Date post: | 28-Jan-2015 |
Category: |
Marketing |
Upload: | retailoasis |
View: | 113 times |
Download: | 1 times |
TOP13 FOR
2013
Once a year, every year we like to tell you who we think is our pick on who are the benchmarks in retail. From food, to fashion and the unexpected pop up, these benchmarks give us inspiration on our strategies for 2014
Enjoy and seasons greetings for the festive season
GROCERY
DISCOUNT
POP UP
LIQUOR
TOP
SOCIAL
13SPECIALTY
HOME
CASUAL
ONLINE
OF
DRESS
DEPT
20
STREET
VERTICAL
13
GROCERY
GERMANY - KOCHHAUSBringing together convenience of pre-prepared with fresh and service
LIQUOR
AUS - DAN MURPHYOperational efficiencies help dominate the category
CASUAL
AUS - LORNA JANEBuilt a brand through social communities
DRESS
GERMANY – SLVRDemonstrate how great product design in athletic translates to fashion
STREET
SWEDEN - H&MExperts in building multiple brands and developing loyalty with great comms & product
HOME
SWEDEN – IKEALatest campaign another proof point promoting recycling of furniture
DISCOUNT
USA – COSTCOExperts in efficiency and consumer behavior drivers
SPECIALITY
UK - HOTEL CHOCOLATCreating a premium chocolate experience
PRESTIGE
UK – BURBERRYRe-invented their brand through technology
ONLINE
UK - MR PORTERContinue to maintain position as ultimate premium men’s fashion editor
DEPARTMENT
FRANCE – MERCIThe modern day department store with a single consumer view
VERTICAL
GERMANY – NIVEAExamples of how to go vertical
POP UP
FRANCE – CHANDONA pop up with pulling power
TOP13 FOR
2013