Date post: | 15-Jul-2015 |
Category: |
Technology |
Upload: | itpreneurs |
View: | 339 times |
Download: | 2 times |
Copyright © 2014 ITpreneurs. All rights reserved.
Welcome to
ITpreneursDeborah Burton, Channel Marketing Manager
Copyright © 2014 ITpreneurs. All rights reserved.
Low Barrier & High Impact: How ITpreneurs can boost your Top- & Bottom-line
Access a Comprehensive Library
Save content costs by up to 80%
● No Content Development Costs
● No Content Maintenance Costs
● Pay-per-use: Use more, pay less!
● 1000+ Titles
● Across most IT Domains
● 12 Languages
● Some unique Titles
Enjoy Convenience
● Anytime, Anywhere ordering
● Marketing Support
● Exam Services
● Accreditation
● Trainer Services
Stay on the Cutting-Edge
● First to Market
● Consistent Quality
● Various Delivery Formats
● Always Up-to-Date
● Partner Enablement
Increase Revenues Save Costs
Copyright © 2014 ITpreneurs. All rights reserved.
Positioning Certified Mobile
App Professional (CMAP)
Testing for Rapid Adoption
Copyright © 2014 ITpreneurs. All rights reserved.
Presenters:
Yaron Tsubery
President ISTQB ( International Software Testing Qualification
Board)
Anh Ngoc Tran
Product Manager iSQI (International Software Quality Institute)
Moderator:
Connie Tai
Products & Solutions Marketing, ITpreneurs
Today’s Speakers
Copyright © 2014 ITpreneurs. All rights reserved.*
● Introduction: What will you learn today?
● About CMAP
● The Challenges of Mobile App Testing
● Business Needs
● Go-To-Market Strategies for CMAP
● How to Get Started
● Questions & Answers
Agenda
Copyright © 2014 ITpreneurs. All rights reserved.
● What is CMAP?
● Why we need it: Business Needs and Business Outcomes
● Go-To-Market Strategies and how to get started:
○ The Challenges of Mobile App Testing: Practical part (Demo)
○ Options for certification and trainings
● Questions and Answers
What will you learn today?
Copyright © 2014 ITpreneurs. All rights reserved.
About Certified Mobile App
Professional (CMAP)
Testing
Copyright © 2014 ITpreneurs. All rights reserved.
CMAP “Mobile App Testing – Foundation Level” is the 1st course of CMAP
scheme developed by iSQI SIG
3 areas of specialisation will be developed:1. CMAP - Test Automation (2014)2. CMAP - Load and Performance Testing (2015)3. CMAP - Security Testing (2015)
Since the successful launch in 2014: over 200 participants
in 10 different countries throughout 3 continents
From different sectors such as IT, consulting, electronics,
engineering, telecommunications, and universities
What is CMAP?
Copyright © 2014 ITpreneurs. All rights reserved.
2-day innovative and hands-on course
Focus on both practical examples and hands-on sessions
You will get an excellent overview of important tools & techniques used in mobile
application testing.
You will understand the similarities and differences with respect to more
conventional testing.1. Overview of Mobile World
2. Mobile Application Test Types
3. Mobile Application Testing Process & Techniques
4. Tools and Automation
Exam is available in paper-based and e-exam channels
● 60 minutes, 40 MC questions
What can I expect from this course?
Copyright © 2014 ITpreneurs. All rights reserved.
● Professionals in the area of software quality and
software testing, preferably on the level of
ISTQB® Certified Tester - Foundation Level
● 2 years of experience in software testing
● E.g. test analysts, test managers, test designers,
mobile apps developers
Who should attend the course?
Copyright © 2014 ITpreneurs. All rights reserved.
● Currently the one and only mobile app testing certification
● Issued by an internationally renowned certification body
● Provide a great understanding of current world of mobile app testing
● Developed by the international team of experts
● Training materials are available for licensing 24/7
● Materials continuously optimized
● Certified professionals enable your company look professional
● Be up-to-date
● Be able to work more efficiently
Why should your company offer CMAP?
Copyright © 2014 ITpreneurs. All rights reserved.
● Online exam solution offers more flexibility
-> YOU can choose your
○ exam channels
○ exam plattform
○ exam location(ITpreneurs offers Exam Hosting Service to Training Providers)
● Available in multiple languages
International Network of CMAP Professionals
Be part of the recognized international network of the
CMAP Professional portfolio
Receive marketing support
Why should your company offer CMAP?
Your Exam
Anyplace
Anytime!!!
Copyright © 2014 ITpreneurs. All rights reserved.
Market size and figures of mobile apps
2012 2013 2017
App users
worldwide
1.2 billion N/A 4.4 billion
Asia Pacific 30% 32% 47%
Europe 29% 28% 21%
North America 18% 17% 10%
Middle East &
Africa
14% 13% 12%
Latin America 9% 10% 10%
Users of mobile apps worldwide by region 2012-2017 according to Portio Research
Copyright © 2014 ITpreneurs. All rights reserved.
It is important that IT professionals are up to date with the latest developments of
mobile technology, in order to understand the ever evolving impacts on testing,
performance and security.
These impacts transpire and influence how IT specialists develop and test
software in their everyday work
According to the ISTQB® figures of December 2013, the demand for
certified testers continuous to increase:
● Number of certifications issued: 336,068
● Growth trend: over 15,000 new certificates per quarter
source: http://www.istqb.org/about-istqb/facts-and-figures.html
Requirements of professional testers
Copyright © 2014 ITpreneurs. All rights reserved.
Business Outcomes
● Assist in adaptation of existing testing processes for testing of mobile
applications
● Support the requirements team in review of mobile application
related requirements using knowledge of mobile markets and contexts
● Adapt existing testing experience and knowledge and existing way of
testing web and other applications to mobile testing including user
expectations
● Identify and apply appropriate methods for testing of characteristics
unique to mobile technology
● Apply appropriate techniques for testing in a mobile application project
Copyright © 2014 ITpreneurs. All rights reserved.
● Identify and use appropriate tools to assist in mobile application testing
including emulators and simulators
● Assist the mobile application team in identifying potential test
automation activities and corresponding tool
● Have an overview of important tools and techniques used in mobile app
testing
● understand the similarities and differences with respect to more
conventional testing
● Improve efficiency and effectiveness in their job
● Learn from others’ experiences
● Stay up to date and learn about CMAP best practices
Business Outcomes
Copyright © 2014 ITpreneurs. All rights reserved.
Apps and mobiles have become an important element of today’s society in a
very short time frame.
Over the past decade they have become an important part of our everyday live.
● Games
● Public Transport
● Banking
● Communications
● EVERYTHING AND ANYTHING seems to have an App
Why mobile apps?
Copyright © 2014 ITpreneurs. All rights reserved.
● 1.2 billion people use their smart-phone to access the web
● Over 300,000 apps have been developed in 2012 and these have been
downloaded over 10 billion times
● Local search via mobile devices more than quadrupled in 2012
● In 2013 Mobile testing has been carried out by 55% of the organizations,
compared to 31% in 2012
● Efficiency and performance testing though
slipped to 59% in 2013 from 64% in 2012
but remained top priority; security testing
jumped to 56% in 2013, up from 18% in 2012
… Because it is a fast growing topic!
Copyright © 2014 ITpreneurs. All rights reserved.
A fast growing topic
Global growth in unit sales of P.C.s and smart phones
Copyright © 2014 ITpreneurs. All rights reserved.
● Frequent introductions of new devices and
techniques
● Wide variety of operating systems (Android,
IOS, Windows, Symbian, Blackberry, and
more)
● Many network operators with different
infrastructures and requirements
● The mobile test process with aspects such as
performance, functionality, use of memory,
battery life, usability and bandwidth
Key Topics and Challenges of Mobile App
Testing
Copyright © 2014 ITpreneurs. All rights reserved.
Test Process
Mobile Apps
Test
Process
Certify App/Device
Analysis & Reporting
Establish Priority / Schedule
Test Design and Execution
Identify Scope and Objective
Test
Team
Are you pleased with
the results?
What do you want tested?
When do you want it tested?
Can we conclude the
evaluation?
How to design
and execute?
Copyright © 2014 ITpreneurs. All rights reserved.
● Course environment tour
● Short Live Demo using Mobile app installed on a Simulator and various test
scenarios which will be performed at the course
Practical part: DEMO
Copyright © 2014 ITpreneurs. All rights reserved.
1. Identify the potential customer or find out from you customer base who would
be interested in CMAP
Potential customer:
- Professionals in the software testing area
- Professionals involved in mobile app testing
- Project Managers, Quality Managers, Software Development Managers,
Business Analysts, Testers, IT Directors and Management Consultants
- Companies in sectors such as banking, telecommunication, electronics,
engineering, IT sectors who employ mobile app testers and offer mobile
apps in their business
Go-To-Market Strategies
Copyright © 2014 ITpreneurs. All rights reserved.
2. Get in contact with your potential customers
- Offline Networking: attend conferences and events (e.g. The Mobile App
Europe conference, World Congress for Software Quality) or held a
presentation
- Online Networking: Use Social Media Channels to target customers
- publish articles about CMAP
3. Promote the CMAP certification course with marketing materials and
factsheets provided by ITPreneuers and iSQI
4.Provide your clients the most suitable way to attend the course: In-house or
public training
5. Providing them the most flexible way to take the exam (paper-based/e-
exams/classroom/individual)
Go-To-Market Strategies
Copyright © 2014 ITpreneurs. All rights reserved.
CMAP “Certified Mobile App Testing – Foundation Level” is the 1st course of
CMAP scheme developed by iSQI SIG
A great extension training course for Certified Foundation Level Tester such as
ISTQB CTFL and anyone experienced in mobile app testing
2 options for clients to gain the CMAP Mobile App Testing certificate:
● Take the exam after attend the official CMAP Mobile App Testing course
(recommended)
● Take the exam without attending the course (for experienced mobile app
tester who has a good knowledge of the topics covered in the CMAP
Syllabus)
CMAP Product Portfolio
Copyright © 2014 ITpreneurs. All rights reserved.
CMAP Learners will receive the following as part of the
course:
● A participant handbook with reference materials
● Course exercises required to test applications
● A guideline to set up your laptop with the course
exercises
● An exam preparation guide
● A mock exam
● The CMAP Syllabus
Get prepared for CMAP
CMAP Instructors will receive the following as part of this
course:
● A handbook with reference materials
● Course exercises with exercise solution
● Demo part
● A setup checklist
● An exam preparation guide and
● A mock exam and answer sheet
● The CMAP Syllabus
Copyright © 2014 ITpreneurs. All rights reserved.
CMAP Mobile App Testing Certificate holder can extend
their qualification with the following specialisation that
will be developed soon:
1. CMAP - Test Automation (2014)2. CMAP - Load and Performance Testing (2015)3. CMAP - Security Testing (2015)
CMAP Product Portfolio
Copyright © 2014 ITpreneurs. All rights reserved.
How You Can Get Started - 1/2
Classroom
Courseware
InstructorsTrain your own instructor,
or leverage an ITpreneurs
instructor to teach
ExamsWe’ll help you book and
deliver all exams - online or
paper based.
Copyright © 2014 ITpreneurs. All rights reserved.
How You Can Get Started - 2/2
Visit the ITpreneurs.com Website
Review the Product of Interest
Get in touch either through the Contact
Form, send us an email, or call!
Copyright © 2014 ITpreneurs. All rights reserved.
Contact
Connie Tai
Products & Solutions Marketing
ITpreneurs | Rotterdam | The Netherlands
+31 107.110.260