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Twitter for Social Care

Date post: 10-May-2015
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Twitter for Social Care
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Learning Pool webinar: Walsall 24 Twitter for social care Dan Slee comms2point0 and Pete Jackson IEWM ADASS national conference Stone #adassspring https://flic.kr/p/5VwCR
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Page 1: Twitter for Social Care

Learning Pool webinar: Walsall 24

Twitter for social careDan Slee comms2point0 and Pete Jackson IEWM ADASS national conference Stone #adassspring

https://flic.kr/p/5VwCRW

Page 2: Twitter for Social Care

Shift Happens

http://youtu.be/QUCfFcchw1w

Page 3: Twitter for Social Care

What is social media?

Page 4: Twitter for Social Care

What is social media?

Page 5: Twitter for Social Care

North Korea District Council

http://flic.kr/p/5scVEJ No!

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North Korea District Council

http://flic.kr/p/5scVEJ No!

IT’S NOT BROADCASTING

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Yes!

It’s conversation

Page 8: Twitter for Social Care

Yes!

It’s conversation

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Yes!

It’s conversation

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“Organisations don’t tweet. People do.”

- Euan Semple

Yes!

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Why social media?

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What is social media?

We no longer have to go through the Priesthood of journalists to talk to our residents…

Page 13: Twitter for Social Care

What is social media?

We no longer have to go through the Priesthood of journalists to talk to our residents…

85 per cent of the UK population have internet accessSource: Ofcom

Page 14: Twitter for Social Care

What is social media?

We no longer have to go through the Priesthood of journalists to talk to our residents…

85 per cent of the UK population have internet accessSource: Ofcom

64 per cent of those with internet access have a social media accessSource: Ofcom

Page 15: Twitter for Social Care

What is social media?

We no longer have to go through the Priesthood of journalists to talk to our residents…

85 per cent of the UK population have internet accessSource: Ofcom

64 per cent of those with internet access have a social media accessSource: Ofcom

FREE! You can do a better job as a manager and leader

Page 16: Twitter for Social Care

Why social media?

Page 17: Twitter for Social Care

Who do people find credible?

http://www.slideshare.net/EdelmanInsights/global-deck-2013-edelman-trust-barometer-16086761

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Who do people trust most?

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Why Twitter?

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@davethroup

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@walsallwildlife

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@argyllandbute

No!

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Twitter in social care?

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1. Digital engagement

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2. Internal and external comms

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2. Internal and external comms

https://www.youtube.com/watch?v=fW8amMCVAJQ

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3. Thought leadership

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3. Thought leadership (knowing what others are thinking)

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4. Career development

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5. Innovation

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6. Story telling

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How does Twitter work?

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Pub quiz

1. Grateful American, Czech immigrant, mother & grandmother, fmr SecState, passionate democrat, author, prof, bizwoman, pin collector, & occasional drummer

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Pub quiz

2. We're flying free like birds in the sky because we're ALIVE. Here, there and everywhere...

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Pub quiz

3. Assistant Director of Policy, the King's Fund, interests: social care, local government & NHS; housing & care issues; chicken keeping; tweeting personal views

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Pub quiz

4. We are the centre of excellence for social work, upholding and strengthening professional standards to the benefit of the public.

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Pub quiz

5. Chief Inspector of Adult Social Care @CareQualityComm. Passionate about making a difference. Also - #SAFC, hiking, Le Tour & a bit of culture. Own views. Crouch End, North London

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Pub quiz

6. Special Policy Lead @CareQualityComm all views are of course mine not those of CQC. I tweet football & current affairs in a personal capacity. RT not agreementLondon

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Pub quiz

7. Director, Choreographer, TV Judge, Drag Queen and more...

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Pub quiz

8. In favour of public services Turns ideas into action. Trust Board member@telfordutd. Adult Social Care

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Pub quiz

9. British Actor, Writer, Lord of Dance, Prince of Swimwear & Blogger. NEVER reads Direct Messages

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Pub quiz

10. MP for Brentwood & Ongar

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Pub quiz

10. MP for Brentwood & Ongar

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What next?

Page 46: Twitter for Social Care

Thank you!Dan SleeComms2point0IEWM [email protected]@danslee

Pete JacksonIEWM [email protected]@pete62jackson


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