Presented by: Shayla Khan Shimu (15-28718-1)Course Teacher: MD. MEHZABUL HOQUE NAHIDCourse name; Management Information System

Case overview

Make a list of technology they use To engage with potential customers and maintain efficient

customer relations ?

Table of Content

Technology which emerge with potential customers and maintain efficient customer relations

Technology which emerge with potential customers and maintain efficient customer relations .

GPS TRACKER

•Google absence

• Browser Extension.

• Mobile Phone & Mobile Operator Services.

Technology which emerge with potential customers and maintain efficient customer relations .

What names come first in your mind for booking?

Booking.com Hotel.com Tripabvisor.com

Technology which emerge with potential customers and maintain efficient customer relations .

Others

Comparison between Booking.com & Tripadvisor.com

Customer Get Inspired

Search For The Best

Compare With others.

Select & Book

Share The review for Others,

Comparison between Booking.com & Tripadvisor.com

REVIEWS FROM

SAFEGUARD

DELETE REVIEWS

CUSTOMER

CREATE CUSTO

ME PROFIL

E

CUSTOMER

INFORMATION

AVAILABLE

ANALYSE

CUSTOMER DATA

HIGH VALUE AND

LOYALTY

PROVIDE SPECIAL

OFFER AND SERVICE

OFFER LUCRATIVE &

SPECIAL PACKAGES

CUSTOMER

DATABASE

RESTORE AND MODIFY SERVICE ISSUE

IRREGULAR

OFFER NORMAL

PACKAGES & SERVICE

Customer Loyalty Management Process Map

CUSTOMER INFORMATION AVAILABLE

ANALYSE CUSTOMER

DATA

HIGH VALUE AND

LOYALTY

PROVIDE SPECIAL OFFER AND

SERVICE

IRREGULAROFFER LUCRATIVE

& SPECIAL PACKAGES

RESTORE AND MODIFY SERVICE ISSUE

OFFER NORMAL PACKAGES &

SERVICE

1. Are you a subscribed member of Tripadvisor.com/Booking.com ?

CUSTOMER

INFORMATION

AVAILABLE

ANALYSE

CUSTOMER DATA

HIGH VALUE AND

LOYALTY

PROVIDE SPECIAL

OFFER AND SERVICE

IRREGULAR

OFFER LUCRATIVE &

SPECIAL PACKAGES

RESTORE AND MODIFY SERVICE ISSUE

OFFER NORMAL

PACKAGES & SERVICE

2. How often do you visit these websites for booking purpose?Monthly

Never

Annually Special

Service & 15% DISCOUNT

Offer 40% DISCOUN

T & attractive packages

CUSTOMER

INFORMATION

AVAILABLE

ANALYSE

CUSTOMER DATA

HIGH VALUE AND

LOYALTY

PROVIDE SPECIAL

OFFER AND SERVICE

IRREGULAR

OFFER LUCRATIVE &

SPECIAL PACKAGES

RESTORE AND MODIFY SERVICE ISSUE

OFFER NORMAL

PACKAGES & SERVICE

3. How many days do you spend on your trip?3 5 7 Up

to 7

Offer extra

facilities & luxury services

Offer !5% DISCOUNT

Offer 25% DISCOUNT

Offer 20% DISCOUNT

CUSTOMER

INFORMATION

AVAILABLE

ANALYSE

CUSTOMER DATA

HIGH VALUE AND

LOYALTY

PROVIDE SPECIAL

OFFER AND SERVICE

IRREGULAR

OFFER LUCRATIVE &

SPECIAL PACKAGES

RESTORE AND MODIFY SERVICE ISSUE

OFFER NORMAL

PACKAGES & SERVICE

4. What is your main concern in your trip?Price Servi

ceComfort

Special services & fast

customer service

Offer 25% DISCOUNT & Several packages

OFFER LUXURIOU

S facilities & unique services

CUSTOMER

INFORMATION

AVAILABLE

ANALYSE

CUSTOMER DATA

HIGH VALUE AND

LOYALTY

PROVIDE SPECIAL

OFFER AND SERVICE

IRREGULAR

OFFER LUCRATIVE &

SPECIAL PACKAGES

RESTORE AND MODIFY SERVICE ISSUE

OFFER NORMAL

PACKAGES & SERVICE

5. With whom do you often go for trip?Alon

eF & F

Colleagues

Up to 25%

DISCOUNT &

Special packages

10% DISCOUNT

On Booking

OFFER 20%

DISCOUNT &

Special Service

Thank YouFor having patience with us

Any Questions ???Please……