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A PIZZA RESTAURANT CHAIN

Transforming Customer Experience in Stores and Digital Channels

Our integrated approach enabled digital retail platform from unified customer engagement till order fulfillment, helped client win in the dynamic digital age.

Our client is an American pizza restaurant chain founded in 1960 which is the largest pizza seller worldwide in terms of sales. It was crucial for the restaurant chain to provide elegant customer experience.

OPPORTUNITY

With Qentelli’s Digital Transformation Model

As the volume of business operations grew, it faced hurdles such as :

Failed to meet the expected customer service levels

Not able to handle integrations with the aging ERP system to keep single source of truth

A website that’s not fulfilling to showcase their services and seamless buying experience

Failing to attract young buyers due to no mobile commerce

Unable to give elegant customer experience

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Digital Infrastructure Services

DevOps

CloudOps

DataOps

SecureOps

A super cool web application, on all devices that had everything the retailer needed. A truly robust and creative platform that helped its users to view products, order online, express checkout, options for In-store pickup, options for check/use loyalty bonus.

The web application, which was designed to be open and extensible, empowered the retailer to adapt content-based on needs, update offers, run campaigns and know user behaviour.

Rolled out mobile commerce platform for trading in more than 10 countries for its users to order on mobile and also opt out for instore pick-ups via mobile.

End to End Loyalty management solution to increase the customer retainership.

Integration among mobile commerce solution and web application with POS Systems, Inventory and Supplier ERPs for unique source of truth.

Digital Engineering

Analytics and Big Data Solutions

Mobility Solutions

Application Modernization

SERVICES IN SCOPE

SOLUTIONS OFFERED

Digital Enablement

UI/UX upgrade, Analytics enablement, IOT, AI enablement, Mobile enablement, Cloud enablement

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SOLUTION COMPONENTS

WebApplication/CMS

CoreCommerce

OrderManagement

In-StorePickup

Social Engagement Content Management

LocalizationBranding

Customer Experience

Search

Reviews

Promotions

Cart and Order

Branding

Kitchen Connect Picking

Order ManagementPacking and Shipping

Kitchen Connect Personalization

Order HandlingPre-Ordering

Pickup Documentation and InvoicingTracking

Integrations

Supplier ERP

Payment Gateway

Email Marketing

Web Analytics

Inventory ERP

Shipping Carriers

Loyalty Management

Mobile Analytics

DeliveryDocumentation

and Invoicing

Integratewith POS

Analytics

FUNCTIONAL DETAILS OF SOLUTION

Promotions & Discounts

Product Visualization

SEO friendly

Product Reviews

Faceted Search

Social media integration

Multi site, multi lingual and multi currency

Payment, gateway integration

Loyalty

Pre-ordering

Repeat Orders

Quick Order

Payment Method

Loyalty

Queue busting

ERP Integration

POS Integration

IOT Integration

Delivery Integration

Payment Gateway Integration

Website layout management

Rich Visualization

Scalability

Third party integration

Customizability

Mobile friendly

Role based access

Security

Kitchen Connect

Picking, Packing,Shipping

Delivery Documentation

Order Management

Order Splitting

Role based access

Core Commerce features

InStore Pick up features

Other features CMS features OMS features

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FUNCTIONAL DETAILS OF SOLUTION

Docker and Kubernetes

DEVELOPER Commit

Code

GIT REPO

Build DockerImage

Run Tests

DockerRepository

Push newDocker Image

Update K8sdeployment

CI Server notices new code inGit repo & starts running

through it’s pipelines

Create newPod

Restart newPod

Check Podhealth

Let old Podcontinuerunning

New Pod ishealthy

New Pod isnot healthy

Delete oldPod

kubernetes receives request to use new Image

Jenkins

docker

Kubernetes

Pull new Docker Image

CONTAINERIZATION

The first key step taken to have a streamlined CI/CD, efficient test data management, enable on demand environments, one click orchestrated pipeline and to implement automated check gates is choosing containerized approach using docker.

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DESIGN CONSIDERATIONS

Designed for Business Configurability

Designed for Multitenancy

Designed for Continuous Delivery

Designed for Handling Failures

Designed for Optimized use of Resources

Designed for Cloud Scalability and Flexibility

Designed for Extensibility and Modularity

Designed for Ease of Integration

Containers for Test Data Strategy and Environment Strategy

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QENTELLI’S 360 DEGREES ENGAGEMENT

Product Engineering

Design, Development, Test and Release

Sustenance Engineering

Transition, L3 and L4 Service, Defect Fixes, Enhancements, Localization,

Internationalization

Test Engineering

Manual, Automation, Performance and Security

Global Customer Support

24*7 L1 and L2 Multi-Language Support,Evangelism, Triaging, Knowledge Portals,

Partner Support

Operations Hub/Engineering

Infra/cloud Services, Monitoring Services, Deployments

Managed Product Engineering

End to End Prod Mgmt. - Customer Mgmt, Development, Testing, Support

Release & Product Mgmt.

Digital Engineering

UI/UX Design & Development, Mobility Designs, Platforms and development,

Analytics Solutions

Release Engineering

DevOps Platform, DevOps Implementation, Release

Management

SOLUTION HIGHLIGHTS

Single view of Customers, Orders, Delivery, Supply and Inventory

Customizability - Extremely customizable for specialized functionalities

Best in class content management system

Flexible framework for 3rd party software integration

Infinitely scalable and secure application

Targeted promotions, customer loyalty

Order Management System - Seamless order fulfillment through single window

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Qentelli helped the restaurant chain to improve its operational efficiency across channels.

CRITICAL SUCCESS FACTORS

END STATE

Optimized Operations

Optimized use of resources with automated smarter decisions and operations insights

Inventory fulfillment optimized

Centralized and single view of global operations

Hybrid Store Physical stores converted to Digital Store in terms of experience

Inventory fulfillment optimized

Centralized and single view of global operations

Unified Commerce

Unified Channel: Digital Store, Online, Mobile, Bots

Unified View: Customer, Orders, Inventory, Billing and Loyalty

Seamless shopping experience

Effective Merchandise

Offer the right products at the right times

Simplified sales and promotions by centrally managing the products and promotions

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Mature Product Engineering Processes such as CI, CD

Transition Management Capabilities

Experience in program management of large tranformation programs

Capable Talent and Talent ManagementProcess

Experience with various commercial & engagement models

Executive Commitment to success of this Partnership

KEY RESULTS

Transformed Customer Experience

In-store pick with an integrated modern POS.

Online with consistent & engaging menu, offers updates and contextual interactions across channels.

Unified Engagements & Operations

Anytime & anywhere access and multi-channel transactions for customers, and unified view of customers, products, and orders across channels for business.

Faster Turn-around-Time

With real-time visibility & effective integrations, 15 min or to ship an order; 90 seconds to quality check an order, pack, invoice and kept ready for shipping.

Informed & Quicker Business Decisions

With unified view of customers, inventory and orders coupled with versatile reports and analytics across customer interactions and retail operations.

Future Ready Digital Business

Retailed is now better prepared with features such as integration with IoT devices for in-store recommendations, queue busting, contextual real-time recommendations etc.

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About UsQentelli is a Services provider helping organizations bring their native mindset in to the digital medium using technology as an enabler positively contributing to Top-line and Bottom-line. We accelerate such transformational engagements through the adoption of mainstream technologies such as DevOps, Automation; cutting edge technologies such as Machine Learning, Deep Learning; and our home-grown AI infused frameworks.

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