Todd Michael Heater GCBW

Internet Marketing:Internet Marketing:

Ad Impressions

1,000,000,0001,000,000,000

34 630 477 [email protected]


What is Internet Marketing?What is Internet Marketing?


1. Domain name2. Keywords3. Your Content4. File structure / URLs5. <Title> tags6. ‘description’ Meta tag7. Alternative text in images8. Anchor text9. Linkage10.301 redirect11. Page Load time12. Email capture

13. SynergySynergy

1. Google SERPs2. Google Network3. Other SERPs4. Google Adwords5. Google Business Listings6. Youtube7. Facebook / Twitter8. Blog9. Emailer10. External Listings11. Banners12. Google Analytics/Webmaster

Tools/Trends13. Target Audience

Less Obvious


Our Building BlocksOur Building Blocks

What are the Internet What are the Internet

Marketer’s basic strategies?Marketer’s basic strategies?


1.Take inventory

2.Analyze

3.Create objectives

Case studiesCase studies


Keyword Search Volume

http://www.youtube.com/results?search_query=canary+island+holidays&oq=canary+island+holidays&gs_l=youtube.12...1770.1770.0.5474.1.1.0.0.0.0.126.126.0j1.1.0...0.0...1ac.1.5vzoRaErOh0

https://www.google.es/webhp?source=search_app

http://tools.pingdom.com/

https://www.google.com/trends/explore

How do you get a BILLIONHow do you get a BILLION

ad impressions?ad impressions?


SERP

Thanks for coming!Thanks for coming!


Date post:	19-May-2015
Category:	Technology
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Todd Michael Heater GCBW

Technology