Date post: | 21-Jun-2015 |
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Entertainment & Humor |
Upload: | appbackr |
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The Cross Platform Ecosystem
Trevor Cornwellappbackr inc.
Building an Ecosystem. From Scratch.
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Stores want to control quality of
apps in their store
Low entry barrier to app creation and submission
Consumers want high quality apps
Current store validations are
resource intensive but having low-quality
apps hurt store reputation.
Any developer can submit anything to the app store so high quality apps get
buried in the rubbish
But cannot easily distinguish low from high quality apps, especially if
they are unknown
APP SCORING: PROBLEM STATEMENT
No reliable 3rd party evaluation system for apps available that customers can rely on to make for purchase decisions. No reliable gateway to pre-screen low quality apps.
App department stores are flawed
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A quality scoring system for apps, scored on quality and performance
Higher scoring apps are “tagged” for featuringLower scoring apps are pre-screened from store entry
Apps are scoredfrom 0 to 10.0
APP SCORING: SOLUTION
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appscore can be integrated across technology layers and store portals
Store entry
appscore algorithmEvaluates app performance technically for store entry
Displayed at cross-platform level to guide developers
Binary screeningScreens app technical performance on test devices
Developers
APP SCORING: appbackr value proposition
Consumers
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The appscore
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The appscore
• This is the first level (20pt, bold)• This is a second level bullet (18pt)
1 This is a numbered second level This is an unbulleted second level$ This is a code second level (uses fixed width font,
bold)# This is a privileged code second level (uses fixed
width font, bold)• This is a third level bullet (14pt)
1 This is a numbered third level This is a plain third level
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Technical PerformanceDoes the app perform well with no technical issues?
Demographic
AppealWhat is the app target demographic?
Components of the appscore
Device OptimizationIs the device optimal/suboptimal for specific devices?ImplementationIs the app bug-free?
User EngagementDoes the app content engage users over a period of time?ComplexityDoes the app serve a complex purpose?
The Role Cross Platforms Play.
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appscore api
• Offers for Platform• Use this API with the API Key to know what offers there are for apps that are submitted.• Method: POST• Endpoint: http://www.appbackr.com/Xchange2Api/Offers• Request Parameter: • “apiKey” • Response: • {
"success":true,"apps":[
• {"app_name":"app1","app_id":"com.app1.com","email":"[email protected]","category":"Games","offer_from":"Firefox","offer_name":"Firefox","offer_criteria":"App Score more than 8.5"},
• {"app_name":"app2","app_id":"com.app2.com","email":"[email protected]","category":"Productivity","offer_from":"Firefox","offer_name":"Firefox","offer_criteria":"App Score more than 8.5"},
• {"app_name":"app3","app_id":"com.app3.com","email":"[email protected]","category":"Travel","offer_from":"Firefox","offer_name":"Firefox","offer_criteria":"App Score more than 8.5"},
• {"app_name":"app4","app_id":"com.app4.com","email":"[email protected]","category":"Weather","offer_from":"Tizen","offer_name":"Tizen","offer_criteria":"Installs more than 1,000,000"},
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Demand Meet Supply.
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• Books & Reference• Business• Comics• Communication• Education• Entertainment• Finance• Health & Fitness• Lifestyle• Media & Video• Medical• Music & Audio• News & Magazines• Photography• Productivity• Shopping• Social• Sports• Tools• Transportation• Travel & Local• Weather• Games - Word
Games - ActionGames - AdventureGames - ArcadeGames - BoardGames - CardGames - CasinoGames - CasualGames - EducationalGames - FamilyGames - MusicGames - PuzzleGames - RacingGames - Role PlayingGames - SimulationGames - SportsGames - StrategyGames - Trivia
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Gamesalad Case Study
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The Results
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A Meritocracy that Benefits Tizen
• Over $1 million in payouts• Over 6000 apps submitted to the Tizen App Store• Over 2000 developers participated• 10 XPlatform partners • 70 Testing devices • 5 appbackr-submitted apps Winners of the Tizen
App Challenge
API V2
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appbackr is better than challenges, it’s a Meritocracy
allows us to dynamically push offers in real-time to XP developers and communicate with them directly in the development environment.
Across Many Partners.
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@trevorcornwell