+ All Categories
Home > Documents > to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and...

to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and...

Date post: 07-Aug-2020
Category:
Upload: others
View: 0 times
Download: 0 times
Share this document with a friend
7
Bathroom Upgrades YOUR FUTURE FLOOR PLAN Customer The Experience Promise Opening Doors to a Better Life
Transcript
Page 1: to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and customize their homes in a way that reflects their personality. Bathrooms are a great

Bathroom Upgrades

YOUR FUTURE FLOOR PLAN Customer

The

ExperiencePromise

Opening Doorsto a

Better Life

Page 2: to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and customize their homes in a way that reflects their personality. Bathrooms are a great

1 2

Clayton is proud to support hardworking American families by providing them with affordable, quality Clayton BuiltTM housing. What began as a small home center in East Tennessee has grown to become one of the largest homebuilders in America. The company’s core values established by founder Jim Clayton have never wavered, and its commitment to outstanding customer service continues to drive its success today.

In 2016, Clayton built more than 41,000 homes after growing significantly over the past decade. By providing affordable homes, adopting environmental building practices and giving back to the community, we continue to lead and shape the nation’s housing industry for the future.

1956 Jim Clayton sellsfirst home.

1984 Clayton goes public on the New York Stock Exchange.

1966 First Clayton HomeCenter opens.

1999 Kevin Clayton succeeds his father, Jim Clayton as CEO.

2003 Warren Buffett’s Berkshire-Hathawaypurchases Clayton.

2015 Clayton facilities commit to going green withsustainable ISO 14001 building practices.

2016 Clayton celebrates 60 years of opening doors to a better life for families.

Opening doors to a better life since 1956

Tips forYOUR FUTURE FLOOR PLAN

Buying a new home is one of the most exciting times in your life. But choosing a

floor plan that’s just right for you and your family can be a little daunting.

Every family is different when it comes to size, personal taste and lifestyle. Knowing

what will best suit your needs will be important in making sure you get the home

of your dreams. Clayton offers a wide variety of models and floor plans, and we

want to help you visualize the options in support of your decision-making process.

Browse various plans online before stepping foot inside a house with some of our

favorite tech features:

• Experiential media: 3-D walkthroughs and dollhouse views, virtual

home tours, high-quality videos and photography that allow home buyers

to interact with their favorite home models online.

• Favorites tool: allows visitors to save or “heart” pictures, videos and

articles of their favorite home features, floorplans and exteriors in a

‘lookbook’ section of the website to create ideas for their dream home.

• Home PreviewerTM: Download this fun,

free mobile app as you begin your home

buying journey. Envision a home in a real

setting using the latest augmented reality.

• Learn section: full of educational

materials to prepare consumers for the

home buying journey and home ownership.

It includes helpful blog posts, infographics,

articles, tips and checklists.

Page 3: to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and customize their homes in a way that reflects their personality. Bathrooms are a great

Today’s homeowners want to choose quality features and customize their homes in a way that reflects their personality. Bathrooms are a great place for some upgrades that are fun and functional.

Free-standing bathtub – As traditional as it is contemporary, the classic look of a free- standing bathtub taking center stage in your bathroom creates a space that is uniquely yours.

His and her prep stations – There comes a time when you just don’t want your husband’s shaving supplies or your wife’s makeup to clutter the sink when you get ready for work. Separate prep stations are the key to maintaining a truce, and they look great!

Large spa bath with double bath windows – If you’re going luxurious, go all out. Not only does Clayton build contemporary bathrooms, but our designers have drawn up plans allowing your most relaxing moments to be bathed in natural light from double bath windows.

Vessel sinks – This unique fixture will transform your ideas of a sink and a bathroom. In essence, it is a sink stripped down to its most basic elements: a spout and a wash basin. The result is nothing short of amazing.

Walk-in shower with bench (and rain shower head) – If you’ve ever experienced a rain shower head, you’ll understand why you want a bench underneath it. No shower has ever felt so good, so why not take a seat and enjoy it?

We recognize that buying a home isn’t just a financial transaction, it’s an emotional experience. A home is a place where your children willgrow up, where your family will create memories and where youwill experience some of the best moments of your life. Since a homeis more than just a purchase, we dedicate ourselves to providing excellent customer service to make the home buying process as smooth and pleasant as possible.

That’s why we have our own internal scoring system based on real customer feedback to continually improve on customer service. We promise to offer the most empowering home buying and owning experience. This company was founded over 60 years ago, and since then we’ve been opening doors to a better life for generations of families across America. We know that our business is about the people we serve, and that’s why we promise to offer the best customer service in the housing industry.

Customer

The

ExperiencePromise

3 4

Page 4: to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and customize their homes in a way that reflects their personality. Bathrooms are a great

5 6

Energy efficiency is a top consideration home buyers take into account when buying a home. Whether people want to be more environmentally friendly or just want to save on their utility bills over time, there are lots of reasons Americans have embraced the efficiency craze. But, reducing energy bills and making your home more efficient doesn’t just begin with remembering to switch off lights in empty rooms or having newer appliances.

“Energy efficiency has to start when a home is being built,” says Kevin Clayton, CEO of Clayton. “If you’re buying new construction, it’s important to look for a

home that’s built with energy-efficiency in mind during the home design stage. Those additional features will have a great impact on a home’s overall efficiency.”

In today’s marketplace, consumers have many options to get an energy-smart, sustainable home. Manufactured and modular homes are very energy-efficient, and it’s easier to add energy saving features when the home is being constructed in a climate controlled environment.

Here are a few energy-efficient features available through Clayton.

Upgraded insulation – Insulation doesn’t just keep a home warm in the winter. It should also help keep it cooler in the summer, and help central air-conditioning units operate more efficiently.

Low-E windows – Windows can be a significant source of heat transfer in a home, allowing heat to enter rooms in the summer and escape in winter. Low-emissive (Low-E) windows reduce heat transfer while still allowing daylight to pass through. Not only can Low-E windows help A/C units operate more efficiently, they can also prevent fading of fabrics, floor coverings and furniture from sunlight.

1.

2.

3.

4.

Air management – Air leaks can increase heating and cooling costs for a typical site-built home in the United States by an average of 15 percent, according to the Environmental Protection Agency. A newly constructed home with properly sealed ductwork inside and tight airway leading outside can help reduce your energy bills.

Water heating – The U.S. Energy Information Administration indicates that heating water can account for nearly 20 percent of a home’s total energy use. Clayton uses water heaters with thick side walls that have higher insulation values and are better at retaining heat.

Small, yet significant steps – Some steps that seem minor can actually add up to much greater energy efficiency long-term. For example, installing CFL (compact fluorescent light) bulbs rather than traditional incandescent bulbs wherever possible can help reduce electric bills and last much longer. Programmable thermostats, like the ones Clayton includes standard in many of its manufactured homes, deliver improved comfort and can significantly reduce heating and cooling costs according to the Department of Energy.

Clayton is committed to building homes that are as comfortable as they are efficient.

5.

Page 5: to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and customize their homes in a way that reflects their personality. Bathrooms are a great

Clayton Built™ represents the assurance that every home being constructed on-site or at a Clayton home building facility represents the quality, strength, innovation and integrity that the company stands behind.

“We want people to recognize when they see a Clayton Built™ stamp, it represents a promise to be a world- class home builder,” Clayton CEO Kevin Clayton said. “Clayton Built™ represents the accountability of every team member and promise behind every brand under the Clayton umbrella to deliver an incredible, quality product every time.”

Customers will begin seeing theClayton Built™ stamp appear inmore and more places throughoutthe year. The stamp will be supported by a Builder’s Creed which outlines the commitment of each skilled craftsmen to excellence. It serves as a reminder to future homeowners that they arepurchasing an expertly built home. Click here to learn more about theClayton Built™ brand promise.To hear from real Clayton craftsmen,watch the YouTube series.

The Clayton Built™

Quality Promise

Builder’s CreedWe Believe...

In opening doors to a better life.

“Good enough” doesn’t cut it.

In creating homes that we’d love to livein ourselves.

Sustainability, efficiency and dependability should be givens.

Creativity and design can shatter stereotypes.

Quality and accountability go hand in hand.

Our reputation in only as good as the last home we built.

Homes should be built around the people that live in them.

Our homes should last a lifetime. Or two.

In building innovative homes that push the entire industry forward.

In demolishing barriers that keep peoplefrom having their own slice of the world.

Everyone should have a chance to own abeautiful home. And if we keep doingwhat we’re doing, one day everyone will.

We say all these with our hands, our tools and our dedication.

We genuinely believe in Building Happyness and giving everyone the opportunity to Have it made™.

Built

7 8

Making your house feel like home to your pets

We know pets are an important part of your family. They’re an important part of our Clayton family too. That’s why our homes offer custom features designed specifically for your four-legged family members. If you’re among the estimated 80 million families that own a pet, we want you to feel good about where they eat, sleep and play.

One of Clayton’s most popular pet-friendly home designs is The Ashford model. Some featured amenities available in most Clayton homes include:

“Pets have always been cherished, but now they play an even greater role in their owner’s lifestyle decisions,” Clayton CEO Kevin Clayton said. “As a result, more pet owners are considering their pets’ needs when looking for a home, and we want to support that and be advocates of that special bond.“

Take a virtual video tour or view the photo gallery of The Ashford.

Convenient pet wash station in the home’s mudroom. With similar facilities to a dog groomer, you’ll be able to keepyour dog and your home clean.

Stow-away pet foodand water dish drawerto discreetly hide bowlsuntil your pet’s nextmeal time.

Window seating – which the furry friends love sothey can see outside.

Enclosed sunroom foroutside meals - where pets can enjoy theweather safely, without wandering off.

Built-in pet supply storage allows you to stay organized keeping all your pet toys, shampoo and towels in one easy spot.

Paws-friendlyHome Amenities

Page 6: to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and customize their homes in a way that reflects their personality. Bathrooms are a great

Creating the Ultimate Kitchen

Have you ever noticed how everyone seems to gather in the kitchen? Whether it is your family each day, an extended family gathering or a party, the kitchen ends up being one of the most popular places to hang out.

Clayton offers several customizable amenities for its homes, and perhaps no room is more customizable than the kitchen. Home buyers can choose upgrades that will make their kitchen both functional and beautiful. Some of the features available on most home models include: • Kitchen island with sink—provides extra space for washing, chopping and preparing food for large meals, as well as a great spot to play host during a party.

• Custom pendant lighting—creates warm, decorative aesthetic for dining or gathering.

• Trendy farmhouse sink—dishwashing is easier with this large-basin sink that is the hottest sink style in years.

• Walk-in pantry—for the most organized storage the whole family can use.

9 10

• Stainless steel appliances—often available as an upgrade.

• Custom backsplash—adds a touch of your own personal style to thekitchen area.

• Hideaway counter space—this nifty option allows expansion of the counter only when you really need it.

“The ability to customize your home is how a family can truly make a house a home,” said Kevin Clayton, CEO of Clayton. “We havea long list of customfeatures and brand-name appliance choices that will allow homeowners to achieve the dream of their own authentic kitchen.”

Check out Clayton’s top kitchen features gallery on the website.

Page 7: to a Better Life - Clayton Homes … · Today’s homeowners want to choose quality features and customize their homes in a way that reflects their personality. Bathrooms are a great

claytonhomes.com


Recommended