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Consumers are beginning to demand better, simpler, more real drinks • Nearly half of consumers (48%) say they would be likely to purchase and pay more for food or beverages that are fresh 1 Chains are driving frappé momentum • The push at McDonald’s, Burger King, and Starbucks is creating huge opportunities for independents. And customers are clamoring for more (and better) frappés Independents are seeing frappés explode Frappés are big sellers and can be a significant source of revenue • Frappé sales are up +20% 2 • 75% of cafés anticipate demand to continue to grow 2 • Consumption of frozen blended drinks has increased with 37% of coffee drinkers consuming them weekly in 2013—up +9% from 2012 3 1 The 2013 Value and Pricing Consumer Trend Report, Technomic · 2 Torani Quantitative Frappé Study, October 2011 · 3 National Coffee Association, Coffee Drinking Trends Report, 2013 THE TRENDS Torani offers free point-of-purchase materials designed to drive sales of your blended beverages. Contact your distributor or visit www.torani.com/foodservice to order. ©2014 R. Torre & Company. All rights reserved. Torani and the Torani label are registered trademarks. To start increasing your beverage sales, contact Torani today. 800.775.1925 www.torani.com/foodservice TORANI TOOLS M1566 M1568 – Poster M1576 – Table Tent M1569 – Window Decal M1570 – Banner F L A V O R S PLAIN • DARK CHOCOLATE • VANILLA • COFFEE Natural ingredients. Fewer calories. Easy prep. The total package. TORANI ® REAL CREAM FRAPPÉ BASE Container Case Case Pack/Size Dimensions Dimensions Cubic Cases/ (fl. oz.) (length x width x height) (length x width x height) Feet Pallet 8/50.3 (1.5L) 3.27" x 2.92"x 10.5" 11.97" x 7.44" x 10.88" .56 76 PRODUCT SPECIFICATIONS Tetra Pak ® Shelf-Stable Packaging Tetra Pak ® cartons protect what’s good inside and out. They keep the real dairy cream and other ingredients protected on the shelf without added preservatives. Refrigerate after opening.
Transcript

Consumers are beginning to demand bet ter, simpler, more real drinks

• Nearly half of consumers (48%) say they would be likely to purchaseand pay more for food or beverages that are fresh1

Chains are driving frappé momentum• The push at McDonald’s, Burger King, and Starbucks is creating huge

opportunities for independents. And customers are clamoring for more(and better) frappés

Independents are seeing frappés explodeFrappés are big sellers and can be a significant source of revenue

• Frappé sales are up +20%2

• 75% of cafés anticipate demand to continue to grow2

• Consumption of frozen blended drinks has increased with 37% of coffee drinkers consuming them weekly in 2013—up +9% from 20123

1The 2013 Value and Pricing Consumer Trend Report, Technomic · 2Torani Quantitative Frappé Study, October 2011 · 3National Coffee Association, Coffee Drinking Trends Report, 2013

T H ETRENDS

Torani offers free point-of-purchase materials designed to drive sales of your blended beverages.

Contact your distributor or visit www.torani.com/foodservice to order.

©2014 R. Torre & Company. All rights reserved. Torani and the Torani label are registered trademarks.

To star t increasing your beverage sales, contact Torani today.800.775.1925 • w w w.torani.com/foodser vice

T O R A N ITOOLS

M1566

M1568 – PosterM1576 – Table Tent M1569 – Window Decal

M1570 – Banner

F L A V O R S

P L A I N • D A R K C H O C O L AT E • VA N I L L A • C O F F E E

Natural ingredients.Fewer calories.

Easy prep.

The total package.

T O R A N I® R E A L C R E A M F R A P P É B A S E

Container Case Case Pack/Size Dimensions Dimensions Cubic Cases/ (fl. oz.) (length x width x height) (length x width x height) Feet Pallet

8/50.3 (1.5L) 3.27" x 2.92"x 10.5" 11.97" x 7.44" x 10.88" .56 76

PRODUCT SPECIFICATIONS

Tetra Pak®

Shelf-Stable PackagingTetra Pak® cartons protect what’s good inside and out. They

keep the real dairy cream and other ingredients protected on the

shelf without added preservatives. Refrigerate after opening.

Torani Real Cream Frappé Base

can help you capitalize on the

growing frappé category. This

shelf-stable liquid base answers

your customers’ demands for natural ingredients

and better taste and texture, as well as your need

for an easy-to-use product.

All-naturalNo hydrogenated oils or ingredients you

can’t pronounce.

Real ingredientsSimple, real ingredients like dairy cream, pure

cane sugar, and vanilla extract ensure the best taste

and elevate the quality of your frappés.

Fewer caloriesBetween 300 and 380 calories for a 16 oz. drink—

up to 45% fewer calories than leading powders.

Simple to usePour, blend with ice and espresso, and serve.

Extra creamy and velvetyReal cream creates the creamiest frappé texture

and keeps drinks from separating.

With or without co f fee to meetyour needs

Coffee Real Cream provides real coffee with

simplicity. Plain Real Cream lets you showcase

your signature espresso.

Say goodbye to artificial ingredients. Say hello to a better frappé. Unlike powdered

mixes, Torani® Real Cream Frappé Base contains only the natural ingredients your

customers know taste great—with far fewer calories. Easily make any frappé on your

menu with simple, pour-and-blend prep.

T O R A N ITRUTHS

3. BLENDE ASY COFFEEFR APPÉ

1. POUR COFFEEFR APPÉ BASEOVER ICE

2. ADD SYRUPOR SAUCE

4. SERVE

PROMOTION T IPS• Create one or two signature frappés that are only offered at your

café to set it apart and drive repeat business. Be creative with

combinations that are indulgent or inspired by your neighborhood,

a customer, or a personal preference!

• Keep your menu fresh and entice customers to try new, higher-

priced drinks with LTO frappés. Consider seasonal, summer-themed

White Chocolate Coconut Frappés or holiday Pumpkin or

Peppermint Frappés.

Try any Torani Real Cream Frappé Base

product. If you’re not completely satisfied,

we’ll refund your purchase price. See

www.torani.com/foodservice

for more details.

Money-BackGuarantee

USING PLAIN USING COFFEE REAL CREAM REAL CREAM

Ice 2 cups/16 oz. 2 cups/16 oz.

Torani Frappé Base 5 oz. 6 oz.

Espresso 1–2 shots

Torani Coconut Syrup ½ oz. ½ oz.

Torani Dark Chocolate Sauce ½ oz. ½ oz.

White Chocolate Coconut Frappé

USING PLAIN USING COFFEE REAL CREAM REAL CREAM

Ice 2 cups/16 oz. 2 cups/16 oz.

Torani Frappé Base 5 oz. 6 oz.

Espresso 1–2 shots

Torani Dark Chocolate Sauce 1 oz. 1 oz.

Chocolate Sandwich (add 1 cookie at the end of blending Cookie (OREO®) and then pulse 3 times in the blender)

Cookies & Cream Frappé

USING DARK CHOCOLATE USING COFFEE REAL CREAM REAL CREAM

Ice 2 cups/16 oz. 2 cups/16 oz.

Torani 5 oz. 6 oz.Frappé Base

Espresso 1–2 shots

Torani Dark ½ oz.Chocolate Sauce

Chocolate Chips (add 1/4 cup at the end of blending and then pulse 3 times in the blender)

Java Chip Frappé

To f fee Co f fee Frappé USING PLAIN USING COFFEE REAL CREAM REAL CREAM

Ice 2 cups/16 oz. 2 cups/16 oz.

Torani Frappé Base 5 oz. 6 oz.

Espresso 1–2 shots

Torani English Toffee Syrup ½ oz.–1 oz. ½ oz.–1 oz.

MUS T- H AV E F R A PPÉ MENU

SPECIALT Y IDEAS:SALTED CARAMEL • PEPPERMINT MOCHA

ENGLISH TOFFEE

CL ASSICS:MOC H A • VA NIL L A • C A R A ME L • C O F F E E

CREAM IDEAS:ORANGE CREAMSICLE • ROOT BEER FLOAT

For more easy recipes usingReal Cream Frappé Bases, visit

w w w.torani .com/foodser v ice

D R I N KBUILDS

Everything you want in a frappé.


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