FIREFOX OS Bringing the Open Web to Mobile Devices

Tristan Nitot Principal Mozilla Evangelist

twitter: @nitot – tnitot@mozilla.com

TODAY

Mobile Industry is DOMINATED by

PROPRIETARY Mobile Platforms

Mobile Industry is DOMINATED by

PROPRIETARY Mobile Platforms

• Device Specific Software

• Limited revenue choices

• Customer relationship mediated by store

• Take-it-or-leave-it policies

• Users and Developers are Locked-In

TOMORROW

Built entirely using HTML5

& standard Web APIs without

the need for an intermediate OS

layer

Complete, standalone operating

system for the open Web

FIREFOX OS

Create Customized & Differentiated

User Experiences (everything is a Web app)

Variations around the Home

screen Variations around

the dialer

Web Browser/ Platform

Native API-based UI

Kernel (e.g. Android, iOS,

Win7, etc.)

Device (phone, tablet,

desktop)

APIs

Web-based User Experience/Web

Content

Kernel

Device

Web Engine/ Standard Device

APIs

Existing Platforms (smartphones only)

Firefox OS

Firefox OS: How an Open Web Phone

connects HTML5 to hardware

Significantly

smaller stack:

Scales from

high-end

feature phones to

high-end

smartphones

FIREFOX

MARKETPLACE

• Content owners maintain direct

connection to their audience

• Enhanced discoverability

DEVELOPERS

• Easy payment & built-in

Carrier billing

• Revenue sharing

CARRIERS

Create amazing HTML5 experiences and apps

Developers can write Apps & Services for

ONE Platform – the Web

• Web Apps based on HTML5

• Developers will no longer

need to learn and develop

against platform-specific

native APIs

• Write Apps & Services for

one platform – the Web

8 Million

450,000+

100,000+

More developers

than any

other platform

An affordable

smartphone: brings the

smartphone experience

at a feature phone price

point CONNECT TO

THE WEB Tons of apps

to choose from:

the Web is the limit!

FOR USERS

Welcome to a new, open

and powerful mobile

world!

More info:

• marketplace.mozilla.org

• developer.mozilla.org/Mobile

Tristan Nitot - @nitot