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December 3, 2015 2016 Sponsor Prospectus Tuesday, March 1, 2016 Metro Toronto Convention Centre
December 3, 2015
2016Sponsor
Prospectus
Tuesday, March 1, 2016Metro Toronto Convention Centre
December 3, 2015
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Brokers are competing strenuously. They understand all too well the need to out-market and outsell the competition, to offer competitive products and to excel at customer service. While brokers are continuously enhancing their positions, the competition is more aggressive than ever with insurers embracing multi-channel strategies and doubling down on Big Data and sophisticated analytics tools for marketing and service delivery.
The 2016 Insurance-Canada.ca Broker Forum will provide information about leading best practices in each of the major functional areas, to help brokers better assess whether or not they are on the right course for success as they travel the digital highway.
The Insurance-Canada.ca Broker Forum faculty will represent leaders from broker peers; innovators from insurer partners; subject matter experts in these disciplines and representatives from key providers of technology to this community. They will examine topics such as:
Become a sponsor of Insurance-Canada.ca’s First Broker Forum
“Brokers on the Digital Expressway”
PRESENTED BY
For more information, please contact:
For complete details, please visit www.insurance-canada.ca/icbf
Kathryn Bertsch: [email protected], 416-244-4361Doug Grant: [email protected], 416-921-7756Patrick Vice: [email protected], 416-540-3008
If your company provides services or technologies to help brokers move quickly along the digital expressway, then the Broker Forum is designed for you.
Showcase your thought leadership, meet and mingle with brokers and increase your company’s visibility, while building and strengthening relationships.
• The evolving face of the insurance customer.• Leading examples of community marketing.• Making best use of core systems tools,
understanding new enhancements and exploring their digital contribution.
• Growing self-serve functions for customers who prefer the digital approach, but improving omni-channel capabilities to interject customer support when needed.
• Will the MGA role continue to grow in the connected world?
• How does the Internet of Things (including telematics UBI) create new opportunities for the broker’s risk management role?
• Insurers lending support to greater efficiencies, better customer service and improved marketing
• and more.
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Sponsorship Package Details
ITEM PLATINUM$7,750
GOLD$5,750
SILVER$4,250
BRONZE$2,750
Delegate registrations 2 2 2 2
Discount registration pricing code for online registration of additional company or client delegates 4 4 4 4
Submission of company articles and white papers for posting on Insurance-Canada.ca and referenced in the Chronicle 4 4 4 4
Electronic version of the delegate list (contact information not included) 4 4 4 4
Company logo on all promotional items/delegate kit 4 4 4 4
Partner with Insurance-Canada.ca on a Leadership session 4
Partner with Insurance-Canada.ca on a Strategy session 4
Partner with Insurance-Canada.ca on a thematic panel 4
Blog post on Insurance-Canada.ca 4 4
Sales literature in the delegate kit (2 page maximum) 4
Complimentary sponsor speaker or panel member 1 1 1
Elective dollars to customize your sponsor package $2,000 $1,500 $1,000 $500
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Additional Delegate Registrations $420 eachInclude additional delegates as part of your sponsor package beyond those included in your base package
Insurance-Canada.ca 2016 Technology Conference – Delegate Registration $620Attend the general technology conference on February 29th at this special reduced rate for sponsors
Meal/refreshment sponsor $500 ( Maximum of 1 sponsor)This elective includes sponsor logo on conference agenda (both online and in the kit); logo on inside of delegate kit; logo on signs behind food stations.
Registration desk sponsor $500 (Maximum of 1 sponsor)This elective includes sponsor logo on conference agenda (both online and in kit); logo on inside of delegate kit; logo on sign behind registration desk.
Delegate Lanyard $500 (Maximum 1 sponsor)Maximize your company’s visibility at the forum by sponsoring the lanyards that hold name badges. Delegate lanyard supplied by sponsor (minimum ¾” wide, 34” long with bulldog clip)
Sales literature in the Delegate kit $500 (Maximum of 3 sponsors)Your flyer will be inserted into the delegate kit and given to all attendees at registration. NB: 2-page flyer maximum size
Delegate WIFI sponsor $500 (Maximum 1 sponsor)This elective includes sponsor logo on conference agenda (both online and in kit); logo on inside of delegate kit; logo on initial WIFI sign-on screen for delegates.
Vendor Display Table $500Includes: • 6’ wide X 4’ deep space • 6’ skirted table • back and side draping
Vendor Display booth $1,000• 8’ wide X 6’ deep space • 6’ skirted table • back and side draping• power outlet • 2 chairs
Marketing/Advertising PackagesUse each $100 of your elective allowance to purchase $150 of Insurance-Canada.ca marketing services to promote your company, products and services to the Canadian insurance industry. All services must be completed by December 31, 2016. See page 6 for details.
Sponsor ElectivesSponsors can use their elective allowance, or add to their allowance, to create a customized sponsorship package that best meets their visibility objectives at the forum and in the Canadian insurance industry throughout the year.
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Broker Forum Floor Plan
Lounge area
Food & beverage tables
RegistrationCoat Check Exit stairs
FRONT STREET
104A 104B 104C 104D
Washrooms
Escalators
VendorDisplay Area
Insurance-Canada.ca Broker Forum 2016
Sessions
1 6
2 7
3 8
4 9
5 10
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Leaderboard (banner) or text ad in Insurance-Canada.ca e-newsletterThe Chronicle is a weekly electronic newsletter delivered directly to the inboxes of over 4,500 P&C insurance industry personnel, every Tuesday morning. This e-newsletter provides high visibility for your brand, as well as direct response through a direct link to your website or contact person.
Leaderboards should measure 728 pixels wide X 90 pixels deep. Text ads should consist of a maximum of 75 words of text along with your company logo. For both ads, please provide hyperlinks.
Online Advertising on Insurance-Canada.caInsurance-Canada.ca offers three sizes of ads on its website:• Top Leaderboard (banner) measures 728 pixels wide X 90 pixels deep• Big Box measures 300 pixels wide X 250 pixels deep• Rectangle measures 180 pixels wide X 150 pixels deepPlease note these ads may be in rotation with other advertiser ads.
Company Listing - You may also elect to list your company as a featured provider – targeting either the consumer or professional market, or both. For details on what to include in your listing, please visit www.insurance-canada.ca and click on Ad Specs.
E-BlastYou may elect to send a proprietary message to the Insurance-Canada database of over 4,500 insurance industry professionals. We can accept your html-ready file with your company logo/colours or can send out your message under the Insurance-Canada.ca banner.
Guest Blog Do you have an interesting viewpoint to present to the insurance industry? Provide your 400 word POV to our blog editor for posting on our website and appearing in our weekly e-newsletter the Chronicle.
Online SurveyCurious as to the industry’s take on a specific issue? Want more information to include in your presentation? You can survey the insurance professionals in our database to get that data. Contact your Insurance-Canada.ca representative for more details.
WebinarGet your message out to insurance industry professionals who are interested in hearing it! We can provide turnkey service for your online event, or promote your event to our database. Contact your Insurance-Canada.ca representative for more details.
Media Planner
For full, up-to-date information, please go to www.insurance-canada.ca/icbf
