleasant, happy family meals aretoo often missing . Many families eaton the run. It is not unusual for thedining table to be turned into a cafe­teria as members of the family eat on acome-and-go basis.

In a grow ing number of cases, argu­ments are precipitated by one memberor ano ther. This has a great unsettlingeffect and is not only damaging psy­chologically but is also physically abu­sive to the body. The digestive tract isdirectly affected by the emotions. Anemotional upset null ifies the appetite. Intimes of stress one seldom thinks offood .

When the atmosphere is pleasant andfood is being enjoyed, there is also anincrease in the secretion of saliva and ofdigestive juices in the stomach. Both ofthese effects promote better digesti on ofthe food eaten.

If arguments occur or tempers flare atmealtime, digestion is impaired. Foodtaken into the body at these times findsits way into the intestinal tract withoutproper digestion. Here the food putri­fies, contributing to gas and varioustoxins rather than good nutrition. Thisprov ides a base for many commonillnesses.

Make Mealtime Profitable

Authorities have long recogn ized theimportance of mealtime . A noted nutri­t ionist, for example, wrote:

"In the life of a family the potenti al­ities of mealtimes are unl imited. Oftenthey are the only times of the day whenthe families are all together. For par­ents, they are times to teach good f ood

habits by practising them as well aspreaching them ; to learn to Enou! thecharacter and needs of each child; tostimul ate interest in learning through astudied choice of topics for conversationat the table; and, since mealtime is agood time to relate the happenings ofthe day and boast of small triumphs, togive praise for tasks well done .

"Perhaps even more valuab le than

june-july, 1970 The PLAIN TR UTH 19

HOW your PLAIN TRUTH sub­scription has been paid

these opp ortunities are the rich possi­bilities mealt imes offer for the socialand emotional development of cbildren.They are times to help child ren learnsocially acceptable behavior, developgood personality traits and social poise,practice restraint through refrainingfrom eating unti l all have been served,and show respect and concern for thefeelings of others through the use ofgood table manners and the avoidanceof conversational topics that may offend.

"Finally, mealtime offers opportu­nities to give child ren responsibilities,somewhat akin to the chores of anothergeneration, that not only aid in thedevelopment of manipulative skills but,even more important, give childrenstatus in the family. Perhaps those whothink this sounds fantas tic should bereminded that we eat three meals daily,lasting from ten minutes to an hour,365 days each year, and that most chil­dren live at home for the first seventeenyears of their lives or longer" (MealManagement, by Faye Kinder, pages 2-

3) .

Mealtime is an excellent opportunityto teach children proper etiquette.You'll be glad you did when you takethem out to dinner or restaurant dining.

Ill-mannered children are annoyingand embarrassing in a restaurant. Ne r­vous parents nagging at their offspringare out of place in the serene atmo­sphere created by most restaurants.

Besides, child ren who learn propermanners at home are more at easesocially. They develop confidence inmeeting and being in the presence ofothers. This confidence aids the devel­opment of the whole personality.

Tips for the Home

Here are some tips on teaching man­ners in the home. First, parents shouldlearn how to instruct and correct chil­dren at dinner. Never nag at childrenover dinner in orde r to get them to useproper manners . But instead , make agame situation out of learn ing propermanners, and the children will take to itreadily.

Second, don't confuse your childrenby giving them all the rules of etiquetteat one time. Teach them one or two

Many ask, "HOW has mysubscription been prepaid? WHYcan't I p ay for my own? HOWcan you pu blish a magazine ofsuch quality without advertisingrevenue ?"

The answer is both simple andastonishing . T his organization isdoing something that has neverbeen done before. It operates ina way none ever did before.

The entire worldwide activitystarted very small, in Eugene,Oregon . The edi tor of this mag a­zine had given a series of lec­tures, in 1933, on the meaningand pu rpo se of life, recapturingthe true values, and the laws ofsuccess in life. The individualfailures, the collective worldtroubles, were shown to be thenatural result of a wrong prin­ciple wh ich motivates humansociety. This world's approach tolife operates on the philosophyof SELF-centeredness - of get­ting, taking, acquiring, of envy,jealousy and hatred.

T he lectures reversed the ap­proach, showing that the way tothe wanted things - peace, con­tentment, real success, enjoyableand abundant well-being - is theway of giving, sharing, helping,serv ing, of outgoing concern forothers.

Response was enthusiastic. Anumber of lives made an about­face.

The manager of radio stationKO RE, and about a dozen othersof very or dinary means, vol un ­teered to contribute regularl ytoward getting this knowledge tomore people by radio. For sevenyears previously, the editor hadenvisioned a monthly magazineto be named The PLAINTRUTH. Now the way hadopened.

The first week in January,1934, the WORLD TOMOR·RO W program started on theair. February 1, 1934, VolumeI, N um ber 1 of The PLAINT RUTH was issued - then asmall, horne- made " magazine"printe d on a borrowed mimeo­graph. Nothing could have madea more humble start. But re­sponse was surprising, immediate ,electric! It was something differ-

ent ! It was something right! Itwas something needed!

There was no requ est for con­tributions. But a small few con­tributors joined in th e causevoluntarily ! Gradually, a very fewat a time, listeners and readersbecame volunteer Co-Workers,making reg ular contributions ­most of them small in amount.They uianted to have a part inexpanding this unique and need­ed W ork. They gave, accordingto their ability to give . As thenumber of these regular contrib­utors increased, th e operat iongrew.

Growth seemed slow, but itwas steady and continuous, atthe rate of approximately 30%a year. One additional radioou tlet was added - th en two,then more, and more, and morethrough the years. In due tim eT he PLA IN TRUT H was print­ed, no lon ger mimeographed . Butall subscriptions were pre-paid ­made possible by the graduallyincreasing number of volunteerCo-W orkers. We were proclaim­ing THE WAY of GIVING,SERVING. To put a price on ourliterature would be inconsistentwith that WAY.

T hrough th e years this samefinancial policy has been rigidlymaintained, never to requestfina ncial support from th e public- never to put a price on th epriceless knowledge being dis­semina ted. W e BELIEVE in whatwe are doing, and the way it isbeing done! Our growing familyof Co-Workers BELIEVE in it,and gladly GIVE of their fina n­cial inco mes, that we, with them,may GIVE these precious successsecrets to an ever-widening num­ber of readers, hearers, viewers.

The size and scope of thisopera t ion has continued a growthof between 25% and 30% peryear . The operation today ishuge, hav ing impact on an ap­proximate 150 MILLION people,worldwide! It is one of th e suc­cess stories of our time . It hashelped countless thousands tomake a success of the ir lives .

Ou r happy Co-Workers join ina sincere THANK YOU forallowing us to serve you. It hasgiven us lasting pleasure!

20

rules . Let them concentrate on prac­ticing these rules unt il they form aproper hab it.

For instance, you might instruct yourchildren on the use of the dinnerware- how to hold each piece properly.Teach them - giving instructions priorto mealtime. Then, at mealtim e givepraise for doing it right. O f course ,Mom and Dad should set th e rightexample. This phase of etique tte can beworked on for quite a whi le. Then goon to another area.

Dad's Place at the Dinner Table

A wise man once wrote, "W hereverDad sits is the head of the table." Howtrue.

Perhaps the family meal means moreto the father than to anyone else. Itgives him a chance to have his wholefamily gathered around him. Here is hisopportunity to set the example of stabil­ity and mascul inity chi ldren can look to.They see what it means to be the headof the household.

He can and should dir ect the conver­sation to make it pleasant and uplifting.H e should be sure topics of conversa­tion wi ll be .of interest to the wholefamily. Here is his opportunity tobecome more personally acquaintedwith his children and to let them knowhim better as well.

Here's how to bridge the gene rationgap ! And make it pleasant, relaxingand profitable too!

Dad can let the chi ldren know moreabout his work. Th ey could discuss theirschoolwork - activities, spor ts, recre­ation. Or they could discuss a fami lyouting - next summer's vacation, sum­mer work for the teen-agers, etc.

The re are scores of subjects for pleas­ant mealtime conversa tion . But it isimportant to make sure the conversationis pleasant . It is also importan t thatthere be order and not confusion at thedinner table. Here is where father canexercise prop er auth ority - keepingorder and directing the conversation.He must not allow unpleasant topics orcontroversial matters to come up at thetable. He must put a stop to allargument !

Mealtime should be a pleasant expe­rience filled with goodwill. This pro­motes family closeness and love.

Th e PLAIN TRUTH

Mother's Glory

Mealtime is Mother's time to shine.Here is her chance to express creativity.

W hen analyzed, it is apparent that acomplete dinner - prepa red and served- is akin to an engineering project! Itmust be planned in advance, then eachportion skillfully done so that allphases are completed in a coordin atedmanner. In other words, soup, salad,meat, vegetables , bread or rolls, bever­ages and dessert must be ready to serveat the proper time.

Add to this the infinite variety ofways one can decorate a table and youtruly have a masterp iece. A table settingcan be a work of art in itself. It shouldbe color-coordinated. Flower arrange­ments can be used to brighten andenliven the table setting . Th ese in them­selves are an expression of artistic en­deavor.

"'T he table is the point for familyreunion twice or th ree times a day, andnothing shoul d be lacking that we cando to make those meetings pleasant andcheerful. No decoration will suffice tocover untid y napery, dim glass, or onlypartly clean silver. All details must belooked to, and then a perfect whole maybe expected .' Th is advice taken from anEnglish Penn y W eekly dated 1896, haslost none of its validity ." (From thebook Table Settings, Entertaining, andEtique tte by Patricia E. Roberts, page54.)

Remember th is quote from GoodH ousekeeping magazine : "The essentialing redient in every successful meal ­the love you put into the planning andprepa ring of it."

All housewives should realize thatthe table setting and the way in whichthe food is served have an importantpsychological effect on the person eat­ing . Food appearance and table appear­ance can actually make the dish appeartastier and more palatable. It would dohousewives good to study proper andimproper photographs of table andfoo d settings in cookbooks.

You don 't necessarily need expensivefood, dishes, or decorati ons to makean attractive table. There are placesettings in many different price ranges- all can be used to good advantage .Just one rose, or flowers from your

June-July, 1970

yard or gard en can add immeasurab lyto your table setting.

Even on a picnic - using paperplates, paper cups and plastic dinner­ware - the table setting can be veryattractive and pleasing, adding muchto the enjoyment of the meal.

But the wife may compl ain , "What'sthe use of sett ing an attractive tablewhen my husband doesn't come homeon time ? Th e children and I just eatby ourselves." In many homes this istrue . But it is still good for the wifeand the children to eat at a pleasantand attractive table.

However the considerate husband willtry to be home at a regularly scheduledtime, or call his wife if he will be alittle late. This will greatly encourageher in her efforts in meal preparationand table setting.

Prayer of Appreciation

The finest way to start off the meal isto pause and take time to be thankful.Today people seem to forget th at every­thing we eat comes from the ground.And that it takes rain and sunshine tomake it gro w. Even animal products aredependent upon the vegetation thatcomes from the ground.

Th ere is On e who made this earthand who provides the rain and sun­shine. It is good to pause and givethanks to Almighty God for the foodwe eat, for our health and safety, fo rour home and for each membe r of ourfamily.

If the father of the family wouldhave the courage and leadership andhumility to set this righ t example ofstrength, he would gain much more ofthe love and admiration of his family- not only immediately but for years tocome.

We generally tend to be the samekind of parents to our children that ourparents were to us. And our childrenwill gro w up to be the way they havebeen taught through our rearing .

It is up to us today to give our chil­dren a home life of stability - ofwarmth, comfort , secur ity, closeness andlove. There is no better place to startthan at the dinner table.

Begin to make mealtime profita ble.Reap the benefits that come to thefamily tha t eats together ! 0

A P Photo

Floods, droughts, tornadoes-and now, oneof the worst earthquakes on record.

What does it all mean?

T H IS YEAR is only half over - yetit will go down in history as ayear of disaster.

Already, natural calamities - earth­quakes, floods, tornadoes, and heatwaves - have snuffed out more livesin 1970 than the fighting in Indochinaand the Middle East.

Cities Disappear

The awes ome earthqua ke whichrocked northern Peru on May 31 standsout as the most devastati ng single eventso far.

The full horror of the disaster is stillbeing pieced together as the tragic talesof destruction and carnage filter downfrom the nearly isolated Peruvian moun­tain towns.

This much is known. The total deathtoll will likely reach 50,000, making

the catastrophe the deadliest earthq uakein Latin American histo ry. Another800,000 have been left homeless - in apopulation of only 13 million .

The fate of the mountain city ofYungay - once Peru's tourist capital ­gives evidence of the full fury of thequake.

Yungay was literally erased from themap . Along with the bodies of 28,000hapless victims, Yun gay's remains lieburied beneath a thick sheet of mud .

The quake jarred loose a sectionof glacier and mountainside whichdropped into a nearby lake. A wave ofwater, mud and rock slammed intoYungay so fast its residents had vir­tually no time to escape.

To day, all that remains of the city arefive palm trees and a religious statueprotruding above the hardening mudpan. An aerial photograph of the city's

former site, released by the PeruvianGovernment, is labelled simply "Aquiestuvo Yungay" - Yungay was here.

Other nearby towns in the HuaylasValley suffered similar fates, thoughwith smaller death tolls. The head of anAmerican relief team, viewing the disas­ter which swept the mountain valley,said, "The destruction is utterly beyondbelief." U. S. Army Colonel Joe Beitlertold reporters, "I've seen a lot of war inmy time, but this destruction is fargreater than anything I've ever seen."

According to Beitler, the ruin result­ing from the quake and mudslides was"comparable only to the damage doneto Hiroshima by the atom bomb."

Quakes Around the W orId

The earth has been far from quiet.There have been quakes in many othe rareas.

Over 4,000 after-tremors have rattledWestern Turkey since the disaster whichstruck the town of Gediz and surround­ing villages in March. A total of 1,087persons were killed and about 3,000

-.--

were injured 10 the initial strike.

Three strong earthquakes in ninedays unnerved Manila residents in earlyApril. Filipinos, acutely reminded ofthe destructive 1968 quake, rushed outof their homes as shocks swayed tallbuildings.

An earthquake shook the Sovietrepublic of Kirgiz close to the borderof China's Sinkiang Province on June5, destroying 5,000 houses and leaving20,000 people homeless.

In April, strong earthquakes wererecorded off the coasts of both Alaskaand Mexico. Fortunately, no severedamage was done to populated landareas.

In continental United States, a seriesof mild earth tremors unsettled citizensof New York City. Four young scientistsstudying the causes of the earth­quakes have discovered a geologicalfault in the area. The formation liesbelow Lake Hopatcong in New Jersey,some 35 miles northwest of New YorkCity.

Tornado Rips Lubbock

Ever! bit as frightening as an earth­quake is a tornado. On May 11, a killer

Ju ne-July, 1970

LEFT : Sce ne s of the destructionwrought by a killer tornado thatstruck Lubbock, Texa s on Ma y 11 .RIGHT : Res iden ts o f G a lati,Roma nia , we re among 270,000Ea ste rn Europea ns left ho melessby the wor st floods in Euro peanhistory. Left, Ambassador Colteg. Photos

Right , W id. World Photos

tornado swept into Lubbock, Texas. APLAIN TRUTH news team was on thescene shortly after disaster struck. Hereis its repor t :

"W hat was uncommon about the'twister' that touched down about 9 :30p.m. May I I, was first of all its size.Called the 'Great Tornado,' it cut aswath of destruction one mile wide andeight miles long. Further, it did nottouch down in a rural area where therewere few people and buildings . Ratherits black arm reached down right in thevery heart of the city of Lubbock. W henit lifted, more than 20 of Lubbock's161,000 residents were dead and morethan 1,000 were injured - hundredsseriously enough to require hospitali za­tion.

"W hen PLAIN TRUTH reporters andphotographers arrived on the scene thenext day, they discovered that facilitieson one side of the airport had been dev­astated. More than 100 light aircrafthad been twisted, bent and broken . On eentire row of hangars had been tornfrom the ground and lay in a crumpledheap .

"The roads into the city were litteredwith debris and freque nt detours werenecessary. Police and Nati onal Guards­men were patrolling the area and keep­ing an eye out for looters - some ofwhom had begun their dirty work evenbefore the wind had fully subsided .

"The 'Great Tornado' had snappedpower and communication poles likematchsticks, made flying razor bladesout of corrugated roofing, pull ed steel"I" beams from their anchors, flippedhuge tractor-trailer rigs with mockeryand made a shambles of man's 'orderly'system of water, power and commu­nications. Tall buildings in the city cen­ter - including a 20-story skyscraper- were left windowless, pocked andscarred by the debris-laden wind andlemon-sized hail. 2,500 square blocks

FLOODS...

had been damaged and estimates of thedestruction indicated at least a $100million loss. Some officials felt that$200 mill ion was a closer estimate.

"The city was declared a disaster areaand immediately government at alllevels, as well as private organi zationsand individuals , pitched in most com­mendably to offer aid. As the long,painful task of recovery began, wecould not help but wonde r how manywere stoppin g to ask themselves whysuch disasters occur - and what it allmeans."

Rampaging Floods

In Eastern Europe the story has beenone of floods - the worst in Europeanhistory.

In Romania the Danube River, swol­len with rainwaters from its engorgedtributaries has been responsible for theloss of 200 lives. More than 270,000have been evacuated from their homes.

Over 39,000 houses have been dam­aged or destroyed, 1,200 villages flooded,

over a million acres inundated ­more than the area of Jamaica - andnearly 600 bridges swept away. TheDanubian floods so far have robbedRomania of 11% of its grain and vege­table crop this year. Many thousands offarm animals have been drowne d.

D isasrrous D rough tin South Africa

In stark contrast, the Republic ofSouth Africa is undergoing an unprece­dented drought. Reports a newspaperfrom Port Elizabeth:

"Countless cliches from 'dehydrati on'to 'devastation' are associated withSouth Afri ca's drought years, but theclimatic scourge of today in the once fer­tile land south of the Limpopo [ River]is no figure of speech. It is a stark,terrifying reality' uritborct eqtral 11/

bistory,

"It is difficult to compare the greatdrought of 1933 with today's position .Conditions, other than climatic, were so

[Continued 0/1 page 46)

The Solution to a

NO DEPOSIT,NO RETURN

SOCIET Y

by David Jon Hill

What are the consequences of an American culture throwin gawa y more than most other cultures produce? W here ;s

tod a y's life style leadi ng us? Find out how YOU can help .

No SOCIETY in the history of man­kind has produced as muchgarbage as today's Anglo­

American culture . Never before have somany thrown away so much - with solittle though t or concern about the con­sequences. It appears that we are eagerlyfinancing and fulfilling, ourselves, theSoviet threat of some years ago : "W ewill bury you !" - as we seem deter­mined to inter ourselves in our ownwastes !

Bottles, bottles everywhere, and after

just one drink. . . . Use it once andth row it away: beer bottles, pop bot­tles, baby food bottles - BILLIONS OF

. BOTTLES. "Dead soldiers" is a commonterm for used bottles, and it looks likethat term is ever more apropos in thewar of pollution. The only catch is: thedead soldiers are winning !

Can It!

Is there anything you can't can?Just because you can can, should you

can?

This year Americans alone will throwaway more than FI FTY BILLION CANS ­

that's fifte en cans for every living personon the face of the earth! Cans (ortins) are very seldom manufactured tobe reusable. Cans preserve things forus to use - they also preserve them­selves in a nearly immortal manner thatis of no use at all ! Add to this the non­degradable waste from over fOllr billiondollars' uiortb of plastic jars and bottlesevery year - they are of no use afterone lise either!

Forget the nearly inestimable tonnag eof regular packaging waste. For theUnited States alone you'll have to addto the junk pile about eight million oldTV sets, another eight million autos thatwon't run any more and have to be

Ambassador College Photo s

disposed of in some manner. Along withthose cars you'll have to get rid of onehundred mit/ion old tires that don't havea mile left in them, but are still goodfor a thousand years with little decay.

With all of this great garbage wehave just begun to pick at the surface.Industrial wastes, agricultural wastes,household, commercial and municipalwastes must be added. Throw in thedaily paper and the odds-and-endswaste and you come up with theastounding figure of over ONE HUN­

DRED POUNDS OF GARBAGE PER PERSON

PER DAY that has to be disposed ofin some manner in today's Anglo­American society ! That's over 18 tonsper person per year!

The trash you put in your garbagecan for the local sanitation crew toremove is the small - about 5% ­visible (but not for long) representa­tion of the total amount of refuse neces­sary to maintain you in the life to whichyou have become accustomed.

Some of the Consequences

At the beginn ing of this decade awave of popular interest has beensparked by the sudden recognition ofthe fact that mankind is rapidly turninghis small planet into an uninhabitablegarbage dump! In all too many areasthis knowledge has been quickly trans­formed into a political football. Butserious scientific studies from nearlyevery field are pouring data into man's

total fund of knowledge which indicatesthat noth ing can really be thrown"away."

For many decades we threw our gar­bage "away" into swamplands and mar­shes. This caused us to realize, a littlelate, that a delicate balance in naturehas been upset. Entire species of ani­mals disappeared. Entire industriesbased on harvesting the animals andfish life that the marshes produced wentout of business.

We dumped industrial, human andagricultural waste into our massive riversystems beautiful rivers whichseemed so powerful, untouchable, inde­structable. Then we discovered the awe­some destructive power of collectivehuman beings ! Multipl e thousands ofmiles of waterways became too pollu tedto drink without massive doses ofexpensive cleansing chemicals - toolacking in oxygen and other life-givingelements to support the life of com­mercial or sports fish - and finally soloaded with too many salts and otherharmful chemicals that they become un­fit even for irrigating agricultural fields.T hose streams sluggishly make their wayto sea to contribute their deadly "fall­out" to the ocean.

We dumped untold tons of evil­smelling particulate matter, that cor­roded and besmirched everything ittouched, into our air until each greataccumulation of human beings - calledcities - has its own pall of smog that

signals its presence even to astronautsin deep space!

The mighty ocean seemed able tocleanse itself of any refuse we wantedto throw "away" - from the accumu­lated waste of human sewage to themultiple millions of barrels .of oil spil­lage, both deliberate and accidental. Butnow we begin to see that even the oceanhas its limit . Entire coastal areas havebeen denuded of all animal and vege­table life by indiscriminate dumping ofhuman trash , dregs and rubbish. Entireindustries price supported by the sea,from commercial fishing to tourism,have in all too many areas gone bank­rupt - a tragic return on the depositman didn't think he was making.

So the consequences are beginning tobe noticed. We notice we don't haveclean air. We notice we don't have purewater. We notice we have less and lessproductive land . W~ notice that theentire ecological web of life has beenbrutally ruptured!

In short, we notice that we do 1I0t

like the product of our way of lif e,!

What Can Be Done?

Noisy efforts on every hand are beingmade to fight the consequences of ourlife style - our polluted environment.Politicians of every ideological back­ground imaginable all seem vociferouslyi~ agreement with the fact that some­thing must be done, and done soon, tocorrect this pollution trend before we

26 Th e PLAIN TRUTH

TEN Ways You Can FightPollution

1. DON'T LITTER. Teach your fam ily nat to litte r - fro m the car, sidewa lk, camp­sit e , at work, school or hom e . It cost s 30c of your ta x money to pick upeach ro adside beer can (This does not include d ispo sing of it), and the av eragemile of highway has 590 such be e r cans - and 770 paper cup s, 730 cigarett epa cks, 360 bottles, a nd 90 be e r cartons. Motorists drop J5,000 pi eces per mileper year in Ame rica. What a savings of sce ne ry AND mon ey if we All QUITL1TTERINGI

2. DON'T USE N ON-DEGRADABLE PACKAGING. You, the co n-sumer, have unlimite d po wer to change the packag ing ind ustry. The plasticbags which cho ke fish and fowl to dea th, the styrofoa m pac kaging a nd pla sticcon laine rs which defy dest ructio n, the plastic bee r ca n loops whic h hav echoked sea bi rds to death, and all form s of " immorta l p la stics " whic h ar eused o nly o nce then d iscarded, can be used NOT AT All if e nough peopleref use to buy products co nta ined in them .

3. BUY ONLY DEPOSIT BOTTLES. Each returnable-t yp e bottl e is used tomake 19 ro und trips befo re re tiring . Most of today' s bo ttles a re jun ked altero ne usa ge. The po wer of the con sum er ha s al rea dy been d isplayed he re , a sthe bo tt le indu str y ha s cha ng ed thei r $7 .5-millio n advertising program fromstre ssing no -deposit bo ttles to stressing DEPOSIT bottl es.

4 . TEACH THE CLEANLI NESS HABIT to you r ch ildr en, fro m infancy up ­ward. II chi ldren have the habit of p icking up a lter them selves, thro wingthings into the was te basket O NLY, not thr owin g a way ite ms tha t ar e STillUSABLE, they will not incre ase the " per ca p ita " tra sh tha t ex pe rts a repr edic ting by 1980.

5. PICK UP LITTER. Of co urse it wo uld be impossibl e for just a fe w pe o ple topick u p all the litter. But yo u ca n make your wo rld nea te r than when yo ufound it. Pick up litter ar o und yo ur hom e, your ya rd , yo ur office , yo ur school,your cam psite or mote l room; do n' t throw ga rbage under your theater seat orbaske tball b leacher.

6. BUILD LIFE INTO YOUR CAR. O ver 7 million ca rs a re junke d ann uall y,many of them aba ndon ed by the roadsi de . Tha t' s two tons of po llut ion thatcan be prevented by a litlle care . The ave rage ca r co ming ou t of Det roit ha s atotal life -spa n of six ye a rs (it was 10 years a decade ago). Much of this isO UR fa ult. Wit h ca reful driving and main tenance, a nd limiting ou r tr ips to thenecessa ry o nes, we co uld doubl e the life of our ca rs. And whe n it we a rs o ut,sell it to a steel scra p agent, DO N'T ABANDON IT!

7. RECYCLE YOUR N EWSPAPERS. On e ha lf of all ho useh old tra sh ispaper or pa perboar d pro du cts. Much of th is is newsprint, with a Sunda yedition in a large city wei ghing as much as 5 poundsl Ma ny paper companiesa re beginning to rec ycle newsprint for un limit ed reu sage. For every 1 18 poundsof o ld newspaper s you ret urn, yo u save one tree, say the compa ny spokesmen .The San Francisco Examiner reports, "The on ly 'X' in this equa tion is thewillingness of individua ls to save o ld newsp aper s as a person al contributio ntoward preservati o n of the qu ality o f the total env iro nme nt" (Ap ri l 26, 1970,p. 24). II your ci ty do es na t have such a se rvice, write to your news pa per.Co ntribute your pa pe r to the m, to re scue more trees from bec o ming more tra sh.

8. START A COMPOST HEAP. less tha n one pe rce nt .o f municipal tra sh iseventually composted, but a much larger pe rcen ta ge of your hou sehold tra shcould and SHOULD be. Organic ma terials - eg g she lls, meat by-prod ucts, fruitand vegetable waste, etc. - should be retu rned to the soil by natural mean s.learn the princi ples o f com posting and build a compost pile in yo ur ba ckya rd .But be ca refu l to foll ow pr o pe r hea lth rules in com posting. Che ck with citya uthor ities for local re g ula tio ns.

9. BUILD CRAFTSMANSHIP into what you ma ke . If YOU wo rk in a factory,or if you wo men make clothes o r cra lt s at home , bu ild a lo ng life into whatyou make . If All o ur manufactured prod ucts were constr ucte d wit h care,a great num ber o f TV se ts, clothes , car s, a ppl ia nces, a nd other pr e matu relydefective items would not enter the tras h hea p so soo n.

10. RECYCLE AS MANY ITEMS AS YOU CAN. This applies noton ly 10 newspapers, bu t a multitude of items . Vari ous co mpan ies buy oldno-deposit bottles or aluminum bee r ca ns fo r '12 q' each . O ther organ iza t ionshave "paper d rive s." If your clothes, toys, or fu rn iture ar e o ld but usable ,don 't "junk them ," but co ntr ibute them to some cha ritab le g roup which ca nco ntinue USING the items. Before jun king any ite m, ask yo urself, "Can thisbe used aga in? " Once it e nte rs the garbage ca n, no bod y uses ill

June-July , 1970

suffocate and strangle all life on theearth.

Groups from every walk of life, busi­ness and industry, education and sciencehave reacted with teach-ins, seminars,be-ins - and the great, massive effort ofApril 22 , Earthday! All too often theseefforts fall into the same category as thecliche about the weather : Everybodytalks about it but nobody does anythingabout it!

Every manufactured product - parti­cularly those most guilty of pollution ­will probably now be advertised, in thelight of this consciousness of environ­mental garbage, as a dedicated stepin the direction of cleansing the earth!Following the same pattern as otherwarnings which have been given in thepast, these responses to the consequenceswill be no more effective than theresponse to the consequences announcedregarding the dangers of cigarettesmoking. If you can remember thatfar back, you will recall that everycigarette company immediately ' cameout with activated, surefire, live char­coal, super gastrap filters! Advertis­ing assured the public that these fil­ters stood as a firm guardian betweenany cancer-inducing product and thecustomers' vital organs. Hundreds ofmillions of words later, and hundredsof billions of cigarettes later, the grimtoll of smoking-i nduced deaths stillclaims many more than a thousand livesa day! Yet by now - incredible as itmay seem - so many other , andmore massive evils loom on the horizon- nuclear annihilation, the populationexplosion, worldwide famines, crime inevery category, race riots and generalcivil disorder , etc. - that the cancerthreat from cigarette smoking seems todim to insignificance.

I am not saying, "It's no use wor­ryin' noth in's gunna turn outall right!" Not only is there somethingwhich can be done about this pollutionproblem - but I can confidently tellyou on the highest of authority thatsomething WILL BE DONE ABOUT IT !

Something totally effective- and soon.

Who Knows What theFuture Holds?

Everybody seems to be getting into theprophecy game - politicians, Students,

AnimalWastes

Pounds

4MineralWastesHousehold ,

.c;omme rcia l,a~ icipal

_rl

Fed eral andIndustrial

,. Waste/

6

100 Pounds Per Person Per Day

GROSS NATIONALGARBAGE

Source: Bureau of Solid Wa stes Management

Total "Gross National Garbage" produced each year in the U.S. tops 3.5billion to ns - or abou t 100 pounds per person per day! Only seven of.those10 0 pounds are perso nally generated household waste. The rest IS the"invisible" waste of our affluent - and effluent - economy.

educators, scientists. The general con­sensus of all these prognosticatorspaints a pretty gloomy picture. Theworld scene painted by their frighten­ingly accurate forward projections ofcurrent trends vividly portrays a worldof total cataclysm!

All point to this decade as the DEC­

ADE OF DECISION!

If we make it through these nextten years, the consensus is, then wemay have a chance to restore somesemblance of order, of health, of pros­perity in the world again. But there arean awful lot of ifs in the projections. IFthe entirety of mankind is not wipedout by nuclear war. Or germ war. Ornerve gas war. If we can somehowdouble and then triple the productionof food and forestall the deaths of bun­dreds of millions in massive famines. Ifsimple laws of hygiene and medical sci­ence can continue to stand as a thin bar­rier against the overwhelming ignoranceof the great bulk of mankind and thecarelessness of the rest in this tidalwave of pollution, then we can preventvast, worldwide pandemics of diseases- such as bubonic plague and death­dealing dysentery diseases, Asian super­flus, rabies, and hoof-and-mouth diseasein cattle.

All these predictions are made withsober, yet alarmed shock, by many

groups of people who begin to see thehandwriting on the wall . Yet theseevents were long ago forecast and putdown in writing to forewarn tt s of mas­sive problems before we came to thistime and finally recognized them inhigh gear! But basically, the bookin which th ose statements were writtendown has been rejected by mankindas a whole. Most feel it has no practical,serious application to real, daily life.Without shocking too many , may Isimply say that Book is the Bible.

If you could be carried back 2000years to the time of Christ - if yOIl

were given the opportunity to writedown, in a form which would remainpermanently available to mank ind , asuccinct warning (i n 300 words or less)of the vast pr oblems th at present them­selves to mankind today - would yOIl

do as well, using simple words whichwould have meaning in every age, indescribing today's world conditions asthe words of Matthew 24 ?

Good News

That chapter in your Bible outl inesthe major crises which would be today 'sseething worldwide problems, pr ophe-

sied by Jesus Ch rist as loud alarms thatwould signal His return to th is earth.Fortunately that prophecy in Matthew24 goes beyond the dark and hopelessstatements made by sincerel y alarmedand educated men today. Matthew 24not only offers hope of a solution to theproblems, but absol utely promises thatsolution with the same authority andabsoluteness as the prophecies of theevils wh ich must come before the solu­tion! Read it sometime.

So on that Authority of all author­ities I can confidently tell you thatrather than seeing our earth by the turnof the century as a burned-out chunk ofcosmic cinder floating lifelessly throughspace, dead by the hand of its high estfo rm of intelligence - that rather, by

the turn of this century, the ent ire atmo­

sphere of this earth will have been

cleansed and retu rned to the pristine

purity of the Garden of Eden. That allthe water on the face of the earth, now

polluted by man 's greedy way of li fe

will be returned to the sweet, fre sh,

life-g iving substance it was created to be.That all the tortured land will be

restored to a beautifully productive

28

state. That the last war will have beenfought. That every nation will live inpeace with every other nation under aworldwide government!

What Can YOU Do NOW?

But is there nothing you and I cando, now? Am I saying we should leaveit all up to God?

No!

Granted, only Go d can solve all ofmankind's p roblems! And God plans tosolve all of mank ind 's problems ­soon .'

N o, I do not advocate the reasonin gtoo many use in too many instanceswhere the evils are abundant. The ideaseems to be in everybody's mind ­"What good is it for just one person totry to do things right in a world gonewrong?" Everybody tries to get theother fellow to change. When will weair learn that you can't control othersbut you can control yonrsel] ? Each of ushas an indiuidtral responsibility. Thereare things each ind ividu al can do.

There are ten things listed in the boxon the previous page that you can dothat will help solve this pollu tion prob­

lem. It may seem a small th ing, butsomebody 'has to make an effort some­where. Even though you as only oneind ividual do it, your effort reallyinvolves more than just you as an indi ­

vidual. You do not pollute. You helpremove the pollution of others. Andyou are an example to those who seeyou.

.N ow, am I kidd ing myself intothinking that YOllr lone action 'and my

lone action will solve the wo rldwide

problem ? N o, I do not th ink so. Theworld , in all probability , will have togo through the sad pro phecies of bothman and God. But th ank Go d, Godgives definite promise of good news onthe other side of the bad !

What Really Counts

Our hum an problem is not measuredin bottles and cans, plastic jars and oilspills, polluted rivers and ster ile oceans.

The human problem is the attit ude, thenature which produces these signs ,which are mere evidence of its evil.Where each of us must change, and

Til e PLAIN TRUTH

wher e we each stand alone, where weare not judged by what the worldaround us does but by what we individ­ually do is in our att itude, our character,our fr ame of mind, our bent and way oflife.

What causes us to be a no-deposit, no­retu rn society is the fu ll expression ofour human nature! That nature wantsto get and never give. In additi on, thatnature wants to get for nothing.

The something-f or-nothing society,the go-now-and-pay-later society, theget-yours-wh ile-the-getting-is-good soci­ety is motivated by an attitude of totaldisregard for the laws God obviously setto keep nature in balance. And, more

important, it's motivated by a totalignorance of spiritual laws that sameGod set in motion to cure the cause ofour no-deposit, no-return society !

W e have been led through a material­istic and commercial fantasy to believethat the good life consists of the abun­dance of things we are able to havearoun d us. IV e have got what we

wanted.' As a civilization we haveaccumulated around us more thingsthan we know what to do with:

hence a gar bage society! We don't like

the garbage. We don't like the con­

seqllences of the way of life that led tothe garbage. But we still insist on livingthe way that produces the result wedon 't like!

It is not really a no-deposit, no-returnsociety. There has been a fantasticdeposit - labor, energy, industry,mater ials have gone into producing

more garb age than any other societyever created ! N ow our no-deposit phi­losophy has returned to us the divi­dends we do not want. It is thementality which is the cause behind the

problem that we see in the consequencesabout us that must be changed. It is thementality of a no-deposit, no-return soci­ety wh ich must be altered - and it canbe altered in y01l as an individual if yourespond t o this reasoning.

Obvi ously all the answers cannot begiven in any one article. If you are

interested in more of an in-depthanalysis of today's world problems inthe light of spiritual knowledg e fromGo d's W ord , the Bible - if you are

J une -July, 1970

interested in solutions offered withoutapology, withou t denomin ational prej ­udice, fra nkly and pl ainly from thepages of YOllr Bible - then you shouldbe reading TOMORROW'S WORLD. T heGraduate School of Theology of Am­bassador College pub lishes, free ofcharge, a monthly mag azine (bi -monthlyas is The PLAIN TRUTH for the remain ­der of this calendar year) called The

Go od News of TOMORROW'S WORLD.

In his "Personal from the Editor"section in last issue of The PLAINTRUTH, Mr. Herbert W . Arms tronggave this br ief explanation of the star­tling growth of this new magazine :

"The new TOMORROW'S WORLDmagazine was designed originally , whenstarted last June, to serve the 125,000regular contributors wh o were sup ply­ing the financial needs of this Work.But after issuance of the first numberwe felt that many others - readers ofTh e PLAIN T RUTH, and listeners tothe worldwide broadcast, The WORLDTOMORROW, woul d also want to receivethis sparkling new magazine of Biblicalunderstanding, edited by the GraduateSchool of Theology of Ambassador Col­lege. We offered it. The circulation sky­rocketed. In these few months it hasgrown from the initial 125,000 copies tonearly half a million - 47 5,000 copiesthe last issue - 350,000 new readersbeside contri butors ."

I invite you to join the more th ana million interested read ers of TOMOR­ROW'S W ORLD. Interested because theyfind the hypocrisy of tod ay's worldstripped away and the positive solutionsto practical pro blems in straight-from­the-shoulder Bible answers ! Some ar­ticles in the current issue : "Is T her ea Conspiracy Against Fatherhood ?","Christians H ave Lost Their Power ,""Lent, Ashes, Easter, Rabbits and Eggs,W hat's it all about ?" plus 16 morepages added in this anniversary issueintroducing new features: "W hy Today'sW orld Is in Revolt - and the An­swe rs !" , " Science vs. Theology ,""A nswers to Your Questions" and muchmore.

If you are not afra id of the Bible andits power in the Space Age, ask for YOl/rTOMORROW'S W ORLD, today .' It 's free ,of course. 0

Ambassador College Photo and Wi de World Pholo

by Paul R. Ehrlich

The earth faces a crisis of staggering dimensions. Biolo­gists and population experts speak of the "Death of the Earth."Warni ngs of impending global famine , killing hundreds ofmillions, have been sounded. But why? Just where do westand, today? How urgent is the crisis? What really lies ahead?

Dr. Paul R. Ehrlich of the Department of BiologicalSciences, Stanford University, author of The Population Bomb,recently addressed a " W orld Hunger Conference" in Ana­heim, California . He spoke emphatically of the grave tragedythat lies ahead - unless massive action is taken now.Dr. Ehrlich has condensed that address for inclusion in ThePLAIN TRUTH. In this article , we present his frighteningwarning, which deserves im mediate attention and act ion!

AT TH E MOMENT we have 3.6 bil­.Ll.. lion people in the world. W e

are adding 70 mill ion moreevery year. That number will soonincrease to 80 million more peopleannually.

In all the wars of the Un ited States- that is, the Revolutionary War, theWar of 1812, the Mexican W ar, theCivil War , the Spanish-American War,World Wars I and II, Korea, and the

Vietnam W ar - we have had roughly600,0 00 battle deaths. World popu­lat ion growth makes up that numberevery three days.

If cu~rent world population growthrates are projected , preposterous figuresare reached almost instantaneously . Ifwe continue growing at the rate we'regrowing now, there will be seven bil­lion people in the year 2000 . About 900years from now there would be a thou -

sand people per square foot of theearth 's surface; about a thousand yearsafter that there would be a weight ofpeople equivalent to the weight of theearth; and a couple thousand years afterthat the ent ire universe would be solidpeople, and the ball of people would beexpanding at the speed of light !

But we are already in grave troubleright here and now. The world popu­lation is doubling at a rate of onceevery 35 years.

Doubling Populations

In the so-called underdevel oped coun­tries - which would be much morehonestly called the never-to-be-developedcountries - the population doublingtime ranges around 20 to 25 years.

Contemplate for a minute what itmeans for a nation to double its popu­lation size in 20 years - as, forinstance, Honduras is doing at themoment. If those people are going tomaintain their present qual ity of life,every amenity for the support of peoplein that country will have to be essen­tially dup licated in 20 years. Thatmeans where there are two dwelling

30

units today there will have to be four in20 years. A road with a certain capacitytoday will have to have double thecapacity in 20 years. It will be necessaryto double farm produc tion, doubleimpor ts, double exports, and so forth.

Th e job of doubling everything in 20years would be a colossal one for anation like the United States. The verythought of a country like Hondurasdoubling everything in 20 years is sim­ply preposterous.

As Professor Georg Borgstrom ofMichigan State University wrote, theworld is basically a worldwide networkof slums with a few islands ofaffluence , Roughly only 15% of thepeople in the world have anything sim­ilar to the quality of life that we have.

Starvation NOW!

One thing people often say to me is,"W hen is this popula tion-food crisisgoing to be upon us?" For about ten totwenty million people in the world lastyear, it has been upon them, stompedthem into the ground, and moved on.Last year between ten and twenty mil­lion people starved to death.

But some d ogm at ically assert,"Nobody starved in Indi a last year."It' s quite true if you check Indi an vitalstatistics you will find no column thatsays "starved to death." N o country inthe world will admit that its citizens aredying of starvation. People get weakerand weaker from hunger or malnutri­tion and then die of a common cold or afestering hangnail and are chalked upin the mortality columns under "com­mon cold" or "festering hangnail." Butthere is only one rational standard ofdeath by starvation: anyone has starvedIto death who would have lived if hehad had an adequate diet.

How many people in the world havean adequate diet today? It's very diffi­cult to say. But somewhere between oneand two billion of the total 3.6 billiondo not. An inadequate diet means oneor both of two things : either unde r­nourishment - that is, the individualreceives too few calories - or what isperhaps more serious in the world ,malnourishment, usuall y in ad equateaccess to animal protein, or otherhigh-quality protein.

Protein malnour ishment may be the

The PLAIN TRUTH

most pressing nutritional problem inthe world today. If pregnant womenand very young children do not receiveadequate protein in their diets, the chil­dren grow up mentally retarded.

So there is a very serious food prob­lem right now. Right now we are notmanaging to feed adequately more thanhalf of the population of the earth.

Environmental Deterioration

I wish I could tell you that the onlyproblem we face is an imbalancebetween food and people. But it's notthat simple. Overlying the whole situ­ation is the general problem of envi­ronmental deterioration.

We are utterly dependent on theecological systems of this planet for allof our food. We are also dependent onthem for our waste disposal, and, ofcourse, for our oxygen supply. Our verylives depend on this complex of systems- and what are we doing to them ? Justabout everything you can think of.

We are dosing the environment withmaterials that poison virtually every­thing. Some of these poisons areextremely persistent and are absolutelyeverywhere!

Changing Clim ate

One of the main things that we aredoing is changing the climate of theplanet. We are accelerating climaticchanges in all sorts of ways. The cli­mate of the planet depends primari ly onthe heat balance, the balance betweenincoming and outgoing solar radiation .Adding carbon dioxide to the atmo­sphere , which we have been doing at amerry rate since about 1870 'by burningfossil fuels, tends to warm the entireplanet. The average temperature roseconsiderably until about 1940, and thenthe trend reversed. We now have acooling trend which most meteorologistsblame on the amount of particulate pol­lution that has been added to theatmosphere.

Pollution is now absolutely world­wide. There has been a 35% increase inthe particul ate polluti on over MaunaLoa, on the Island of Hawaii. There isa veil of pollution that covers the entireplanet. A recent UNESCO conferenceestimated we have about 20 years beforethe atmosphere shall have become so

June-July, 1970

polluted that the whole planet will startto die.

Some meteorologists think the SST(supe rsonic transports) will make 100percent cloud cover over certain areas ofthe planet. Th ere already is an increasein cirrus cloud cover from the contrailsfrom jet aircraft. Moreover, the carbonin jet aircraft exhaust catalyzes thedestruction of ozone in the upper atmo­sphere. The presence of ozone is ourprotection against being fried by ult ra­violet light coming in from the sun .

All these things affect humanity invarious ways. But the major effect theywill have is to change the climate inrelation to agriculture. Agr iculture inmost parts of the world is utterlydependent on the local climate. Peopleare extremely conservative in their agri­cultural practices. Very often theirentire lives are interwoven with theirideas about agriculture and these ideasdo not change rapidly. So even in areaswhere the climatic change is for the bet­ter, there will almost certainly be areduction in agricultural productionaccompanying a climatic change. One ofthe more ominous thin gs we are doingto the environment is changin g the cli­mate of earth at a time when we arealready ultra-marginal on our food pro­duction as far as the world as a whole isconcerned.

T he "Green Revolu tio n"

Another example is the green revolu­tion. What does the picture really looklike?

There have been some spectacularyield increases in a few areas. Thes ehave been partly due to the high -yieldgrains and partly due to good luck withthe weather in most areas. 1968 was aspectacular year in Asia for rice prod uc­tion. However, there was a 2% absolutedrop in food production dur ing thesame period in South America, wherethe growth rate of the population isalmost 3% a year. But the increase fro mthese grains cannot be depended on tosave humanity . It is impossible that itwill buy us more than 20 years of con­tinued population growth.

Why?First, there are all kinds of economic

problems. Th e high-yield grains do notproduce high yields unless they are

June-July, 1970

properly fertilized and given plenty ofwater. Where will an undevelopedcountry get fertiliz er? They can buildfert ilizer plants. But building fertiliz erplants requires capital. If they do notbuild fertilizer plants they must buy fer­tilizer overseas. That also requir es capi­tal. Once they have fert ilizer it has to betransported to the fields, in trucks or byrailroad. Trucks , railroads and farm ­roads also must be built or purchasedwith capital. One thing poor, hungry,and fast-growing count ries particularlylack is capital.

Agricultural development involvesmuch more than new seeds. Supposeyou bring in the few agricultural tech­nicians available, take whatever fert il­izer there is, take some of these highyield grain seeds, find the most progres­sive farmer in the area - one of thepeople who will be willing to give uphis previous farming ideas and acceptthe new ideas - and subsidize him sohe can put in more tube wells for waterto irrigate. He plants these grains, heuses the fertilizer and, of course, helearns how to use chlorinated hydro­carbon pesticides to kill the pests. Andhe gets a very fine yield.

What happens then ? Prices drop inthat area, because starving peopleunfortunately often do not generatedemand. They have no money to buythe food they need. The grain must betransported to where there is a marketfor it. That requires roads.

It all boils down to the complexproblem of overall deve lopment!

Getting high yields the first year orso from new varieties is not an agricul­tural revolution. It is necessary to havethe fertilizer, the water, the agr iculturaltechnicians, the transport systems, andto convince the farmers who were notprogressive enough to use the gra insduring the first year. These are the eco­nomic problems.

Wha t about the biological prob lems ?When high-yield gra ins are developed,it is done by a process of selection. Inother words, every generation the plantbreeder plants seeds from the plantsthat produced the highest yield andeach generation produces more andmore yield. Now in this kind of gamein biology no one gets something fornothing. When high yield is obtained,

32

something must be g iven up. One of thethings that's usually given up is proteincontent. Since protein malnutrition isprobably the most serious food problemin the world, the high -yield grains maybe no solution at all from that pointof view. Another problem is that pestsjust love the closely packed stalks andfibers of the Filipino rice ( the new IRSrices) . Pest problems have alreadybegun to develop.

Here is the usual cycle of pest con­trol ; it has been repeated time and againin the world. The first year crops arecoated with pesticides and the pests dis­appear . At the same time, although thefarmer doesn't notice it, the littl e crea­tures that eat the pests also disappear.Th ey are killed off entire ly. They havevery small popul ations to begin with.The second year there are a few morepests around - the offspring of thosefew that were resistant to the pesticide.Th e next year there are a few more.

Usually it takes about five yearsbefore the pests are back where theystarted. At this point, they are utterlyresistant to the pesticide. But the situa­tion is worse than before, because thenatural cont rols are no longer around.

This has happened time and time andtime again . Therefore, the fact thatthere are very high crop yields at first,when new high-yield grains are intro­duced, is exactly what everybody pre­dicted. But it is rid iculous on biologicalgrounds to assume that the yields willremain that high.

I am not against trying to increaseyields in tropical areas. This is certainlyone of those things that we should bedoing. But our efforts until now are adrop in the bucket. We should have bil­lions of dollars going into training theagricultural techn icians, developing thefarm roads, educating people how tocontrol pests without destroying them­selves, and so on. The grain seeds aloneare not a revolution .

"Food From the Seas"?

Wh at about the immense riches ofthe sea? The deep sea, roughly 90% ofthe area of the ocean, produces nothingin the way of fish - less than one per­cent of the world's fish catch comesfrom the deep sea.

Immense riches of the deep sea, as far

Tbe PLAIN TRUTH

as mankind is concerned, are simplynon-existent. Virtually 100 percent ofour fisheries' yield is from the 10% ofthe sea that is along the shores, withrare exceptions. There are a few spotsfur ther out that happen to be rich withnutrie nts for one reason or another. Butfor the most part we depend on yieldfrom the water close to shore.

W e are getting from the sea, now,about sixty million metric tons a year.Ten millio n tons of it (one sixth)comes from the Peruvian anchovy fish­ery alone. Mar ine biologists estimatethat , if we did everything right, wecould get from the sea a sustainableyield of a hund red million metr ic tons.That means, if we do everything rightand if the population continues to growat its present rate, there will still be acontinual per capita decline in the foodwe get from the sea.

But far from doing everything right,we are over-exploiting the stocks andsimultaneously polluting the sea. Evenif we stopped over-exploiting the fish­eries and stoppe d the pollution, wewould probably get less food out of thesea over the next few decades than weare getting now. It will take time forthe stocks to recover and for the effectsof pollut ion to wear off. But we are notyet moving toward either goal.

What Is the Solution ?

First of all, the attitude that over­popula tion is a problem of hungrypeople in the rest of the world and nota problem for Americans is sheer rub­bish. The birth of every American babyin the middle class is at least 25 timesand, by many standa rds, 50 times thedisaster for the world as the birth of anIndian baby or a ghetto child. Why ?Because we, the affluent people in theUnited States, the Soviet Union, andW estern Europe, are the snper-pollstorsand the SIIper-COnSJl111erS of the planet.

The United States alone plans to useall there is of several non-renewableresources before the early part of thenext century is gone. We are six percentof the world's people but our annualconsumption now is about 35% of allthe raw materials consumed on the faceof the earth.

But we are not only consuming at adisgusting rate, we are also coating the

June-July, 1970

earth with pesticides. We know muchbetter ways of controlling pests than arenow used. The only ones who benefitin the short and long run, in the pestcont rol business today, with rare excep­tions, are the petro-chemical industries.It's a losing game for the farmers, andit's a losing game for us.

The U. S. is badly over-developed. Asmany economists have pointed out, wemust do something about it. W e mustshift from a "cowboy economy" to a"spaceman economy." We must startrecycling our resources, not dispe rsingthem. We could very dramaticallyreduce our use of the world's resources,if we tried.

W e also must dramatically reduce thesize of our population. One of my Stan­ford colleagues asked the followingquestion : "How many people could theworld suppo rt if everybody lived thelife of the average American, ignoringthe problems of environmental deterio­ration and resource depletion ?" Theanswer: less than a billion!

If we are going to save the world , wemust start at home. We must stopbreeding ourselves off th is planet.

Population control will require a lotof effort. We must not only cont rolpopulation size, but help, in every pos­sible way, underdeveloped nations toachieve agricultural development. Every­body in the world , hopefully, will beable to have an adequate diet, adequatehousing and a reasonable quality of life.

I know that these are utopian plans. Ithink the most ironic thing about theworld situation today is that the timehas finally come when the only realisticsolutions are the kind that we used tosay were unrealistic or utopian !

People often ask me whether I'm anoptimist or a pessimist. And my answeris rather simple! We are in deeptrouble.

I tend to be very optimistic that wecould do a lot. But I'm very pessimisticabout whether we will. People still havethe attitude that we can stand aroundon a boat and tell another passenger,"Your end of the boat is sinking."

It really rests on all of us. If you say,"It sounds terrible, but it can't be thatbad - life is still full of fun in the sun- there can't really be any prob lems"- then we'll have had it. 0

hal YOU candO •••TIMEtY Tips and Helpful Suggestions for YO U and YOUR fAMlt Y

• Home Improvement andReal Estate Fra udHome imp rovement frauds cost Americ ans from five

hundred mill ion to one billi on dollars a year!Beware of those promising to make your home a "dis­

play model. " They claim you will get a special low rate forthe cost of the work, and promise bonuses when neigh borsand friends purchase simi lar work after seeing your "model"home. Usually the bonuses never mater ialize and the cost ofthe work on your home is higher than a legitimate contractorwould charge .

Do not deal with it inerant "repairmen" promising toresurface driveways, to repair gutters, roofs or chimneys, orthose claiming to eliminate termites - especially if theydemand a depos it before doing the work . These wanderingcan men do shoddy work, or collect a dep osit in advance thendisappear forever.

Be sure all pr omises of the salesman are written into thecontract. Don't be pressured into signing a cont ract out offear of losing a "bargain." Never sign a statement (com­pletion certificate ) stating the work has been correct ly com­pleted until the work is finished to your satisfaction.

Also, be cautious about buying land offered as " invest­ment opportunities." Though the promoters say land valuesare rapidly increasing in the area, land speculation is not foramateurs. Successful speculat ion depends on numerous factorswhich are difficult to evalu ate . Conduct your own carefulinvestigation, and seek the advice of your banker or a repu­table investor who may in turn sugges t reference sources.

• Finding That Summer JobTeen-agers, what will you do this summer? Any pl ans ?

If you would like some fresh ideas for spending the summer,try this: Visit your local li brary or bookstore and select a bookor two on summer employment and activities . A number ofgood available books offer a host of ideas fo r spending aprofitable and exciting summer.

Four such books are :Barron's T een-age Summer Grade, by Meyer Reinh old .

This book covers much more than summer jobs. It runs thegamut of summer activities, includ ing travel , adventure andself-employment.

Th e Te en-age Employm ent GHide, by Allan B. Gold­enthal covers many aspects of applyi ng for a job . It givesguidelines for filling out the app lication and tips to followduring the interview .

Slimmer Employment Directory oj U. S. A ., published bythe National Directory Service, lists jobs available in each state,gives names to contact, as well as addresses. If you wou ld liketo purchase this book, it is available from the National

Directory Service, Box 32065, Cincinnati, Ohio 45232. Costis $4. 50.

Slimmer Employment Guide is compiled by the StudentEmployment D ivision of the N ational Employment ServiceInstitute. It is publ ished by D oubleday and Company . Thisguide is a comprehensive reference to summer opportunitiesboth overseas and in the United States.

• Credit Card ProtectionEvery year approximately 9 milli on credit cards are lost

or stolen . Of these , about [ million are used fraudulently.This total loss amounts to something over $50 millionannu ally.

What is the number-one cause for lost or stolen creditcards? Carelessness, say cred it card company investigators .Common-sense precautions will drast ically reduce chances ofits happening to you.

Firs t, learn to treat your credit cards like hard , cold cash oran open, signed check. If you lose a $10 bill it costs you only

Ambassador Calle ge Photo

s:O. But a stolen or lost credit card could be used to chargeseveral hundred, or thousands of dollars to your account.

Be doubly sure you receive your card back after eachpurchase. N ot returning the card to purs e or wallet after useis a very common mistake.

Some peopl e leave their cards in the glove compartmentor trunk of their auto while at the beach, golf course,park, gym or elsewhere. This is the first place a th ief willlook, and he can be in and out of your locked auto with yourcredit cards in less than two minutes !

Unsolicited cred it cards that you do not intend to use

34 The PLAIN TRUTH June-July, 1970

NATIONAL AGENCIES:

IN ENGLAND :

Countryside 1970Nature Conservancy19 Belgrave SquareLondon S.W.l

Also, you may have a tree, full-color booklet title d OurPolluted Planet by writing to Ambassador College. Addressesare listed on the inside front cover of this magazine.

tissues, are very serious. A doctor should be consulted In

such cases.

Remember - a sunburn is a burn - treat it as one.

Enjoy the summer sun, but as a final warning rememberthat severe sunburn causes fever, chills, and nausea; and manynotable authorities say constant overexposure to the sun's rayscauses the skin to become coarse, leathery, wrinkled and canlead to skin diseases - even cancer.

• The Pollution BattleMany private citizens would personally. like to help in

the battle to save our environment. Th ere are many th ings we,as citizens, can do. Some are beginn ing to use returnable bot­tles. In San Francisco many citizens are saving newspapers fora re-cycling system, facilitating reuse of the pape r. Every118 pounds of old reused newspapers eliminates the need forcutting down at least one tree .

If you are concerned about this pollution proble m andwould like to know what YO U can do, there are many organi­zations that can guid e your efforts. Below are listed a few ofthem.

Nature Conservancy1522 K StreetWashington, D. C. 20005

Th e Wilderness Society729 15th St., N . W .Washin gton, D. C. 20005

CITIZENS' GROU PS:

Audub on Society1130 5th Ave.New York, N . Y. 10028

Izaak W alton League1326 W aukegan RoadGlenview, Ill inois 60025

Citizen's Adv isory Committee onEnvironmental Quality1700 Pennsylvania Ave. N. W .Washington, D. C. 20006Mr. Laurance S. Rockefeller, D ir.

Environmental Control Admi nistrationTwinbrook Building12720 Twinbrook ParkwayRockville, Maryland 20852Me. Chris A. Hansen, Dir.

Environmental 'Quality CouncilExecutive Office Build ingWas hington, D . C. 20506Dr. Lee A. Dub ridge, Exec. Secty.

U. S. Dept. of Health, Education and Welfare330 Independence Ave. S. W.Washington, D. C. 20201Elliot L. Richardson

Over 100,000,000 Americans at some time this summerwill lie out und er the sun. Some will tan and many willsunburn . At least two to five million will receive second ­degree burns ! Th at means these victims will burn so badlythat they may blister !

Contrary to popular belief, a tan can't be speeded upby a long first exposure to the sun's rays. That will 0111yresult in a terrible burn . Tanning is a gradual process, takingas long as 19 days for skin pigmentation to adapt to the sun.

So start gradually. Spend 15 minutes und er the middaysun the first day - especially if ligh t-skinn ed - or as longas 25 to 30 minutes und er the early morning or late af ter­noon sun. Add 5 to 10 minutes each day until properpigmentation can build up to longer exposures.

Don 't let cool breezes deceive you - your skin is stillbeing slowly cooked. And remember, some dark skinned orpartly suntanned people can still receive a sunburn. Gettingoverexposed and overheated in the hot sun is dangerous for

any person !

When it comes to recognizing a sunburn" the color ofyour skin whil e at the beach is not an accurate gauge . Red­dening doesn't reach its peak for 8 to 24 hours afterexposure.

Don' t let cloudy skies or being under an umbrella trickyou. You can still get sunburned. And if you are light­skinned, or redheaded, or blue-eyed, or freckled BE DOUBLY

CAUTIOUS. These types seldom tan easily, but they do oftenburn.

And above all - N EVER fall asleep under the burningsun's rays !

As for sun tan lo tions, the market is loaded withthem. Some have more sun-screening, sun-reflecting, or sun­scattering ability than others. Use depends prim arily onpersonal preference.

If you do get sunbu rned, a warm bath or shower willonly add to your discomfort. Take a cold bath or shower forrelief. Olive oil app lied to sunburned skin will pave a soothingeffect, and prevent the skin from drying out.

For minor or first-degree sunburns, a vitamin F ointmentis often useful for soothing and relieving the pain. A poundof cornstarch or two cups of vinegar to a tub of bath wateralso generally sooths inflamed skin.

Second-degree sunburns can be somewhat relieved bychlorophyll ointmen t which usually eases burn pain in 20minutes or less. Third-degree burns, which cause destructionof the full skin thickness and even destruction of deeper

• Be Careful of Sunburn

should be cut in several pieces and disposed of. Do the samewith expired cards.

Are your cards insured? There are companie s and bankswhich prov ide this service. It's a good pro tective measure.And in case of loss or theft, all your credit card numbersshould be LISTED and the list kept in a safe place for notify­ing each credi t card company.

by Pau l W. Kro ll and Gene R. Hugh es

For one hundred years, anthropologists have searched for the"missing links" to man's ancestry . Many have been proposed.But the " missing link" - long overloo ked by scientists -

stands re vea led. Read the proof in this surprising article.

HAVEN'T YOU often wonderedwhere you came from? That is,

who are your ancestors - notof one hundred or two hundred yearsago, but of one - two - five THOU­

SAND years ago ?And what of the possibility that your

ancestors go back 35,000 years, or600,000 years, or three million years?

Until about one hundred years ago,the prevailing idea was that the humanfamily was only about six thousandyears old. But some had different ideas.

The Birth of Evolution

Charles Lyell, a geologist, was one.He had a few devoted followers. Lyellclaimed to see much time in the geologi­cal record - much, much more timethan had been previously accepted.

Another outspoken giant of his time

was Charles Darwin. He proposed euo­

lutian as the process by which all thingscame to be as they are.

Most, at the time, were violentlyopposed to Darwin . But the generationof opposers died out. Young scientists,imbued with the revolutionary idea ofman's evolution, occupied the univer­sities, did research and wrote books.

Tod ay, few scientists of note wouldbelieve in the literal account of Genesis.Few believe that life and man werecreated. A popular book on the subjectsums up the idea :

"The story of creation, as told in theBible, is a fine case in point. It is sel­dom taken literally now." ( F. ClarkH owell , Earl)' Mall} New York : T IME­LIFE Books, 1968, p. 10. )

Today, there are multiple hundredsof archaeological sites the world over.

Court es y of America n Mu.seum of Natura l History

And the fossils are often found indroves. Who, for example, has notheard of Neanderth al Man, of PekingMan, of Java Man, of Zinjantbropus,of the Heidelberg jaw, of the Taungsbaby, of Cro-Magnon Man ?

These names are familiar to nearlyevery student.

Such a mountain of bones, artifacts,and new dating methods has, it wouldseem, buried the Bible. Writer Phil ipVan Doren Stern could confidentlystate in 1969:

"Prehistory was on the way in the1860's, marching in step with Darwinand his supporters. Earth taken fromexcavation after excavation was buryingthe men who still insisted that the Biblewas the only reliable guide to theantiquity of man." (Philip Van DorenStern, Prehistoric Europe, New York:W . W . N orton, 1969, page 108.)

What then of the fossil record ofearly man ? Who are our ancestors?

What Puzzled Darwin

For practical purpos es, there was nofossil evidence for human evolution in

36

Da rwin's day. Perhaps that is why Dar­win mentioned the origin of hum anbeings only ONCE in his T he Origin of

Species.And it was, as one book ment ioned, a

"s ing le timid sen tence." Said Darwin,"L ight will be thrown on the orig inof man and his history. "

Darwin was extremely troubled byth is lack of fossil proof for his theory.Yet, he believed that fossils alone couldprovide the only possible direct pro ofthat evolution had in fact occur red .

T ime after time, thro ugh out his T heOrigin of Species, Da rwin almost apolo­getically made such admissions as, "Asby this theory innumerable transitionalforms must have existed, why do we notfind them embedded in countless num­bers in the crust of the earth ? .. . I willhere only state that I BELIEVE theanswer mainly lies in the record beingincomparably less perfect than is gener­ally supposed." (Charles Darwin, Th eOrigin of Species, New York : Collier,1962, page 168.)

He was, of course, referr ing to thelack of transitional forms - to "miss­ing finks" in his pr oposed evolutionarysuccession. In fact, these tr ansitionalforms should have been, in some cases,MOR E abundant than the final product.

But there were none to be had - noteven among the animal and plant worldhe cited. As far as the evolution of man,it was a COM P LET E blank . There wasnothi ng .

Darwin offered the assumption th atthe record of fossils was incomplete.Still , he nonetheless worried about th ismost serious problem.

Paucity of the Fossil Record

Darwin simply had NO fossil evi­dence for the evolution of man. Ifanything , the record at the timeind icated that man - indeed pla ntsand animals - had N OT evolved.

Darwin was extremely puzzled . Whywere intermediate forms lacking ?

On th is score Darwin was quitefrank :

"Geology assuredly does not revealany such finely graduated organic chain[ of inte rmediate species], and this, per­haps, is the most oboion s and seriousobjection which can be urged againstthe theory.

Th e PLAIN TRUTH

"The expl anat ion lies, as I BELIEVE,

in the extreme imperfection of the geo­logical record" (Ibid. , page 308):

In finality he stated, "Those whobelieve that the geological reco;d is inany degree perfect, will und oubtedly atonce REJECT the theory" (Ibid., page334).

New Discoveries Come to Light

Progressively, since the 1856 dis­covery of a skeleton in the NeanderValley in Germany, bones and otherevidences of ancient man have accumu­lated. If the evolution of man were true,the proof should be conclusive andirrefu table. But the question is, Whatdoes th e fossil evidence show ? H ave the"missing links" been found ? Has theorigi n of man been clar ified?

Let's go back, in time, to some of theoriginal discoveries.

In 1856, a faceless, heavy-browedskull cap was discovered in a small rivervalley near Di.isseldorf. That was thefirst discovery of the enigmatic N ean­derthal Man - Neander Valley Man.In 1886, two similar sku lls were dugout of a cave near Spy, Belgium.

Since that time, remains presumed torepresent multiple dozens of N eander­thal specimens have been found inabout 50 sites rang ing from Asia andEurope to North Africa.

Then in 1908, an almost completeskeleton was found at La Cha pelle-aux­Saints in southwestern France . Theremains were sent for study to thedirector of the Frenc h Institute ofHuman Paleontology, anatomist-paleon­tologist Marcellin Boule.

It was Boule's int erpretation of theseparticular skeletal remains that was tostereotype the description s of all thefuture Neanderthal remains yet to befound . The skeletal features of the new"ancestor" were in line with whatpaleoanthropologists expected to findand hence were very satisfying indeed.

Birth of a False Im age

Thus was born the world 's firstacceptable "missing link." The buildingup of the Neanderthal image to univer­sal recognition was an accomplishmentto be envied even by modern-d ay pressagents and Madi son Avenue advertisers.

Australian-British brain anatomist Sir

Ju ne-July, 1970

Ell iott Smith was one who displ ayedeloquence in describing "uncouth andrepellant" Neand erth al Man :

"His short, thick-set, and coarselybuilt body was carr ied in a half-stoopedslouch upon short , pow erful, and half­flexed legs of pecul iarly ungracefulform. His thick neck sloped forwardfrom the broad shoulders to support themassive flattened head, which protrudedforward, so as to form an unbroken .curve of neck and back."

In finality, Smith concluded that"h eavy" eyebrow ridges, retreating fore­head, ch inlessness all "combined tocomplete the picture of unattractiveness,which it is more probable than not wasstill further emphasized by a shaggycovering of ha ir over most of the body"(G. Ell iott Smith, Th e Euoltttion of)Han, Lond on : Oxford University Press,1924, pages 69-70) .

For over forty years, bestial andstooped, with head thrust fo rward,Nea nderthal Man posed for countlessmuseum displays, history and anthro­pology textbooks and cartoonists th eworld over - all based on Boule'sin terpretation and reconstru ction of thebones of La Chapelle-aux-Saints.

Yet , today scientists now kn ow thatBoule was mistaken in many import antaspects of N eanderthal Man.

Boule, however, was not entirely atfault. It was the press' interpretation ofBoule's analysis that was the real cul­pr it. Journalistic accounts often over­emp hasized the more sensational aspects

of Boule's reports.

As is so often the case, the generalpopul ace is fed hurried journalisti caccoun ts. Th ese often deeply impress themind with false ideas. It was the p ressthat created a sort .of fossil Frankenste inmonster. N o doubt, the average personSTILL thinks of Neanderthal Man asbrutish, dull and primitive.

Neandert hal No "Beast"

In 1955 two professors of ana tomy,W illiam Straus of Johns H opkinsUniversity and A. J. E. Cave of St. Bar­tholomew's Hospital Medi cal College,London, re-examined the skeleton ofLa Chapelle-aux-Saints resting in theMlISee de l'Homm e, Paris.

According to their report, later pub-

-June-July, 1970 The PLAIN TRUTH 37

Lost in the Subway

Today, bones of Nea nderthal Manhave been found in various localities theworld over. Their range of variationwas rather wide. At times NeanderthalMan was quite modern appearing. Somuch so that if you :

"Put him in a Brooks Brothers suitand send him down to the supermarketfor some groceries . . . he might passcompletely unnoticed. He might run alittle shorter than the clerk serving him,but he would not necessarily be theshortest man in the place. He might beheavier-featured, squatte r and moremuscular than most, but again he migh tbe no more so than the porter handl ingthe beer cases back in the stockroom"( F. Clark Howell, Early M all, NewYork: TIME-LIFE Books, 1968, page123, 124) .

W hat looked like a possibly brutish

Cleanly shaven and properly dressed, hewould not stand out as "odd" among"more civilized" moderns.

Culturally speaking, N eanderthal Manwas more advanced than some ofthe modern inhabitants of New Guineaare today - in the Space Age !

li ved ill the region of his cave at thetime his remains were excavated.

"W ith large heads, deep chests,heavy bones and large feet, the W esternN eanderthals must have been heavy fortheir stature, probably a good 160pounds or more.

"They were prime examples of whatstudents of human consti tutional typescall mesomorph s .. . People btlil t m ore

or less lik e these Neande rthals lIlay be

seen today ill th e Abruzzi Alo /filtaillS} ill

the A lps} and ill Bell/aria" (CarletonCoon, T he Origin of Races, New York :

Alfred A. Knopf, 1962, p. 546-548) .

Another conveniently ignored factorwas the large brain size of Neande rthalMan. Whi le the average brain of mod­ern man is 1300 cc. the N eanderthalbrain averaged 1450 cc. (o ften up to1600 cc.) - an embarrassing endow­ment for a "primitive" missing link!

Neanderthal Man was more brainythan the average modern European!

Left: Courtesy of the American Muse um of Natural History . Right: © Ambassador College

Ap pearances Are Deceiving - left, typical reconstruction of Neander­tha l Ma n. Unkempt hair, scraggly moustache and unshaven face give" bru tish" a p pea ra nce . Right, the New Neanderthal Man! With sharp hairstyle, clean shave, trimme d moustache, tai lored suit, white sh irt and tie ­Ne a nde rtha l could find a pla ce fo r himself in high society.

lished in the "Quarterly Review ofBiology" XXXIII (1957):

"The skeleton, which had belongedto a male 40-50 years old, was rottenwith arthritis. This disease had affectedthe hinges of La Chapelle's lower jaw,his neck and much of h is body. Th eforward thrus t of his head noted byBoule was due, in par t at least, to a wryneck, and the stun ted stature and stoop­ing posture were due to arthritic lesionsin his vertebral column. In his youth,La ChapeIJe had been as tall as theaverage Frenchman living in the Dor­dogne today."

Said anthrop olog ist Carleton S. Coon :

"According to the Nea nderthal leg­end, he was a squat, stun ted fellowabout five feet one inch tall, or 155 em.

As indicated by careful calculationsfrom his long bones, La ChapeIJe-aux­Saints stood five feet four and a halfinches tall, or 164 em., about half an

incb taller than the French men wh o

38

ancestor of man, turned out to bequ ite modern in appearance.

Evolution in Re verse

The more Neander thal bones thath av e been dis covered, t h e m o r econfused the evolutionary picture hasbecome.

Anthropologist Frank C. H ibbenexpl ained it this way. "It would seemthat the Neanderthaloi ds became moredistinctively Neanderthaloid as theyprogressed rather tha n less so." In facta number of N eanderthal skeletons saidto be yOllnger, "seemed to be moreprimitive looki ng than the earlier ones"(Frank C. Hi bben, Prehistoric Man inEurope, Norman: University of Okla­homa Press, 1958, pag e 33) .

An thropologists were confused. Somespeculated that Neanderthal Man was adead-end line of hum an evolution, thathe became "more pr imitive" as heevolved.

More crucial was the problem ofNe anderthal Man's sudden app earanceand DIsappearance. This came as quite ashock to prehistorians. As the evidencebeg an to acc umulate, the re wasNO neat blending from NeanderthalMan to modern man. Could it bethat N eanderthal Man was NO "missinglink"?

"N eanderthal man .. . abruptly dis­appeared," says anthropologist F. ClarkHowell, " the evolutionary [were theyreally ?J tend encies that he exhibi tedduring this peri od are extremely puz­zling. For he seems to have gotten more'primitive,' not less so . . . . He wasnoticeably different from modern manand became more so as time wenton. . . .

" In addition to stopping abruptly,the classic Neanderthaler is repl acedwith equal abruptness by people likeourselves. There is NO BLENDING, nogradual shading from one type to theother" (F. Clark H owell , Early Man,N ew York : TIME-LIFE Books, 1968,page 126) .

No wonder the expe rts eliminatedN eanderthal Man as a direct link fromthe supposed chain leading to modernman.

Then what about "modern" man?Wi}.u, W- \W~. kf"lA'l{ Q{ hi.",Qr,:i.gi.u", ?

Th e PLAIN TRUTH

More Information - MoreConfusion

Darwin claimed the record of boneswas incomp lete. He assumed that histheory would be vindicated as more evi­dence was unearthed. But the oppositehas happened!

More evide nce has led to more con­fusion. If you are puzzled by th isenigma, so are the experts !

Anthropologis t W illiam Howe lls, apast president of the American Anthro­pological Association, discussed thisvery problem.

"We now enter the whole questionof the origins of Homo sapiens [mod­ern man).

"It is the worst problem in 0111' euolu­tion. Of course we have gaps to face,but here it is NOT a question of lack offossils. . . . Yet the problem obstinatelyrema ins unsolved.

"W ho are we - us, ourselves - andwhat have we to do with Ne anderthals ?What are the connections of the twokin ds of man ? Here the anthropologistsdivide" (William Howells, Mankind inthe Makin g, New York : Doubleday,1967, page 215) .

T his brings us to the second categoryof discoveries. Discoveries of boneswhich look exactly like modern men .Such fossils are labelled Cro-MagnonMan - a gene ric term for the firstclearly recognized examples of whatanthropolog ists call full-fledged Homosapiens - humans like you and me.

Some anthropologists see no reallypertinent difference between the Cro­Magnon Man and N eanderthal Man.One should rememb er that NeanderthalMan was MAN in the fullest sense ofthe word.

In any case, the first Cro-MagnonMen to be recognized were discovered inthe spring of 1868. This was just nineyears AFTER the publication of Darwin'sTh e Origin of Species.

Earth was being removed to makeway for a railroad in Per igord , Francethat was to run through Les Eyzies-de­Tayae. Five skeletons and some bits offoetal and infant bones were taken fromthe rock shelter wh ich was exposed.

These bones revealed a man fully"modern" in the European sense ­tall , handscme., t~ilitr. tr..ahw'_'i. , biJW.

June-July, 1970

forehead, prominent chin, small teeth,th in skull, without heavy brow ridgescharacteristic of Classic NeanderthalMan.

Since then numerous remai ns of Cro­Magnons have been found throughoutEurope from southern England to Rus­sia. France, especially, is rich in hisremains.

W hat is the status of Cro-MagnonMan's evolutionary history? Is helinked to older, more p rim itive "men"or "near-men" ?

Can we really find a connectionfor modern-appearing Cro-Magnon Manwith some more primitive being?

The answer, adm it prehistorians , IS

"No."

No Connecting Links

Here is wh at experts say of Cro­Magn on Man : "Just as we migh t actuallybe findin g some of the connections towhich the thr eads of evidence seem tobe leading, we are frustra ted. Theevidence itself disappears . . . we haveonly N eanderth als. . . .

"Beyond and before this Neanderthaloccupation we drop off to a stillPOORER LEVEL of information. Thehuman remains are few and piecemeal,and therefore quite incompetent toanswer most of the problems they raise.

"And the main one is still the birthof Homo sapiens," (William Howell s,Mankind in the Making, New York:Doubleday, 1967, pages 343, 344.)

It is, of course, always assumed th eevidence will be foun d. But will it? Wehave come well past one hundred yearsafter the publication of The Origin ofSpecies.

But further finds of N eandertha lMan have confused the picture . N eitherhas an ancestor - a "missing link" ­been found for Cra-Magnon or modernman .

Has Modern Man Evolved ?

Modern man feels that he has come along way mentally since the "cave man"days. At least, this is the popularconception .

But has the human brain reallyevolved?

W ith Cro-Magnon Man we hav esomething which CAN show just howintelligen t he really was. We have hisart. Those who have stud ied it are

June-July, 1970 Th e PLAIN TRUTH 39

Dots represent pr incipal sites where remains of Neanderthal Man have beenfou nd.

amazed. They realize Paleolithic Man,as he is called, had a far more complexmentality than is generally supposed.

Some of these facts are just beingdiscovered.

A researcher at Harvard's PeabodyMuseum of Archaeology and Eth­nology, Alexander Marshack, recentlypubl ished an article on some intriguingstudies of Cra -Magnon "art. " He hasspent the last six years using new micro­scopic techniques to re-examine pre­historic art treasures of Europe. Whathe discovered is astounding.

For example, Marshack studied theBaton of Montgaudier. It is a clublikestaff of reindeer antler, about fourteenand a half inches long.

It was presumed to be some sort ofritual staff. The baton was superblyengraved on both faces with many dif­ferent kinds of a imals.

But Marshack's microscope revealedthe identity of even the smallest objects- some only half an inch high. Oneimage looked "as though it might havebeen engraved with the aid of a jew­eler's magnifying glass," said Marshack.(Alexander Marshack, "The Baton ofMontgaudier," Natura l History, VolumeLXXXIX, number 3, March, 1970,page 58) .

One might ask just how "pri mitive"were these people ? What is knownabout prehistoric art weighs against theidea that ancient man was brutish.

"Art came with a burst," says JohnPfe iffer, "in the sense that from thevery beginning the record includesworks performed in a mature and estab­lished style."

That is, there is no evolutionarygradation from primitive art to sophisti ­cated art. The examples of art considered

the most ancient are refined and beauti­ful works. There are no "transition"forms to be found. Of course, as usual,evolutionists claim this is a "gap" in ourinformation.

"This does not mean that art actuallyappeared fullblown, only that there is amajor gap in our knowledge" (JohnPfeiffer, The Emergence of Man , N ewYork : Harper and Row, 1969, page220).

But is there really a "gap" in ourknowledge? Or did art actually appearmature and highly developed - as therecord shows? It is dangerous to appealto supposed facts that are yet und is­covered. What is discovered indicatesthat sophisticated art did SUDDE N LY

appear. That should be the conclusionuntil contrary facts are discovered, ifany!

Prob lems With Pictures

What about Cro-Magnon art?The very sophistication and quality

of Paleolithic paintings at first caused

40

them to be rejected . The paint­ings seemed far too well done tojibe with the then-current ideas of thementality of Cro-Magnon Man.

And once again there was the ques­tion of time. The dates assigned rangeup to 35,000 years ago . Yet the p ig­ments in the paint s were amazinglyf resh !

The contents of the pictures oftendisturbed prehistorians. The men whoappear in Paleolithic pictures wereoften smoot h-shaven . Even the hair isroughly tr immed. W omen have carefu llyarranged headd resses. But how wasth is possible ? Metals were suppos edlyUNKNOWN at th is time. This is one ofmany disturbing difficulti es.

Carleton S. Coon, anthropologist ofnote, has asked some other disturbingquestions about the evolution of man.He, of course, does believe that manevolved. But he has mentio ned someprob lems about the supposed evolutionof man that other prehistorians seem tohave disregarde d.

" If all races had a recent commonorigin," Coon asks, "why were theTasma nia ns and many of the Australianaborigines still living during the nine­teenth century in a manner comparableto that of Europeans of over 100,000years ago?" (Carleton S. Coon, TheOrigin of Races, New York : Alfred A.Knopf , 1962, page 4.)

This problem goes deeper stil l.Can we consider someth ing "primi­

tive" as coming EARLIE R in time ?Today, we find in odd corners of theearth peoples in all levels of culture ­from complete nud ity to Kuppenheimersuits, from the use of stone choppertools to electric can openers, fromsimple leaf windbreaks to multi-s toryskyscrapers.

"Technologically," says Coon , speak­ing of various tribes and peoples exist­ing today, "they represent every levelof competence discovered by archaeolo­gists" (ib id ., page 91).

A cultural sequence, then, is NOT

proof of evolution! Then consid er thefollowing:

T he Enigma of Language

"If the ancestors of the living races,"Coon writes, "were a sing le people afew thousands of years ago and they all

Tbe PLAIN TRUTH

spoke a single language, how does ithappen that the world contains thou­sands of languages, hundreds of whichare unrelated to each other?" (ibid,page 5.)

Some South Afri can languages usesounds such as clicks. Others, in South­east Asia, are tonal, some are nontonal.The difference between such languagesis profound .

On the other hand, Eskimo andAleut are closely related languages. Butthey have been separated for twothousand years! It's interesting also tofind that early Wel sh settlers in thesoutheastern Un ited States found certainInd ian languages similar to their own.

Coon . estimates that it would takeabout 20,000 years for two sisterlanguages to lose all semblance ofrelationship .

On this basis, Coon says, " If, there­fore, all languages are derived from asing le mother tongue, the original sepa­ration must go back mall)' times thatfigure.

"The only alternative is that morethan one line of ancestral man dis­covered speech indepe ndent ly" (ibid.,page 5).

Anthrop o l og ists t hen are in adilemma.

Even by evolutionary estimates oftime, there is NOT NEARLY enough timefor the world's languages to havedeveloped.

Another evolut ionary alternative isthat man discovered speech indepen­dently MANY TIMES. T his strains thecredulity of most scientists beyond thebreaking point.

Yet another sugges ted altern ative isthat TRUE MEN go back MILLIONS ofyears into the dim past of antiquity.This would upset current evolutionarydating. Besides, the re is 110 f ossil proof.of this - even counting by evolu­tionary standards.

Prehis torians, then , cannot solve theinexplicable dilemma of how languagescould have evolved in such a very shortperiod of time. There is an explanationfor it. But most scholars have rejectedit.

The Guessing Game

Remember, no paleontologist wasalive during the supposed evolution of

Jun e-July, 1970

man . N o hum an knows what was goingon at the time. He may surmise certainconditions from what he studies­whether temperature was hot, or whatkind of vegetation was dominant.

But he was not there to see eventshappen in motion-picture style. H e hasno special inborn insight into pastevents an)' more tban yOll 01' I ! H e mustgrope to understand what happened inthe past . He has NO WAY of knowinghe is right.

Such is the limitation of scientificknowledge. Scientists such as W . E. LeGros Clark understand "that it is neverpossible ult imately to prove a scientifichypothesis - the most that one canhope to do is DISPROVE it."

Clark goes on to say, "Past eventswh ich can never be subjected to directobservation have to be inferred fromthe data provided by material which ispresent ly existing (even when it con­sists of relics of the past)" (W. E. LeGros Clark, article "The Crucial Evi­dence for Human Evolution" in Ph ysi­cal Anthropology, edited by Peter B.Hammond, N ew York: MacMill an,1964, page 25).

Prehistorians themselves admit howexcruciatingly difficult it is to under­stand the past. W hat is needed is somekind of outline from which to reason.

Anthropologis ts today use evolutionas a sort of road map into the past. Inother words, prehistorians use thetheory of evolution as a blueprint toattempt to prove the truth of the theoryof evolution! This is reasoning in acircle.

And how do they do it? Simple.They "pick out" fossils that seem tolend support to their UNPROVED theory.The other fossils that cannot fit thetheory are discarded.

Briefly, here's how the metho d is car­ried out in practice. Let a popular textanswer. Speaking of a possible pr imateancestor to man, here is how ananthropologist reasons:

"Of the four kinds of apes - thegibbon, orangutan, gori lla and chim­panzee - the gibbon is considered theleast like a human being and the chim­panzee or gorilla the MOST . Th erefore,if we hit on a chimpanzee-like or 'gorilla-like fossil from the Miocene, we

t.

j une-j uly, 1970

presumably would have something evencloser to ancestral man" (F. ClarkHowell , Early Man, N ew York: TIME­LIFE Books, 1968, page 36) .

N ote carefully the above quote. Hereis how the process takes place.

First, it has been ASSUMED that manevolved. N ext, using analogy - noproof in itself - anth ropologists lookat what characteristics are human andnon-human,

N ext, it is ARBITRARILY decided thatsuch-and-such a type of creature wouldmake a good ancestor . After this, a suit­able stratum is searched to find this crea­ture - again begging the question. If acreature is uncovered in the suitablestratum, he is hailed as another "missinglink." But is he really? W ere pre­historians on the scene to watch the evo­lution in progress ? N o, of course not !Th ey have merely infe rred it.

Can we begin to understand?

Anthropologists do not "see" evolu­tion in action. They assume it has takenplace. They read this assumption intothe fossil record.

Take one example - A ustralopitb ­em s' - assumed by some to be a linkin the supposed evolution of man.

A N ew Miss ing Lin k?

In 1959, D r. L. S. B. Leakey, diggingat Olduvai Gorge in Tanganyika, foundfossils of a creature called A ustralopitb­ems. Close to the fossils were pebbles,which anthropologists regard as tools.

Here, claimed anthropo logists, wasa real toolmaker and tool user. Herewas a creature on the way towardHomo sapiens. Most accepted theidentification.

Some authorities hesitated to acceptthe conclusions. They foun d it difficultto believe that creatures with such smallbrains were capable of making tools.These authorities felt that more advancedand la rger-brain ed hominids wereresponsible for the tools.

Said Carleton S. Coon, "We do notknow whether the Australopithecinesmade tools . W e only know that some­one was flaking tools in Austr alopithe­cine country when those hominids livedthere. . . . If the Australopithecines didnot make the stone implements in ques­tion, then they could only have been

The PLAIN TR UTH

NEANDERTHAL MAN - abrut ish ancesto r? Recons truc­tion of Neanderthal empha­sized prevailing idea tha the was brut ish. But thoriginal reconstructionactually based on a diseased sp.ecimen! Later .excm ­inationshave indica ted thatNeandertha l Man was as talla s his discoverers and tha the had greater bra in capac­ity. than the average Euro­pe a n· does t oday.

made by true men, of whom no physicaltrace has yet been found " (Carleton S.Coon, The Origin of Races, New York :Alfred A. Knopf , 1962, page 237).

Th at A nst ral opi tb ecns walkedupright seems to be verified. He was astrange creature. In fact, Australo­pithems may have been alive unti l afew hun dred years ago. Some similarform may be alive yet today.

The Chinese philosopher Hsun-Tzu,who lived about 400 B.C., wrote th at"an ape the size of a man and coveredwith hair lived in the Yellow RiverValley in his day, and also that it stooderect" (C arleton S. Coon, Th e Origin ofRaces, New York: Alfred A. Knopf,1962, page 17) .

A book entitled A natomical Dic­tionary for Recognizing Various Dis­eases originated in T ibet and waspub lished in Peking at the end of theeighteenth century . It contains a system­atic description of the faun a of Tibetand neighboring regions.

"Many species of mammal s, birds,rept iles, fish and so on," said CarletonS. Coon, "are included, and each isillustrated with a recognizable woodcut.

41

"N ot one of the animals is fantastic,composite, or mythical. Among them, ina group of monkeys, a tail-less, bipedalprimate is shown standing on ,a rock,with one arm outstretched upward"(Ibid., page 207, 208) .

Since the idea of evolution pre­supposes some NEED to change - wemight ask : "What in the world isAustralopitbecus doing alive in recenttimes when he was supposed to haveevolved into somethin g else MILLIONSof years ago ?"

Does A«stralopitbecns "link up"smoothly with ancestors and descen­dants ? Th e answer is a resound ing"NO!"

Says W . E. Le Gros Clark, OxfordAnatomist:

"The fact is that the most serioushiatus [gap] now in the record ofhominid evolution is the gap which sep­arates the genus Australopithecus fromthe fossil hominoids... .

" It is true that" - now read carefullythe following - "by extrapolationb ackw ard and by ANALOGY wi thwhat is known of the paleontolog­ical history of other mammali an groups,

42

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we can contrive a THEORETICAL pictureof the intermediate stages which pre­sumably MUST HAVE been interposed. . . .

"But in the absence of the concreteevidence of fossil remains, this is not asatisfying procedure" (W. E. Le GrosClark, The Fossil Evidence f or HumanEvolution, Chicago: University of Chi­cago Press, 1964, page 175).

Notice the array - "extrapolation,""analogy," "contrive," "theoretical pic­ture," "presumably," "must have"(which means we don't knoUJ) , and"absence of concrete evidence!"

Can you understand? ' Anthropolo­gists are merely guessing. The supposedevolution of man is an offspringof fertile human imagination .

Here is the "faith" of evolution . Itclaims blind, unthinking "natural selec­tion" continuously "created" new formsof life millions of years ago. And allwith no plan or purpose.

Th e PLAIN TRUTH

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T he Real Missing Link

Belief in evolution requires faith.But which is harder to believe - thetheory of evolution or the Genesisaccount of creation ?

The Bible reveals a Being of infiniteintelligence - God Almighty - who,with plan and forethought, stoopeddown and formed man of dirt for avery great purpose. He did it only once.

Which really is harder to believe?Which really is "theology" ?

The one method - unth inking natu­ral selection with no purp ose. The othermethod - purp oseful and intelligent ­a Creator purposely forming the humanfamily.

Science says it will not accept any­thing which cannot be "proven" in thelaboratory. Nor will it step into therealm of "theology." Yet, we have seenthat there is no way to prove evolution.There are bones. But whether they

June -July, 1970

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should be linked in an evolutionarychain cannot be demonstrated.

Scientists must "infer" that evolutionoccurred. They cannot see it. God saysHe is a witness to the creation. He wasTHERE in person (Gen. 2:7). Which isthe primary source of information ?Speculation by evolutionists living thou­sands of years after the event? Or theCreator of the universe who was on thescene and has reported to us what Hedid?

Who then is the "missing" link toman's ancestry? The Creator God ­the Architect who made man of thedirt of the ground for a very greatpurpose.

You can prove simply but scientifi­cally that God DOES exist. If you areinterested in the proof, write for ourFREE booklet, Does God Exist ? Addressoffice nearest you listed in staff box,inside front cover. D

June-July, 1970

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WHAM - Rochester, N.Y. - 1180 kc.•11 :30 p.m. Mon.-Fri ., 10 :30 a.m. Sun.

WWVA - Wheeling, W. Va. - 1170kc., 98.7 FM, 5 a.m . and 8:30 p.m.Mon.-Fri., 10:30 a.m., 8:30 p.m . Sun.

WRKO - Boston - 680 kc., 6 :30 a.m.Sun. (WROR 98.5 FM, 8:30 a.m.Sun .)

WBAL - BaltImore - 1090 kc., 8 :30a.m, Sun .

WRVA -Richmond, Va. - 1140 kc.,10 :15 p.m . Mon.-Sat., 10: 45 p.m.Sun .

WPTF - Raleigh, N. C. - 680 kc., 1: 30& 10:30 p .m. Morr-Fri., 10 :30 p.m .Sat., 9:30 a.m ., 10 p .m. Sun .

WBT - Charlotte, N. C. - 1110 kc.,11 :05 p.m. Sun .

LOCAL-AREA STATIONS

WOKO - Albany, N. Y. - 1460 kc., 6:30p .m. daily .

WSAN - Allentown, Pa. - 1470 kc.,8 :30 p.m . Sun .

*WGLI - Babylon, N. Y. - 1290 kc.,6 p .m. daily.

WBMD - Baltimore - 750 kc., 12 :30p.m. daily.

WLBZ - Bangor, Me. - 620 kc., 6: 30p.m. Mon.-Sat.• 7 :30 p .m. Sun .

WRYT - Boston - 950 kc., 12 noonSun.

WCYB - Bristol, Va . - 690 kc., 12: 30p.m. Sun .

WWOL - Buffalo, N. Y. - 1120 kc., 4p.m. Sat. , 10 a.m. Sun.

WCH! - Charleston, W. Va. - 580 kc.,7:00 p.rn, daily.

WACE - Chlcop!!e, Mall. - 730 kc.,12 :30 p.m , daily,

WFNC - Fayetteville, N. C. - 940 kc.,98.1 FM, 1 p.m. Sun .

* Asterisk ind icates new station.

The PLAIN TRUTH

WHP - Harrisburg, Pa. - 580 kc., 7 :30p.m. daily.

WPAQ - Mount Airy, N. C. - 740 kc.,9 :30 a.rn. Sun .

WVOX - New Rochelle, N. Y. - 1460kc., 93.5 FM, 6:30 a.m. Mon -Sat.,8 a.m. Sun .

WEVD - New York - 1330 kc., 97 .9FM, 10 p.m. daily.

WBNX - New York - 1380 kc., 9 :15a.m. Sun. (in Spanish).

WHLD - Niagara Falls, N. Y. - 98 .5FM , 12: 30 p.m . Mon.-Sat.

WRCP - Philadelphia - 1540 kc., 12noon Mon.-Sat., 3:30 p.m. Sun .

WPIT - Pittsburgh - 730 kc., 101.5 FM ,12 noon Mon.-Fri. , 1:30 p.m. Sat., 11a.m. Sun.

WEDO - Pittsburgh - 810 kc., 7:30 a.m.Mon.-Sat. .

WCSH - Portland, Me. - 970 kc., 6: 30p.m. Mon.-Sat., 7 :30 p.m. Sun .

WJAR - Providence, R.I. - 920 kc.,7 :30 p.m. daily .

WTVR - Richmond, Va. - 1380 kc., 7p.rn. daily.

WWNH - Rochester, N. H. - 930 kc.,9 a.m. Sun.

WSCR - Scranton, Pa. - 1320 kc., 12: 30& 6: 30 p.m. Sun.

WIBX - Utica, N. Y. - 950 kc., 7:30p .m. Sun .

WDEV - Waterbury, Vt. - 550 kc., 8p.m. Sun .

WBRE - Wilkes-Barre, Pa. - 1340 kc.,98 .5 FM, 12:30 p.m. dai ly.

-Cenfra'-

MAJOR STATIONS

WCKY - Cincinnati - 1530 kc., 5 a.m.Mon. -Fr i., 5:30 a.m. Sat ., 12 midnigh tTues.-Sun ., 7, 9 :30 p .m. Sun .

WLW - Cincinnati - 700 kc., 7 a.m.and 11 p .m. Sun.

WJJD - Chicago - 1160 kc., 11 a.m.Sun.

WISN - Milwaukee, Wis. - 1130 kc.,10: 30 p.m. Sun.-Fri., 9 a.m. Sun ., 97.3FM , 11 p .m. daily.

KSTP - Minneapolis-St. Paul - 1500kc., 5 a.m. Mon.-Sat., 8 a.m. Sun .

KXEL - Waterloo - 1540 kc., 9 : 30 p.m.Mon-Sat., 8 p.m. Sun.

KRVN - Lexington, Nebr. - 880 kc.,10:30 a.m. Sun .

KXEN - St. Louis - 1010 kc., 7 :1 5 a.m.& 12 noon Mon-Sat., 10 :30 a.m. &4 p.m. Sun .

LOCAL-AREA STATIONS

WSLR- Akron, Ohio - 1350 kc., 8 p.m.daily.

WBCK- Battle Creek, Mich. - 930 kc.,7 p .m. Mon.-Fri., 12:30 p.m. Sat .•Sun.

WBCM - Bay City, Mich. - 1440 kc.,6 :30 p .m. daily .

KFYR - Bismarck, N. Dak. - 550 kc.,7 p.m . daily.

KFVS - Cape Girardeau, Mo. - 960kc., 9 :15 a.m. & 7:30 p.m. Sun.

WMT - Cedar Rapids - 600 kc., 11: 30a.m. Sun.

WEAW - Chicago - 1330 kc., 8 a.m.& 12 :15 p.m . Mon.-Sat., 9:30 a.m.Sun. (1 05.1 FM, 7 a.m. Mon.-Sat.,8 p.m, Sun.)

WCLU - Cincinnati - 1320 kc., 12noon daily .

WERE - Cleveland - 1300 kc., 10 :30p.m. Sun .

KGGF - Coffeyville, Kans. - 690 kc.,6 p.m. daily.

KXXX- Colby, Kans. - 790 kc., 11 :30a.m. Sun .

WBNS - Columbus, Ohio - 1460 kc.,8 :30 p.m. daily.

WITY - Danville, III. - 980 kc., 7 p.m .Sun.

WOC - Davenport, la. - 1420 kc.,103.7 FM, 10 p.m. Sun.

KWKY - Des Moines, Iowa - 1150kc., 12:30 p .m., 9:30 p.m. daily .

WEBC - Duluth, Minn. - 560 kc., 6:30p.m. daily.

WDBC - Escanaba, Mich. - 680 kc..6 a.m . Mon.-Sat.

WGBF - Evansville, Ind. - 1280 kc.,9 :30 a.m. Sun .

KFGO - Fargo, N. Dak. - 790 kc., 7p.m. Mon.-Fri., 7:10 p.m. Sat. & Sun.

WKMF - Flint, Mich. - 1470 kc., 6:30p .rn, daily.

KUPK- Garden City, Kans. - 1050 kc.,97.3 FM, 12 :30 p.m. Mon.-Sat.,12 :15 p.m. Sun .

WWCA - Gary, Ind. - 1270 kc., 6:30p.rn, Mon.-Sat., 4 p.m . Sun.

KMMJ - Grand Island, Nebr. - 750kc., 4 p.m. Sun.

WNFL - Green Bay - 1440 Icc.• 6:30p .m. Mon.-Sat., 5 p.m. Sun .

WJOB - Hammond, Ind . - 1230 kc.,6 :30 p.m . Sun .

WIBC - Indianapolis - 1070 kc., 10:30p.m. Sun.

WJPD - Ishpeming, Mich. - 1240 kc.,6:30 p.m , daily .

KLIK - Jefferson City, Mo. - 950 kc.,1 p.m. daily .

WJOL - Joliet, III. - 1340 kc., 9 :30p.m. Sun.

KUDL - Kansas City, Mo. - 1380 kc.,5:40 a.m. Mon.-Sat., 8 a.m. & 11 p.m .Sun.

WIBA - Madison, Wis . - 1310 kc.,6 :05 p.m. Sun.

WBRJ - Marietta, Ohio - 910 kc.,12 :30 p.m. daily.

KGLO - Mason City, la. - 1300 kc.,7: 30 p.m. Sun.

WYLO - Milwaukee, Wis. - 540 kc.,10 a.m. Sun.

KQRS - Minneapolis - 1440 kc., 8 :30p.m . Sun .

KBEA - Million, Kans. - 1480 kc., 7p.m. daily.

KOZN - Omaha, Nebr. - 660 kc.,12:20 p .m. Mon-Sat. , 12 noon Sun .

WXCL - Peoria, III. - 1350 kc., 7 :05p.m. daily.

(Continued on next page)

43

44

KFEQ - St . J oseph, Mo. - 680 kc., 7p.m. daily.

KSOO - Sioux Falls, S. Dak. - 1140kc., 6:45 p .m. Sun .

WSBT- South Bend - 960 kc., 9 p.m.daily.

WCOW - Sparta, Wis. - 1290 kc.,10 a.m, Sun .

KWTO - Springfield, Mo. - 560 kc.,6:30 p.m, daily.

WSPD - Toledo, Ohio - 1370 kc., 7p.m . daily.

WIBW - Topeka, Kans. - 580 kc.,9 a.m. Sun .

WSAU - Wausau, WII. - 550 kc., 7p.m. Sun.

KFH - Wichita, Kans . 1330 kc., 6:30p.m. Mon.-Sat., 9 :30 a.m. Sun.

WNAX - Yankton, S. Dak. - 570 kc.,7:30 p.m. daily.

WFMJ - Youngltown, Ohio - 1390kc., 10 :30 p.m. Sun .

-South-MAJOR STATIONS

WLAC - Nashville - 1510 kc., 5 a.m.Mon.-Sat ., 7 p .m. daily, 6 :30 a.m. Sun.

WSM - Nashville - 650 kc., 9 p.m.Sun.

KRLD - Dallas - 1080 kc., 8:10 p.m.daily .

WFAA - Dallas - 820 kc., 11: 30 p.m .Mo n.-Sat .

KTRH - Hous ton - 740 kc., 7 :30 p.m.Sun .-Fri.

WOAI - San Antonio - 1200 kc., 5a.m. Mon.-Sat ., 10 :05 p.m. Sun .

KWICH - Shreveport - 1130 kc., 1 p.m.& 9 :30 p.m. Mon.-Fri ., 11 :30 a.m. &11:30 p.m. Sat., 10 :30 a.m . & 9 :30p.m. Sun.

WNOE - New Orleans - 1060 kc.,9 :30 a.m. Sun .

WWL - New Orleans - 870 kc., 10 :30p.m. Mon.-Sat.

KAAY - LIttle Rock - 1090 kc., 5:15a.m., 7 :30 p.m. Mon.-Sat., 9 :30 a.m.,7 :30 p .m. Sun.

WGUN - Atlanta - 1010 kc., 11 a.m.Mon.-Sat., 4 p .m. Sun .

WAPI - Birmingham - 1070 kc., 10a.m. Sun .

WMOO - Mobile - 1550 kc., 7 a.m.Mon.-Sat ., 10 :30 a.rn. Sun .

WINQ - Tampa - 1010 kc., 12:10p.m. Sun .

KRMG - Tulsa - 740 kc., 10 a.m. Sun.XEG - Monterrey, Mexico - 1050 kc.,

8 :30 p .m . daily ( CST)XESM - Mexico, D.F. - 1470 kc.,

9 a.m . Sun.

LOCAL·AREA STATIONS

KNIT - Abilene, Tex. - 1280 kc.,8 :U p .m. Mon.-Sat., 8 a.m. Sun .

KGNC - Amarillo - 710 kc., 7 p.m.daily.

KTBC - Austin - 590 kc., 5: 30 a.m.Mon .-Sat., 9 :30 a.m. Sun.

The PLAIN TRUTII

KLVI - Bea uma nt, Tex. - 560 kc.,6 :30 p.m. Sun .

WBRC - Birmingham - 960 kc.. 106.9FM, 7: 30 p.m. daily .

WFWL - Camden, Tenn. - 1220 kc.,2 p.m. Sun.

KMIL - Cameron, Tex . - 1330 kc.,12: 30 p.m . Mon.-Sat., 8:45 a.m. Sun .

WCSC - Charleston, S. C. - 1390 kc.,6:3 0 p.m. Sun .

WDEF - Chattanooga - 1370 kc., 92 .3FM, 7:30 p.m, daily.

KCTX - Chlldre.., Tex . - 1510 kc.,11 :30 a.m, Mon .-Fri., 12:15 p.m. Sat.,2 p.m. Sun .

KCTA - Corpus Christi, Tex. - 1030kc., 12 :30 p.m. Mon .-Fri. , 4:3 0 p.m.Sat ., 2 p.m. Sun .

WAAX - Gadsden, Ala . - 570 kc., 12noon Sun .

KEES - Gla dewater, Tex . - 1430 kc.,12 noon daily .

*WMRB - Greenville, S. Car . - 1490kc., Sun.

KBHS - Hot Springs, Ark . - 590 kc.,96 .7 FM, 5 p.m. Sun.

WBIX - Jacksonville, Fla . - 1010 kc.,12 :30 p.m. daily .

WKSC-Kershaw, S. C.-BOO kc., 1:15p.m. Sun .

WFIV - Kissimmee, Fla. -1080 kc.,7:30 a.m, Mon.-Sat., 12 :30 p .m. Sun.

WKXV - Knoxville - 900 kc., 12 noondail y.

WLAP - Lexington, Ky. - 630 kc., 7p.m. Mou-Sat., 10: 30 a.m. Sun .

KFYO- Lubbock, Tex. - 790 kc., 11: 30a.m. Mon. -Sat. , 4: 30 p.m. Sun .

KWAM- M4tmphls - 990 kc., 11 a.m.Mon .-Sat., 10 a.m . Sun .

WMQM - Memphis - 1480 kc., 12:30p.m. Mon .-Sat., 1 p.m. Sun .

WHBQ - Memphis - 560 kc., 9 a.m .Sun.

WINZ - Mlaml- 940 kc., 7 p.m. daily .WGBS-Mlaml-710 kc., 9 a.m. Sun .WFAB- Mlaml- 990 kc., 9 a.m. Sun .

(in Spanish).KWEL - Midland, Tex. - 1600 kc.,

6:30 p.m. Sun.WCOV -Montgomery - 1170 kc., 6 :30

p.m. Sun.WWOM - New Orleans, La. - 600 kc.,

12:15 p.m. Mon -Sat., 1:30p.m. Sun .KBYE - Oklahoma City - 890 kc., 12 :30

p.m. Mon-Sat ., 10 :30 a.m. Sun.WKYX - Paducah, Ky. - 570 kc., 12 :30

p.rn. Sun.*KPBC - Port Sulphur, La. - 1510 kc.,

daily.Knu - Rusk, Tex . - 1580 kc., 1 p.m.

Sun.KMAC - San Antonio - 630 kc., 7:15

a.m. Mon.-Sat., 9 a.m. Sun.WEAS - Savannah, Ga . - 900 kc., 12

noon daily . .WMEN- Tallahassee - 1330 kc., 10 :30

a.m. Sun .WFLA - Tampa - 970 kc., 7: 05 p.m.

daily.KFMJ- Tulsa - 1050 kc., 12 noon daily .KTBB - Tyler, Tex. - 600 kc., 12 noon

daily.

June-July, 1970

KWFT - Wichita Falll, Tex . - 620 kc..4:30 p.m. Sun.

KSIW - Woodward, Okla. -1450 kc.,1 p.m. Sun.

- Mountain States ­MAJOR STATIONS

KOA - Denver - 850 kc., 9 :30 a.m,Sun.

KSWS - Roswell , N. Mex. - 1020 kc.,6:3 0 a.rn. Sun.

KSL - Salt Lake City - 1160 kc., 5:30a.rn., 11: 15 p.m. daily.

XELO - Cludad Juarez, Mexico - 800kc., 8 p.rn. Sun. (MST)

LOCAL-AREA STATIONS

KGGM - Albuquerque - 610 kc., 6:30p.m. Sun .

KIDO - Bolle, Idaho - 630 kc., 7:05p.m. daily.

KTWO - Casper, Wyo. - 1030 kc., 6:05p.m. daily .

KLZ - Denver - 560 kc., 106.7 PM,7:15 p.m. daily .

KCLS - Flagstaff, Ariz. - 600 kc., 12 :30p.m. Sun .

KREX - Grand Jun ction , Colo. - 1100kc., 8 p.m. Sun.

KMON - Great Falls, Mont. - 560 kc.,6 :30 p.m . Mon .-Sat., 8 p.m, Sun.

KOFI - Ka lispell, Mont. - 1180 ' kc.,6:30 p .m. daily .

KASA-Phoenlx - 1540 kc., 12:30 p.m.daily.

KSEI - Pocatello, Idaho - 930 kc., 8p.rn. Sun.

KBET - Reno - 1340 kc., 6:30 p.m.daily.

KMOR - Sa lt Lake City - 1230 kc.,12 noon Mon.-Sat., 9 a.m. Sun.

KTUC - Tucson - 1400 kc., 8 p.m.dai ly.

KTFI - Twin Falls, Ida ho - 1270 kc.,7 :05 p.m. Sun .

- West Coa st ­MAJO R STATIONS

KIRO - Seattle - 710 kc., 10:30 p.m.Mon .-Fri. , 5:30 a.m. Mon.-Sat.

KRAK - Sacramento - 1140 kc., 9 p.m.dai ly.

KFAX - Sa n Fra ncll co - 1100 kc.,12 :30 p.m. Mon .-Sat., 10 a.m. Sun.

KGBS - Los Angelel - 1020 kc., 97.0FM, 6 a.m. Mon .-Sat.. 10 a.m. Sun.

KFI - Los Angelel - 640 kc., 9 p.m.Sun.

XERB - ROlarlta, Mexico - 1090 kc.,7 p.m. daily .

LOCAL.AREA STATIONS

KWIN - Alh land, Ore. - 580 kc., 7:30a.rn, Mon-Sat., 7 :30 p.m, Sun.

KARl - Bellingham, Walh. - 550 kc.,6:30 p.m , daily.

*KICO - Ca lexic o, Calif. - 1490 kc.,7:15 a.m. Sun.

KCHJ - Delano, Calif. - 1010 kc., 7:30a.m. dail y.

KUGN - Euge ne - 590 kc., 7 p.m. daily .(C ontinued on next page)

us

J une-J uly, 1970

KIIF - Fre.no - 900 ke., 7 :30 a.m,Mon.-Fri., 4 p.m. Sat., 10 a.m. Sun .

KTYM - Ingle wood - 1460 ke., 12 noonMon.-FrL

KAGO - Klamath Falls, Ore. - 1150 kc.,6:30 p.m, daily.

KFOX - Long leach - 1280 kc., 9 p.m .Mo n.-Sat., 9:35 p.rn, Sun.

* KLAC - Los Angeles - 570 kc., 8 :30a.m. Sun .

KYJC - Medford, Ore. - 1230 kc., 6: 30p .m. Sun.

KONA - Pa.co, W a sh. - 610 kc., 7 p.m.daily.

KUMA - Pendleton, Ore. - 1290 ke.,6:30 p .m. daily.

KEX- Portland -1190 kc., 9 a.m. Sun.KLlQ - Portland - 1290 ke., 92.3 FM,

7:30 a.m. Mon.-Sat., 1 p .m. Sun.KWJJ - Portland - 1080 kc., 9 p .m,

Mo n.-Sat., 10 p.m. Sun .KGAY - Salem, Ore. - 1430 kc., 6:30

a.m. Mon.-Sat., 9 a.m. Sun.KTOM - Salina., Cali f. - 1380 ke.,

7 p.m, Sun .KACE - San lernardlno-Rlver.lde ­

1570 kc., 7: 05 a.m. Mon.-Sat., 9 :30a.m. Sun .

KCKC - San lernardlno - 1350 kc., 9p .m, dail y.

KMEN- San lern ardlno - 1290 kc., 6a.m. Sun .

KOGO - Sa n Diego - 600 ke., 8 :30p.m, Sun .

KKHI - San Francl.co - 1550 ke., 6 a.m.Mon.-Sat., 8 a.m, Sun .

KFRC - San Francl.co - 610 kc., 106 .1FM, 7 a.m. Sun.

KVEC - San Lui. Ob i. po, Calif. - 920kc., 7 p.m. daily.

KDI - Sa nta larbara - 1490 kc., 93 .7FM, 7 p .m. daily.

*KI LE-Sea ttle-1050 ke., 12 noondaily .

KTW - Sea ttle - 1250 kc., 102.5 FM,7 :15 a.m , Mon.-Sat., 10 a.m . Sun.

KVI - Seattle - 570 kc., 8 a.m. Sun .KHQ - Spokane - 590 kc., 8 :05 p.m,

daily .KMO - Tacoma, Wash. - 1360 kc., 8 :30

p.m. daily.KMWX - Yakima, Wash . - 1460 ke.,

6 :30 p .m. Sun.

- Alaska & Hawail­KFQD - Anchora ge, Ala.ka - 750 kc.,

7 :30 p.m. dai ly.KFRI - Falrb a nkl - 900 kc., 6 p.m.

daily.KNDI - Hon olulu, HawaII - 1270 ke.,

6 a.m., 6 p.m. daily

CANADACJNR - IlInd River, Onto - 730 kc.,

6 :30 p .m. Mon.-Sat., 3:30 p.m. Sun .CKPC - Ira ntford , Onto - 1380 ke., 7

p .m. daily .*CFCN - Ca lgary, Alta. - 1060 kc., 9

p.m, Sun .-Fri ., 8:30 p .m. Sat.CFCW- Camrose, Alta. - 790 kc., 8 :30

p.m, Mon .-Sat., 2:30 p.m. Sun .CKDM - Dauphin, Man. - 730 ke., 6 :30

p.m. daily .

The PLAIN TRUTH

CJDV - Drumheller, Alta. - 910 ke., 6a.m. Mon.-Sat., 10:30 a.m. Sun .

CKNR - Elliot Lake, Onto - 1340 kc.,6 :30 p.m. Mon.-Sat ., 3:30 p .m. Sun.

CJLX - Fort WIlliam, Onto - 800 ke.,7 :30 p .m, Mon -Sat., 6 :2 5 p.m . Sun .

*CKGF - Grand Forks, I . C. - 1340kc., 8 :30 p .m. Mon .-Sat., 7 :30 p.m.Sun.

CJCH - Halifax, N. S. - 920 ke., 10 :25p.m. Mon.-Sat., 10 p.m. Sun .

CKWS -Klng.ton, Ont. - 960 ke., 8 :30p.m. Mo n.-Fr i., 9 :30 p.m. Sun .

CKTK -Kltlmat, I.C. - 1230 kc., 7:30p.m. dai ly.

CHYR - Leamington, Onto- 5:3 0 a.m.daily at 730 kc., 6 :30 p.m. daily at710 ke.

CHEC - Lethbridge, Alta. - 1090 kc.,100 .9 FM , 9 p .m. daily .

CFMI - Montreal, Que. - 1410 kc., 6: 30a.m. Mon.-Sat., 1: 30 p.m . Sun.

CFCH - North lay, Onto- 600 kc., 8 :30p.m. Mon -Fri., 7 a.m. Sun.

CKOO - Osoyoo., I . C. - 1240 ke., 8 :30p.m. Mon.-Sat., 7 :30 p .m. Sun.

CKOY - Ottawa, Ont. - 1310 kc., 5:30a.rn. Mo n.-Sat.

CKYL - Peace River, Alta. - 610 ke.,6 a.m, Mon-Sat., 7 :30 p .m. Sun .

CKOK - Pentlcton, I . C. - 800 ke., 8: 30p.m, Mon -Sat., 7 :30 p.m. Sun .

CHEX - Peterborough, Onto- 980 ke.,8 :30 p .m. Mon.-Fri., 10 :30 p.m. Sat.

CKII - Prince Albert, Sask. - 900 kc.,7:30 p.m. Mon.-Fri., 8 p.m. Sat., 2p.m. Sun.

CHTK~ PrInce Rupert, I. C. - 560 ke.,7: 30 p.m. daily.

CKRM- Reg Ina, Sa . k . - 980 kc., 8: 30p.m. daily.

CFIC - St. John, N. I . - 930 ke., 8: 30p.m., 98.9 FM, 7 p.m. daily.

VOCM - St . John'., Nfld. - 590 kc.,6:30 p .m. daily.

CHLO - St. Thoma., Onto - 680 kc.,6 a.m. Mon-Sat., 2:30 p.m. Sun.

CFQC-Sa.katoan, Sa.k. - GOO ke., 8 :30p.m, daily.

CKCY - Sault Ste. MarIe, Onto - 920kc., 6: 30 p .m. daily .

CJ n - Smith Fall ., On to- 630 ke., 7 :30p .m. Mon.-Sat., 10 :30 a.m, Sun .

CFTK - Terrace, I. C. - 590 kc., 7:30p.m, daily.

CHIN - Toronto, On to - 1540 kc., 12noon daily .

CKFH - Toronto, Onto - 1430 ke., 6a.m. Mon-Sat., 10 a.m. Sun .

CJVI - Victo ria , I. C. - 900 kc., 8 :30p.m, Sun.-Fri.

CKY - W innipeg, Man. - 580 kc., 5:30a.m. Mon .-Sat., 7 a.rn, Sun.

CJGX - Yorkton, Sa.k. - 940 kc., 6:30p.m, daily.

In Prench-CKIL - Matane, Que. -1250 ke., 10 :4 5

a.m. Sat., Sun .CFMI - Mon treal - 1410 ke., 5 p.m.

Sat., Sun .CJSA - Ste. Agathe d•• Mont., Que.­

1230 kc., 6 :30 p.m. Mon ., Wed., Fri.

In Italian-CFMI - Montreal - 1410 ke., 7 :45 p.rn.

Sat.CHIN - Toronto - 1540 kc., 4:15 p.m.

Sat.EUROPE

In English-MANX RADIO - 188 m. (1594 ke.)

medium wave, 10 :30 a.rn., 7 :30 p.m.Mon.-Sat., 2:45 , 7 :45 p.m. Sun.; 89me. VHF 7 :30 p.rn, Mon -Sat., 7 :45p.m. Sun .

In Spanish-RADIO MIRAMAR - Porto, Portugal ­

782 kc., 10 :30 p.m. Sat.

ASIA-Guam-

RADIO GUAM - KUAM - 610 ke., 6p.m. Sun.

- Okinawa-RADIO OKINAWA - KSIK - 880 kc.,

12:06 p.m . Sun.

CARIBBEAN AND LATINAMERICA

In English-RADIO IARIADOS - PIne Hili, larbado.

-795 kc., 9 :30 a.m. Mon.-Fri. , 11a.m. Sat., 10: 30 a.m. Sun .

I ARBADOS REDIFFUSION - Irldgeto wn,Barbados - 10 :20 a.m. Mon.-Fri.,9 :30 a.m. Sat. & Sun.

ZFI 1 - RADIO IERMUDA - 960 kc.,1:30 p.rn, dail y.

GUYANA I ROADCASTING SERVICE ­Ge orge to wn - 560 kc., 1 p.m. Mon.­Sat., 1 :30 p.m. Sun .

JAMAICA IROADCASTlNG-Klng.ton - 560 kc., 12 midnightdaily.Ma nd eville - 620 kc., 12 midnightdaily .Montego lay - 700 kc., 12 midnightdaily .Port Ma rla ( Port Gallna) -750 ke.,12 midnight daily.

RADIO SURINAM - Paramaribo - 720kc., between 7 and 8:30 p.m. or 10a.m. and 1 p.m. daily.

RADIO GUARDIAN- TrInidad - 10 p.m.Mon-Sat., 6 :15 p.m. Sun.

RADIO ANTILLES - Monherrat, W . 1.­930 kc., 6:30 p.m. daily.

In SpanishRADIO ECOS DE PASTO - Pasta,

Colombia - 740 kc., 5:30 p.m. Sat.,10: 45 a.m. Sun .

In Prench-4VIM - Port-au-Prince, HaIt i - 1430

kc., 7 :4 5 p.m. W ed.4VGM - Port-au-Prince, HaIti - 6165

kc., 7 :4 5 p.m. Wed.RADIO ANTILLES - Monherrat, W. I. ­

930 kc., 8 :4 5 p .rn, Mon. , Thurs., Sat.RADIO CARAIIES - St. Lucia, W. 1. ­

84 0 kc., 6 :15 a.m. Mon .-Fri.

For a compl ete worl dwide Radio Log,wr ite the Editor .

us

45

46 The PLAIN TRUTH June-July, 1970

Keystone Photo

During the Peruvian quake of May 3 1, avalanches of mud completely coveredthe two towns of Yungay and Ranrah irca . The Spa nish text on this aerialphoto means: "Here was the city of Yurigay and its main squa re. "

[continued f rom page 23)different. But the Minister of Agricul­ture (Sen. D. C. H . Uys) says it isworse and, if it isn' t, it is difficult toimagine what could be.

"Even if the rains come tomorrow, itwill be too late for some areas. Vasttracts of veld and bush have taken theform of a blackened necropolis , a life ­less land which heavy rains wouldprobably ravage further - if this ispossible."

The drought has been called "acolossal economic disaster" and "acatastrophe" by farmers and local agri­cultural authorities in eastern CapeProvince.

Reports the same news dispatch:

"Every day the endless miseries of therural community are highlighted withfresh hardships. . .. All over, N aturehas squeezed and soon everyone canexpect to feel the pinch."

Upsets Around the W orld

Look at other weather calamities thispast winter and spring - the "worstdrought in local history" in Chile'snorth-central region, the "worst droughtin living memory" in New Zealand, the"worst floods in memory" in Ceylon

(with one million persons made home­less), and "the worst floods of the cen­tury" in Portugal.

President Nixon's Office of Emer­gency Preparedness reported in late Jan­uary that a record number of natu raldisasters, headed by Hurricane Camille,occurred in the United States last year.The agency said there were 29 majordisasters, including floods, tornadoes,hurricanes and landslides, in 23 statesincluding 6 states that suffered twice.The combined death toll was 300

June-July, 1970

and property damage soared to the$2,000,000,000 mark.

Why Disasters ?

But why do earthquakes and othernational calamities strike with suchfury? Why the untold suffering?

In devastated Yungay, some angu ishedsurvivors were seen cursing God, raisingtheir shaking, clenched fists to heaven.

Insurance companies avoid philosoph­ical argument by lump ing all "natural"disasters und er the term "act of God."

But what about the assumption ofa vengeful, wrath ful God causing suchcalamities?

It might be interesting at this pointto take an objective look into the Bookaccepted by believers in God as theirsource of knowledge about God .

Does it really warrant the idea thatthe God of the Bible is a vengefulGod venting divine wrath upon thosewho displease or anger him - a Godpossessing the get-even hatred of anemotional human out of control ?

N o, not at all.Th e Biblical teaching would allow

that God, being Creator and Ruler ofall the forces of the universe, possessesthe power to send a torn ado, if he sodesired. But u/onld he ?

The Biblical narrative relative to theprophet Jonah speaks of a great windsent by God to stop the prophet whenhe tr ied to run away from his com­mission (Jonah 1 :4). But one certainlywould not be warranted in reading intothis narrative any acts of hate on God 'spart. Rather, for Jona h's own good, hewas brought to a will ingness to conveya warning that, it is stated, saved count­less thousands of lives.

One may also read, in the first chap­ter of the Book of Job, that God, onone occasion, allowed Satan to bringseveral disasters, includ ing a wind­storm, upon Job's children . But it isalso noted, in this passage, that Godset a limit on how far Satan might go.Although Job was bereft of all hispossessions, his own life and that ofhis wife were spared . Yet this Jobnarrative shows, beginnin g chapter 38,the reason for allowing the calamitiesthat befell Job - to teach a neededlesson for his own good, after whicheverything was restored twofold .

Tb e PLAIN TRUTH

A fur ther and comprehensive studyof this Book, the Bible, shows definitelythat it portrays a God of love whodoes, on occasion, allow evils andpunis hments to fall- but always thatany punishments sent directly by Godare CO RRECT IVE, for the good of thepunis hed, never vindictive in hate.

The Scriptural teaching is that Godhas 'set in motion definite laws. Whenacts of man violate those laws, manbrings on himself the evil that auto­matically results. Th e writ ings of wiseKing Solomon state ( Ecclesiastes 9: 11) ,

that time and chance happen to us all.In the N ew Testament, Jesus is

quoted giving two examples of disastersthat befell certain people, statingemphatically that the disasters did nothappen as acts of a vengeful Godbecause their sins were greater, butindicating that the calamities were duepure ly to time and circumstance ­uncaused by God directly.

Scientists have been warning us thatman is upsetting the weather patterns.He is denuding the landscap e. Thereare almost limitless side-effects ofmodern technology - filling the airwith pollutants, put rifying the lakes andrivers and water supp ly, exploitingthe land, upsetting the ecological life ­cycle in the soil. Thus man upsetsnature's balance, and the results can bedisasters.

A research of Biblical revelationwarrants only the representation thatfor nearly 6,000 years God has gen­erally kept to a direct hands-off policyin regard to world events - the evidentpurp ose being to allow mankind towrite his own lesson of cause andeffect th rough exper ience. He has, inother words, allowed time and chance,usually man-caused, to bring occasionaldestruction.

Many Biblical scholars, on the otherhand , are quick to claim that God doesoffer protection to those who rely onhim.

For those who might be interestedin further Biblical teachings in thisarea, we suggest you write for thefree reprint of an article titled "W hyMust Men Suffer?" Thi s most basicquestion has baffled mankind for ages.This article gives the plain, logical andtrue answer. 0

47

~odfrom the Editor

[Continued [rom page 1)

Iowa. I had been born and reared In

Des Moines.

One day my uncle was explaining themerits of businessmen's conventions. Isaw a PRINCIPLE of tremendous magni ­tude in what he said.

"Business, gener ally, opera tes on thecompetitive basis," he was explaining."A businessman develops an idea. Hefinds that it is practical - it works ! Itincreases his sales volume. The averagebusinessman will treat this as TOP

SEC RET. He doesn't want any otherbusinessman to discover his idea­especially a compet itor. He wants it allfor himself .

"But, over in another town anotherman in his line of business thinks up adifferent idea. It reduces his costs,thereby increasing his profits. N ow sup­pose these two men attend a conventionof businessmen in their line. Supposethey give up their selfish policy of keep­ing their ideas and methods top secret.The first businessman SHARES his ideaswith the second. The second man shareshis cost-cutt ing technique. Now eachman has the TWO ideas. Each manincreases his sales and also reduces hiscosts. Each one has DOUBLED his stock­in-trade. But when several hund redbusinessmen attend a convention, andseveral of them give speeches, sharingtheir ideas and successfully used meth­ods with others, everybody profits andnobody is harmed."

Of course, today, in actual p ractice,that principle is still the professed pur­pose and reason for the conventions .But too often today, conventions have

degenerated into opportunities to getaway from home and have a hilarioustime with wine, women, and song.

But I never forgot my uncle's illustra­tion showing that giving, sharing, help­

ing others PAYS far better than theselfish, wholly competitive way.

I have explained many times how Ilearned, through continuous surveys ofbusiness and social condi tions, that

48

very few peopl e really ENJ OY lifeabundantly and to the full. Even themost successful in business may havehad bank accounts tha t were full - buttheir lives were empty. From a child Ihad had a passion for UNDERSTANDING.I learned the laws th at produced finan­cial success for heads of industry, com­merce, finance. But were empty livessuccessful, after all ?

I was thi rty-five before I learned theanswer.

For every unwa nted and evil resultthere had to be a CAUSE. Everything is amatter of cause and effect. And when Ifinally learne d the CAUSE of discontentand unh app iness - the CAUSE of all ofhumanity's ills - my uncle's explana­tion of the value of swapping and shar­ing ideas came back to me.

This world's approach to life oper­ates on the philosophy of selj-centered­ness. It is the selfish way of gettinginstead of giving ; taking and acquiringinstead of sharing; the way of envy,jealousy, hatred instead of outgoingconcern toward others.

T here are just the TWO phi losophies- or WAYS - of life. Humanity fol­lows the self -centered way. T hat is theCAUSE of all its ills . It follows the wayof lust instead of love. They are oppo­sites. One is inward desire . The other isOUTGOING CONCERN.

I gave a series of lectures in 1933,in the state of Oregon - in andaround Eugene. This was the principleexpounded. I was explaining the PUR­POSE of life and its meaning, the TRUEvalues instead of the false , and THEWAY that is the CAUSE of the truly suc­cessful, hap py, abundant life.

A num ber of lives made an about­face. The owner of the local radiostation KORE, suggested a half-hourbroadcast to tell more people this WAY .He and about a dozen others of veryordinary financial means volunteered tocontribute regu larly to get this knowl­edge to others by radio. T he broadcaststarted the first week in 1934. Febru­ary 1st, that year, The PLAIN TRUTHwas born.

N oth ing could have started smaller.But response was beyond expectations.There was no request for contributions .There is none today. But a small few

Th e PLAIN TRUTH

ooluntarily became contributors - andby their giving, helped us GIVE thisprecious knowledge of the GIVING WAY.

From that small beginn ing, thisWork of disseminating this KNOWL­EDGE has grow n in over 36 years to aworldwide educational program carry­ing its impact to hundreds of millionson every inhabited continent.

Now there are the three campuses ofAmbassador College - in California,Texas, and England.

Visitors come daily to enjoy gui dedtours over these campuses. H ere they seebeauty. Here they EXPERIENCE some­thing NEW! Here they see not onlymagn ificent grou nds and gardens, andmodern buildings of quali ty and charac­ter. Most conspicuous is the product ofthese campuses - the smiling studentswho simply radiate happiness !

He re, again, see how this principle ofgiv ing, serving, sharing, works. I haveseen visitors come here with unsmiling,unhappy faces. After about two hours ofenjoying the campus beauty, I have seentheir faces light up in smiles .

WHY?Well, we do have happy students

here. It 's natural for happy people toSMILE! But these are not forced smilesfor effect. They are different. They rad i­ate outward from within. They reflect ahappiness brimful and running over.That's a different kind of smile. It's sin­cere. It's for REAL!

Notice the principle involved. Gotoward another person with an angrylook on your face, calling him aninsulting name. What happens? Chan­ces are he'll get angry and try to strik eyou down. But meet another with a joy­fully radiating smile, and he just natu ­rally soon returns in kin d. Pretty soonyou've got him smiling with you ! Whenyou smile at him, you are GIVING OUT- giving out WHAT ? Giving out happi­ness! That causes him to smile back,and then he's giving )' 011 happiness.You still have the happ iness you hadwhen you first smiled , PLUS the extraadded happiness he gave back to you.Yes, you BOTH double your stock inHAPPINESS!

That's how the GIVING way operates !

But now what has all this to do withHOW - and WHERE - one of today's

June-July, 1970

8¢-value dollars actually goes FARTHERthan a 100¢ dollar did in 1902?

W ell , fro m that beginning back inJanuary, 1934 , this great worldwideeducational program has grown, aver­aging close to a 30% growth per year.Gradually more and more people, with­out solicitation from us, VOLUNTEEREDto join that litt le family of Co-Workerswho voluntee red to become regular con­tributors. We don't SOLICIT contrib­utors, because we practice the principleof GIVING rather than getting. But wedo WELCOME those who WANT to volun­teer to have part in a program ofGIVING that is changing lives, turningthem right-side-up, making them richer,fuller and more abundant.

How is this worldwide enterprise ofhappiness financed ? Wh olely by thoseCo-Workers who have wanted to joinwith the happiest group I know.

And now I'd like to show you theincredible - how each dollar put intothis W ork - today's 8¢ dollar ­goes FARTHER than the 100¢ dollarsdid in 1902 !

Many of these Co-Workers are poorpeople, financially. Most of them, how­ever, are improving their financial con­dition, for some reason !

Ever hear of the Biblical expressionthe "widow's mites"? Well, many ofthese happy people are not able to con­tribute more th an the widow's mites.And some of our researchers have beenchecking to find HOW FAR those"mites" go ! The answer is AMAZING!

Some two years ago I personallymade a quick calculation of this . Butnow, using our computers, our research­ers have checked this to a more accurateresult. It's very close to my previousfigures.

Suppose a widow of small meanswants to have part in sharing theknowledge of this HAPPY way of lifewith more people. She is able to con­tribute only the two mites, $2, ten timesa year, less than once a month.

Our research shows that she wouldpay for 96 people listening to TheWORLD TOMORROW by radio a halfhour every day for one year - 365 fullbroadcasts. But much MORE than that.Her two widow's mites contributed oncea month, skipping two months in the

P. R. K. ,

Copley, Ohio

"Just a line to say thanks for yourarticles on Dinosaurs. I never knew

what to do with them when they were

brought up when talking about dino ­

saurs and where they fit into the history

of the earth . I've always kinda tried to

kick 40 tons of dinosaur unde r the table

and change the subject. Now thanks to

your article I can face the facts and

know where they belong ."

John R. J.,Marion, Oh io

"I look forward to your magazine. Ido silk screen pr inting and the threemost popu lar signs that I make are 'Dis ­aster Area,' 'Danger, Polluted Air ­Breathe At Own Risk' and 'ConfusionIs Our Most Important Product.' Ironic,isn't it?"

John c.,Costa Mesa, California

"Congratulations to you for yourarticle in the Apr il-May issue on 'TheGrowing Crisis of Pesticides in Agricul­ture.' It not only presents the problemin great detail, but what is more impor ­tant , it also gives the only answer. Since1953 our organization, Natural FoodAssociates has been trying to tell thisstory to America. Thank you very muchfor your help ."

Joe D . N ., MD.,N atural Food Assn. Nat. President,

Atlanta, Texas

Then ?' Thank you for helping at leastone youth of America. I truly believeyour article should be distributed to allhigh schools the day before vacation."

Linda S.,Buffalo, N . Y.

"An old farmer referred back to the'good old days' when the farmh ousehad two books, the Bible and a seedcatalogue. One told of God's W ork, theother proved it. Today there is just toomuch going for us that isn't all right orgood . I would include Th e PLAINTRUTH along with my Bible and seedcatalogue ."

Mrs. Paul C. P.,East Detroit, Michigan

"Your new feature in the March issue'What You Can Do' is just great, par­ticularly during these trying times, whatwith break-ins becoming more numer­ous and being held up in bright day­light being more prevalent, it's verytimely, indeed."

"I am a teen-ager and read yourarticle 'W hen School is Out . . . What

to tear it down - we are leading mil­lions to a BETTER WAY. We knowthere is littl e or no PEACE in the world.W e are showing mill ions THE WAY topeace, and leading thousands and thou­sands into it. W e are not indulging inpro test marches, organized violencewith nothing better to offer - WE AREOFFERING THE BETTER WAY, and set­ting the living example in LIVING IT!

I felt that for this month 's Personal,I should SHARE this good news with ourlisteners, on receiving these figures fromthe computer. I th ink it's something ourreaders OUGHT to know, when thereexists th is way in which today's dollargoes FARTHER than the 1902 dollar ­HEL PING TO CHANGE THE WORLDINTO A DIFF ERENT AND BETTER WORLDTOMORROW ! D

(Continu ed f rom inside [ront covel')

will continue to overshadow the goodones who have acted as human beings."

Charles W .,San Diego, Calif .

"I enjoy The PLAIN TRUTH verymuch. I am 17 years of age and fear Ihave no future because of pollu tion,inflation, etc. I'd always wanted to lookforward to life, but I can't see it becauseof all this. It scares me! I go to piecesthinking about it. I'm very glad thereare people like you left in this world ."

Susan F.,Wilmington, North Carolina

Wfat- ourREADERS SAY

• Snsan, there is "good news" ahead !Y a ll need to read 0 111' free booklet, "TheW onderflll W orld T omorroio - W hatIt W ill Be Like."

year, would ALSO pay the cost of 70other people viewing Th e WORLDTOMORROW on television, a half hourevery week for a whole year - andtelevision reaches people much moreeffectively than radio.

But much more yet. In addition tothis, she woul d also be paying the costof 7 people reading Th e PLAIN TRUTHevery month for a year ( based on theconservative estimate that each copy isread by at least 3 people) . She wouldalso enable 6 people to read TOMOR­ROW'S WORLD, every issue for a year,and IN ADDITION, also pay for 2 stu­dents taking the Correspondence course12 lessons for the year.

Then in addition to all this, shewould also cause 800 people to beexposed to reading our full page ortwo-page ads in such mass-circulationmagazines as Life, Look, Reader'sDigest, London Sunday Times, etc.

This small contribution of the widow'smites would cause nearly 1,000 people(981 to be exact) to be reached withthis great message of hope and inspi ra­tion leading to a better and happier life ,by these various methods - with anaverage contribution of only $1.67 permonth.

Back in 1902 th is widow's 100q' dollar- or $1.67 per month - could not havereached as effectively anywhere near thisnumber of people. There was no radioand no television then. Th ere was noworldwide organiza tion with the facil­ities for reaching so many people viasuch mass media then . And of course itcould not be done today, were it not forthe fact that more than 100,000Co-Workers SHARE in th is COMMONEFFORT th rough a W ork that haslearned how and has the know-how tocut every excess cost, to take advant ageof every efficiency method, to makeevery dolla r actually GO FARTHER, Ifirmly believe, than in any other activityof any kind on earth today.

It is, candidly, one of the amazing suc­cess stories of all time. I know of noactivity doing so much good to so manypeople - GIVING OUT to, SHARINGWITH, SO MANY PEOPLE, the WAY TOPEACE, HAPPINESS, SUCCESS, ABUN­DANT WELL-BEING.

We know things are wrong with"the Establ ishment." W e're not trying

IN THIS IS'SUE:

* THE BATTLE FOR ECONOMIC SURVIVALBeset by crime, campus riots, strikes, inflation, recession,and the agony of nine years of Vietnam, Americans areutterly unaware of a global battle now under way whichthey are tragically losing by default. See page 2.

* SICK SOIL-A BASIC CAUSE OF POOR HEALTHWhat difference does it make to you what kind of soil yourfood is grown on? Far more than you may realize! Hereis WHY. See page 9.

* THE FAMILY THAT EATSTOGETHERSTAYS TOGETHER

Why do so few understand the cause of the generation gap?It is time we took a look at the breakdown in family meal­time togetherness - and asked ourselves how to rebuilda strong and happy family. See page 17.

* 1970 - A YEAR OF DISASTERFloods, droughts, tornadoes - and now, one of the worstearthquakes on record. What does it all mean? See page 21.

* THE SOLUTION TO A NO DEPOSIT,NO RETURN SOCIETY

What are the consequences of an American culture throwingaway more than most other cultures produce? Where istoday's life style leading us? Find out how YOU can help.See page 24.

* OUR ENVIRONMENTAL CRISISThe earth faces a crisis of staggering dimensions. Biologistsand population experts speak of the "Death of the Earth."Warnings of impending global famine, killing hundreds ofmillions, have been sounded. But why? How urgent is thecrisis?Dr. Paul R. Ehrlich of the Department of BiologicalSciences, Stanford University, warns of the grave tragedythat lies ahead - unless massive action is taken now. Seepage 29.

* AT LAST-THE MISSING LINK-FOUNDFor one hundred .years, anthropologists have searched forthe "missing links" to man's ancestry. Many have beenproposed. But the "missing link" - long overlooked byscientists - stands revealed. Read the proof in thissurprising ar ticle. See p~ge 35.

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