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Empowering young talent. Making their crea6ve dreams a reality…
WHAT IS the U+ PROJECT • We are a free initiative, empowering young people to turn their talents into
enterprise.
• We help make creative dreams a reality.
• We make changes to young people’s lives by giving them access to opportunities and experience to build their CV’s and showreels.
• We are committed to building the confidence and skills of our young people, by providing them with a platform to enhance and accelerate their talents.
• The U+ Project is made up of the: ‘U+’ talent platform, ‘BB Productions’ talent enhancer and ‘Raw Talent’ talent accelerator.
DREAM: We help young talent gain the skills and ability to achieve their creative dreams. DISCOVER: We provide opportunities for young people to discover and enhance their talents. CREATE: We encourage young talent to be creative and showcase their creations.
INSPIRE: We motivate and inspire young people to turn their dreams into a reality.
U+: ACTION!
We have already helped young people get into creative industries:
“ I wanted to be a presenter, U+ got me on set to interview Kate Hudson, it was amazing!” – Isabella Professionals are recognising the power of U+
“Be inspired by U+. Go ahead fulfil your dreams. Stay focused and believe in yourself.” – Kierston Warering (Bri6sh Actress)
BB PRODUCTIONS
OUR memberS fill their cv’s and showreels with U+ production EXPERIENCES. Just 3 of our new productions, Coming soon: “The Red Line” – shooting November. • 2 minute animation and live action short film.
“Papillion” – in development with AW Broadcast. • 10 minute B&W short film to be shot on the Red Epic.
“As luck would have it” – looking for a Sponsorship partner. • 10 minute Rom Com live action short film.
U+ PROJECTS WE INTERACT WITH KEY PARTNERS to give young people Once in a life time opportunities. THIS IS WHAT’S GOING ON RIGHT NOW! • Lau+nch Event • Co-‐producers of the ‘365 series’ • The ScoT Expedi6on • Children in Need • Na6onal Geographic Kids • ScarleT Thread Produc6ons
The ‘365 Series’, in association with Free The Children/WE Day
A video series by Ayrton Cable, based on Michael Norton’s word-of-mouth best seller, to inspire and inform young people around the world to support them in truly making a difference.
‘365’ has been co-created by 10 year old, Aryton Cable
• At 8 yrs old, Aryton interviewed homeless people on the streets of London. • At 9yrs old, he premiered his campaign film to change the law on factory
farming “How was this Animal Kept?” addressed MPs at the Houses of Parliament, and led a national campaign in partnership with four highly respected NGOs.
• http://www.youtube.com/watch?v=C6XbMgJzyTI • Ayrton’s photographic journalism, to help stop conflict minerals in the
Congo, has been recognized by Amnesty International:
‘365 Series’ Partners
• ‘Free the Children’/WE Day. ‘Free the Children’ is the world’s largest youth led organiza6on, co-‐founded by Craig Kielburger at the age of 12. By the 6me he was 24, he and the organiza6on had been nominated for the Nobel Peace Prize 3 6mes.
• Unilever, in support of the School Meals and World Food Programme.
• Writer J.B. Miller, whose credits include ‘The Satanic Nurses’ h#p://www.amazon.co.uk/The-‐Satanic-‐Nurses-‐Literary-‐Parodies/dp/0312305443
• And ‘Acme Climate Ac6on’, co-‐wriTen with Josh Blackburn: • h#p://www.amazon.co.uk/ACME-‐Climate-‐AcIon-‐Provokateur/dp/0007274750
• Comic, Writer and Producer Barry Castagnola • hTp://www.barrycastagnola.com
• Film Maker Alejandro Sesma • hTp://www.alexsesma.com
‘365 Series’ EVENTS • 6th March: World Book Day – Premiering Episode on “Books that Change the World”
at a major Unilever sponsored event
• 7th March: WE Day London. A trailer of the 365 series screened at Wembley Arena to 10,000 young people, alongside Al Gore, Richard Branson and others in the stadium, and 50,000 online. hTp://www.weday.com/we-‐day-‐events/we-‐day-‐ci6es/we-‐day-‐uk/
• 8th March: International School Meals Day – Premiering Episode on “The Amazing Power of School Meals” at an international conference, in partnership with the World Food Programme and Unilever.
The Scott Expedition
Polar explorers Ben Saunders and Tarka L'Herpiniere, hope to complete Captain Scott's ill-fated 1910/12 expedition, taking them on an unsupported 1,800-mile return journey from the edge of Antarctica to the South.
U+ and Ben Saunders
Each competition will be publicised and followed by Ben Saunders’ PR Team: • Weekly Vlog competitions following the expeditions progress. • http://uplusproject.com/info-pin-board/80/competition-title-expedition-vlog
• Journalist competitions to be published in the U+ Magazine.
• Comical Captions competition.
• Physical Challenge.
Children In Need – South Pole Stroll
The U+ Team are going to match the 1,800 miles which Ben Saunders and Tarka L'Herpiniere will be walking in the South Pole! We want to show our members that supporting all causes is essential, and we encourage them to get involved. We will be recruiting as many people to help as possible to raise as much money as possible, and walking the last mile to the BBC Studios on Children In Need day. Our Just Giving Page is: h#p://www.justgiving.com/south-‐pole-‐stroll/
National Geographic Kids
• U+ have partnered with National Geographic Kids to offer our members a day in the life of a Journalist – one of the many ‘Opportunities’ we offer our U+ Members.
• National Geographic Kids also support Ben Saunders’ Scott Expedition and will be promoting the U+ competitions online and in their magazine.
• At the end of November we are shooting the live-action sequences to the Scarlett Thread Productions animation.
• Edited by our Team Member Phillip ??? (insert surname). • Produced by our Team Member Charlotte Pepperell. • U+ Members will be extras in the filming. • U+ Members will shadow the professional crew, learning on the job, gaining
experiences to add to the CVs and showreels.
SCARLET THREAD PRODUCTIONS
• LAU+NCH is our annual event that enables young people to showcase, enhance and accelerate their talents.
• LAU+NCH’s aim is to empower young talent by encouraging them to dream, discover, create and be inspired
• LAU+NCH 2013 is taking place on: 22nd November. We will be in the Dragon’s Den venue, as featured in the TV series.
• We are working with Global Entrepreneurship Week and the Children’s Commissioner’s Take Over Day.
!
• LAU+NCH is our annual event that enables young people to showcase, enhance and accelerate their talents.
• LAU+NCH’s aim is to empower young talent by encouraging them to dream, discover, create and be inspired
• LAU+NCH 2013 is taking place on: 22nd November.
• We are working with Global Entrepreneurship Week, and have been iden6fied as one of the top 5 High Impact Events of the week, and with the Children’s Commissioner’s as part of Na6onal Take Over Day.
!
Key speakers & guests include:
• Doug Richards (Crea6ve Start-‐Ups & Dragon’s Den) • Lorraine Allman (Enterprising Child) • Abi Griffiths (TV Sports Presenter) • Ric Salmon (Harvest Entertainment, represen6ng Seal, Morrissey, Joss Stone & Michael Bolton)
• Natalie Duncan (singer, Universal Entertainment) • Michael Benjamin (Sales Director, Ugg) • Shahina Johnson (Arts Awards) • Sep Dash6 (Breakdancer)
KEY SPEAKERS FOR THE DAY
Working With Us …a few of the companies who are already helping us launch young
talent into crea6ve careers!
& The u+ PRoject
LEGO CAMPAIGN: • Inspiring young people to be creative • Work with Arts and Construction and
education establishments • Values include: imagination, creativity and
learning
+ The U+ PRoJEcT
U+ Project: • Our online platform helps young
talent to express themselves and be creative.
• We empower young people • Our values: Dream, Discover, Create,
Inspire
By being a part of the ‘U+ Project’ your company will be exposed to: • Your target audience within Schools and Colleges through:
– Film Productions to be developed and made with Lego using U+ Members – Your company Branding on all promotional materials – Sponsorship of our LAU+NCH Event – Branding will be promoted to the U+ Network of creative talent – Your branding will feature on our Website and our Social Media channels
+ The U+ PRoJEcT
FU+TURE OF U+ and
• Revolutionizing Education: Making real-life opportunities accessible. We aim to have as many projects running, simultaneously, within the education system.
• A scholarship fund and internship program for young creatives.
• A pledge of donating 5% of gross profits to the charities ‘Kids Company’ and ‘Sense’.
• U+ Radio and TV – all content produced by our members.
• U+ Pitch, We Produce - young people pitching their own projects.. • U+ are expanding into America in January 2014 and will be taking the U+ Project Initiative with
us.