Twoo

www.sti-innsbruck.at© Copyright 2008 STI INNSBRUCK www.sti-innsbruck.at

Twoo.com

Daniel Pascual

www.sti-innsbruck.at

What is it?

• Twoo.com is a contact website that helps you meet

people around you.

• Available in 38 languages and 200 countries. (The latest

addition is Malay, April 5th)

• 12 million monthly active users.

• Alexa ranking: 497th worldwide.

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http://www.alexa.com/siteinfo/twoo.com

http://www.twoo.com/



History

• Created in April 2011 in Ghent, Belgium.

• Belongs to Massive Media, who also owns Netlog.

• December 2012, Massive Media was bought by Meetic

for 18.9€ million.

• Currently has 104 employees.

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What are users looking for?

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Affairs Long Term

Relationship

http://www.ashleymadison.com/


http://www.christianmingle.com/


http://www.meetlocals.com/

http://www.meetlocals.com/

http://www.jdate.com/




http://www.badoo.com/

http://www.badoo.com/


How does it work?

• You set up a profile for people to know about you.

• You are presented with the profiles of people around you

who are compatible.

• You can like them or not like them. If there is a mutual

like, you will both be informed and added to a mutual

attraction list.

• You can use it for free, but some things can only be done

with a premium account.

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Profile

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Discover people

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Compatibility

• The page will offer show you people who it considers are

compatible with you.

• It will consider your age, location, the answer to a series

of questions you can fill out in your profile, as well as a

few preferences you can fill out.

• Having a verified picture or a complete profile will make

you more likely to be found by other people.

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Profile picture

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• The profile picture must speak for you, so it has some

restrictions.• Only you can be in the photo

• Your face must be recognizable

• No explicit nudity

• No copyright violations

• Twoo gives you the option to verify your identity by

taking a picture through your webcam


How do they make money?

• Website ads generate a Daily Revenue of $6,694 USD.

• You can buy Credits or upgrade to an Unlimited Account.

• Credits will allow you to boost your visibility.

– 1 credit 1,99€, 20 credits 19,99€.

• An Unlimited Account will let you see who visits your profile, view every

profile, see who likes you and more advantages.

– 1 month 9,99€, 12 months 59,99€

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Apps

• Twoo offers desktop and browser applications for your computer, and

phone applications for Android, IOS and Windows Phone.

• Desktop application sends you a notification when you receive a

message, someone likes you, you get a visitor and so on.

• It is a intrusive and sometimes will malfunction.

• Android App is a little slow and offers the

same functionalities but on your phone.

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Problems

• If the website was mine, what would I do to improve it?

• When presented with a person from a different town, show the distance

between that town and mine.

• If I am looking for a girl to have a relationship, don’t show me a married

woman who wants to make friends, we might be compatible as people

but we are not looking for the same thing.

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Suspicious Profile Pictures

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Mistery People

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People Lying

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Controversy

• Complaints where received by users about the Twoo spaming them

and their contacts with emails without their consent.

• This will some scare people away since they might not want some

people in their enviroment to know they are involved in this kind of

site.

• However it might be the reason the website expanded so quickly

and why it receives so many daily visits.

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Conclusion

• It is for free, you can give it a try and you have nothing to

lose.

• If you really depend on it you will end up buying a

premium account, and then it is not free anymore.

• Possibly will work better in a big city where you have

more users around you.

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Questions?

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References

• http://www.reuters.com/article/2012/12/21/meetic-

idUSnBw2bBsH6a+114+BSW20121221

• www.ashleymadison.com

• www.christianmingle.com

• http://www.jdate.com/

• http://thenextweb.com/insider/2012/12/23/meetic-iac-buys-massive-

media-the-company-behind-netlog-and-badoo-rival-twoo-for-25m/

• www.twoo.com

• http://www.freewebsitereport.org/www.twoo.com

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http://www.reuters.com/article/2012/12/21/meetic-idUSnBw2bBsH6a+114+BSW20121221




http://thenextweb.com/insider/2012/12/23/meetic-iac-buys-massive-media-the-company-behind-netlog-and-badoo-rival-twoo-for-25m/


http://www.freewebsitereport.org/www.twoo.com

Date post:	17-Jul-2015
Category:	Presentations & Public Speaking
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