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Traditional To Social

Date post: 30-Oct-2014
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by Thomas Baekdal
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How the Social Web destroys Traditional Marketing Copyright: Share it, use it, copy it, shred it, jump on it, tweet it, print it, remake it, republish it - but don’t sell it!
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Page 1: Traditional To Social

How theSocial WebdestroysTraditionalMarketing

Copyright: Share it, use it, copy it, shred it, jump on it, tweet it, print it, remake it, republish it - but don’t sell it!

Page 2: Traditional To Social

TraditionalMarketing

Page 3: Traditional To Social

InternetMarketing

Page 4: Traditional To Social

The start of the Revolution

Page 5: Traditional To Social

!Social Web

Page 6: Traditional To Social

!

...everyone can be a star!

Page 7: Traditional To Social

Hi there!

it’s notabout things it’s aboutpeopleYou!

Our product is amazing!

Who cares? Hey :)

Page 8: Traditional To Social

People will interrupt themtalk about your productsand only

fight you if you

Our product is amazing!Hey!!

You!Shut up!

#*!

#*!

#*!

#*!

#*!

#*!

#*!

#*!

That CompanySucks!

?

!

!

!

See our ads!

?

?

Page 9: Traditional To Social

Traditional no longer works......it even works against you!

Page 10: Traditional To Social

How do youbecome a partof theSocial Web?

Page 11: Traditional To Social

you get invited!It’s easy...

...and that means

Page 12: Traditional To Social

You are not a company that sells a product...but a group of talented individuals.

Who are creating something remarkable.Because the world need something

better, more stylish, and more affordable.

Something that makes you happy, and gives you

that really good feeling inside your stomach.

Page 13: Traditional To Social

You do not market your products...you share them

Page 14: Traditional To Social

...and you share what people are doing with them.You make your fans remarkable

You help them do things better, provide tips and ideas.

You tell them about what inspired you,and continues to inspire you!

Page 15: Traditional To Social

...and you ask your fans what they need.

So that you, with their help, can continue to be remarkable.

Page 16: Traditional To Social

This way, people want to follow you, becauseyou are worth following

That’s a cool company! I will tell myfriends about it

Cool

Nice!

Me to!

Thanks!:)

Like!

!

I likethem too!

:p

Thanks!

Page 17: Traditional To Social

Credits

Copyright: Share it, use it, copy it, shred it, jump on it, tweet it, print it, remake it, republish it - but don’t sell it!

Created by Thomas Baekdal You can follow me via twitter (@baekdal)

on facebook (facebook.com/thomasbaekdal)via friendfeed (friendfeed.com/baekdal)

on YouTube (youtube.com/baekdal)on flickr (flickr.com/baekdal)

via Delicious (delicious.com/baekdal)

....or you can follow baekdal.com via facebook (facebook.com/baekdalcom)

via RSS (baekdal.com/about/rss)on the Amazon Kindle

or via www.baekdal.com

Photo creditsvia photos.com


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