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Top 8 linked in tips and tricks for recruiters

Date post: 23-Jun-2015
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LinkedIn is a powerful platform for recruiters to build connections with top talent around the world. Follow these eight key tips to optimize your presence on LinkedIn and make the most of the world’s largest professional network. Your profile is your first opportunity to build your personal brand as a recruiting leader. Some tips: Your picture is a must: It makes your profile more human, and you more accessible. Get creative with your headline: Tell people what you stand for. Your headline will show up in search results, so make someone want to click on it. Feature recommendations: Ask for recommendations from your team, hiring managers, and people you’ve hired. Include links and downloads: Link to your company’s web site, company/career page, company blog and Twitter feed, or embed presentations and polls. Give your pitch: Your summary should show what it’s like to work at your company. Think BRAND, not resume. Join many: Join recruiting groups or others that are relevant to your key talent pools. They’ll help you keep your finger on the pulse of the market. Participate in a few: Get involved in a few select groups to brand yourself as an expert. Post thoughtful questions, articles the group might like, and unbiased responses to conversations. Run one: Create a group about your company, industry, or functional area to drive employment brand, build pipeline, and even source. And don’t forget to promote and drive traffic to your group—link to it from your career page and profile, and encourage others to do the same. Expand your reach by sharing your jobs across LinkedIn, Groups, Facebook, Twitter, or individuals. Watch your jobs go viral by forwarding to multiple audiences. It all starts with your profile Share your jobs Utilize LinkedIn Groups Make your status updates come to life Use LinkedIn status updates as you would a targeted, business edition of Twitter, and synchronize LinkedIn with Twitter. Your status updates are a fantastic opportunity to share information virally: • Advertise open jobs and ask your network to pass on leads • Share tips on job seeking to position yourself as an expert • Post updates about your company and highlight what it’s like to work there Top 8 LinkedIn Tips and Tricks for Recruiters Brendan hired me at LinkedIn. It was a tough decision to leave my former company, but Brendan really made the case.” Sarah James, Director of Sales, LinkedIn To learn more about LinkedIn Talent Solutions, please visit: http://talent.linkedin.com 2 1 4 3 Talent Solutions
Transcript
Page 1: Top 8 linked in tips and tricks for recruiters

LinkedIn is a powerful platform for recruiters to build connections with top talent around the world. Follow these eight key tips to optimize your presence on LinkedIn and make the most of the world’s largest professional network.

Your pro�le is your �rst opportunity to build your personal brand as a recruiting leader. Some tips:

• Your picture is a must: It makes your pro�le more human, and you more accessible.

• Get creative with your headline: Tell people what you stand for. Your headline will show up in search results, so make someone want to click on it.

• Feature recommendations: Ask for recommendations from your team, hiring managers, and people you’ve hired.

• Include links and downloads: Link to your company’s web site, company/career page, company blog and Twitter feed, or embed presentations and polls.

• Give your pitch: Your summary should show what it’s like to work at your company. Think BRAND, not resume.

Join many: Join recruiting groups or others that are relevant to your key talent pools. They’ll help you keep your �nger on the pulse of the market.

Participate in a few: Get involved in a few select groups to brand yourself as an expert. Post thoughtful questions, articles the group might like, and unbiased responses to conversations.

Run one: Create a group about your company, industry, or functional area to drive employment brand, build pipeline, and even source. And don’t forget to promote and drive traf�c to your group—link to it from your career page and pro�le, and encourage others to do the same.

Expand your reach by sharing your jobs across LinkedIn, Groups, Facebook, Twitter, or individuals. Watch your jobs go viral by forwarding to multiple audiences.

It all starts with your pro�le Share your jobs

Utilize LinkedIn Groups

Make your status updates come to lifeUse LinkedIn status updates as you would a targeted, business edition of Twitter, and synchronize LinkedIn with Twitter. Your status updates are a fantastic opportunity to share information virally:

• Advertise open jobs and ask your network to pass on leads

• Share tips on job seeking to position yourself as an expert

• Post updates about your company and highlight what it’s like to work there

Top 8 LinkedIn Tips and Tricks for Recruiters

Brendan hired me at LinkedIn. It was a tough decision to leave my former company, but Brendan really made the case.”

Sarah James, Director of Sales, LinkedIn

To learn more about LinkedIn Talent Solutions, please visit: http://talent.linkedin.com

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Talent Solutions

Page 2: Top 8 linked in tips and tricks for recruiters

Creating a poll is a great way to gain insight on your industry and your talent market. And it’s as easy as �lling out a web form. Share it in your status update, in Groups, and on Twitter. This will help your poll go viral and boost your response rate. One LinkedIn member conducted a poll and received 14,000 responses and 1,500 comments.

Copyright © 2011 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.

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Create a poll on LinkedIn

Make the most of your LinkedIn company and career pages to in�uence passive candidates.

• Position your company as an employer of choice to attract passive and active candidates.

• Encourage company followers to keep current with exciting company news.

• Highlight insightful statistics about your employees and feature their pro�les.

• Keep your content fresh and dynamic to encourage return visits.

• Add a LinkedIn Career Page to differentiate your company with videos, banners, employee spotlights, and create dynamic content targeted to speci�c job functions.

Showcase your employment brand

LinkedIn Apps enable you to enrich your pro�le, share and collaborate with your network, and get the key insights that help you be more effective. Some examples:

• Company Insider: When a potential candidate comes to your career site, they’ll see who they know at your company and can view their pro�le in one click.

• Outlook Social Calendar: Automatically see the latest activity from any LinkedIn connection that sends you an email – articles they’re reading, conferences they’re attending, and pro�le updates–all from Outlook. And connect with new people with a single click.

• WordPress: Sync your WordPress blog posts with your LinkedIn pro�le, keeping active and passive candidates in the know.

Integrate apps to maximize the value of LinkedIn

Your employees are a key entry point to your company on LinkedIn. Driving social networking adoption within your organization can boost traf�c to your company page, career pages, and your jobs. Think of your employee base as an extension of your recruiting team. Circulate tips on how they can build great pro�les that describe an exciting work environment, and share status updates and career opportunities with their connections.

Turn your employees into ambassadors of your company

To learn more about LinkedIn Talent Solutions, please visit: http://talent.linkedin.com

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Sampling of applications available on LinkedIn.com:


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