Date post: | 09-Jan-2017 |
Category: |
Small Business & Entrepreneurship |
Upload: | bhv-education |
View: | 5 times |
Download: | 0 times |
Problems
• A family pet is lost every two seconds • Over 10 million pets are lost each year • One out of three pets is lost during their lifetimes • One in ten family pets is found • Many pets unhealthy – lack of activity • Unhealthy day routine
Solution • Unique collar • Tracks your pet’s: location, pulse, temperature, activity,
emotions • Tracks air temperature • Track Pet app • You can see what is your pet doing when you are not at
home • Alerts owner if something is wrong if it runs away or when the pet has to eat or take a walk
USP
• Tracking: emotions, activity, pulse, temperature, air temperature
• Pet track app – forums, guides
How to launch?
• Advertising online and in pet shops The image cannot be displayed. Your computer may not have enough memory to open the image, or the image may have been corrupted. Restart your computer, and then open the file again. If the red x still appears, you may have to delete the image and then insert it again.
Summary • Collar that tracks your pet’s activity, location and other • Track Pet app • Target market – wealthier people with pets, breeders • USP – Tracking: emotions, activity, pulse, temperature, air
temperature, Pet track app • Revenue – selling product • Launching – advertising online and in petshops
Call to action • Twitter – PetTrack • Facebook – Pet Track • Instagram – pettrack #pettrack • E-mail – [email protected] • Web page – www.pettracker.com