UAL  Awarding  Body  

Level  3  Diploma  and  Extended  Diploma  in  Art  &  Design  

Assignment  Title   Digital  Photography  and  Photoshop:  Produce  a  series  of  images  that  tell  a  story  based  on  the  word  IDENTITY.  

Unit  No  &  Title   Unit  7  –  An  integrated  approach  to  time-­‐based  problem  solving  in  art  &  design.  

Level  &  Credit  Value   Level  3  -­‐  12  credits  Assignment  Leader:     Juliet  Jensen   Assignment  Verifier   Neale  Jordan-­‐Mellersh  Start  Date   15th  Nov  2013   Assessment  Date   24th  Jan  2014  This  assignment  will  enable  you  to  generate  evidence  of  personal  &  professional  development  (PPD)  in  these  areas:  I  /  IE  /  CT  /  RL  /  TW  /  PS  /  EP  /  PS  /  C  Initiative/  Independent  Enquiry/Creative  Thinking/Reflective  Learning/Team-­‐Working/  Self-­‐Management/Effective  Participation  /Problem  Solving/Communication    

Unit  7  Aim:  This  unit  will  develop  the  learner’s  ability  to:    Critically  analyse  and  integrate  research,  contextual  understanding,  materials,  methods  and  skills  to  solve  time-­‐based  problems  in  art  &  design.      

Learning  Outcomes:  At  the  end  of  the  unit  the  learner  will    1. Be  able  to  analyse  and  research  a  time-­‐based  problem  in  art  &  design.  2. Be  able  to  use  an  integrated  approach  to  time-­‐based  problem  solving  in  art  &  design.  3. Be  able  to  use  evaluation  to  support  solutions  to  time-­‐based  problems  in  art  &  design.    

 What  is  time-­‐based  art?    UAL  guidance  states  that  time  based  activities  may  include  any  form  of  communication  that  requires  a  narrative  or  sequence  of  images,  sounds  or  information.    What  does  this  mean  in  terms  of  photography?    Your  final  outcome  should  be  a  series  of  two  or  more  photos  that  communicate  a  story  or  meaning.    Content  This  is  a  practical  photography  unit,  which  will  introduce  you  to  digital  photography,  including  Digital  SLR’s  and  Photoshop.      1.  You  will  be  introduced  to  Digital  Single  Lens  Reflex  Cameras.  You  will  use  the  knowledge  you  gained  using  a  35mm  camera  to  expand  your  skills  in  operating  a  camera:  with  practical  knowledge  of  shutter  speed,  aperture  and  depth  of  field,  ISO  and  focusing  etc.      2.  You  will  learn  how  to  use  Adobe  Bridge  and  Photoshop  to  make  contact  sheets,  view,  edit  and  adjust  your  photographs  using  a  range  of  techniques.      3.  Through  experimentation  you  will  gain  a  working  knowledge  of  the  formal  elements  of  image  making  (composition  and  framing,  camera  angles,  close  ups,  long  shots,  line,  contrast  etc).      4.  You  will  research  photographers  and  photographic  techniques  that  will  influence  your  own  work.    

5.  You  will  design,  plan  and  produce  your  own  photographic  project  based  on  the  word  IDENTITY.  This  will  take  the  form  of  a  series  of  two  or  more  images  that  communicate  a  story,  narrative  or  meaning.  You  can  choose  how  to  present  your  work  (projected  /  printed  etc).  

6.  You  will  participate  in  group  discussions,  assessments  and  critiques  to  analyse  and  evaluate  the  progress  and  outcomes  of  your  work.    

 Scheme  of  Work  (to  note  assignment  key  dates  /  Briefings  /  Crits  /  Formative  and  Assessment  /  Tutorials  etc.)  Week  /  Date      

Activity  /  Location    

Independent  Study  

Week  1  -­‐  4  15th  Nov  –  6th  Dec  

Assignment  brief  /  Intro  to  DSLR’s,  Brdige  and  Photoshop  Composition  /  Movement  /  Colour  /  Studio  work  

Sketchbook  work  and  research.  

Week  5  13th  Dec    

Informal  peer  assessment  of  sketchbook  work  to  check  progress.    

Week  5&6  13th  Dec  –  10th  Jan  

Plan  and  design  final  project.    Take  photographs  /  Design  display  of  outcomes.    

Sketchbook  work  and  research.  

Christmas  Break  14th  Dec  –  5th  Jan  

Finish  sketchbook  work:    Research,  documentation  and  analysis.  

Ensure  photos  are  printed  by  the  end  of  week  7.    

Week  7&8  17th  –  24th  Jan  

Edit  and  Print  final  photographs  /  Group  Critique  and  hand  of  sketchbooks  and  final  outcomes.    

 Suggested  Research:    You  should  research:    

1. The  differences  between  Film  and  Digital  cameras  and  the  history  of  the  digital  change  over.  2. Key  Photographers.  You  can  be  inspired  by  photographers  who  use  film  and  digital  cameras.  

You  can  find  your  own  photographers  who  inspire  you,  but  to  start  you  could  look  at:  Francesca  Woodman,  Vivien  Maier,  Sam  Taylor  Wood,  David  Bailey  or  Annie  Leibovitz.  

 

   Assessment  Guidance:    

You  should  aim  to  produce:    1. A  sketchbook  containing  your  research,  photographic  experimentation  including  work  done  

in  Photoshop,  contact  sheets,  before  and  after  images,  documentation  of  methods  and  processes,  annotation  of  photographic  outcomes,  analysis  and  evaluation  of  the  processes  and  images  you  produce.    

2. A  series  of  final  images  that  tell  a  story,  displayed  in  a  method  of  your  choosing.    3. An  evaluation  of  the  project  based  on  your  own  thoughts  and  feedback  from  teachers  and  

peers.      

You  should  take  part  in:  1. Informal  peer  assessments,  discussions  and  critiques.  2. The  final  group  critique  

 Assessment  Dates:    13th  December    –  Informal  peer  assessment  to  check  progress  of  sketchbooks.  24th  January  –  Group  critique  and  hand  in  of  work.  Marked  against  assessment  criteria  on  next  page.    

Assessment  Criteria  These  correspond  with  the  Learning  Outcomes.  

Evidence:    Use  this  as  a  checklist  

 1.1  Analyse  the  requirements  and  parameters  of  a  time-­‐based  problem  in  art  and  design.      1.2  Apply  research  activities  to  support  solutions  to  a  time-­‐based  problem  in  art  and  design.      

 In  your  sketchbook:  Research:  Clearly  laid  out  research  into  photographers  that  inspire  you  and  the  differences  between  film  and  digital  cameras.    Experiments:  Documentation  of  photographic  experimentation  including:  camera  work  and  Photoshop  editing.    Ideas:  A  range  of  ideas  that  include  sequences  and  narratives  or  stories.      

 2.1  Demonstrate  the  ability  to  plan,  organise  and  prepare  solutions  to  a  time-­‐based  problem  in  art  and  design.    2.2  Apply  practical  skills,  understanding  and  methods  to  solve  time-­‐based  problems  in  art  and  design    

 Sketchbook  work:  Clearly  identified  design  process  for  your  final  images  including  planning,  research,  ideas  and  final  outcomes.      Practical  work:  Practical  application  of  methods  and  processes  learnt  while  taking  photographs  and  editing  them.    Final  Outcomes:  A  series  of  two  or  more  photographs  based  on  IDENTITY    

 3.1  Analyse  the  effectiveness  of  solutions  to  time-­‐based  problems  in  art  and  design  

 Sketchbook  work:  Continual  analysis  and  evaluation  of  the  methods,  processes  and  ideas  experimented  with.    Clear  evidence  of  how  evaluation  moved  your  project  forward.      Group  Critique:  Verbal  evaluation  of  the  effectiveness  of  your  own  project.  Give  constructive  feedback  to  peers  in  group  assessments.