Tom Murphy, Executive Director

Interior Feature Trends

Talk to Us Today to Learn More!

• All current and future product plans with SOP and EOP, updated monthly

• By Manufacturer, Brand, Platform, Program, Nameplate, Plant, Average Lifetime Volume

Talk to Us Today to Learn More!

Tom Murphy, Executive Director

Interior Feature Trends

Talk to Us Today to Learn More!

• Realistic picture of powertrain volumes

• Engine, transmission, hybrid & electric

• 8-year forecast, updated monthly

Tom Murphy, Executive Director

Interior Feature Trends

• Powerful database and reporting toolsto customize your output

• Scenario-building tool to consider different assumptions and their effects

Talk to Us Today to Learn More!

Tom Murphy, Executive Director

Interior Feature Trends

2015 Ward’s 10 Best Interiors

• How and why we pick them• The winners• Some that narrowly missed the cut• Trend lines• Photographic evidence

Tom Murphy, Executive Director

Interior Feature Trends

2015 Ward’s 10 Best Interiors• 42 nominees• All-new or improved interiors eligible• February and March in metro Detroit• Jury: Eight WardsAuto editors• No returning winners• No price cap

Tom Murphy, Executive Director

Interior Feature Trends

Scores based on:• Comfort• Design aesthetics• Driver information• Ergonomics• Fit-and-finish• Materials• Safety• Value

2015 Ward’s 10 Best Interiors

Tom Murphy, Executive Director

Interior Feature Trends

2015 Ward’s 10 Best Interiors• ’14 BMW i3 ($52,550)• ’15 Chrysler 300C Platinum ($51,175)• ’15 Ford F-150 King Ranch ($60,675)• ’15 GMC Canyon SLT ($40,465)• ’15 Honda Fit EX-L ($21,590)• ’15 Jeep Renegade Limited ($33,205) • ’15 Kia Sedona SXL ($43,295) • ’16 Mazda6 Grand Touring ($33,395)• ’15 Mercedes C400 ($65,000)• ’15 Nissan Murano SL ($41,905)

Tom Murphy, Executive Director

Interior Feature Trends

Narrowly missing the cut

Acura TLX

Tom Murphy, Executive Director

Interior Feature Trends

Narrowly missing the cut

BMW i8

Tom Murphy, Executive Director

Interior Feature Trends

Narrowly missing the cutDodge Challenger SRT Hellcat

Tom Murphy, Executive Director

Interior Feature Trends

Narrowly missing the cut

Ford Edge

Tom Murphy, Executive Director

Interior Feature Trends

Narrowly missing the cut

Infiniti QX80

Tom Murphy, Executive Director

Interior Feature Trends

Narrowly missing the cut

Lexus RC 350

Tom Murphy, Executive Director

Interior Feature Trends

Narrowly missing the cut

Mercedes S550 coupe

Tom Murphy, Executive Director

Interior Feature Trends

Narrowly missing the cut

Subaru Legacy

Tom Murphy, Executive Director

Interior Feature Trends

Trend Lines• Five “trucks” make our list for first time (F-150,

Canyon, Renegade, Sedona, Murano)• Price of “luxury” going down (check out 300C,

Sedona, Mazda6, Murano)• Audi no longer rules luxury interiors• Deluxe pickups are shockingly popular• Lincoln Black Label step in right direction• Toyota interiors are improving

Tom Murphy, Executive Director

Interior Feature Trends

Misfits & Missteps

Chevy Colorado A-pillar

Hyundai Sonata king’s joint

Tom Murphy, Executive Director

Interior Feature Trends

Misfits & Missteps

Subaru WRX headliner edge

Lincoln MKZ Black Label center armrest

Tom Murphy, Executive Director

Interior Feature Trends

Misfits & MisstepsLand Rover Discovery Sport C-pillar trim

Mitsubishi Outlander Sport A-pillar trim

Tom Murphy, Executive Director

Interior Feature Trends

2015 Ward’s 10 Best Interiors

Read all about it at…

WardsAuto.comThank you!

Tom Murphy, Executive Director

Interior Feature Trends

Talk to Us Today to Learn More!

• All current and future product plans with SOP and EOP, updated monthly

• By Manufacturer, Brand, Platform, Program, Nameplate, Plant, Average Lifetime Volume

Talk to Us Today to Learn More!

Tom Murphy, Executive Director

Interior Feature Trends

Talk to Us Today to Learn More!

• Realistic picture of powertrain volumes

• Engine, transmission, hybrid & electric

• 8-year forecast, updated monthly

Tom Murphy, Executive Director

Interior Feature Trends

• Powerful database and reporting toolsto customize your output

• Scenario-building tool to consider different assumptions and their effects

Talk to Us Today to Learn More!

Tom Murphy, Executive Director

Interior Feature Trends

CONTACT US TODAY:

LISA WILLIAMSONlwilliamson@wardsauto.com

248-799-2642