2019/20 Season – Week 36 (5/25-5/31/20) Market of the Week: 22.4 21.8 21.8 6.3 5.1 5.7 Honda Ram Chevrolet Local Broadcast Cable News Auto Purchasers Weekday Primetime Live Ratings (Comscore) Top 5 Spot TV Advertisers from Kantar Toledo, OH (Rank #80) April’19 – March’20 Dols (000) Spectrum $1,286.2 Ford Dealer Assn $1,008.8 Kroger $892.2 Bloomberg For President $798.0 INSIDE OUT HOME REC/STR $633.6 Reliance on Media to Stay Informed % Agree 60% 36% 33% 14% TV Newspaper Radio Magazines There Is No National COVID-19 Reopening Plan, Only Local Broadcast Has 2X the Lift of Cable in Website Traffic Broadcast TV Reaches the Same Amount in 1 Day as Social Media Does in 1 Month Urban Areas Hardest Hit, Especially in New York 9% 3% 2% 14% 3% 2% Urban Surburban Rural 10 States NY I and/or someone I’m living with tested positive for COVID-19 Reaching 59,506,000 Unduplicated A18+ Viewers 75 Programs on 7 Networks: 1 Day 6.1 Billion Videos: 29 Days 29.8 21.9 40.8 Total TV Campaign (B+C) Cable TV Broadcast TV 43,608M Imp 12,518M Imp 31,803M Imp % Conversion Lift Rate to Website Status of U.S. States America’s Got Talent Season Premiere 6.4 11.8 12.7 National Knoxville West Palm Beach Live+1 HH Rating
Transcript
2019/20 Season – Week 36 (5/25-5/31/20)
Market of the Week:
22.4 21.8 21.8
6.3 5.1 5.7
Honda Ram ChevroletLocal Broadcast Cable News
Auto PurchasersWeekday Primetime Live
Ratings (Comscore)
Top 5 Spot TV Advertisersfrom Kantar
Toledo, OH (Rank #80)
April’19 – March’20 Dols (000)
Spectrum $1,286.2
Ford Dealer Assn $1,008.8
Kroger $892.2
Bloomberg For President $798.0
INSIDE OUT HOME REC/STR $633.6
Reliance on Media to Stay Informed
% Agree
60%
36% 33%
14%
TV Newspaper Radio Magazines
There Is No National COVID-19 Reopening Plan,
Only Local
Broadcast Has 2X the Liftof Cable in Website Traffic
Broadcast TV Reaches the Same Amount in 1 Day as
Social Media Does in 1 Month
Urban Areas Hardest Hit,Especially in New York
9%
3%2%
14%
3%2%
Urban Surburban Rural10 States NY
I and/or someone I’m living with tested
positive for COVID-19Reaching 59,506,000
Unduplicated A18+ Viewers
75 Programs on 7 Networks:
1Day
6.1 Billion Videos:
29 Days
29.8
21.9
40.8
Total TVCampaign
(B+C)
Cable TV
BroadcastTV
43,6
08M
Imp
12,5
18M
Imp
31,8
03M
Imp
% Conversion Lift Rate to Website
Status of U.S. States America’s Got TalentSeason Premiere
6.4
11.8
12.7
National
Knoxville
West Palm Beach
Live+1 HH Rating
2019/20 SeasonWeek 36 (5/25-5/31/20)
36%35%
34%32%
31%30%
27%20%20%20%
MARVEL AGENTS S.H.I.E.L.DDCS LEGENDS OF…
HUNDRED, THESONGLAND
DCS STARGIRLBAKER&THE BEAUTY SP-…
BLINDSPOTGENETIC DETECTIVE, THE
WORLD OF DANCEIN THE DARK
Top 10 Time-Shifted S/O-S/O Programs L+1 vs L+SD (5/25-5/31/20)A25-54 % Lift
A25-54
Rank Program Name Live+1 US AA%
1 AMERICA'S GOT TALENT-TUE 2.3
2 WORLD OF DANCE 1.6
3 ABC WORLD NEWS TONIGHT 1.6
4 WRLD NEWS TONITE 1.5
5 NBC NIGHTLY NEWS 1.4
6 MILLIONAIRE-THU 1.3
7 CELEBRITY FAMILY FEUD 1.3
8 ABC W NEWS TONIGHT-5/25 1.2
9 MAN WITH A PLAN 1.2
10 ABC WRLD NEWS TONIGHT-SUN 1.2
11 HOLEY MOLEY 1.2
12 TITAN GAMES 1.1
13 GAME ON! 1.1
14 BROKE 1.1
15 NBC NIGHTLY NEWS 5/25 1.0
16 YOUNG SHELDON-ENC 1.0
17 TO TELL THE TRUTH 1.0
18 MOM-ENC 1.0
19 PRESS YOUR LUCK 1.0
20 60 MINUTES 1.0
21 AMER FUNN HM VIDEOS-7PM 1.0
22 ULTIMATE TAG 0.9
23 MATCH GAME 0.9
24 SUNDAY MORNING 0.9
25 TODAY SHOW 0.9
Top 25 Broadcast S/O-S/O(5/25-5/31/20)
A25-54Rank Program Name Live+1 US AA%
1 FAMILY FEUD (AT) 2.0
2 JUDGE JUDY (AT) 1.6
3 WHEEL OF FORTUNE 1.4
4 WEEKEND ADVENTURE 1.4
5 BIG BANG-SYN (AT) 1.3
6 DATELINE WKLY (AT) 1.3
7 JEOPARDY (AT) 1.3
8 MODERN FAMILY-WK-SYN (AT) 0.8
9 MODERN FAMILY-MF-SYN (AT) 0.8
10 ENTERTAINMENT TONIGHT(AT) 0.8
11 INSIDE EDITION (AT) 0.7
12 FAMILY GUY-SYN (AT) 0.7
13 LAW & ORDER:SVU-WKL (AT) 0.7
14 LAST MAN STNDG-MF-SYN(AT) 0.7
15 LIVE WITH KELLY AND RYAN 0.7
16 ACCESS HYWD LV-WKD 0.6
17 BIG BANG WKND (AT) 0.6
18 DR. PHIL SHOW (AT) 0.6
19 GOLDBERGS (AT) 0.5
20 RELATIONSHIP COURT 0.5
21 WHEEL OF FORTUNE WKND 0.5
22 HOT BENCH (AT) 0.5
23 TMZ (AT) 0.5
24 MAURY (AT) 0.5
25 TWO-HALF MEN-SYN (AT) 0.5
Top 25 Syndication(5/18-5/24/20)
A25-54Rank Program Name Live+1 US AA%
1 ABC WORLD NEWS 1.5
2 NBC NIGHTLY NEWS 1.3
3 CBS EVENING NEWS 0.8
M-F Evening News (5/25-5/29/20)
A25-54Rank Program Name Live+1 US AA%
1 TONIGHT SHOW 0.5
1 JIMMY KIMMEL 0.5
3 LATE SHOW-S COLBERT 0.3
M-F Late Night(5/25-5/29/20)
6.4
12.711.8
10.9 10.5 10.5 10.4
National West PalmBeach
Knoxville Ft. Myers Providence Dayton New Orleans
Household Ratings on Local Broadcast Stations
3.0
7.06.4 6.3 5.9 5.7 5.5
National Cleveland Tulsa Philadelphia Chicago Pittsburgh Milwaukee
7,666 105 58 61 57 47 64
America’s Got Talent (Season Premiere) – NBCTuesday, May 26th, 2020 8p ET
HH Live+1 Ratings (000’s in box)
3,638 95 33 174 193 62 46
Celebrity Family Feud (Season Premiere) - ABC Sunday, May 31st, 2020 8p ET
HH Live+SD Ratings (live+1 not yet available) (000’s in box)
RANK PROGRAMS NET "AA%"1 PORQUE EL AMOR MANDA THU UNI 1.7
2 0.5
2019/20 SeasonWeek 36 (5/25-5/31/20)
Hispanic Households5/25-5/31/20
Spanish Language TelevisionSpanish Language programs on Spanish broadcast affiliates (Azteca, Estrella TV, Telemundo, UniMas and Univision) attracted 25% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. In the market of Cleveland-Akron (Canton), OH. Spanish-Language programs on Spanish broadcast stations attracted 6% of all primetime A18-49 viewers (not just Spanish-Speaking) on Mon-Fri.
Spanish Language% Viewing to Spanish Programs
A18-49 Live+1Total U.S.
Primetime % Broadcast Viewing to Spanish Networks
Cleveland-Akron (Canton), OHSpanish Stations
Mon-Fri
A18-49Rank Program Name Live+1 US AA%
1 AMOR ETERNO MON 2 2.62 AMOR ETERNO FRI 2 2.53 AMOR ETERNO TUE 2 2.54 COMO TU NO HAY 2 FRI 2.55 AMOR ETERNO THU 2 2.46 COMO TU NO HAY 2 TUE 2.47 COMO TU NO HAY 2 WED 2.48 COMO TU NO HAY 2 MON 2.39 TE DOY LA VIDA MON 2.3
10 COMO TU NO HAY 2 THU 2.311 AMOR ETERNO WED 2 2.312 TE DOY LA VIDA FRI 2.213 ROSA DE GUADALUPE WED 2.114 TE DOY LA VIDA TUE 2.115 ROSA DE GUADALUPE MON 2.116 TE DOY LA VIDA THU 2.117 NOTICIERO UNIVISION 2.018 NOTICIERO UNIVISION 5/25 2.019 ROSA DE GUADALUPE THU 1.920 TE DOY LA VIDA WED 1.9
A25-54Rank Program Name Live+1 US AA%
1 AMOR ETERNO MON 2 3.32 AMOR ETERNO FRI 2 3.23 AMOR ETERNO TUE 2 3.24 AMOR ETERNO THU 2 3.05 AMOR ETERNO WED 2 3.06 COMO TU NO HAY 2 FRI 2.97 COMO TU NO HAY 2 WED 2.98 COMO TU NO HAY 2 MON 2.99 TE DOY LA VIDA MON 2.8
10 COMO TU NO HAY 2 TUE 2.811 TE DOY LA VIDA FRI 2.712 COMO TU NO HAY 2 THU 2.713 TE DOY LA VIDA THU 2.614 TE DOY LA VIDA TUE 2.615 ROSA DE GUADALUPE WED 2.516 NOTICIERO UNIVISION 5/25 2.517 NOTICIERO UNIVISION 2.518 TE DOY LA VIDA WED 2.519 ROSA DE GUADALUPE MON 2.420 ROSA DE GUADALUPE THU 2.4
Social Media platform Reach
22%
10%
36%
14%
18%
25-54
18-24
<18
55-64
65+Age Hispanic
% loyal to vehicle brand
Toledo, OHInteresting Facts
4895%
Toledo, OHDemographic Overview
Social Media platform Reach
60%
36%33%
14%
TV Newspaper Radio Magazines
Reliance on Media to Stay Informed% Agree
Median HH Income SRDS Total Retail Sales ($000)
$56,957 $2,401,382
TV stations serving the area ofToledo, OH:
WMNT MyTV, Antenna TV, Cozi TV
WNWO NBC, Stadium, Comet, TBD
WTOL CBS, Justice Network, Grit, Quest
WTVG ABC, CW, MeTV, Circle, Ion Television, Dabl, WeatherNation
WUPW Fox, Bounce TV, Court TV Mystery, Court TV
7%
93%
• The Toledo Zoo is often known as “America’s Most Complete Zoo” with over 4,000 animals and 700 species. The zoo hovers around 1 million visitors per year, an amazing feat for a town without only 1.1 million in population!
• Jamie Farr incorporated much of his personal life into the role of Maxwell Q. Klinger on the hit show M*A*S*H. Like his character, he was born in Toledo, Ohio to Lebanese-American parents, and often in the show referred to Tony Packo’s hot dogs, a Toledo staple, and the Toledo Mud Hens.
Market Close-Up: Toledo, OH
Toledo is a hardworking city that is a major Great Lakes port, transportation, and industrial center with concentrations in auto parts and glassmaking. The strategic central location among markets and major east-west and north-south routes has made it a favorite crossroads location for transportation providers, including UPS and BAX, and the area is a popular residence for business travelers covering other parts of the East and Midwest. The downtown is improving with new waterfront developments and attractive suburbs of Maumee and Perrysville. The city is located at the mouth of the Maumee River. Except for a 30-foot riverbank, the terrain is generally level with only a slight slope toward the river and Lake Erie. Climate is continental with some moderating effects from Lake Erie.
Chevrolet Chrysler Dodge Ford GMC Honda Hyundai Jeep Nissan Ram Subaru Toyota Volkswagen
Local Broadcast Cable News
2019/20 SeasonLocal Market Close-Up:Toledo, OH
Local Broadcast News Avg. vs. Cable Network News Avg. – HH Ratings – April ‘20
1.0
5.7Average Cable Network News Channels
Avg. Local Broadcast News
Purchasers by Auto Make (Comscore)Primetime HH Ratings – April ’20 Weekday Prime (8p-11p)
Rtg Rnk Series Station # Eps Day Local TimeRun Time
HH Live+1 Rtg
1 ABC World News Tonight with David Muir WTVG (ABC) 5 M T W R F 6:30 PM 30 19.62 13ABC Action News at 6:00pm WTVG (ABC) 6 M T W R F U 6:00 PM 30 17.43 ABC World News Tonight WTVG (ABC) 2 S U 6:30 PM 30 17.04 Good Morning America Saturday WTVG (ABC) 1 S 8:00 AM 60 13.55 American Idol WTVG (ABC) 1 U 8:00 PM 120 13.36 13ABC Action News at 6:00pm Saturday WTVG (ABC) 1 S 6:00 PM 30 13.17 60 Minutes WTOL (CBS) 1 U 7:00 PM 60 13.08 Wheel of Fortune WTOL (CBS) 6 M T W R F S 7:00 PM 30 12.79 Good Morning America Sunday WTVG (ABC) 1 U 8:00 AM 60 12.510 Station 19 WTVG (ABC) 1 R 9:00 PM 61 12.311 13ABC Action News at 5:30pm WTVG (ABC) 5 M T W R F 5:30 PM 30 12.312 Jeopardy! WTOL (CBS) 6 M T W R F S 7:30 PM 30 12.013 The Price Is Right at Night WTOL (CBS) 1 M 8:00 PM 60 11.614 13ABC Action News at 9:00am Sunday WTVG (ABC) 1 U 9:00 AM 60 11.615 13ABC Action News at 9:00am Saturday WTVG (ABC) 1 S 9:00 AM 60 11.616 Who Wants to Be a Millionaire? WTVG (ABC) 1 R 8:00 PM 60 11.517 CBS Evening News with Norah O'Donnell WTOL (CBS) 4 M T W R 6:30 PM 30 11.018 13ABC Action News at 5:00pm WTVG (ABC) 5 M T W R F 5:00 PM 30 11.019 AFV@Home WTVG (ABC) 1 U 7:00 PM 60 11.020 WTOL 11 News at Six WTOL (CBS) 5 M T W R F 6:00 PM 30 11.0
This Confidential Report Exported from StationView Essentials - (c) Rentrak Corporation
Series Ranker (Week of 05/11/20 –05/17/20)Market: Toledo, OH
Dates: 5/18/2020 - 5/24/2020
Rank Originator Program # of Telecasts US AA%
(x.xx)
US AA Proj
(000 s)
1 FOX MASKED SINGER, THE 1 3.47 4,201
2 CBS TV DISTRIBUTION FAMILY FEUD (AT) 5 1.99 2,413
3 FOX ULTIMATE TAG 1 1.86 2,255
4 NBC VOICE 1 1.75 2,121
5 CBS TV DISTRIBUTION JUDGE JUDY (AT) 5 1.60 1,935
6 NBC VOICE-TUE 1 1.57 1,897
7 ABC ABC WORLD NEWS TONIGHT 4 1.54 1,869
8 FOX MASKED SINGER ENCORE 1 1.51 1,834
9 NBC NBC NIGHTLY NEWS 4 1.45 1,760
10 CBS S.W.A.T. 1 1.38 1,668
11 CBS TV DISTRIBUTION WHEEL OF FORTUNE 5 1.37 1,658
11 DADT/LITTON WEEKEND ADVENTURE 1 1.37 1,658
13 WARNER BROS. TV BIG BANG-SYN (AT) 5 1.34 1,621
14 ABC WRLD NEWS TONITE 1 1.34 1,619
15 NBC UNIVERSAL DATELINE WKLY (AT) 1 1.33 1,617
16 NBC NBC-NITELY-NEWS 1 1.32 1,599
17 CBS TV DISTRIBUTION JEOPARDY (AT) 5 1.32 1,594
18 NBC CELEBRITY ESCAPE ROOM 1 1.28 1,553
19 ABC HOLEY MOLEY 1 1.28 1,551
20 CBS MAN WITH A PLAN 1 1.26 1,525
21 ABC MILLIONAIRE-THU 1 1.16 1,405
22 NBC SONGLAND 1 1.13 1,364
23 ABC TO TELL THE TRUTH 1 1.08 1,314
24 CBS BROKE 1 1.08 1,309
25 FOX FOX NASCAR CUP SERIES 1 1.05 1,272
26 TURNER NETWORK TELEVISION MATCH: CHAMPIONS, THE 1 1.04 1,259
27 CBS YOUNG SHELDON-ENC 1 1.02 1,234
28 CBS MOM-ENC 1 0.98 1,182
28 NBC VOICE 5/19 1 0.98 1,182
30 NBC TODAY SHOW 5 0.97 1,179
31 CBS NEIGHBORHOOD, THE-ENC 1 0.96 1,168
32 ABC WONDERFUL WORLD OF DISNEY 1 0.95 1,154
33 CBS FBI-ENC 1 0.92 1,114
34 ABC BACHELOR:LISTEN TO HEART 1 0.91 1,105
35 CBS NCIS-ENC 1 0.89 1,073
36 MTV CHALLENGE: TOTAL MADNESS 1 0.88 1,068
37 CBS CBS EVENING NEWS 3 0.88 1,065
38 DISNEY ABC DOMEST TV MODERN FAMILY-WK-SYN (AT) 1 0.84 1,023
39 ABC GOOD MORNING, AMERICA 5 0.84 1,018
40 CBS SUNDAY-MRN 1 0.84 1,013
41 CBS FBI: MOST WANTED-ENC 1 0.83 1,004
42 CBS NCIS WEDNESDAY SPECIAL 1 0.82 999
43 DISNEY ABC DOMEST TV MODERN FAMILY-MF-SYN (AT) 5 0.79 961
44 CBS BOB HEARTS ABISHOLA-ENC 1 0.78 950
45 CBS FBI WEDNESDAY SPECIAL 1 0.78 945
46 FOX FOX NASCAR CP SERIES PACE 1 0.78 943
47 CBS TV DISTRIBUTION ENTERTAINMENT TONIGHT(AT) 5 0.77 928
47 CBS PRICE IS RIGHT 2 5 0.77 928
49 FOX FOX NASCAR RAIN DELAY 1 0.76 927
50 ABC ABC WRLD NEWS TONITE-SAT 1 0.76 924
TOP 100 PROGRAMS ADULTS 25-54
P25-54
Live+1
Dates: 5/18/2020 - 5/24/2020
Rank Originator Program # of Telecasts US AA%
(x.xx)
US AA Proj
(000 s)
51 ABC CELEBRITY FAM FEUD-5/24 1 0.75 914
52 NBC DATELINE CLASSIC-FRI 1 0.75 912
53 TURNER NETWORK TELEVISION MATCH PREGAME, THE 1 0.75 908
54 ABC BAKER AND THE BEAUTY 1 0.75 906
55 CBS TV DISTRIBUTION INSIDE EDITION (AT) 5 0.74 901
56 UNI AMOR ETERNO TUE 2 1 0.74 899
57 FOX FOX NASCAR CUP SERIES WC 1 0.74 898
58 FOX 24 HOURS TO HELL-TUE ENC 1 0.74 893
59 DISNEY ABC DOMEST TV FAMILY GUY-SYN (AT) 6 0.74 892
60 NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) 1 0.73 886
60 FOX WWE FRI NIGHT SMACKDOWN 1 0.73 886
62 UNI COMO TU NO HAY 2 THU 1 0.72 867
63 DISNEY ABC DOMEST TV LAST MAN STNDG-MF-SYN(AT) 5 0.71 866
64 UNI AMOR ETERNO MON 2 1 0.71 862
65 CBS PRICE IS RIGHT 1 5 0.71 861
66 ABC HOLEY MOLEY SP-5/20 1 0.71 858
67 ABC ABC WRLD NEWS TONITE-SUN 1 0.71 857
68 CBS MACGYVER-ENC 1 0.70 851
69 USA NETWORK WWE ENTERTAINMENT 3 0.70 846
70 ABC AMER FUNN HM VIDEOS-7PM 1 0.70 844
71 UNI COMO TU NO HAY 2 TUE 1 0.69 839
71 UNI COMO TU NO HAY 2 MON 1 0.69 839
71 UNI AMOR ETERNO THU 2 1 0.69 839
74 NBC TODAY THIRD HOUR 5 0.69 830
75 CBS MAGNUM P.I.-ENC 1 0.68 823
76 UNI AMOR ETERNO WED 2 1 0.68 819
77 DISNEY ABC DOMEST TV LIVE WITH KELLY AND RYAN 5 0.66 804
78 NBC CHICAGO PD-ENC 1 0.66 803
79 ABC AFTERDANCE W/SAS:SPRTCNTR 1 0.66 800
80 CBS BULL-ENC 1 0.66 794
81 CBS S.W.A.T. THU 1 0.65 782
82 NBC MEET THE PRESS-MTP 1 0.64 781
83 UNI COMO TU NO HAY 2 FRI 1 0.64 779
84 NBC CELEBRITY ESCAPE RM 5/22 1 0.64 778
85 NBC UNIVERSAL ACCESS HYWD LV-WKD 1 0.64 775
86 NBC CHICAGO MED-ENC 1 0.64 770
87 MTV TEEN MOM SSN 8B 1 0.63 768
88 CBS TITANIC 1 0.63 767
89 UNI COMO TU NO HAY 2 WED 1 0.63 765
90 ABC 20/20-FRI 1 0.62 756
91 UNI TE DOY LA VIDA MON 1 0.62 749
92 WARNER BROS. TV BIG BANG WKND (AT) 2 0.61 742
93 CBS BLUE BLOODS-ENC 1 0.61 741
93 UNI TE DOY LA VIDA TUE 1 0.61 741
95 NBC CHICAGO FIRE-ENC 1 0.61 740
96 FOX MASKED SINGER-SP 5/18 8P 1 0.61 736
97 UNI ROSA DE GUADALUPE TUE 1 0.61 734
98 UNI TE DOY LA VIDA THU 1 0.60 728
99 ABC GOOD MORN, AMER-SUN 1 0.60 727
100 CBS ALL RISE-ENC 1 0.60 726
TOP 100 PROGRAMS ADULTS 25-54
P25-54
Live+1
Dates: 3/30/2020 - 4/26/2020
Rank Originator Program # of Telecasts US AA%
(x.xx)
US AA Proj
(000 s)
1 ABC DISNEY FAMILY SINGALONG 1 2.92 3,778
2 FOX MASKED SINGER, THE 3 2.67 3,455
3 ABC GREY'S ANATOMY 2 1.92 2,484
4 NBC SATURDAY NIGHT 2 1.89 2,443
5 CBS SURVIVOR 4 1.83 2,363
6 NBC VOICE 4 1.73 2,241
7 FOX 911 3 1.73 2,236
8 ABC MODERN FAMILY 2 1.70 2,207
9 CBS TV DISTRIBUTION FAMILY FEUD (AT) 20 1.69 2,192
10 ESPN NFL DRAFT L 3 1.63 2,113
11 FOX MASKED SINGER: AFTER-MASK 1 1.63 2,112
12 FOX LEGO MASTERS 2 1.61 2,079
13 NBC CHICAGO FIRE 2 1.57 2,037
14 ABC GOOD DOCTOR, THE 1 1.57 2,029
15 NBC CHICAGO PD 2 1.54 1,995
16 CBS NCIS 2 1.51 1,958
17 CBS FBI 1 1.46 1,896
18 ABC ABC WORLD NEWS TONIGHT 18 1.44 1,870
19 ABC NFL DRAFT ON ABC-4/23 1 1.44 1,866
20 ABC STATION 19 3 1.44 1,863
21 ABC MODERN FAREWELL, A 1 1.44 1,858
22 NBC CHICAGO MED 2 1.43 1,856
23 CBS YOUNG SHELDON 2 1.35 1,753
24 FOX MASKED SINGER ENCORE 2 1.32 1,712
25 ESPN LAST DANCE 10 1.30 1,689
26 CBS TV DISTRIBUTION JEOPARDY (AT) 20 1.28 1,660
27 NBC NEW AMSTERDAM 1 1.28 1,659
28 NBC NBC NIGHTLY NEWS 20 1.27 1,641
29 DADT/LITTON WEEKEND ADVENTURE 4 1.26 1,632
30 CBS TV DISTRIBUTION JUDGE JUDY (AT) 20 1.25 1,623
31 FOX TMZ:TIGER KING-WHT WNT DN 1 1.16 1,507
32 CBS HAWAII FIVE-0 1 1.15 1,493
33 ABC AMERICAN IDOL 4 1.14 1,481
34 CBS TV DISTRIBUTION WHEEL OF FORTUNE 21 1.13 1,469
35 NBC ELLENS GAME OF GAMES 2 1.12 1,456
36 CBS NEIGHBORHOOD, THE 2 1.12 1,450
37 CBS MOM 2 1.12 1,445
38 CBS FBI: MOST WANTED SPECIAL 1 1.10 1,418
39 NBC MANIFEST 2 1.07 1,382
40 CBS GRAMMY SALUTE TO PRINCE 1 1.06 1,368
41 CBS FBI: MOST WANTED 2 1.05 1,357
42 CBS ACM PRESENTS: OUR COUNTRY 1 1.04 1,349
43 FOX RESIDENT, THE 1 1.03 1,334
44 ABC GOLDBERGS, THE 3 1.02 1,323
45 CBS BLUE BLOODS 2 1.02 1,321
46 NBC SONGLAND 2 0.99 1,281
47 ABC CELEBRITY FAM FEUD 2-4/6 1 0.99 1,279
48 WARNER BROS. TV BIG BANG-SYN (AT) 20 0.98 1,274
49 NBC LAW AND ORDER:SVU 3 0.97 1,254
50 ABC ONE WRLD:TOGETHER AT HOME 1 0.97 1,251
50 NBC ONE WORLD: TOGETHER HOME 1 0.97 1,251
TOP 100 PROGRAMS ADULTS 18-49
P18-49
Live+1
Dates: 3/30/2020 - 4/26/2020
Rank Originator Program # of Telecasts US AA%
(x.xx)
US AA Proj
(000 s)
52 ABC WRLD NEWS TONITE 2 0.94 1,222
53 ABC CONNERS, THE 4 0.94 1,220
54 FOX PRODIGAL SON 2 0.94 1,213
55 CBS BULL 2 0.93 1,207
56 CBS 60 MINUTES 4 0.93 1,204
57 CBS BOB HEARTS ABISHOLA 2 0.91 1,179
58 NBC ELLENS GAME OF GMS-ENC 2 0.90 1,167
59 ABC SHARK TANK 3 0.90 1,164
60 ABC CELEBRITY FAM FEUD-3/30 1 0.90 1,163
60 FOX EMPIRE 4 0.90 1,163
62 CBS SEAL TEAM 2 0.89 1,151
63 NBC UNIVERSAL DATELINE WKLY (AT) 4 0.89 1,150
64 CBS MAGNUM P.I. 3 0.88 1,137
65 ABC CELEBRITY FAM FEUD 1-4/6 1 0.88 1,133
66 ABC AMER FUNN HM VIDEOS-7PM 3 0.87 1,130
67 CBS GARTH & TRISHA LIVE! 1 0.87 1,125
68 CBS S.W.A.T. 2 0.87 1,121
69 ABC ROOKIE, THE 4 0.85 1,106
70 ABC AMERICAN HOUSEWIFE-4/1 1 0.85 1,104
71 CBS MAN WITH A PLAN 4 0.84 1,089
72 CBS MACGYVER 4 0.84 1,081
73 CBS NCIS: LOS ANGELES 3 0.83 1,077
74 ABC MILLIONAIRE 3 0.83 1,071
75 ABC HOW TO GET AWAY W/MURDER 3 0.82 1,068
76 NBC SUPERSTORE 2 0.82 1,062
77 CBS BROKE 4 0.82 1,056
78 ABC DAVID BLAINE:MAGIC WAY 1 0.81 1,053
79 MTV CHALLENGE: TOTAL MADNESS 4 0.81 1,043
80 CBS NCIS: NEW ORLEANS 2 0.80 1,040
81 NBC BLACKLIST 4 0.80 1,039
82 DISNEY ABC DOMEST TV MODERN FAMILY-WK-SYN (AT) 4 0.80 1,033
83 FOX LAST MAN STANDING 4 0.79 1,027
84 ABC AMERICAN HOUSEWIFE 2 0.79 1,026
85 CBS MAN WITH A PLAN - SPECIAL 1 0.79 1,023
86 ABC AMER RISING:FIGHT PANDEM. 1 0.78 1,016
87 ABC ABC WRLD NEWS TONIGHT-SUN 4 0.78 1,013
88 DISNEY ABC DOMEST TV FAMILY GUY-SYN (AT) 24 0.78 1,008
89 CBS ALL RISE 2 0.78 1,006
90 ABC SCHOOLED 3 0.77 994
91 CBS CBS EVENING NEWS 20 0.76 987
92 FOX FAMILY GUY 2 0.76 982
93 NBC TODAY SHOW 20 0.75 976
94 ABC FOR LIFE 4 0.75 973
95 ABC ABC WRLD NEWS TONIGHT-SAT 3 0.74 964
96 NBC ELLENS GAME OF GMS 4/21 1 0.74 958
97 NBC WILL & GRACE 3 0.74 953
98 NBC BROOKLYN NINE-NINE 4 0.73 950
99 ABC NFL DRAFT ON ABC-4/24 1 0.73 946
100 CBS YOUNG SHELDON-ENC 2 0.73 941
TOP 100 PROGRAMS ADULTS 18-49
P18-49
Live+1
Dates: 3/30/2020 - 4/26/2020
Rank Originator Program # of Telecasts US AA%
(x.xx)
US AA Proj
(000 s)
1 FOX MASKED SINGER, THE 3 3.41 4,136
2 ABC DISNEY FAMILY SINGALONG 1 3.40 4,121
3 NBC SATURDAY NIGHT 2 2.74 3,314
4 CBS SURVIVOR 4 2.64 3,200
5 ABC GREY'S ANATOMY 2 2.53 3,065
6 ABC MODERN FAMILY 2 2.52 3,058
7 NBC VOICE 4 2.49 3,019
8 FOX 911 3 2.48 3,008
9 CBS TV DISTRIBUTION FAMILY FEUD (AT) 20 2.42 2,931
10 CBS NCIS 2 2.35 2,849
11 NBC CHICAGO FIRE 2 2.32 2,812
12 ABC GOOD DOCTOR, THE 1 2.29 2,779
13 CBS FBI 1 2.28 2,759
14 ABC ABC WORLD NEWS TONIGHT 18 2.23 2,702
15 CBS YOUNG SHELDON 2 2.21 2,681
16 NBC CHICAGO PD 2 2.20 2,667
17 ABC MODERN FAREWELL, A 1 2.19 2,653
18 FOX MASKED SINGER: AFTER-MASK 1 2.15 2,605
19 NBC CHICAGO MED 2 2.14 2,591
20 ABC STATION 19 3 1.98 2,394
21 NBC NBC NIGHTLY NEWS 20 1.94 2,345
22 FOX LEGO MASTERS 2 1.92 2,320
23 CBS TV DISTRIBUTION JUDGE JUDY (AT) 20 1.89 2,286
24 CBS MOM 2 1.87 2,261
25 ABC NFL DRAFT ON ABC-4/23 1 1.86 2,252
26 ESPN NFL DRAFT L 3 1.85 2,245
27 CBS HAWAII FIVE-0 1 1.85 2,243
28 CBS FBI: MOST WANTED SPECIAL 1 1.82 2,202
29 DADT/LITTON WEEKEND ADVENTURE 4 1.82 2,201
30 CBS TV DISTRIBUTION JEOPARDY (AT) 20 1.81 2,197
31 NBC NEW AMSTERDAM 1 1.81 2,191
32 CBS NEIGHBORHOOD, THE 2 1.77 2,140
33 CBS GRAMMY SALUTE TO PRINCE 1 1.73 2,100
34 FOX MASKED SINGER ENCORE 2 1.71 2,069
35 CBS FBI: MOST WANTED 2 1.67 2,017
36 CBS TV DISTRIBUTION WHEEL OF FORTUNE 21 1.65 2,004
37 CBS BLUE BLOODS 2 1.61 1,954
38 ABC AMERICAN IDOL 4 1.59 1,927
39 FOX TMZ:TIGER KING-WHT WNT DN 1 1.57 1,898
40 ABC GOLDBERGS, THE 3 1.56 1,893
41 CBS ACM PRESENTS: OUR COUNTRY 1 1.56 1,891
42 CBS BOB HEARTS ABISHOLA 2 1.55 1,872
43 WARNER BROS. TV BIG BANG-SYN (AT) 20 1.51 1,833
44 NBC MANIFEST 2 1.51 1,828
45 FOX RESIDENT, THE 1 1.51 1,827
46 NBC ELLENS GAME OF GAMES 2 1.49 1,809
47 ABC CONNERS, THE 4 1.48 1,797
48 CBS BULL 2 1.47 1,782
49 ABC WRLD NEWS TONITE 2 1.46 1,775
50 CBS MAGNUM P.I. 3 1.45 1,761
TOP 100 PROGRAMS ADULTS 25-54
P25-54
Live+1
Dates: 3/30/2020 - 4/26/2020
Rank Originator Program # of Telecasts US AA%
(x.xx)
US AA Proj
(000 s)
51 ESPN LAST DANCE 10 1.45 1,753
52 CBS MAN WITH A PLAN 4 1.44 1,751
53 CBS 60 MINUTES 4 1.41 1,712
54 CBS BROKE 4 1.39 1,686
55 NBC UNIVERSAL DATELINE WKLY (AT) 4 1.39 1,683
55 ABC CELEBRITY FAM FEUD 2-4/6 1 1.39 1,683
57 CBS SEAL TEAM 2 1.39 1,682
58 NBC ONE WORLD: TOGETHER HOME 1 1.38 1,669
59 NBC SONGLAND 2 1.38 1,666
60 FOX PRODIGAL SON 2 1.37 1,662
61 ABC CELEBRITY FAM FEUD-3/30 1 1.35 1,633
62 NBC LAW AND ORDER:SVU 3 1.35 1,632
63 CBS NCIS: LOS ANGELES 3 1.34 1,622
64 ABC ONE WRLD:TOGETHER AT HOME 1 1.33 1,609
65 CBS S.W.A.T. 2 1.33 1,606
65 CBS MAN WITH A PLAN - SPECIAL 1 1.33 1,606
67 ABC ROOKIE, THE 4 1.30 1,571
68 CBS NCIS: NEW ORLEANS 2 1.29 1,559
69 CBS MACGYVER 4 1.28 1,555
70 ABC CELEBRITY FAM FEUD 1-4/6 1 1.28 1,549
71 NBC BLACKLIST 4 1.27 1,540
71 ABC AMERICAN HOUSEWIFE-4/1 1 1.27 1,540
73 NBC ELLENS GAME OF GMS-ENC 2 1.27 1,539
74 FOX LAST MAN STANDING 4 1.26 1,521
75 ABC AMER FUNN HM VIDEOS-7PM 3 1.25 1,513
75 ABC SHARK TANK 3 1.25 1,513
77 CBS GARTH & TRISHA LIVE! 1 1.24 1,499
78 ABC AMER RISING:FIGHT PANDEM. 1 1.23 1,486
79 CBS ALL RISE 2 1.21 1,468
80 ABC AMERICAN HOUSEWIFE 2 1.20 1,454
81 CBS YOUNG SHELDON-ENC 2 1.20 1,451
82 ABC MILLIONAIRE 3 1.19 1,447
83 ABC ABC WRLD NEWS TONIGHT-SUN 4 1.19 1,441
84 ABC SCHOOLED 3 1.17 1,418
85 NBC SUPERSTORE 2 1.17 1,413
86 ABC DAVID BLAINE:MAGIC WAY 1 1.16 1,410
87 FOX EMPIRE 4 1.16 1,406
88 ABC ABC WRLD NEWS TONIGHT-SAT 3 1.16 1,400
89 CBS CBS EVENING NEWS 20 1.14 1,381
90 NBC TODAY SHOW 20 1.12 1,358
91 ABC HOW TO GET AWAY W/MURDER 3 1.12 1,352
92 NBC WILL & GRACE 3 1.11 1,350
93 CBS FBI-ENC 1 1.10 1,333
93 CBS NCIS-ENC 2 1.10 1,333
95 NBC NBC NIGHTLY NEWS-SUN 4 1.10 1,330
96 NBC ELLENS GAME OF GMS 4/21 1 1.09 1,317
97 NBC DATELINE FRI 3 1.08 1,309
98 CBS GARTH & TRISHA LIVE! ENC 1 1.08 1,303
99 CBS TOMMY 4 1.07 1,297
100 CBS PRICE IS RIGHT 2 20 1.04 1,260
TOP 100 PROGRAMS ADULTS 25-54
P25-54
Live+1
Data Sources:
States Reopening: Various sources, including The New York Times.
Urban Areas: TVB/Dynata Coronavirus Media Usage Study April 2020 A18+
Unduplicated Reach: Feb 2020 Nielsen, Live+1, Comscore, P18+
Conversion Lift Rate to Website: TVB Data Plus Math Attribution Study 2020, Measured 4 months Jul-Oct
Ratings: The Nielsen Company, NPOWER, NLTV, Arianna
National Broadcast: The Nielsen Company, NPOWER, Live + 1 Day estimates, S/O-S/O = Sign-On to Sign-Off
Time Shifted Programs: The Nielsen Company, NPOWER, Live+SD vs Live +1 Day estimates on ABC, CBS, CW, Fox, NBC A25-54 Ratings
Top 100 Programs: The Nielsen Company, NPOWER
Syndication: The Nielsen Company, NPOWER, Live + 1 Day. Syndication data is a week behind the current report week.
Hispanic Households: The Nielsen Company, NPOWER, Live + 1 Day
Spanish Language Programs: The Nielsen Company, NPOWER, Live + 1 Day. For Primetime daypart, M-F 8-11p, Spanish Broadcast affiliates: Azteca, Estrella TV, Telemundo, UniMas & Univision; English Broadcast affiliates: ABC, NBC, CBS, Fox, CW, Me TV, Bounce TV, Cozi TV, Escape, Grit & Laff. Independents excluded due to unknown language format. For local markets: The Nielsen Company, Arianna, Live + 1 Day.
Local Market Close-Up: Comscore StationView Essentials, Kantar Media
Top 20: HH Series Ranker All Day, Ranked on Plus 1 DVR Metrics
Auto Purchasers: Comscore data. Weekday Primetime comparison of the top broadcast networks versus the top 4 cable news networks, standard and HD feeds.
Local News Strength: All Day average of top 4 cable networks (CNN, Fox News, Headline News and MSNBC), standard and HD feeds vs. All Day Local Broadcast News average. Live HH rating used from the latest available month.
Note: Live+Same Day will be used if Live+1 is not available.
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